Adapting to Digitisation: The Challenge of transforming to

Digital First - Fast2016

Who Am I ;)

Greg MontgomeryHead of Digital Delivery for a Media Company

20+ years of international experience in Asia & Europe. From NZ largest company, consultancies to innovative digital startups.

An insatiable desire to deliver and build agile teams that just “work”; communicate effortlessly; thrive on creative ‘tension’ and are unified around delivering on the creative direction of the product.

I am most alive when I can be at the cutting edge of exploring those creative moments that exist around the uncharted digital frontiers that exist today.

Challenge of transforming to Digital First - Fast

Media industry going through a huge transformation

Disrupted by new technology and global startups

Moving to Digital First - Fast

1. Workshop what Agile looks like in your environment• Across business units

2. Understand your current state• Acknowledging our technology debt

3. Define Transition stages on your journey to Agile• How can we get there while fulfilling the groups demands

4. Regular two-way communication• Eliminate noise in the business, clear goals / processes

5. Identify and fully understand key challenges• Identify and communicate without hesitation

6. Acquire tools and partner with smart people to get you there• Resource fast and smart (3rd party tools and consultancy help)

Workshop - Define Roadmap to Agility

What does Agile look like for you

Pipelines - Continuous Delivery

Understand your current state

Define Transition stages on our journey to Agile

Build the management approach to support transition

Setup agile/pipeline teams – cross disciplineChallenges - Working with external parties

Setup regular communication across all the businessPrioritise as a group - rock, boulder, sandMove to Initiatives, away from projects

Data, know our customer, are we delivering the content the customer wantsEmbracing personas

Communicate the journey to the business

Digital away days with each group

Agree initiatives and define backlogs

Get group wide buy in – present the dream

From: Waterfall To: Agile / Lean

From: Build, Release and Handover To: Continuous Product Development Pipelines

From: Slow cycles, non adaptive / data ignorant, business/customer isolatedTo: Fast cycles, adaptive/data responsive, business/customer centric

Away Day: Lean build / Just enough / Adapt

• Agile/Leanprocessthatallowsyoutofocusondeliveringthehighestbusinessvalue intheshortesttime

• Itallowsyoutorapidlyandrepeatedly buildworkingsolutions(i.e every2weeks)

• Thebusinesssetsthepriorities.Teamsselforganise todeterminethebestwaytodeliverthehighestpriorityfeatures.

• Formcross-functionalteamsthathavealltheskillsneededtocompleteaniteration

• Everytwoweekstoamonthpeoplecanseerealworkingsolutionsanddecidetoreleaseitasisorcontinuetoenhanceit.

Away Day: Agile/Lean Product Pipeline

• Developacontinuousdeliverypipeline -Maximiseslearnings anddiscoveries,Optimisestheuserexperience for initialattraction,engagement,retentionandvirality/share-ability

• MVPFocus- MinimumViableProduct withadatacentricapproachtonewinitiativesandconcepts (focusonmeasurableresults)

• FailfastsoyouCanFixearly– workingproductinshortcyclesallowsearlyfeedbackandcanimmediatelyeliminatewastefuleffort

• GreatTeamsare– Cross-functional,autonomous,empowered,focusedongoingbeyondtheordinary

• Timeisfinite.Treatitthatway– Breakdownworkintotasksthatcanbeaccomplishedinregularshortperiods,twotofourweeks,callitaSPRINT

• DemoorDie– Attheendofasprint,showsomethingthatisdone,thatcanbeused

• PulltheRightLever– Wefocusonteamperformancenotindividual

Away Day: Impact / Steps

Away Day: Example of Product Iniatives Task BoardFeature Backlog Wireframe / Design Build Test / QA Done / Release / Measure

Richards Magic Widget 4

Tom’s Dream Widget 2

Richard’s Dream Widget 2

Alice’s DreamWidget 3

Rosa’s RevenueGenerator 11

Greg’s BrightIdea 99

Adopt Solution Patterns/Approaches

Micro Services

APIs

Cloud Tech

MVP thinking – Key enabler

Lean – to learn fast

Create Hypotheses

Measure outcomes

MVPs vs Projects

Old Project thinking – ask for everything, future proof

Move to iterative product thinking

Your Data

Identify your customer

Track and learn

Always know your success factors

Results

New products

Move towards continuous deployment

Agile teams forming

Strong Data Analytics backbone

Final word

• Identify what a lean process means for your teams

• Embrace MVP thinking and move to initiatives away from projects

• Move to a Lean build - continuous delivery pipeline

Thanks!Greg Montgomery

linkedin.com/in/digitalfirst