CFI #4Build the culture.

What is Corporate Culture?

• Definition: A blend of the values, beliefs, taboos, symbols, rituals and myths all companies develop over time (entrepreneur.com/encyclopedia)

• Examples: size, industry, environment, brand, programming

• What does Culture look like for you?

Why this is important

• Employee engagement

• Cross functional teamwork

• Supports our goals

• Reinforces behaviors you want to see

How do you change culture?

• It starts at the top• Create reward mechanisms• Promote it• Recruit new voices• Are we making an impact?

Self evaluation + honesty• Assembled initial team to promote our unique LP

culture• Culture Offsite• Formed 6 sub teams to develop specific areas of

our culture• Created a budget for each team• Came up with a name

The Action Teams (A-Teams)

Team Name Team Leader

Communications Karen/Amy

Brand Ambassadors Karen

On-boarding Karen

Rewards & Recognition Katy

Fun! Aubrey

Community Service Nathan

CommunicationsPurpose: Create a strategy that empowers employees to

proactively communicate. Promote dialogue and alignment on business objectives.

Goals: • Define Tool: Determine timing and form for delivering communications.

• Create Healthy Gossip: Foster positive spread of information.

Brand Ambassadors Purpose: To make every employee an Ambassador.

Goals: • Who We Are: Develop education program on our history and products.

• Who We Work With: Foster understanding and appreciation for others.

On-boarding Purpose: To offer the best possible experience for new

employees

Goals: • Ensure that a new hire’s first day and week immerses them in our culture and connects them with their colleagues.

• Exceed their expectations of the orientation process.

• Offer tools and resources that will set a new employee up for success.

Rewards and RecognitionPurpose: To create opportunities that empower

employees to recognize co-workers for their accomplishments and contributions.

Goals: • Create and instant, easy recognition tool that all employees can participate in.

• Offer a thoughtful, more formal recognition program for above and beyond contributions.

Fun!Purpose: Commit to maintaining a positive, upbeat and

fun work environment while building team unity within the company!

Goals: • Plan the 2013 Summer Outing!• Plan the 2013 Holiday Party!• Host theme days once per month!• Encourage spontaneous fun!

Community ServicePurpose: Give back to the community around us by

creating opportunities for employee engagement.

Goals: • Support relevant local organizations who inspire innovation and creativity, as well as promoting awareness and education in science.

Inspiration, influence + feedback• New hire Intro

• Performance reviews

• Annual survey

• Company update meetings