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Transcript of Changing Business Environment Challenges for GSFC Marketing...
QUALITY CIRCLE FORUM OF INDIAVADODARA CHAPTER
Telephone: 0265-2976242 E-mail: [email protected], [email protected]
Changing Business Environment
Challenges for GSFC Marketing Team
IMPACT OF SOFTWARE
Aeroponics is a way of growing plants without soil and with very little water.
Plants are put into special horizontal boards in such a way that the top of the plant, the crown and the roots are suspended in the air.
Cultured meat production claim that from 10 muscle cells of posk or beef they can produce 50,000 tons of corresponding meat.
Raising livestock takes huge toll on the environment, including water and feed that animals consume, the methane and waste they emit. Modern meadow is a 3 year old biotech start up working to develop meat by growing animal cells and not the whole animal.
THE GSFC STORY
GSFC Turnover details of last 5 years
Financials of GSFC (Rs. in Crores)S.No. Particulars 2015-16 2014-15 2013-14 2012-13 2011-12
1 Net Sales 6163.33 5324.57 5412.49 6253.3 5301.832 Other Income 64.21 101.93 157.05 138.09 162.083 Total Revenue 6227.54 5426.5 5569.54 6391.39 5463.914 Less : Operating
Expenses5548.49 4733.92 4883.66 5455.37 4167.19
5 Operating Profit 679.05 692.58 685.88 936.02 1296.726 Profit before taxes 548.12 573.91 495.42 767.72 1113.357 Profit after taxes 379.85 400.51 342.17 518.1 757.57
Last 5 years turnover of some major companies
0
2000
4000
6000
8000
10000
12000
Tata Chemicals RCF Kribhco GSFC Deepak GNFC GACL
Axis
Titl
e
Turnover (in Rs Crs.)
2011-12
2012-13
2013-14
2014-15
2015-16
1. New Companies 2. Importers3. Information era.4. Government Policy
THE GSFC ADVANTAGESACHIEVEMENTS OF GSFC:
•First company to adopt the steam Naphtha Reforming process for manufacture of Ammonia.•GSFC has set up the first DAP fertiliser complex in India, at Sikka, Jamnagar Gujarat.•GSFC is the first company in India to establish a Caprolactum plant. This was in the year 1974. This led to manufacture ofdownstream products like Nylon yarn, tyre cords etc.•GSFC is the first company to recover ARGON gas from purge gas in 1981.•GSFC also has to its credit setting up India’s first Melamine plant.•GSFC has a market presence of 55 years and carved an impeccable image in the Indian Marketing scene.•GSFC has excelled in integration of technologies, brilliant innovative research, having created a product mix ranging from more than 24brands of fertilisers to petrochemicals, chemicals, the industrial gases, plastics, fifers and other products.
• Strong Company with high reputation Expansion Plans. Huge Goodwill • Product acceptability Awareness and Interest.
CHANGES OVER THE YEARS.
MARKETING TEAM• Advantage to be part of GSFC team.
• GSFC selects Cream of talent.
• Qualification, Aptitude and Attitude.
• High level of training Proactive, Modern, practical and effective.
• Marketing : process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals.
It is indeed a matter of pride for the employee’s to be an integral part of GSFC, and working inthe GSFC family, contributing to the Corporate growth and National growth.
They should as a member of GSFC family to pursue the path of excellence, to deliveraccording to the new challenges and Market scenario. Every member of GSFC family has toraise the performance bar and make a positive and tangible difference to make the organisationto achieve the goals.
CASE STUDIES
Scientifically designed
Related to daily work zone
Related to your knowledge experience and insight
Simple format
Research, compile responses
Opportunity to be creative acknowledged and add to the growth of the company.
Welspun Group
WELSPUN INDIA LIMITED
FACTORY:VILLAGE: MORAI, VAPI, GUJARAT – 396 191
HEAD OFFICE: WELSPUN HOUSE, 6TH FLOOR, SENAPATI BAPAT MARG,LOWER PAREL, MUMBAI – 400 013.
ABOUT QCFI
Welspun India Ltd (Overview)
Inception its journey in 1985 with a small textile unit
Located at - Vapi and Anjar, Gujarat
Global leadership position in Line Pipe and Home Textiles
Largest Home Textiles Player in the World – HTT
Largest Bath Towels Supplier
2nd Largest Bedding Supplier
3th Largest Bath Rugs Supplier
Exports more than 35 countries
Exports contribute 94% of the revenue
Integrated facility from raw cotton to finished product.
Products - Terry Towel, Rugs & Carpet, Bathrobe & Bed Linen
Welspun Corporate Overview
Welspun India Ltd.
Welspun Corp Ltd.
Welspun SyntexLtd.
Welspun Power & Steel Ltd.
Welspun Plate & Coil Mills
Welspun Retail Ltd.
Welspun Tubular LLC
Welspun Natural Resources Ltd.
Welspun Max steel Ltd.
Welspun Global Brands Ltd.
Welspun Investment Ltd.
Welspun Infratech Ltd.
Welspun Energy Ltd.
Our Different Products…
9 Core Values
Adaptability Collaboration Dare to Risk
Customer Centricity Innovation Integrity
Inclusive Growth Technology Speed
TQM is defined as a continuous effort by the management as well as employees of a particular organization to ensure long term customer
loyalty and customer satisfaction
It is a strategy for continuously improving performance at every level
Effective utilization of time, inventory, space, people and
money
• Name of Dept.: m/c tufting • Name of Project: Reduction in downgrade due to mending• Name of Project Owner: Mr Kundan kumar/Arvind pandey and
team• Description of project: To minimise mending defective p/c • Benefits of Project internal / External: cost saving
Cost Saving
PROJECT NAME
ACTUAL (PC)
ACTUAL (%) BP Target TARGET
(PC)TARGET
(%)
COST SAVING (IN
INR)
DOWNGRADE DUE TO MENDING
1288 0.14 0.1
511 0.12 158410DURING CURRENT PROJECT
767 0.1 237770POST PROJECT ESTIMATION
PROBLEM IMPACT
1. Effect in Cost2. Order pending 3. Extra planning for shortfall4. Delay in Shipment5. Effect in Quality6. Decrease Customer Satisfaction 7. Effect on Inclusive Growth
Reason Pcs PercentageLining due to mix up of shade lots 21 0.00
back stitch 236 0.05Missing Tuft/ Mending 484 0.10
Design Cut / Short size ( Width less) 16 0.00
loop problem 4 0.00
M/C Tufting Total Target - 0.1% 741 0.16
263
484
21 16 40100200300400500600
Series 1
Series 1
HEAT SETTING & CABLING
MACHINE TUFTING
PP CANVAS GO-DOWNYARN GO-DOWN
GREY WARE CUTTING & STITCHING
COATING
PACKING & DISPATCHDYEING
MC TUFTING PREPAROTORY
Single Yarn/ Yarn preparation
Tufting preparatory
Tufting
Roll Checking Mending and finishing
Roll preparation
Roll doffing Length Cutting/roll checking
Roll transport to coating
Chenille
Defect
DyeingCut & sew
MAN
Untrained ManpowerOperator negligence
MACHINE
Mending machine not proper
METHOD MATERIAL
No defined SOP forFirst piece checking
Mixed yarn
Improper materialhandlingDowngrade due to
tufting department
Stop motion senor notworking/ Yarn tight endsensor
Knots in Yarn
Damaged tubesNo precautionaryMethod for bottom run out
Actual Vs Target
00.05
0.10.15
0.2
Actual Target
Percentage
Percentage
Aim
0.00
0.10
0.20
Total Mending
Finding the root cause
Percentage
484
263
21 16 4
61
95 97 99 100
0
20
40
60
80
100
0
100
200
300
400
500
600
Missing Tuft/ mending
back stitch Lining due to mix up of shade lots
Design Cut / Short size ( Width less)
loop problem/mending
Problems
%ag
e
DEVELOPMENT SOLUTION
Root cause 1:- Back stitch due to Improper mending
New mending gun introduced
Rework after mending required
x
Mending gun implemented in all the machines
√
Development of Solution
•Awareness to mender and quality checkup while rolling
•Proper stitching of products for withstanding the dying process forces.
•Handling the products carefully to avoid peeling of coating.
•Placement of coated products in appropriate manner to avoid marks.
Implementation of Solution
MINIMISING DOWN GRADE PC. BY PROCESS IMPROVEMENT
•Awareness to operator & mender by training about quality
requirement
•Improved mending quality and consistency by introducing
mending gun
•Procured mending gun(manual mending & automatic mending
M/C) parts & improve mending performance.
•Made sop to check first pc. swatches. To reduce chances of mix
yarn
ACTION PLAN FOR IMPLEMENTATION THE SOLUTION
Sr. No. Description Responsibility
1 Operator training Mr. Kundan kumar
2 Develop the SOP & Training Modules Mr. Arvind Pandey
3 Procure new mending machine Purchase
4 Implement mending machine All team
Documenting
Before
During project
After
MONTH 16- TOTAL PC. CHECKED
UTM DEFECTIVE
PC.AVG PC PER DAY TILL DATE %
15-Sep 761600 1066.2 36 0.14%
15-Oct 843174 1602 53 0.19%
15-Nov 680283 1768.7 59 0.26%
15-Dec 696784 696.78 23 0.10%
AVG. 745460.3 1283.4 43 0.17%
16-Jan 680421 996 33 0.15%
16-Feb 643644 708 24 0.11%
16-Mar 654842 700 47 0.11%
16-Apr 675686 706 32 0.10%
AVG. 663648.3 777.5 34 0.12%
16-May 949950 584 19 0.06%
16-Jun 978503 1301 43 0.13%
16-Jul 1288858 1090 35 0.08%
16-Aug 1166340 632 22 0.05%
AVG. 1095912 901.75 29.74 0.08%
Checksheet
Check sheet for M/C Tufting Checked by :-Shift incharge
Date: A Shift B Shift C Shift
S.No.Check point
1 2 3 4 5 6 7 1 2 3 4 5 6 7 1 2 3 4 5 6 7
1
Status of warp stop motion Sensor
2
Mending gun available
3
Operator trained
4
Proper material handling observed
Supervisor signature
Inter-Personal RelationsCommunication skillsProcess Knowledge
Skills Improve Self-confidenceTeam Work
LIVE CASE STUDY
SALE OF GUJCON CRF AND PRF
• CRF/PRF : Total Production Capacity : 297 MTS
• Production in 2016-17 : 36.8 MTS (CRF:28.4 & PRF : 8.4 MTS)
• Sales : 30 MTS (CRF: 27 & PRF : 3 MTS)
TOPIC
Brief
Tasks: ___________________________________________________________________________________________________________________________________________________________________________
• LIVE CASE STUDY
• EVALUATION CRITERIA
• Presentation Skills• Analytical Skills• Data Collection• Use of Statistical Tools• Understanding of The Problem• Originality• Benefits of your Suggestions/ Solutions to GSFC
• BENEFITS
• Certificate, • Credits, • Booklet • Learning• Acknowledgement