CETS 2013, Greg Owen-Boger, Dale Ludwig, & Seth Kannof, Producing eLearning Video on a Budget, Part...

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Producing eLearning Video on a Budget, Part 1 Hands-On Lab Greg Owen-Boger, VP ©2008 © 2013

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Transcript of CETS 2013, Greg Owen-Boger, Dale Ludwig, & Seth Kannof, Producing eLearning Video on a Budget, Part...

  • 1. Producing eLearning Video on a Budget, Part 1 Hands-On Lab Greg Owen-Boger, VP 2008 2013

2. Down & Dirty Video: Practical strategies for producing engaging eLearning video on a budget 2008 2013 Greg Owen-Boger, VP 3. Co-Presenters Dale Ludwig Founder & President 2008 2013 Seth Kannof Director of Photograph y 4. We live in a world of eLearning, social media, & video is everywhere Budgets keep shrinking Producing video can be rough, and being on camera is rougher Coaching an SME is However It doesnt have to be scary, difficult or time-consuming As We Know 5. A lot of video thats being produced is Unusable Embarrassing Getting thrown out We Also Know 6. Whos currently producing video? Whos getting ready to start? What successes and/or challenges are you facing? About You 7. Actor, Director, Producer Presentation & Facilitation Skills Trainer Led Turpins eLearning & blended learning initiative Led our latest endeavor About Me 8. Turpins founder Presentation & Facilitation Skills Trainer On-screen talent for most of Turpins online courses and pre-work Co-author of The Orderly Conversation: Business Presentations Redefined About Dale 9. Director of Photography B.A. in film from Columbia College Writer, film director, editor, actor About Seth 10. Agenda Video Production Basics Engaging Learners on Camera Q&A at Breakout Stations Just for Fun 11. Agenda Video Production Basics Camera Lighting Audio Setting Up Your Studio Engaging Learners on Camera Wardrobe, Hair & Complexion Editing 12. 1. Start with a well-planned instructional design with clear learning objectives 2. Consider your brand Video Production Principles for eLearning Identify video opportunities to support #1 Shoot video consistent with #2 Eliminate distractions from both 13. Agenda Video Production Basics Camera Lighting Audio Setting Up Your Studio Engaging Learners on Camera Wardrobe, Hair & Complexion Editing 14. You may not need expensive professional equipment Fancy features do not necessarily help you meet your goals Professional cameras are complicated Camera Principles 15. Standard vs. high definition Media storage & communication with editing software SD card, Tape, DVD, Hard drive, USB, Other type of Cable Audio quality & capture method Camera Type Considerations 16. Placement Angle Framing Headroom Looking room Camera Position http://youtu.be/2zR3m6ZWdcQ 17. Agenda Video Production Basics Camera Lighting Audio Setting Up Your Studio Engaging Learners on Camera Wardrobe, Hair & Complexion Editing 18. Try to flatter Accentuate the positive Reduce the negative Avoid Overhead light Natural light Lighting Principles 19. 3-point lighting Controlling the Light http://youtu.be/eNRQN9QVFIA 3 20. Professional grade Lighting Options Consumer grade 21. Recommendation: Adjust distance of light source Use diffusion material Be aware of: Harsh shadows Color of the light Light Intensity: 22. Upgrades then now 23. New backlight placement Thanks Seth! 24. Adjustments may have adverse effect somewhere else Choose your battles Beware 25. Agenda Video Production Basics Camera Lighting Audio Setting Up Your Studio Engaging Learners on Camera Wardrobe, Hair & Complexion Editing 26. Clear audio is often more critical than quality of video Many cameras lack good audio capabilities External microphone may be necessary Audio Capture Principles 27. USB vs. analog Options Plug into camera Capture 2nd audio track through computer & synch with master track when editing Using External Microphones 28. Not in the shot Distance from subject to capture natural volume level No shadows External Microphone Placement MIC 29. Identify room noise Hum of HVAC, printers, computer fans Phones & other electronics White noise & sound bounce Place keys in the refrigerator as a reminder Beware: Before You Shoot Eliminate distractions Turn off what you can, muffle what you cant Soften walls and floor with acoustic foam, draperies, carpeting 30. Room Tone Record a few seconds of room tone 1. Lay it in over silence to even the sound 2. Use to remove noise After downloading this presentation, click here play the audio. You may also need to turn up your volume to hear the room tone. 31. Internal noise People Phones Footsteps Reshoot if Distractions Exist External noise Trains & traffic Car horns Sirens 32. Agenda Video Production Basics Camera Lighting Audio Setting Up Your Studio Engaging Learners on Camera Wardrobe, Hair & Complexion Editing 33. Where in the building? Quiet, low traffic Controllable light Large enough to accommodate equipment Principles for Setting Up Your Studio 34. Location Considerations Natural habitat Office, Out in the field Studio Branded, Green screen Setting Up Your Studio Set Decoration Try for balance & harmony Eliminate distractions Honor your brand 35. Green Screen Studio Set-up http://youtu.be/M_WdLkaOUic4:29 36. Green Screen Studio Set-up #2 http://youtu.be/xh9nvdcH1LI 37. Screen should be wrinkle free(ish) Light subject and screen separately Less light on screen, more on subject Strong back light Increase distance between subject and screen Beware of light bounce Green Screen Considerations 38. Lighting Challenges 39. Lighting ChallengesAfter downloading this presentation, click the image to play the video. On a Mac, you may also need Flip4Mac. 40. Green Screen ExampleAfter downloading this presentation, click the image to play the video. On a Mac, you may also need Flip4Mac. 41. Agenda Video Production Basics Camera Lighting Audio Setting Up Your Studio Engaging Learners on Camera Wardrobe, Hair & Complexion Editing 42. Do Choose solids Contrast with other clothing & surroundings Wardrobe Don't Wear patterns or narrow stripes Wear too much white Choose fabrics that shine Wear green if using green screen 43. No fly-aways Keep it off the face Hair 44. Video & lights create shine, blotches, uneven tone, make pale skin paler & dark skin darker Recommendation: Use powder often to even out tone & reduce shine, especially on nose & forehead. Complexion 45. Agenda Video Production Basics Camera Lighting Audio Setting Up Your Studio Engaging Learners on Camera Wardrobe, Hair & Complexion Editing 46. Just because you can doesnt mean you should Keep things simple Keep things moving at a good pace Principles of Editing 47. Exports/works with course- building software, SCORM, LMS Import variety of formats Run multiple video & audio tracks Edit sound including noise reduction Add text & titles Features to Look For 48. The Anatomy of Editing Software Clip Bin Timeline Preview 49. Audio Audacity Editing Suites Video Camtasia Windows Live Movie Maker Corel Video Studio iMovie Sony Vegas Pro Final Cut Pro 50. TurpinCommunication.com FindYourFocusVideo.com [email protected] [email protected] 51. A former actor and director, Greg Owen-Boger is now the Vice President of Turpin Communication, a presentation and facilitation skills training company based in Chicago. Schooled in management and the performing arts along with his entrepreneurial spirit, Greg brings a diverse set of skills and experiences to the organization. He joined Turpin in 1995 as a camera man and quickly worked his way up. He now serves as a communication trainer and coach for Turpins largest clients. Since 2006, he has overseen all aspects of their eLearning and blended learning platforms including instructional design, script development, video production, on- camera coaching and LMS deployment. He also appears on camera as a subject matter expert. In 2012 Greg led an initiative to launch Find Your Focus Video, a production wing of Turpin Communication, which helps eLearning professionals and small businesses create effective web-based videos on a budget. Greg is the Director of Technology for the Chicagoland Chapter of ASTD and the co-author of the soon-to-be-released book The Orderly Conversation: Business Presentations Redefined. He is also one of many contributors to the 2013 book Master Presenter: Lessons from the Worlds Top Experts on Becoming a More influential Speaker. Greg Owen-Boger 52. To view the rest of this presentation, go to http://www.slideshare.net/ ChicagoeLearningShowcase/cets-2013-greg- owenboger-dale-ludwig-seth-kannof-producing- elearning-video-on-a-budget-part-2. Link to Part 2