Chapter 13: Informative Speaking

Informative Speeches

– Expands Audience Knowledge

– Non-Controversial

– Does not try to change audience attitudes, beliefs, behaviors

Classifying Informative Speeches

Content:–Objects: paintings, inventions–Processes: aging; learning; tornado–Events: 9/11; Christmas–Concepts: beliefs, theories, ideas, principles

• Purpose:– Description:

• person, place, thing: Shakespeare, Vegas, Painting• Divide into components of what you are describing• Create a word picture

– Explanation:• clarify already known ideas and concepts• Why something happens?

– Instructions:• Teach something• How to? Or demonstration

Eight Basic Guidelines

One

• Create a specific informative purpose– One general idea– Stresses audience knowledge and/or ability– Can be measured

• After listening to my speech, the audience will be able to list the four reasons teenagers are more risky drivers.

Two

• Create information hunger

– Make topic relevant to audience– Tell audience how it can meet needs

Three

• Make it Easy to Listen– Limit amount of information

• Overload• 3-5 main points; develop fully

– Use familiar to increase understanding of unfamiliar

• Analogy• Twin to twin transfusion

– Use simple (basic) to build up to complex• Inherited genes > stem cell research

Four• Emphasize important points

– Repetition– Signposts:

LISTEN

This Is Important REMEMBER

Five

• Use clear organization and structure– Introduction

• Gain attention• Create a connection with audience• Thesis: central idea• Preview main points

– Body:• 3-5 main points• Use transitions, internal summaries• Use logical organizational pattern

– Conclusion• Brakelight• Review 3-5 main points• End with a clincher

Six• Use supporting material effectively

Visual aids •(CVS: clarity, visibility, simplicity)•Consider revelation

Vocal Citations (cite before data)•Name of source (journal, magazine, website, book)

•Date of publication•Author or person quoted in source

Support devices: •Examples, definitions, analogies, compare/contrast•Quotes, anecdotes, statistics, narration

Seven

• Use Clear, Simple, but Vivid Language

•Walked•Skipped•Paced•strolled

•Said•Yelled•Mumbled•Whispered

•Blue•Aqua•Azure•Navy•Sapphire

Eight

• Generate Audience Involvement– Vocal delivery– Personalize your speech:

• include your personality humor; storytelling

– Audience participation– Volunteers– Question and Answer Period

Remember These Steps!

If you follow all EIGHT

Your speech will be GREAT