Digg Checklist

GETTING STARTED

Sign up for Digg account Select a username that is professionally appropriate

SETTING UP A PROFILE

Create your profile Upload a headshot and a one-sentence description of your business interests

Include Links Point to any relevant information about you on other sites (LinkedIn, etc.) and add links to your blogs, websites, etc.

CREATING YOUR NETWORK

Upload your contacts Digg will accept contact lists from most public e-mail systems – you can also use an address file (v-card)

Connect Link to as many friends as you can, through Facebook, Myspace and other social networking sites. Then add to your network any people who are posting content that is likely to be compatible with your own.

Rate Establish a pattern of your preferred content by rating content on Digg that’s related to your personal and professional interests.

UPLOAD CONTENT

Share what interests you Find multiple sources of interesting feeds for your Digg account. (Note: If you only use one or two sources, your account may be perceived as spam!)

Create or use catchy headlines

You have a limited opportunity to grab users’ attention, so be short and interesting.

TIPS

Use content with photos Users are more likely to click on links that have an associated photo

Don’t “advertise” On Digg it is considered inappropriate to upload links that are essentially just advertisement for your product and service. Instead, find links to positive things that others have said.

Be generous Spend your efforts on finding content that you approve of (or “digg”) rather than criticize (“bury”) what others have chosen.

ATTRACT VIEWERS

Comment Intelligent, useful comments on other people’s submissions will give you a reputation and shape your personal “brand”

Pick Favorites Your profile will indicate how many links you have chosen as favorites and allow others to see what you most approve of

Participate Digg is best viewed as an accelerator, your primary promotion efforts will be in finding and/or creating content