目錄 - Hong Kong Tourism Board| News & Update ......Hong Kong’s Top Five Source Markets of...

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Transcript of 目錄 - Hong Kong Tourism Board| News & Update ......Hong Kong’s Top Five Source Markets of...

  • 2018 年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點 Hong Kong Tourism Industry Performance 2018 Highlights 2

    圖示回顧圖示回顧圖示回顧圖示回顧 Pictorial Review

    各大主要市場訪港旅客人次 Visitor Arrivals by Major Market Areas 1976 - 2018 8

    過夜旅客及不過夜旅客人次 Overnight & Same-day Visitor Arrivals by Country / Territory of Residence by Major Market Areas 2000 - 2018 10

    過夜旅客總消費及人均消費 Overnight Visitor Total & Per Capita Spending by Major Market Areas 2000 - 2018 12

    入境不過夜旅客總消費及人均消費 Same-day In-town Visitor Total & Per Capita Spending by Major Market Areas 2000 - 2018 14

    酒店統計數字撮要 Hotel Statistics Summary 2000 - 2018 16

    訪港旅客人次訪港旅客人次訪港旅客人次訪港旅客人次 Visitor Arrivals 17

    訪港旅客人次 Visitor Arrivals 2014 - 2018

    訪港旅客人次分類 Breakdown of Visitor Arrivals 2017 & 2018

    各大主要市場訪港旅客人次 /每月訪港旅客人次 Visitor Arrivals by Major Market Areas / Visitor Arrivals by Month 2017 & 2018 19

    與入境旅遊相關的總消費與入境旅遊相關的總消費與入境旅遊相關的總消費與入境旅遊相關的總消費 Total Tourism Expenditure Associated to Inbound Tourism

    與入境旅遊相關的總消費 Total Tourism Expenditure Associated to Inbound Tourism 2014 - 2018

    與入境旅遊相關的總消費分類 Breakdown of Total Tourism Expenditure Associated to Inbound Tourism 2017 & 2018

    各大主要市場過夜旅客消費 Spending from Overnight Visitors by Major Market Areas 2017 & 2018

    過夜旅客消費模式 Overnight Visitor Spending Pattern 2017 & 2018

    各大主要市場過夜旅客人均消費 Overnight Visitor Per Capita Spending by Major Market Areas 2017 & 2018

    各大主要市場過夜旅客每日平均消費 Overnight Visitor Per Diem Spending by Major Market Areas 2017 & 2018

    各大主要市場入境不過夜旅客消費 Spending from Same-day In-Town Visitors by Major Market Areas 2017 & 2018

    入境不過夜旅客消費模式 Same-day In-Town Visitor Spending Pattern 2017 & 2018

    各大主要市場入境不過夜旅客人均消費 Same-day In-Town Visitor Per Capita Spending by Major Market Areas 2017 & 2018 24

    訪港旅客特徵訪港旅客特徵訪港旅客特徵訪港旅客特徵﹙﹙﹙﹙所有旅客所有旅客所有旅客所有旅客﹚﹚﹚﹚ Visitor Characteristics ( All Visitors )

    性別 /平均年齡 Sex / Mean Age 2017 & 2018 25

    訪港旅客特徵訪港旅客特徵訪港旅客特徵訪港旅客特徵﹙﹙﹙﹙過夜旅客過夜旅客過夜旅客過夜旅客﹚﹚﹚﹚ Visitor Characteristics ( Overnight Visitors )

    性別 /平均年齡 Sex / Mean Age 2017 & 2018 26

    訪港目的/首次及再次訪港旅客 Purpose of Visit / First-time Versus Repeat Visitors 2017 & 2018 27

    平均逗留時間/會再度訪港意向 Average Length of Stay / Revisit Intention 2017 & 2018 28

    會推薦香港給親友/整體滿意度 Recommend HK to Friends & Relatives / Overall Satisfaction 2017 & 2018 29

    商品的物有所值/整體購物之評價 Rating on Value for Money on Shopping / Rating on Shopping 2017 & 2018 30

    整體酒店/整體飲食之評價 Rating on Hotels / Rating Dining in Hong Kong 2017 & 2018 31

    曾遊覽之地方及主要購買物品 Places Visited and Main Items Bought in Hong Kong 2017 & 2018 32

    訪港旅客特徵訪港旅客特徵訪港旅客特徵訪港旅客特徵﹙﹙﹙﹙入境不過夜旅客入境不過夜旅客入境不過夜旅客入境不過夜旅客﹚﹚﹚﹚ Visitor Characteristics ( Same-day In-Town Visitors )

    性別 /平均年齡 Sex / Mean Age 2017 & 2018 33

    訪港目的 Purpose of Visit 2017 & 2018 34

    企業會議企業會議企業會議企業會議、、、、獎勵旅遊獎勵旅遊獎勵旅遊獎勵旅遊、、、、會議及展覽會議及展覽會議及展覽會議及展覽 Meetings, Incentives, Conventions, Exhibitions - MICE 35

    酒店酒店酒店酒店 Hotels

    酒店房間供應情況 Hotel Room Supply 2014 - 2018

    酒店房間入住率及酒店實際平均房租 Hotel Room Occupancy Rate and Average Achieved Hotel Room Rate 2014 - 2018

    每月酒店房間入住率 Hotel Room Occupancy Rate by Month 2017 & 2018

    酒店收益/開支百分比分布 Percentage Distribution of Hotel Revenue / Expenditure 2016 & 2017 37

    訪港旅客選乘之航空公司訪港旅客選乘之航空公司訪港旅客選乘之航空公司訪港旅客選乘之航空公司 Airlines Used by Visitors 38

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    目錄目錄目錄目錄 Table of Contents

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  • 統計數字回顧統計數字回顧統計數字回顧統計數字回顧 Statistical Review

    訪港旅客統計訪港旅客統計訪港旅客統計訪港旅客統計 Visitor Arrival Statistics

    1.1 每月訪港旅客人次 Visitor Arrivals by Month 2014 - 2018

    1.2 訪港旅客人次各月分布百分比 Percentage Distribution of Visitor Arrivals by Month 2014 - 2018

    1.3 訪港旅客人次(按來港交通工具計) Visitor Arrivals by Mode of Transport 2014 - 2018

    1.4-5 訪港旅客人次明細表(按居住國家/地區計)- 過夜旅客/入境不過夜旅客

    Visitor Arrivals Details by Country / Territory of Residence 2014 - 2018 ( Overnight / Same-day In-town Visitors )

    1.6 每月訪港旅客人次明細表(按居住國家/地區計)

    Visitor Arrivals Details by Country / Territory of Residence by Month 2018

    1.7 訪港旅客人次明細表(按來港交通工具計) Visitor Arrivals Details by Mode of Transport 2018 44

    1.8 每月中國內地旅客(個人遊)訪港人次 Mainland China (Individual Visit Scheme - IVS) Arrivals by Month 2014 - 2018

    1.9 中國內地個人遊旅客佔總中國內地旅客的比率

    Percentage Distribution of IVS Arrivals as % to Total Mainland Arrivals 2014 - 2018

    1.10 中國內地個人遊旅客(按來港交通工具計) IVS Arrivals by Mode of Transport 2014 - 2018

    1.11 訪港旅客人次明細表(按居住國家/地區計) Visitor Arrivals Details by Country / Territory of Residence 2007 - 2018 46

    1.12 其他國家訪港旅客人次 Visitor Arrivals from Miscellaneous Countries 2014 - 2018 48

    1.13 乘坐同一郵輪進出香港的旅客人次明細表(按國籍/地區計)

    Cruise-in / Cruise-out Passenger Details by Nationality / Territory 2014 - 2018

    與入境旅遊相關的總消費與入境旅遊相關的總消費與入境旅遊相關的總消費與入境旅遊相關的總消費 Total Tourism Expenditure Associated to Inbound Tourism

    2.1 與入境旅遊相關的總消費 Total Tourism Expenditure Associated to Inbound Tourism 2014 - 2018

    2.2 過夜旅客總消費 Overnight Visitor Total Spending 2014 - 2018

    2.3-4 過夜旅客人均及每日平均消費 Overnight Visitor Per Capita & Per Diem Spending 2014 - 2018 53

    2.5 過夜旅客消費模式 Overnight Visitor Spending Pattern 2018 54

    2.6 過夜旅客主要購物類別消費 Overnight Visitor Spending on Main Shopping Category 2017 & 2018 55

    2.7-8 入境不過夜旅客人均消及總消費 Same-day In-Town Visitor Total & Per Capita Spending 2014 - 2018 56

    2.9-12 入境不過夜旅客消費模式 Same-day In-Town Visitor Spending Pattern 2014 - 2018 57

    2.13 入境不過夜旅客主要購物類別消費 Same-day In-Town Visitor Spending on Main Shopping Category 2017 & 2018 58

    旅客特徵旅客特徵旅客特徵旅客特徵 Visitor Characteristics

    3.1 各大主要市場旅客特徵﹙所有旅客﹚ Visitor Characteristics by Major Market Areas 2017 & 2018 ( All Visitors ) 59

    3.2 各大主要市場旅客特徵﹙過夜旅客﹚ Visitor Characteristics by Major Market Areas 2017 & 2018 ( Overnight Visitors ) 60

    3.3 各大主要市場旅客特徵﹙過夜度假旅客﹚Visitor Characteristics by Major Market Areas 2017 & 2018 ( Overnight Vacation Visitors ) 62

    3.4 各大主要市場旅客特徵﹙入境不過夜旅客﹚ Visitor Characteris=cs by Major Market Areas 2017 & 2018 ( Same-day In-town Visitors ) 64

    酒店統計酒店統計酒店統計酒店統計 Hotel Statistics

    4.1 酒店統計數字撮要 Hotel Statistics Summary 2014 - 2018

    4.2 每月酒店房間入住率 Monthly Hotel Room Occupancy Rate 2014 - 2018

    4.3 每月酒店實際平均房租 Monthly Average Achieved Hotel Room Rate 2014 - 2018

    居民離港統計居民離港統計居民離港統計居民離港統計 Resident Departure Statistics 67

    航空公司統計航空公司統計航空公司統計航空公司統計 Airline Statistics 68

    香港旅遊發展局辦事處及地區代辦處香港旅遊發展局辦事處及地區代辦處香港旅遊發展局辦事處及地區代辦處香港旅遊發展局辦事處及地區代辦處 Hong Kong Tourism Board Offices and Representatives 71

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  • 58,472,157 65,147,555 + 11.4%

    整體滿意度﹙10 分為滿分﹚ 8.4 pt 8.6 pt +0.2pt

    過夜旅客人均消費﹙港元﹚ Per Capita Spending among Overnight Visitors (HK$) $6,443 $6,614 + 2.7%

    Total arrivals in 2018 increased by 11.4% to 65.15 million, reaching a historic

    high. Growth was mainly driven by the 14.8% increase in Mainland China.

    Traffic from Long-Haul Markets grew by 2.9% while Short-Haul Markets

    (exclude Mainland China) declined by 0.6%. Of the total arrivals, 29.26 million

    (44.9%) stayed overnight, while the remaining 35.88 million are same-day

    arrivals. Total Tourism Expenditure Associated with Inbound Tourism (TEAIT)

    also recorded an increase of 10.3% to HK$328.19 billion. Overall hotel room

    occupancy rate rose to 91% in 2018 from 89% in 2017, increased by 2% points,

    the average achieved hotel room rate for all hotels grew by 6.8% to HK$1,376.

    Table 1 summarises various key indicators of tourism performance in 2018.

    2018年,訪港旅客總人次再創新高,增幅達11.4%,至

    6,515萬人次。增幅主要來自中國內地(上升14.8%)。

    來自長途市場的訪港旅客亦錄得2.9%的增幅,而短途

    市場(不包括中國內地)的訪港旅客則輕微下跌0.6%

    。當中「過夜旅客」共2,926萬人次(佔44.9%),「不

    過夜旅客」則有3,588萬人次。「與入境旅遊相關的總

    消費」亦同樣錄得增長(上升10.3%,達3,281.9億港元

    )。酒店房間入住率持續上升,由2017年的89%上升至

    2018年的91%,增幅達2個百分點;所有酒店的實際平

    均房租上升6.8%,至1,376港元。有關2018年本港旅遊

    業表現的各項重要指標,請參閱表一。

    Total Visitor Arrivals訪港旅客人次

    2018 vs 2017201820172018 年本港年本港年本港年本港旅旅旅旅遊業表現的重要指標遊業表現的重要指標遊業表現的重要指標遊業表現的重要指標

    Key Indicators of Hong Kong Tourism Performance in 2018

    表一表一表一表一

    Table 1

    - 0.13.1 3.2 Average Length of Stay among Overnight Visitors

    (Nights) 過夜旅客平均留港時間﹙晚﹚

    Overall Satisfaction (max: 10 points scale)

    2018 年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點

    Hong Kong Tourism Industry Performance 2018 Highlights

    過夜旅客人均消費﹙港元﹚ Per Capita Spending among Overnight Visitors (HK$) $6,443 $6,614 + 2.7%

    酒店房間入住率﹙%﹚ Hotel Room Occupancy Rate (%) 89% 91% + 2%pt

    酒店實際平均房租﹙港元﹚ Average Achieved Hotel Room Rate (HK$) $1,288 $1,376 + 6.8%

    訪港旅客訪港旅客訪港旅客訪港旅客 Visitor ArrivalsMainland China (78.3%), Taiwan (3.0%) and South Korea (2.2%) were our top

    three visitor source markets, together accounting for 81.9% of total arrivals.

    USA overtook Japan to become the 4th source market. The share of visitors

    from Short-Haul Markets (exclude Mainland), and Long-Haul Markets stood at

    14.3% and 7.4%, respectively. Table 2 shows the top five source markets for

    visitor arrivals to Hong Kong in 2018.

    中國內地(78.3%)、台灣(3.0%)以及南韓(2.2%)

    是本港的三大主要客源市場,合共佔整體旅客的83.5%

    。美國取代日本進佔為第四大主要客源市場。短途市

    場(不包括中國內地)以及長途市場的旅客比例分別

    為14.3%及7.4%。表二列舉2018年本港五大主要旅客來

    源。

    與入境旅遊相關的總消費﹙十億港元﹚Tourism Expenditure Associated to Inbound

    Tourism (HK$Bn) $297.47 $328.19 + 10.3%

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    主要客源市場的分析主要客源市場的分析主要客源市場的分析主要客源市場的分析 Arrivals Highlights by Major Market Area中國內地仍然是本港最大的客源市場。隨著廣深港高速

    鐵路香港段以及港珠澳大橋分別於9月23日及10月24日

    開通,進―步推動更多中國內地旅客訪港。令中國內地

    旅客人次於2018年再創高峰(上升14.8%至5,104萬人次

    )。以個人遊簽注來港旅遊的中國內地旅客於2018年亦

    同樣錄得增長(上升23.3%至3,130萬人次),佔中國內

    Mainland China continued to be the leading source of visitors to Hong Kong.

    The opening of The Hong Kong section of the Guangzhou-Shenzhen-Hong

    Kong Express Rail Link (XRL) on 23rd Sep and Hong Kong-Zhuhai-Macao

    Bridge on 24th Oct further boosted the arrival growth. The year ended with

    a growth of 14.8% to 51.04 million, reaching a historic high). Traffic via

    Individual Visit Scheme (IVS) also grew by 23.3% to 31.30 million,

    representing 61.3% of total Mainland arrivals.

    台灣 Taiwan

    2018 年本港五大主要旅客來源年本港五大主要旅客來源年本港五大主要旅客來源年本港五大主要旅客來源

    Hong Kong’s Top Five Source Markets of Visitor Arrivals to Hong Kong in 2018

    表二表二表二表二

    Table 2

    2018 年排名年排名年排名年排名 ( 2017 年年年年 )

    Ranking in 2018 ( 2017 )

    旅客市場旅客市場旅客市場旅客市場

    Markets

    旅客人次旅客人次旅客人次旅客人次

    No. of Arrivals

    佔總數之百分比佔總數之百分比佔總數之百分比佔總數之百分比

    Share of total ( % )

    78.3%中國內地 Mainland China 51,038,230

    日本 Japan 1,287,773

    南韓 South Korea

    美國 USA

    2.0%

    2.0%

    2.2%

    1,925,234 3.0%

    1,421,411

    1,304,232

    過夜旅客與不過夜旅客的比率過夜旅客與不過夜旅客的比率過夜旅客與不過夜旅客的比率過夜旅客與不過夜旅客的比率 Proportion of Same-day and Overnight VisitorsThe percentage of visitors who stayed one night or longer dropped to 44.9%

    in 2018 from 47.7% in 2017, a decrease of 2.8% points. The remaining 55.1%

    were classified as same-day visitors.

    2018年,在香港逗留一晚或以上的旅客比率由2017年的

    47.7%下跌至2018年的44.9%,下跌2.8個百分點。其餘5

    5.1%為「不過夜旅客」。

    All key markets under Short-Haul (SH) Markets (exclude Mainland) noted

    declines in arrivals with Taiwan suffered the most, dropped by 4.3%. South

    & Southeast Asia and North Asia dropped by 1.5% and 0.3% respectively.

    Among individual markets, only Japan and Thailand noted growths in

    arrivals, grew by 4.7% and 2.0% respectively.

    長途市場以美洲市場的升幅最顯著(上升5.1%),而澳

    洲、新西蘭及南太平洋市場以及自歐洲、非洲及中東市

    場亦分別錄得2.4%和1.3%的升幅。

    所有短途市場均錄得負增長,當中以台灣市場的跌幅最

    顯著(下跌4.3%),而北亞市場以及南亞及東南亞市場

    分別錄得1.5%以及0.3%的跌幅。至於個別市場方面,只

    有日本和泰國市場錄得增長,分別錄得4.7%和2.0%的升

    幅。

    The Americas performed the best among Long-Haul Markets, grew by 5.1%.

    Australia, NZ & South Pacific as well as Europe, Africa & the Middle East

    recorded a growth of 2.4% and 1.3% respectively.

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  • 與入境旅遊相關的總消費與入境旅遊相關的總消費與入境旅遊相關的總消費與入境旅遊相關的總消費

    「「「「過夜旅客過夜旅客過夜旅客過夜旅客」」」」總消費總消費總消費總消費

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    旅客市場旅客市場旅客市場旅客市場

    Markets

    佔總數之百分比佔總數之百分比佔總數之百分比佔總數之百分比

    Share of total ( % )

    過夜旅客消費過夜旅客消費過夜旅客消費過夜旅客消費((((十億港元十億港元十億港元十億港元))))

    Overnight Visitor Spending ( HK$billion )

    中國內地 Mainland China 72.3%139.90

    2018 年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點

    Hong Kong Tourism Industry Performance 2018 Highlights

    In 2018, Total Tourism Expenditure Associated to Inbound Tourism amounted

    to HK$328.19 billion, grew by 10.3%. One major component of tourism

    expenditure, Destination Consumption Expenditure, grew by 11.9% to

    HK$276.44 billion, another component, Passenger International

    Transportation Expenditure, also grew by 2.8% to HK$51.75 billion.

    2018年「與入境旅遊相關的總消費」達3,281.9億港

    元,較

    2017年上升10.3%。其中,「境內總消費」上升11.9

    %至2,764.4億港元,而「國際客運服務消費」亦錄

    得2.8%的升幅,達517.5億港元。

    Total Tourism Expenditure Associated to Inbound Tourism

    Total Overnight Visitor Spending「過夜旅客」於2018年繼續錄得增長,上升7.7%至1

    ,935.5億港元。中國內地以及美國仍然是兩大消費最

    高的市場,佔總消費的75.4%。表三顯示2018年「過

    夜旅客」消費最高的五個市場。

    2018 年排名年排名年排名年排名 ( 2017 年年年年 )

    Ranking in 2018 ( 2017 )

    表三表三表三表三

    Table 3

    2018 年年年年「「「「過夜旅客過夜旅客過夜旅客過夜旅客」」」」消費最高的五個市場消費最高的五個市場消費最高的五個市場消費最高的五個市場

    Hong Kong’s Top Five Markets Ranked by Overnight Visitor Spending in 2018

    The total overnight visitor spending recorded another year of growth in 2018

    by 7.7% to HK$193.55 billion. Mainland China and the US remained as the top

    two generators of overnight visitor spending, together representing 75.4% of

    the total. Table 3 shows the top five source markets for overnight visitor

    spending in 2018.

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    4 (4)

    5 (5)

    主要消費市場的分析主要消費市場的分析主要消費市場的分析主要消費市場的分析

    「「「「入境不過夜旅客入境不過夜旅客入境不過夜旅客入境不過夜旅客」」」」總消費總消費總消費總消費 Total Same-day In-town Visitor SpendingAfter 3 consecutive years of drops since 2015, total same-day, in-town visitor

    spending grew by 25.5% in 2018, amounting to HK$78.76 billion. Visitors

    from Mainland China accounted for 95% of spending in this category

    (HK$74.92 billion); their per-capita spending also grew by 4.9% to HK$2,410.

    「入境不過夜旅客」總消費自2015年連續錄得負增

    長後,再次於2018年重拾升軌,升幅達25.5%,至78

    7.6億港元;當中95%的消費來自中國內地市場(749

    .2億港元)。中國內地旅客的人均消費亦上升4.9%

    Spending Highlights by Major Market Area

    3.1%

    Visitor spending from Long-Haul Markets was on a downward trend since

    2012, 2018 turned back to a positive growth of 10.5% to HK$22.39 billion. All

    major market areas noted increase particularly for Europe, Africa & the

    Middle East (up 16.3% to HK$10.67 billion).

    Spending by visitors from Short-Haul Markets (exclude Mainland) grew by

    5.8% to HK$31.26 billion. All major market areas noted increase especially for

    North Asia (up 9.1% to HK$8.57 billion).

    中國內地「過夜旅客」的整體消費繼續在客源市場

    中排首位,2018年錄得7.7%的增幅,達1,399.0億港

    元。而人均消費亦輕微上升0.3%至7,029港元(人均

    消費仍低於2015年的水平數字)。

    長途市場的旅客消費自2012年連續錄得負增長後,

    於2018年再次錄得增長,上升10.5%,至223.9億港

    元)。所有主要長途市場均錄得增長,當中以歐洲

    、非洲及中東市場的增幅最顯著(上升16.3%,達10

    6.7億港元)。

    Mainland China continued to be the key generator of total spending by

    overnight visitors in 2018 by 7.7% to HK$139.90 billion. Per-capita spending

    by Mainland China visitors also noted a marginal growth of 0.3% to HK$7,029

    (spending still lower than the recorded level in 2015).

    短途市場(不包括中國內地)的旅客消費上升5.8%,達31

    2.6億港元。所有短途市場均錄得增長,當中以北亞市場

    的增幅最顯著(上升9.1%,達85.7億港元)。

    菲律賓 Philippines

    中國內地 Mainland China

    2.6%

    台灣 Taiwan

    南韓 South Korea

    美國 USA

    4.97

    72.3%

    2.0%

    6.09

    139.90

    3.90

    4.22 2.2%

    4

    (HK$74.92 billion); their per-capita spending also grew by 4.9% to HK$2,410.

    Most spending by same-day, in-town visitors were on shopping (86.7%).

    .2億港元)。中國內地旅客的人均消費亦上升4.9%

    ,至2,410港元。「入境不過夜旅客」的消費主要用

    於購物(佔86.7%)。

  • 一般旅客特徵一般旅客特徵一般旅客特徵一般旅客特徵

    一般旅客一般旅客一般旅客一般旅客 An Average Visitor

    「「「「過夜旅客過夜旅客過夜旅客過夜旅客」」」」特徵特徵特徵特徵 Overnight Visitor Characteristics

    一般一般一般一般「「「「過夜旅客過夜旅客過夜旅客過夜旅客」」」」 An Average Overnight Visitor

    熱門旅遊景點熱門旅遊景點熱門旅遊景點熱門旅遊景點 Popular Tourist Attractions

    The top three most popular tourist attractions in 2018 were The Peak, Tsim

    Sha Tsui Harbourfront Area and Hong Kong Disneyland. Table 4 lists the top

    five tourist attractions in 2018.

    2018年本港最受歡迎的三大旅遊景點分別是太平山

    頂、尖沙咀海濱以及香港迪士尼樂園。表四列出201

    8年本港五大熱門旅遊景點。

    Overall Visitor Characteristics

    An Average Visitor to Hong Kong during the year was female (57%), aged 36.訪港旅客中,女性佔57%,平均年齡為36歲。

    An Average Overnight Visitor to Hong Kong was female (58%), married, aged

    37, and on vacation, and had visited Hong Kong at least once previously.

    「過夜旅客」中,女性佔58%,平均年齡為37歲,

    已婚,來港主要是度假,並已來港超過一次。

    表四表四表四表四

    Table 4

    2018 年訪港過夜旅客五大熱門旅遊景點年訪港過夜旅客五大熱門旅遊景點年訪港過夜旅客五大熱門旅遊景點年訪港過夜旅客五大熱門旅遊景點

    Hong Kong’s Top Five Tourist Attractions among Overnight Visitors in 2018

    1 (1)

    2 (2)

    3 (3)

    4 (4)

    5 (6)

    ^ 太平山頂﹝包括太平山頂/山頂纜車/山頂凌霄閣以及香港杜莎夫人蠟像館 ﹞。 The Peak (including Victoria Peak / Peak Tram / Peak Tower and Madame Tussauds Hong Kong).

    主要購買物品主要購買物品主要購買物品主要購買物品 Main Shopping Items

    1 (1)

    2 (2)

    3 (3)

    30現成服裝 Ready-made Wear

    化粧品 Cosmetics

    小食/糖果 Snacks / Confectioneries

    28

    22

    香港迪士尼樂園 Hong Kong Disneyland 15

    露天市場 – 女人街 Open-air Market - Ladies' Market

    購買物品購買物品購買物品購買物品

    Shopping Item

    尖沙咀海濱 Tsim Sha Tsui Harbourfront Area ^^

    表五表五表五表五

    Table 5

    2018 年訪港過夜旅客最常購買的五種物品年訪港過夜旅客最常購買的五種物品年訪港過夜旅客最常購買的五種物品年訪港過夜旅客最常購買的五種物品

    Hong Kong’s Top Five Most Popular Shopping Items among Overnight Visitors in 2018

    2018 年排名年排名年排名年排名 ( 2017 年年年年 )

    Ranking in 2018 ( 2017 )

    過夜旅客百分比過夜旅客百分比過夜旅客百分比過夜旅客百分比

    % of Overnight Visitors

    露天市場 – 廟街 Open-air Market - Temple Street 11

    Ready-made wear, cosmetics and snacks & confectioneries remained as the

    three most popular shopping items among overnight visitors. Table 5 lists the

    five most popular shopping items for visitors in 2018.

    在2018年,現成服裝、化粧品以及小食/糖果仍然

    是「過夜旅客」最常購買的三種物品。表五列出201

    8年訪港旅客最常購買的五種物品。

    12

    ^^ 尖沙咀海濱﹝包括尖沙咀鐘樓(前九廣鐵路總站)、星光花園/星光影廊、尖沙咀海濱公園以及香港文化中心 ﹞。

    Tsim Sha Tsui Harbourfront Area (including Clock Tower at Tsim Sha Tsui, Garden of Stars / Starry Gallery, Tsim Sha Tsui Waterfront Promenade and Hong Kong Cultural Centre).

    21

    旅遊景點旅遊景點旅遊景點旅遊景點

    Tourist Attraction

    太平山頂 The Peak ^

    2018 年排名年排名年排名年排名 ( 2017 年年年年 )

    Ranking in 2018 ( 2017 )

    過夜旅客百分比過夜旅客百分比過夜旅客百分比過夜旅客百分比

    % of Overnight Visitors

    Table 4

    20

    3 (3)

    4 (4)

    5 (5)

    5

    皮鞋/其他鞋類 Shoes / Other Footwear

    小食/糖果 Snacks / Confectioneries

    14

    藥品、中藥 Medicine, Chinese Herbs 14

    22

  • Most Popular Shopping Districts熱門購物地區熱門購物地區熱門購物地區熱門購物地區

    Tsim Sha Tsui, Mong Kok & Prince Edward and Causeway Bay remained as the

    three most popular shopping districts for overnight visitors. Table 6 lists the

    five most popular shopping districts in 2018.

    最受「過夜旅客」歡迎的三大購物地區仍然昰尖沙

    咀、旺角/太子以及銅鑼灣。表六列出2018年最受

    訪港旅客歡迎的購物地區。

    2 (2) 旺角、太子 Mong Kok & Prince Edward 30

    3 (3) 銅鑼灣 Causeway Bay

    過夜旅客百分比過夜旅客百分比過夜旅客百分比過夜旅客百分比

    % of Overnight Visitors

    購物地區購物地區購物地區購物地區

    Shopping District

    2018 年排名年排名年排名年排名 ( 2017 年年年年 )

    Ranking in 2018 ( 2017 )

    1 (1) 尖沙咀 Tsim Sha Tsui 47

    2018 年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點年香港旅遊業業績重點

    Hong Kong Tourism Industry Performance 2018 Highlights

    28

    22

    5 (5)

    4 (4)

    表六表六表六表六

    Table 6

    2018年最受訪港過夜旅客歡迎的購物地區年最受訪港過夜旅客歡迎的購物地區年最受訪港過夜旅客歡迎的購物地區年最受訪港過夜旅客歡迎的購物地區

    Hong Kong’s Top Five Most Popular Shopping Districts among Overnight Visitors in 2018

    中環 Central

    油麻地、佐敦 Yau Ma Tei & Jordan 9

    「「「「入境不過夜旅客入境不過夜旅客入境不過夜旅客入境不過夜旅客」」」」特徵特徵特徵特徵 Same-day In-town Visitor Characteristics

    一般一般一般一般「「「「入境不過夜旅客入境不過夜旅客入境不過夜旅客入境不過夜旅客」」」」 An Average Same-day In-town Visitor

    「入境不過夜旅客」中,女性佔57%,平均年齡為3

    6歲,已婚,來港主要是購物,最常購買的物品為小

    食/糖果、化粧品以及奶粉。

    An average Same-day In-town Visitor was female (57%), aged 36 and married.

    The purpose of the visit was to shop, and the most popular shopping items

    were snacks & confectioneries, cosmetics and milky powder.

    6

  • 酒店業表現酒店業表現酒店業表現酒店業表現 Hotel Performance

    At the end of 2018, there were 291 hotels in Hong Kong, providing 81,465

    rooms, an addition of 2,530 rooms since end of 2017. The overall hotel room

    occupancy rate continued to increase, from 89% in 2017 to 91% in 2018.

    截至2018年年底,全港共有291間酒店,提供81,465

    間房間,較2017年底增加2,530間。而酒店房間入住

    率亦繼續上升,由2017 年的89%上升至2018 年的

    91%。

    All hotel categories noted gains in room occupancy especially for High Tariff A

    Hotels, increased by 3% points to 89%.

    所有類別的酒店的房間入住率於2018年均錄得增長

    ,以甲級高價酒店的房間入住率表現最好,上升3個

    百分點至89%。

    Yau Ma Tei & Mong Kok district recorded the highest room occupancy rate at

    95% (+2%pts). Closely followed by Tsim Sha Tsui & New Territories (both

    stood at 93%). Other districts except Other Kowloon, Eastern & Southern

    Hong Kong and Island recorded more than 90% room occupancy rate.

    酒店房間入住率以位於油麻地/旺角的表現最好,

    上升2個百分點至95%。尖沙咀以及新界區的酒店房

    間入住率則緊隨其後,達93%。其他地區的酒店房

    間入住率,除了其他九龍地區、香港東區及南區,

    以及離島外,均錄得超過90%的入住率。

    The average achieved hotel room rate among all hotels rose by 6.8% to

    HK$1,376. All hotel categories noted growths in average achieved hotel room

    rate especially for High Tariff B Hotels (up 10.3%, averaging HK$1,177). Figure

    1 shows the hotel room occupancy rate and average achieved hotel room rate

    for the different hotel categories in 2017 & 2018.

    所有酒店的實際平均房租於2018年上升6.8%至1,376港元

    。各類別的酒店實際平均房租均錄得增長,以乙級高價酒

    店的增幅最顯著(上升10.3%至1,177港元外),圖一顯示

    2017以及2018年各類酒店的房間入住率及實際平均房租。

    for the different hotel categories in 2017 & 2018.

    2018 年酒店入住率及實際平均房租年酒店入住率及實際平均房租年酒店入住率及實際平均房租年酒店入住率及實際平均房租

    Hotel Room Occupancy Rate and Average Achieved Hotel Room Rate in 2018

    圖一

    Figure 1

    $2,154

    $1,177

    $797

    $1,376

    甲級高價酒店

    High Tariff A

    乙級高價酒店

    High Tariff B

    中價酒店

    Medium Tariff

    所有酒店

    All Hotels

    酒店實際平均房租 (港元)

    Average Achieved Hotel Room Rate (HK$)

    89%

    91%

    93%

    91%

    甲級高價酒店

    High Tariff A

    乙級高價酒店

    High Tariff B

    中價酒店

    Medium Tariff

    所有酒店

    All Hotels

    酒店房間入住率 (%)

    Hotel Room Occupancy Rate (%)

    7

  • 1976 至至至至 2018 年按居住國家年按居住國家年按居住國家年按居住國家 ////地區劃分的訪港旅客人次地區劃分的訪港旅客人次地區劃分的訪港旅客人次地區劃分的訪港旅客人次

    Visitor Arrivals by Country / Territory of Residence by Major Market Areas 1976 - 2018

    個人遊 IVS

    人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. 人次 No. %

    291,025 18.7 218,157 14.0 181,152 11.6 462,679 29.7 320,639 20.6 77,794 5.0 4,308 0.3 4,223 0.3 NA 1,559,977 100.0

    314,433 17.9 263,035 15.0 183,681 10.5 531,167 30.3 360,616 20.5 87,488 5.0 11,690 0.7 3,559 0.2 NA 1,755,669 100.0

    357,793 17.4 329,262 16.0 195,023 9.5 557,389 27.1 450,738 21.9 128,924 6.3 11,319 0.6 24,291 1.2 NA 2,054,739 100.0

    381,430 17.2 352,575 15.9 176,882 8.0 569,574 25.7 503,474 22.7 206,344 9.3 13,039 0.6 9,891 0.4 NA 2,213,209 100.0

    438,908 19.1 407,892 17.7 200,920 8.7 517,369 22.5 583,069 25.3 123,644 5.4 14,677 0.6 14,994 0.7 NA 2,301,473 100.0

    476,343 18.8 480,777 19.0 234,376 9.2 552,903 21.8 625,895 24.7 135,621 5.3 14,751 0.6 14,537 0.6 NA 2,535,203 100.0

    464,607 17.8 464,621 17.8 244,952 9.4 573,820 22.0 668,463 25.6 153,133 5.9 19,412 0.7 20,092 0.8 NA 2,609,100 100.0

    545,804 19.7 481,144 17.3 256,833 9.3 553,669 20.0 724,941 26.1 156,600 5.6 23,536 0.8 32,487 1.2 NA 2,775,014 100.0

    682,210 20.6 510,416 15.4 310,749 9.4 629,302 19.0 763,814 23.1 166,762 5.0 25,612 0.8 214,854 (1) 6.5 NA 3,303,719 100.0

    781,056 21.4 565,727 15.5 301,856 8.3 680,495 18.6 812,549 22.2 176,617 4.8 29,539 0.8 308,978 8.4 NA 3,656,817 100.0

    861,121 21.2 644,972 15.9 306,756 7.6 772,231 19.1 844,566 20.8 220,469 5.4 39,047 1.0 363,479 9.0 NA 4,052,641 100.0

    981,322 20.0 757,355 15.4 298,052 6.1 1,089,449 22.2 901,767 18.3 354,195 7.2 50,312 1.0 484,592 9.9 NA 4,917,044 100.0

    952,098 15.4 853,937 13.8 306,839 5.0 1,341,832 21.8 899,593 14.6 1,094,004 17.7 35,314 0.6 683,604 11.1 NA 6,167,221 100.0

    812,920 13.6 782,539 13.1 311,088 5.2 1,343,184 22.4 835,923 14.0 1,132,904 18.9 35,535 0.6 730,408 12.2 NA 5,984,501 100.0

    807,692 12.3 816,093 12.4 311,763 4.7 1,516,421 23.0 988,967 15.0 1,344,641 20.4 40,897 0.6 754,376 11.5 NA 6,580,850 100.0

    822,397 12.1 879,840 12.9 284,965 4.2 1,444,429 21.3 1,150,165 16.9 1,298,039 19.1 40,516 0.6 875,062 12.9 NA 6,795,413 100.0

    924,253 11.5 1,036,973 12.9 309,302 3.9 1,520,681 19.0 1,383,343 17.3 1,640,032 20.5 46,938 0.6 1,149,002 14.3 NA 8,010,524 100.0

    1,008,313 11.3 1,164,924 13.0 318,241 3.6 1,505,983 16.9 1,374,513 15.4 1,777,310 19.9 55,238 0.6 1,732,978 19.4 NA 8,937,500 100.0

    1,026,409 11.0 1,245,134 13.3 322,195 3.5 1,723,024 18.5 1,337,066 14.3 1,665,330 17.8 68,320 0.7 1,943,678 20.8 NA 9,331,156 100.0

    986,342 9.7 1,249,915 12.3 335,867 3.3 2,044,264 20.0 1,419,699 13.9 1,761,111 17.3 159,551 1.6 2,243,245 22.0 NA 10,199,994 100.0

    1,083,247 8.3 1,455,363 11.2 425,322 3.3 3,231,445 24.9 1,823,450 14.1 2,023,977 15.6 541,619 4.2 2,389,341 18.4 NA 12,973,764 100.0

    1,125,138 10.0 1,285,600 11.4 382,426 3.4 2,042,201 18.1 1,626,917 14.4 1,920,014 17.0 526,858 4.7 2,364,223 21.0 NA 11,273,377 100.0

    1,104,888 10.9 1,125,956 11.1 358,120 3.5 1,298,495 12.8 1,273,486 12.5 1,885,550 18.6 441,523 4.3 2,671,628 26.3 NA 10,159,646 100.0

    1,155,313 10.2 1,149,068 10.1 361,622 3.2 1,465,086 12.9 1,510,865 13.3 2,063,027 18.2 416,839 3.7 3,206,452 28.3 NA 11,328,272 100.0

    1,295,908 9.9 1,223,103 9.4 416,766 3.2 1,755,056 13.4 1,747,113 13.4 2,385,739 18.3 449,947 3.4 3,785,845 29.0 NA 13,059,477 100.0

    1,258,567 9.2 1,171,386 8.5 386,750 2.8 1,762,270 12.8 1,746,558 12.7 2,418,827 17.6 532,391 3.9 4,448,583 32.4 NA 13,725,332 100.0

    1,346,840 8.1 1,263,115 7.6 410,196 2.5 1,852,458 11.2 1,905,208 11.5 2,428,776 14.7 534,590 3.2 6,825,199 41.2 NA 16,566,382 100.0

    925,907 6.0 946,476 6.1 306,287 2.0 1,235,336 8.0 1,359,622 8.8 1,852,378 11.9 443,622 2.9 8,467,211 54.5 (667,271) (3) 15,536,839 100.0

    1,399,572 6.4 1,379,992 6.3 483,247 2.2 1,665,440 7.6 2,077,684 9.5 2,074,795 9.5 484,038 2.2 12,245,862 56.1 (4,259,601) 21,810,630 100.0

    1,565,350 6.7 1,725,552 7.4 620,217 2.7 1,853,328 7.9 2,412,974 10.3 2,130,565 9.1 510,031 2.2 12,541,400 53.7 (5,550,255) 23,359,417 100.0

    1,630,637 6.5 1,916,861 7.6 667,684 2.6 2,029,869 8.0 2,659,707 10.5 2,177,232 8.6 577,792 2.3 13,591,342 53.8 (6,673,283) 25,251,124 100.0

    1,783,609 6.3 2,189,424 7.8 756,964 2.7 2,200,567 7.8 2,888,106 10.3 2,238,731 7.9 626,103 2.2 15,485,789 55.0 (8,593,141) 28,169,293 100.0

    1,684,734 5.7 2,094,039 7.1 763,206 2.6 2,229,117 7.6 2,936,207 10.0 2,240,481 7.6 696,829 2.4 16,862,003 57.1 (9,619,280) 29,506,616 100.0

    1,567,807 5.3 1,968,781 6.7 707,963 2.4 1,823,184 6.2 2,885,155 9.8 2,009,644 6.8 671,389 2.3 17,956,731 60.7 (10,591,418) 29,590,654 100.0

    1,749,558 4.9 2,174,199 6.0 768,524 2.1 2,207,642 6.1 3,500,882 9.7 2,164,750 6.0 780,388 2.2 22,684,388 63.0 (14,244,136) 36,030,331 100.0

    1,821,096 4.3 2,194,319 5.2 757,871 1.8 2,304,683 5.5 3,751,149 8.9 2,148,733 5.1 843,330 2.0 28,100,129 67.0 (18,343,786) 41,921,310 100.0

    1,777,842 3.7 2,227,994 4.6 740,795 1.5 2,333,060 4.8 3,651,803 7.5 2,088,745 4.3 883,479 1.8 34,911,395 71.8 (23,141,247) 48,615,113 100.0

    1,665,562 3.1 2,253,681 4.2 717,419 1.3 2,140,576 3.9 3,717,976 6.8 2,100,098 3.9 958,215 1.8 40,745,277 75.0 (27,464,867) 54,298,804 100.0

    1,679,083 2.8 2,218,382 3.6 715,479 1.2 2,329,813 3.8 3,614,789 5.9 2,031,883 3.3 1,001,732 1.6 47,247,675 77.7 (31,335,433) 60,838,836 100.0

    1,728,094 2.9 2,167,119 3.7 681,162 1.1 2,292,565 3.9 3,559,058 6.0 2,015,797 3.4 1,021,441 1.7 45,842,360 77.3 (27,942,111) 59,307,596 100.0

    資料來源:入境事務處。 Source : Immigration Department.

    註 Remarks :

    1. 自 1984 年起,中國內地數字包括持有中國護照、雙程証、旅遊証件或海員簿等的中國內地旅客。

    Since 1984, Mainland China include Visitors, Transients and Seamen holding PRC passports, two-way permits, travel permits or seamen books etc.

    2. 自 1996 年起,數字包括經澳門訪港的非澳門居民旅客人次。

    Since 1996, figures include arrivals of non-Macau residents via Macau.

    3. 括號內的數字代表以「個人遊」形式訪港 的中國內地旅客人次。

    Figures in brackets denote mainland visitors under IVS scheme.

    1982

    1983

    1991

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

    訪港旅客人次

    Visitor Arrivals

    1976

    1977

    1978

    北亞

    North Asia

    2011

    2007

    2008

    2009

    2010

    1984

    1985

    1986

    1987

    1988

    1994

    1995

    1996 (2)

    1989

    2006

    1979

    2004

    2005

    2002

    美洲

    The Americas

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    1980

    1981

    中國內地

    Mainland China總計

    Total

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    台灣

    Taiwan

    南亞及

    東南亞

    South &

    Southeast Asia

    2014

    8

    2012

    2013

    2015

    1992

    1993

    1990

    1997

    1998

    1999

    2000

    2001

    2003

  • 個人遊 IVS

    人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. 人次 No. %

    1,773,338 3.1 2,226,455 3.9 684,046 1.2 2,484,696 4.4 3,701,796 6.5 2,011,428 3.6 994,999 1.8 42,778,145 75.5 (24,223,277) (3) 56,654,903 100.0

    1,781,819 3.0 2,202,302 3.8 687,127 1.2 2,717,680 4.6 3,626,158 6.2 2,010,755 3.4 1,001,057 1.7 44,445,259 76.0 (25,379,600) 58,472,157 100.0

    1,872,540 2.9 2,231,983 3.4 703,789 1.1 2,709,184 4.2 3,571,671 5.5 1,925,234 3.0 1,094,924 1.7 51,038,230 78.3 (31,298,185) 65,147,555 100.0

    資料來源:入境事務處。 Source : Immigration Department.

    註 Remarks :

    3. 括號內的數字代表以「個人遊」形式訪港 的中國內地旅客人次。

    Figures in brackets denote mainland visitors under IVS scheme.

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    9

    台灣

    Taiwan

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    中國內地

    Mainland China總計

    Total

    2016

    美洲

    The Americas

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

    北亞

    North Asia

    南亞及

    東南亞

    South &

    Southeast Asia

    2017

    2018

  • 2000 至至至至 2018 年按居住國家年按居住國家年按居住國家年按居住國家 ////地區劃分的訪港過夜旅客人次地區劃分的訪港過夜旅客人次地區劃分的訪港過夜旅客人次地區劃分的訪港過夜旅客人次

    Overnight Visitor Arrivals by Country / Territory of Residence by Major Market Areas 2000 - 2018

    人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. %

    2000 1,104,443 12.5 988,501 11.2 342,844 3.9 1,362,434 15.5 1,456,561 16.5 661,661 7.5 189,907 2.2 2,707,186 30.7 8,813,537 100.0

    2001 1,050,503 11.8 932,692 10.5 313,776 3.5 1,303,259 14.7 1,410,947 15.9 595,164 6.7 205,994 2.3 3,065,894 34.5 8,878,229 100.0

    2002 1,094,899 10.2 975,841 9.1 326,648 3.1 1,305,267 12.2 1,468,732 13.7 558,281 5.2 201,705 1.9 4,757,303 44.5 10,688,676 100.0

    2003 712,793 7.4 692,981 7.2 233,884 2.4 787,329 8.1 988,485 10.2 403,436 4.2 171,153 1.8 5,685,895 58.8 9,675,956 100.0

    2004 1,091,521 8.0 1,035,169 7.6 382,919 2.8 1,068,814 7.8 1,548,429 11.3 546,781 4.0 187,052 1.4 7,793,882 57.1 13,654,567 100.0

    2005 1,196,735 8.1 1,271,423 8.6 494,554 3.3 1,190,211 8.1 1,777,379 12.0 619,886 4.2 193,215 1.3 8,029,705 54.4 14,773,108 100.0

    2006 1,229,461 7.8 1,410,212 8.9 529,901 3.3 1,331,685 8.4 1,985,961 12.6 676,856 4.3 222,957 1.4 8,434,278 53.3 15,821,311 100.0

    2007 1,330,071 7.8 1,596,709 9.3 599,596 3.5 1,438,460 8.4 2,160,543 12.6 694,820 4.1 241,097 1.4 9,092,649 53.0 17,153,945 100.0

    2008 1,231,769 7.1 1,544,216 8.9 599,890 3.5 1,454,661 8.4 2,203,667 12.7 649,416 3.7 256,152 1.5 9,379,689 54.2 17,319,460 100.0

    2009 1,107,636 6.5 1,417,846 8.4 539,442 3.2 1,181,138 7.0 2,152,823 12.7 613,852 3.6 249,765 1.5 9,663,565 57.1 16,926,067 100.0

    2010 1,245,553 6.2 1,537,341 7.7 591,293 2.9 1,411,441 7.0 2,622,295 13.1 724,561 3.6 274,616 1.4 11,678,055 58.1 20,085,155 100.0

    2011 1,279,072 5.7 1,546,267 6.9 581,606 2.6 1,458,055 6.5 2,790,974 12.5 778,653 3.5 281,678 1.3 13,599,768 60.9 22,316,073 100.0

    2012 1,247,581 5.2 1,581,664 6.7 573,827 2.4 1,500,209 6.3 2,711,133 11.4 754,190 3.2 291,219 1.2 15,110,372 63.6 23,770,195 100.0

    2013 1,163,788 4.5 1,599,180 6.2 552,198 2.2 1,353,244 5.3 2,808,764 10.9 785,678 3.1 308,711 1.2 17,089,509 66.6 25,661,072 100.0

    2014 1,174,596 4.2 1,572,186 5.7 545,113 2.0 1,530,964 5.5 2,734,574 9.8 807,168 2.9 328,844 1.2 19,077,014 68.7 27,770,459 100.0

    2015 1,209,984 4.5 1,528,111 5.7 513,036 1.9 1,566,406 5.9 2,701,632 10.1 831,644 3.1 338,386 1.3 17,996,827 67.4 26,686,026 100.0

    2016 1,249,325 4.7 1,576,646 5.9 510,096 1.9 1,764,558 6.6 2,883,565 10.9 872,999 3.3 330,546 1.2 17,364,946 65.4 26,552,681 100.0

    2017 1,256,111 4.5 1,563,878 5.6 512,949 1.8 1,973,945 7.1 2,862,776 10.3 856,788 3.1 331,886 1.2 18,526,210 66.4 27,884,543 100.0

    2018 1,319,103 4.5 1,582,630 5.4 524,854 1.8 1,968,280 6.7 2,838,360 9.7 806,523 2.8 320,994 1.1 19,901,957 68.0 29,262,701 100.0

    資料來源:入境事務處。 Source : Immigration Department

    10

    南亞及

    東南亞

    South &

    Southeast Asia

    台灣

    Taiwan

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    中國內地

    Mainland China

    總計

    Total

    北亞

    North Asia

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    美洲

    The Americas

    訪港旅客人次

    Visitor Arrivals

  • 2000 至至至至 2018 年按居住國家年按居住國家年按居住國家年按居住國家 ////地區劃分的訪港不過夜旅客人次地區劃分的訪港不過夜旅客人次地區劃分的訪港不過夜旅客人次地區劃分的訪港不過夜旅客人次

    Same-day Visitor Arrivals by Country / Territory of Residence by Major Market Areas 2000 - 2018

    人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. % 人次 No. %

    2000 191,465 4.5 234,602 5.5 73,922 1.7 392,622 9.2 290,552 6.8 1,724,078 40.6 260,040 6.1 1,078,659 25.4 4,245,940 100.0

    2001 208,064 4.3 238,694 4.9 72,974 1.5 459,011 9.5 335,611 6.9 1,823,663 37.6 326,397 6.7 1,382,689 28.5 4,847,103 100.0

    2002 251,941 4.3 287,274 4.9 83,548 1.4 547,191 9.3 436,476 7.4 1,870,495 31.8 332,885 5.7 2,067,896 35.2 5,877,706 100.0

    2003 213,114 3.6 253,495 4.3 72,403 1.2 448,007 7.6 371,137 6.3 1,448,942 24.7 272,469 4.6 2,781,316 47.5 5,860,883 100.0

    2004 308,051 3.8 344,823 4.2 100,328 1.2 596,626 7.3 529,255 6.5 1,528,014 18.7 296,986 3.6 4,451,980 54.6 8,156,063 100.0

    2005 368,615 4.3 454,129 5.3 125,663 1.5 663,117 7.7 635,595 7.4 1,510,679 17.6 316,816 3.7 4,511,695 52.5 8,586,309 100.0

    2006 401,176 4.3 506,649 5.4 137,783 1.5 698,184 7.4 673,746 7.1 1,500,376 15.9 354,835 3.8 5,157,064 54.7 9,429,813 100.0

    2007 453,538 4.1 592,715 5.4 157,368 1.4 762,107 6.9 727,563 6.6 1,543,911 14.0 385,006 3.5 6,393,140 58.0 11,015,348 100.0

    2008 452,965 3.7 549,823 4.5 163,316 1.3 774,456 6.4 732,540 6.0 1,591,065 13.1 440,677 3.6 7,482,314 61.4 12,187,156 100.0

    2009 460,171 3.6 550,935 4.4 168,521 1.3 642,046 5.1 732,332 5.8 1,395,792 11.0 421,624 3.3 8,293,166 65.5 12,664,587 100.0

    2010 504,005 3.2 636,858 4.0 177,231 1.1 796,201 5.0 878,587 5.5 1,440,189 9.0 505,772 3.2 11,006,333 69.0 15,945,176 100.0

    2011 542,024 2.8 648,052 3.3 176,265 0.9 846,628 4.3 960,175 4.9 1,370,080 7.0 561,652 2.9 14,500,361 74.0 19,605,237 100.0

    2012 530,261 2.1 646,330 2.6 166,968 0.7 832,851 3.4 940,670 3.8 1,334,555 5.4 592,260 2.4 19,801,023 79.7 24,844,918 100.0

    2013 501,774 1.8 654,501 2.3 165,221 0.6 787,332 2.7 909,212 3.2 1,314,420 4.6 649,504 2.3 23,655,768 82.6 28,637,732 100.0

    2014 504,487 1.5 646,196 2.0 170,366 0.5 798,849 2.4 880,215 2.7 1,224,715 3.7 672,888 2.0 28,170,661 85.2 33,068,377 100.0

    2015 518,110 1.6 639,008 2.0 168,126 0.5 726,159 2.2 857,426 2.6 1,184,153 3.6 683,055 2.1 27,845,533 85.4 32,621,570 100.0

    2016 524,013 1.7 649,809 2.2 173,950 0.6 720,138 2.4 818,231 2.7 1,138,429 3.8 664,453 2.2 25,413,199 84.4 30,102,222 100.0

    2017 525,708 1.7 638,424 2.1 174,178 0.6 743,735 2.4 763,382 2.5 1,153,967 3.8 669,171 2.2 25,919,049 84.7 30,587,614 100.0

    2018 553,437 1.5 649,353 1.8 178,935 0.5 740,904 2.1 733,311 2.0 1,118,711 3.1 773,930 2.2 31,136,273 86.8 35,884,854 100.0

    資料來源:入境事務處。 Source : Immigration Department

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    11

    北亞

    North Asia

    南亞及

    東南亞

    South &

    Southeast Asia

    台灣

    Taiwan

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    中國內地

    Mainland China

    總計

    Total

    美洲

    The Americas

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

  • 2000 至至至至 2018 年按居住國家年按居住國家年按居住國家年按居住國家 ////地區劃分的訪港過夜旅客總消費地區劃分的訪港過夜旅客總消費地區劃分的訪港過夜旅客總消費地區劃分的訪港過夜旅客總消費﹝﹝﹝﹝百萬港元百萬港元百萬港元百萬港元﹞﹞﹞﹞

    Total Overnight Visitor Spending by Country / Territory of Residence 2000 - 2018 ( HK$Mn )

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    2000 5,547.52 13.6 4,541.99 11.1 1,366.27 3.3 6,238.84 15.3 6,210.19 15.2 3,349.19 8.2 304.98 0.7 13,235.29 32.4 40,794.27 100.0

    2001 5,271.80 12.9 4,405.44 10.8 1,409.21 3.5 5,206.58 12.8 5,577.04 13.7 2,725.59 6.7 370.48 0.9 15,822.66 38.8 40,788.80 100.0

    2002 4,926.56 9.5 4,830.30 9.3 1,328.89 2.6 5,699.47 11.0 6,021.12 11.6 2,612.48 5.0 292.72 0.6 26,055.96 50.3 51,767.50 100.0

    2003 3,906.76 8.0 3,472.27 7.1 1,114.48 2.3 3,384.21 6.9 4,630.77 9.5 2,106.99 4.3 362.77 0.7 29,799.73 61.1 48,777.98 100.0

    2004 5,730.31 9.4 5,301.75 8.7 1,942.01 3.2 4,394.58 7.2 6,736.22 11.0 2,618.58 4.3 477.82 0.8 33,941.01 55.5 61,142.28 100.0

    2005 6,554.01 9.5 6,778.44 9.8 2,506.25 3.6 5,117.64 7.4 7,780.38 11.3 3,047.39 4.4 534.24 0.8 36,569.73 53.1 68,888.08 100.0

    2006 6,768.53 8.9 7,567.88 10.0 2,894.60 3.8 5,747.67 7.6 9,036.11 11.9 3,606.64 4.8 624.83 0.8 39,679.33 52.3 75,925.59 100.0

    2007 7,640.17 8.7 9,005.81 10.2 3,351.10 3.8 6,189.23 7.0 10,313.13 11.7 3,484.70 4.0 668.35 0.8 47,215.30 53.7 87,867.79 100.0

    2008 7,094.88 7.5 9,335.04 9.9 3,708.13 3.9 6,263.08 6.6 10,453.64 11.1 3,329.00 3.5 779.06 0.8 53,242.71 56.5 94,205.54 100.0

    2009 5,442.70 5.6 7,269.19 7.4 2,875.25 2.9 4,598.21 4.7 9,600.71 9.8 3,140.98 3.2 766.51 0.8 63,970.31 65.5 97,663.86 100.0

    2010 8,065.79 6.0 10,260.90 7.6 4,168.51 3.1 7,022.65 5.2 13,770.35 10.2 3,765.88 2.8 1,050.07 0.8 87,037.14 64.4 135,141.29 100.0

    2011 8,958.17 5.4 11,051.87 6.6 4,565.01 2.7 7,454.32 4.5 17,084.27 10.2 4,563.08 2.7 1,228.88 0.7 111,788.45 67.1 166,694.05 100.0

    2012 9,065.14 4.9 11,727.21 6.3 4,557.72 2.5 7,852.30 4.2 17,626.28 9.5 4,343.06 2.3 1,253.49 0.7 129,416.24 69.6 185,841.44 100.0

    2013 8,496.08 4.1 11,834.34 5.7 4,395.01 2.1 6,523.76 3.1 18,757.28 9.0 4,501.90 2.2 1,209.44 0.6 152,729.98 73.3 208,447.79 100.0

    2014 8,398.96 3.8 11,399.10 5.2 4,120.14 1.9 6,892.77 3.1 18,417.19 8.3 4,518.46 2.0 1,274.23 0.6 166,026.85 75.1 221,047.69 100.0

    2015 8,151.16 4.2 9,798.69 5.1 3,349.98 1.7 6,510.72 3.4 16,898.97 8.8 4,234.78 2.2 1,483.03 0.8 142,614.14 73.9 193,041.47 100.0

    2016 7,741.34 4.4 9,458.52 5.4 3,385.14 1.9 6,773.55 3.9 16,258.92 9.3 4,002.92 2.3 1,284.40 0.7 126,321.33 72.1 175,226.12 100.0

    2017 7,767.50 4.3 9,167.05 5.1 3,334.26 1.9 7,852.70 4.4 16,281.13 9.1 4,076.80 2.3 1,320.56 0.7 129,866.31 72.3 179,666.30 100.0

    2018 8,198.70 4.2 10,665.38 5.5 3,530.23 1.8 8,570.53 4.4 17,104.13 8.8 4,220.36 2.2 1,360.99 0.7 139,900.47 72.3 193,550.78 100.0

    由於進位關係,個別項目的數字加起來未必與總數相等。 Individual figures may not add up to the total due to rounding.

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    12

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    中國內地

    Mainland China

    總計

    Total

    旅客消費

    Visitor Spending

    美洲

    The Americas

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

    北亞

    North Asia

    南亞及

    東南亞

    South &

    Southeast Asia

    台灣

    Taiwan

  • 2000 至至至至 2018 年按居住國家年按居住國家年按居住國家年按居住國家 ////地區劃分的訪港過夜旅客人均消費地區劃分的訪港過夜旅客人均消費地區劃分的訪港過夜旅客人均消費地區劃分的訪港過夜旅客人均消費﹝﹝﹝﹝港元港元港元港元﹞﹞﹞﹞

    Total Overnight Visitor Per Capita Spending by Country / Territory of Residence 2000 - 2018 ( HK$ )

    2000

    2001

    2002

    2003

    2004

    2005

    2006

    2007

    2008

    2009

    2010

    2011

    2012

    2013

    2014

    2015

    2016

    2017

    2018

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    13

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    5,092 4,383 7,924 7,234

    美洲

    The Americas

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

    北亞

    North Asia

    南亞及

    東南亞

    South &

    Southeast Asia

    台灣

    Taiwan

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    中國內地

    Mainland China

    總計

    Total

    港元 HK$ 港元 HK$ 港元 HK$

    5,076

    5,072

    4,537

    港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$

    3,983

    4,495

    4,072

    4,268

    3,952

    4,097

    4,839

    4,422

    4,508

    4,612

    4,588

    4,837

    4,914

    6,476

    7,004

    4,591

    4,723

    4,950

    4,996

    5,122

    5,331

    5,366

    5,477

    5,250

    5,477

    5,505

    5,744

    5,760

    5,640

    6,045

    5,127

    6,674

    7,147

    4,761

    5,072

    7,849

    4,571

    3,988

    4,355

    4,292

    4,112

    4,300

    4,316

    4,303

    4,306

    5,068

    5,463

    5,589

    6,181

    5,330

    7,050

    3,893

    4,976

    5,113

    4,680

    4,350

    4,377

    4,550

    4,773

    4,744

    4,460

    5,251

    6,121

    5,176

    4,789

    5,860

    1,622

    1,756

    1,412

    2,325

    2,554

    2,765

    2,802

    2,772

    3,041

    4,916

    5,329

    5,015

    5,126

    5,117

    5,197

    5,041

    4,478

    3,069

    3,824

    4,363

    4,868

    5,169

    5,487

    5,235

    4,355

    4,554

    4,705

    7,470

    4,663

    4,799

    5,122

    5,439

    5,770

    6,728

    5,193

    5,676

    6,620

    7,453

    8,220

    7,266 7,414 7,943 5,234 6,501 5,759 4,304 8,565 7,818

    7,960

    7,300 7,400 7,959 4,821 6,678 5,730 3,918 8,937

    7,151 7,250 7,558 4,502 6,735 5,598 3,875 8,703

    8,123

    6,737 6,412 6,530 4,156 6,255

    6,196 5,999 6,636 3,839 5,638 4,585 3,886 7,275 6,599

    6,184 5,862 6,500 3,978 5,687 4,758 3,979 7,010 6,443

    6,215 6,739 6,726 4,354 6,026 5,233 4,240 7,029 6,614

  • 2000 至至至至 2018 年按居住國家年按居住國家年按居住國家年按居住國家 ////地區劃分的訪港入境不過夜旅客總消費地區劃分的訪港入境不過夜旅客總消費地區劃分的訪港入境不過夜旅客總消費地區劃分的訪港入境不過夜旅客總消費﹝﹝﹝﹝百萬港元百萬港元百萬港元百萬港元﹞﹞﹞﹞

    Total Same-day In-town Visitor Spending by Country / Territory of Residence 2000 - 2018 ( HK$Mn )

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    百萬港元

    HK$Mn%

    2000 74.83 2.8 81.13 3.0 27.85 1.0 132.81 4.9 127.45 4.7 847.18 31.4 188.78 7.0 1,219.12 45.2 2,699.15 100.0

    2001 85.60 2.7 75.49 2.4 27.22 0.9 134.12 4.2 130.07 4.1 831.18 26.3 270.56 8.6 1,609.50 50.9 3,163.74 100.0

    2002 93.09 2.6 106.96 2.9 31.83 0.9 191.32 5.3 176.96 4.9 909.87 25.0 130.99 3.6 1,996.07 54.9 3,637.09 100.0

    2003 98.54 2.1 99.22 2.1 33.71 0.7 151.86 3.2 106.66 2.2 511.36 10.8 168.30 3.5 3,578.09 75.4 4,747.74 100.0

    2004 95.15 1.7 111.50 2.0 43.54 0.8 98.95 1.8 118.75 2.1 238.58 4.3 264.03 4.7 4,641.54 82.7 5,612.04 100.0

    2005 114.56 1.7 134.99 1.9 68.04 1.0 135.03 1.9 154.77 2.2 293.92 4.2 406.80 5.9 5,626.65 81.1 6,934.76 100.0

    2006 127.58 1.3 209.13 2.2 63.16 0.7 137.95 1.4 181.25 1.9 337.33 3.5 564.08 5.9 7,926.04 83.0 9,546.52 100.0

    2007 164.82 1.2 242.51 1.8 78.49 0.6 168.49 1.2 256.82 1.9 352.88 2.6 639.31 4.7 11,711.97 86.0 13,615.29 100.0

    2008 150.47 0.8 221.31 1.2 90.55 0.5 304.35 1.7 335.75 1.8 425.68 2.3 694.41 3.8 15,994.04 87.8 18,216.56 100.0

    2009 211.90 0.9 301.73 1.3 89.52 0.4 284.96 1.3 516.54 2.3 792.34 3.5 989.54 4.4 19,504.02 86.0 22,690.55 100.0

    2010 160.90 0.5 345.55 1.2 96.55 0.3 299.68 1.0 476.98 1.6 877.12 3.0 1,162.55 4.0 25,931.22 88.4 29,350.55 100.0

    2011 244.65 0.6 377.00 1.0 118.68 0.3 427.91 1.1 686.05 1.7 858.95 2.2 1,284.64 3.3 35,360.21 89.8 39,358.09 100.0

    2012 233.21 0.4 260.75 0.5 97.57 0.2 418.42 0.8 566.90 1.1 695.19 1.3 1,056.27 2.0 49,278.02 93.7 52,606.33 100.0

    2013 187.99 0.3 301.04 0.4 84.74 0.1 407.43 0.6 613.12 0.9 742.07 1.1 1,341.28 2.0 64,356.21 94.6 68,033.86 100.0

    2014 225.47 0.3 278.79 0.3 76.73 0.1 351.74 0.4 622.04 0.8 728.02 0.9 1,385.07 1.7 76,076.41 95.4 79,744.27 100.0

    2015 233.29 0.3 319.17 0.4 77.83 0.1 319.56 0.4 538.31 0.7 694.29 0.9 1,241.49 1.6 75,057.87 95.6 78,481.81 100.0

    2016 210.21 0.3 325.37 0.5 85.62 0.1 305.91 0.5 558.11 0.9 695.17 1.1 1,195.02 1.9 60,277.51 94.7 63,652.91 100.0

    2017 194.07 0.3 322.86 0.5 78.29 0.1 277.57 0.4 561.12 0.9 635.96 1.0 1,209.04 1.9 59,488.81 94.8 62,767.71 100.0

    2018 221.11 0.3 369.02 0.5 72.00 0.1 383.78 0.5 440.81 0.6 771.13 1.0 1,586.32 2.0 74,917.01 95.1 78,761.18 100.0

    由於進位關係,個別項目的數字加起來未必與總數相等。 Individual figures may not add up to the total due to rounding.

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    14

    總計

    Total

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    美洲

    The Americas

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

    北亞

    North Asia

    南亞及

    東南亞

    South &

    Southeast Asia

    台灣

    Taiwan

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    中國內地

    Mainland China

    旅客消費

    Visitor Spending

  • 2000 至至至至 2018 年按居住國家年按居住國家年按居住國家年按居住國家 ////地區劃分的訪港入境不過夜旅客人均消費地區劃分的訪港入境不過夜旅客人均消費地區劃分的訪港入境不過夜旅客人均消費地區劃分的訪港入境不過夜旅客人均消費﹝﹝﹝﹝港元港元港元港元﹞﹞﹞﹞

    Total Same-day In-town Visitor Per Capita Spending by Country / Territory of Residence 2000 - 2018 ( HK$ )

    2000

    2001

    2002

    2003

    2004

    2005

    2006

    2007

    2008

    2009

    2010

    2011

    2012

    2013

    2014

    2015

    2016

    2017

    2018

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    378 520 487 374 752 553 1,807 2,298 2,059

    413 515 534 425 685 611 1,799 2,377 2,122

    458 510 491 441 630 587 1,818 2,696 2,409

    455 438 474 442 709 596 2,058 2,701 2,414

    379 465 532 518 676 565 2,065 2,721 2,378

    451 411 623 503 604 521 1,783 2,489 2,121

    465 593 714 506 716 627 2,287 2,439 2,012

    329 560 573 377 543 610 2,299 2,356 1,846

    476 567 560 444 706 568 2,347 2,352 1,798

    339 409 574 394 458 268 1,576 2,138 1,498

    373 417 510 221 353 229 1,661 1,832 1,239

    325 420 464 198 269 225 1,590 1,537 1,015

    320 301 547 204 244 195 1,284 1,247 810

    312 327 437 166 224 156 889 1,043 689

    466 397 470 340 288 354 585 1,290 811

    357 372 380 352 406 492 400 961 620

    340 437 500 721 1,143 640

    390 316 372 294 388 461 842 1,160 654

    15

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    美洲

    The Americas

    歐洲、非洲

    及中東

    Europe, Africa &

    the Middle East

    澳洲、新西蘭

    及南太平洋

    Australia, NZ

    & South Pacific

    北亞

    North Asia

    南亞及

    東南亞

    South &

    Southeast Asia

    台灣

    Taiwan

    澳門特區/

    未能辨別

    Macau SAR /

    Not Identified

    中國內地

    Mainland China

    總計

    Total

    港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$ 港元 HK$

    369 347 377

    416 586 430 519 603 693 2,050 2,410 2,202

  • 2000 至至至至 2018 年酒店統計數字撮要年酒店統計數字撮要年酒店統計數字撮要年酒店統計數字撮要

    Hotel Statistics Summary 2000 - 2018

    酒店數目

    No of

    Hotels

    房間總數

    No of

    Rooms1

    酒店房間

    入住率

    Hotel Room

    Occupancy

    Rate (%) 2, 3

    實際

    平均房租

    ﹝港元﹞

    Average

    Achieved

    Room Rate

    (HK$) 2, 3

    酒店數目

    No of

    Hotels

    房間總數

    No of

    Rooms1

    酒店房間

    入住率

    Hotel Room

    Occupancy

    Rate (%) 2, 3

    實際

    平均房租

    ﹝港元﹞

    Average

    Achieved

    Room Rate

    (HK$) 2, 3

    酒店數目

    No of

    Hotels

    房間總數

    No of

    Rooms1

    酒店房間

    入住率

    Hotel Room

    Occupancy

    Rate (%) 2, 3

    實際

    平均房租

    ﹝港元﹞

    Average

    Achieved

    Room Rate

    (HK$) 2, 3

    酒店數目

    No of

    Hotels

    房間總數

    No of

    Rooms1

    酒店數目

    No of

    Hotels

    房間總數

    No of

    Rooms1

    酒店房間

    入住率

    Hotel Room

    Occupancy

    Rate (%) 2, 3

    實際

    平均房租

    ﹝港元﹞

    Average

    Achieved

    Room Rate

    (HK$) 2, 3

    2000 18 9,988 82 1,322 28 14,773 84 576 44 11,579 84 389 5 409 95 36,749 83 762

    2001 17 9,473 74 1,327 31 15,552 81 556 44 11,624 80 373 6 483 98 37,132 79 752

    2002 17 9,473 80 1,245 32 16,587 86 526 42 11,444 85 367 7 1,445 98 38,949 84 713

    2003 17 9,473 67 1,171 30 15,786 72 517 42 11,465 70 334 7 1,409 96 38,133 70 674

    2004 17 9,473 84 1,356 33 16,073 89 638 42 11,038 89 414 9 2,544 101 39,128 88 803

    2005 21 10,808 84 1,611 39 18,616 86 732 49 11,475 87 460 9 2,967 118 43,866 86 934

    2006 21 10,809 85 1,906 41 18,478 88 831 53 14,435 87 537 11 3,406 126 47,128 87 1,091

    2007 21 10,855 84 2,141 43 18,951 88 934 60 15,496 86 570 16 6,279 140 51,581 86 1,215

    2008 24 13,570 79 2,106 48 18,468 87 974 66 16,735 86 586 11 6,031 149 54,804 85 1,222

    2009 27 15,116 72 1,808 55 21,638 81 779 71 17,342 80 481 14 5,531 167 59,627 78 1,023

    2010 29 16,052 81 1,965 58 21,432 88 946 72 17,591 90 585 16 5,353 175 60,428 87 1,165

    2011 32 17,181 85 2,229 69 24,315 91 1,129 78 17,072 93 710 11 4,262 190 62,830 89 1,356

    2012 34 17,522 85 2,457 73 25,258 91 1,228 84 19,566 92 781 20 5,048 211 67,394 89 1,489

    2013 34 17,522 86 2,382 83 26,999 89 1,201 88 20,048 91 758 20 5,448 225 70,017 89 1,447

    2014 34 17,522 86 2,452 86 27,434 91 1,205 95 22,029 92 761 29 5,736 244 72,721 90 1,473

    2015 35 18,037 83 2,267 90 27,631 88 1,067 104 22,678 87 677 24 5,500 253 73,846 86 1,337

    2016 35 18,089 84 2,161 95 28,268 89 1,034 110 23,669 87 666 23 4,842 263 74,868 87 1,287

    2017 36 18,633 86 2,068 101 30,272 90 1,067 115 24,466 91 729 25 5,564 277 78,935 89 1,288

    2018 36 18,839 89 2,154 102 30,867 91 1,177 120 25,658 93 797 33 6,101 291 81,465 91 1,376

    註 Remarks:

    1. 數字以民政事務總署牌照事務處及香港旅遊發展局酒店資料統計調查為依據。 Figures obtained from the Office of the Licensing Authority, Home Affairs Department and the HKTB Hotel Survey.

    2. 數字以回應香港旅遊發展局酒店資料統計調查之酒店為依據。 Figures are confined to hotels responded to HKTB's Hotel Survey only.

    3. 2002 以前的數字只包括前旅遊協會的會員酒店。 Figures before 2002 are confined to previous HKTA Member hotels only.

    16

    甲級高價酒店

    High Tariff A

    乙級高價酒店

    High Tariff B

    中價酒店

    Medium Tariff

    所有酒店

    All Hotels

    酒店

    Hotels

    未能分類

    Unclassified

  • 訪港旅客人次

    Visitor Arrivals

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    17

  • 2014 至 2018 年訪港旅客人次 ﹙千人﹚

    Visitor Arrivals 2014 - 2018 ( ' 000 )

    訪港旅客人次

    Visitor Arrivals

    60,838.8 59,307.656,654.9

    58,472.2

    65,147.6

    2014 2015 2016 2017 2018

    人次﹙千人﹚

    No. of Arrivals ('000)

    年份 Year

    2017 2018 增長率

    人次 No. 人次 No. % Growth

    過夜旅客 Overnight Visitors 27,884,543 29,262,701 + 4.9

    入境不過夜旅客 Same-day In-town Visitors 30,490,301 35,773,356 + 17.3

    97,313 111,498 + 14.6

    旅客總人次 Total Visitors 58,472,157 65,147,555 + 11.4

    Cruise-in / Cruise-out Passengers (1) 乘坐同一郵輪

    進出香港的郵輪旅客 (1)

    2017 及 2018 年訪港旅客人次分類

    Breakdown of Visitor Arrivals 2017 & 2018

    (1)「乘坐同一郵船進出香港的旅客」是指乘坐同一艘郵船抵達及離開香港的旅客。至於“郵輪抵港而其他途徑離港”或“其他途徑抵港而郵輪離港”的旅客消費

    則包括在過夜或入境不過夜旅客的數字內。 Cruise-in / Cruise-out Passengers are defined as those who both arrive and depart on the same cruise vessel. Tourism

    Expenditure arising from "Cruise in / Other mode out Passengers" and "Other mode in / Cruise out Passengers" are included as Overnight Visitors or Same-day In-

    town Visitors.

    資料來源:入境事務處。 Source : Immigration Department.

    18

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    澳門特區

    Macau SAR

    中國內地

    Mainland China

    2017 及2018 年各主要市場訪港旅客人次

    Visitor Arrivals by Major Market Areas 2017 & 2018

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    51,038,230

    1,094,924

    1,925,234

    3,571,671

    2,709,184

    703,789

    2,231,983

    1,872,540

    44,445,259

    1,001,057

    2,010,755

    3,626,158

    2,717,680

    687,127

    2,202,302

    1,781,819

    2017 2018

    資料來源:入境事務處。 Source : Immigration Department

    2017 及2018 年每月訪港旅客人次﹙千人﹚

    Visitor Arrivals by Month 2017 & 2018 ( ' 000 )

    5,475

    4,181

    4,586 4,776 4,5874,203

    5,168 5,0234,635

    5,279

    4,9715,587

    5,334

    5,281 4,995 5,302 4,9534,742

    5,461

    5,896

    4,719

    5,8855,995

    6,586

    0

    1,000

    2,000

    3,000

    4,000

    5,000

    6,000

    7,000

    1月Jan

    2月Feb

    3月Mar

    4月Apr

    5月May

    6月Jun

    7月Jul

    8月Aug

    9月Sep

    10月Oct

    11月Nov

    12月Dec

    2017 2018

    19

  • 與入境旅遊相關的總消費

    Total Tourism Expenditure Associated to Inbound Tourism

    2014 至 2018 年與入境旅遊相關的總消費 ﹙十億港元﹚

    Total Tourism Expenditure Associated to Inbound Tourism 2014 - 2018 ( HK$Bn )

    2017 及 2018 年與入境旅遊相關的總消費分類

    $359.4

    $329.4

    $293.7 $297.5

    $328.2

    0

    50

    100

    150

    200

    250

    300

    350

    400

    2014 2015 2016 2017 2018

    十億港元

    HK$Bn

    年份 Year

    2017 2018

    旅遊消費來自 百萬港元 百萬港元 增長率

    Tourism Expenditure from HK$Mn HK$Mn % Growth

    過夜旅客 Overnight Visitors 179,666.30 193,550.78 + 7.7

    入境不過夜旅客 Same-day In-town Visitors 62,767.71 78,761.18 + 25.5

    132.25 114.29 - 13.6

    軍人 Servicemen 34.20 20.37 - 40.4

    機組人員 Aircrew Members 1,554.31 1,304.66 - 16.1

    過境旅客 Transit / Transfer Passengers 2,963.34 2,693.37 - 9.1

    境內總消費Total Destination

    Consumption Expenditure247,118.11 276,444.65 + 11.9

    Passenger International

    Transportation Expenditure (1) 50,353.00

    (2) 51,750.00 (3) + 2.8

    Total Tourism Expenditure

    Associated to Inbound Tourism297,471.11 328,194.65 + 10.3

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey. * 數字少於 0.1% Figures less than 0.1%

    (1) 數字由香港特別行政區,政府統計處提供。

    Figures provided by the Census and Statistics Department ( C&SD ), the Government of Hong Kong Special Administrative Region.

    (2) 修訂數字。 Revised Figures.

    (3) 在得到更多資料時,數字會由香港特別行政區,政府統計處作出修訂。

    Figure is subject to revision by the C&SD when more data become available.

    乘坐同一郵輪

    進出香港的郵輪旅客 (4)Cruise-in / Cruise-out Passengers

    (4)

    (4)「乘坐同一郵船進出香港的旅客」是指乘坐同一艘郵船抵達及離開香港的旅客。至於“郵輪抵港而其他途徑離港”或“其他途徑抵港而郵輪離

    港”的旅客消費則包括在過夜或入境不過夜旅客的數字內。 Cruise-in / Cruise-out Passengers are defined as those who both arrive and depart on

    國際客運

    服務消費 (1)

    與入境旅遊

    相關的總消費

    2017 及 2018 年與入境旅遊相關的總消費分類

    Breakdown of Total Tourism Expenditure Associated to Inbound Tourism 2017 & 2018

    由於進位關係,個別項目的數字加起來未必與總數相等。 Individual figures may not add up to the total due to rounding.

    20

    港”的旅客消費則包括在過夜或入境不過夜旅客的數字內。 Cruise-in / Cruise-out Passengers are defined as those who both arrive and depart on

    the same cruise vessel. Tourism Expenditure arising from "Cruise in / Other mode out Passengers" and "Other mode in / Cruise out Passengers" are

    included as Overnight Visitors or Same-day In-town Visitors.

  • 2017 2018

    4.3% 4.2%

    5.1% 5.5%

    1.9% 1.8%

    4.4% 4.4%

    9.1% 8.8%

    2.3% 2.2%

    0.7% 0.7%

    72.3% 72.3%

    總消費 Total Spending:

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    2017 及 2018 年各大主要市場過夜旅客消費

    Spending from Overnight Visitors by Major Market Areas 2017 & 2018

    4.2%

    5.5%

    1.8%

    4.4%

    8.8%

    2.2%

    0.7%

    72.3%

    美洲The Americas

    歐洲,非洲及中東Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋Australia, NZ & South Pacific

    北亞North Asia

    南亞及東南亞South & Southeast Asia

    台灣Taiwan

    澳門特區Macau SAR

    中國內地Mainland China

    總消費 Total Spending:

    2017 : HK$ 179,666.30 Mn 百萬港元

    2018 : HK$ 193,550.78 Mn 百萬港元百萬港元百萬港元百萬港元

    2017 2018

    50.8% 51.0%

    21.4% 21.5%

    15.2% 14.7%

    0.4% 0.3%

    4.2% 4.4%

    8.1% 8.1%

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    2017 及 2018 年過夜旅客消費模式

    Overnight Visitor Spending Pattern 2017 & 2018

    51.0%

    21.5%

    14.7%

    0.3%

    4.4%

    8.1%

    購物Shopping

    酒店帳單Hotel Bills

    酒店外膳食Meals Outside Hotels

    本地觀光團Local Sightseeing Tours

    娛樂Entertainment

    其他Others

    21

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    與入境旅遊相關的總消費

    Total Tourism Expenditure Associated to Inbound Tourism

    2017 及 2018 年各主要市場過夜旅客人均消費﹝港元﹞

    Overnight Visitor Per Capita Spending by Major Market Areas 2017 & 2018 ( HK$ )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    6,614

    7,029

    5,233

    6,026

    4,354

    6,726

    6,739

    6,215

    6,443

    7,010

    4,758

    5,687

    3,978

    6,500

    5,862

    6,184

    2017 2018

    美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    2017 及 2018 年各主要市場過夜旅客每日平均消費﹝港元﹞

    Overnight Visitor Per Diem Spending by Major Market Areas 2017 & 2018 ( HK$ )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    2,137

    2,314

    1,920

    1,756

    1,979

    1,779

    1,721

    1,655

    2,037

    2,248

    1,780

    1,637

    1,781

    1,725

    1,465

    1,608

    2017 2018

    22

  • 2017 2018

    0.3% 0.3%

    0.5% 0.5%

    0.1% 0.1%

    0.4% 0.5%

    0.9% 0.6%

    1.0% 1.0%

    1.9% 2.0%

    94.8% 95.1%

    總消費 Total Spending:

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    2017 及 2018 年各大主要市場入境不過夜旅客消費

    Spending from Same-day In-town Visitors by Major Market Areas 2017 & 2018

    0.3%0.5% 0.1% 0.5% 0.6% 1.0%

    2.0%

    95.1%

    美洲The Americas

    歐洲,非洲及中東Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋Australia, NZ & South Pacific

    北亞North Asia

    南亞及東南亞South & Southeast Asia

    台灣Taiwan

    澳門特區Macau SAR

    中國內地Mainland China

    總消費 Total Spending:

    2017 : HK$ 62,767.71 Mn 百萬港元

    2018 : HK$ 78,761.18 Mn 百萬港元百萬港元百萬港元百萬港元

    2017 2018

    86.2% 86.7%

    0.6% 0.6%

    5.5% 5.0%

    7.7% 7.6%

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    2017 及 2018 年入境不過夜旅客消費模式

    Same-day In-town Visitor Spending Pattern 2017 & 2018

    86.7%

    0.6%

    5.0%

    7.6%

    購物

    Shopping

    酒店帳單

    Hotel Bills

    酒店外膳食

    Meals Outside Hotels

    其他

    Others

    23

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    與入境旅遊相關的總消費

    Total Tourism Expenditure Associated to Inbound Tourism

    2017 及 2018 年各主要市場入境不過夜旅客人均消費﹝港元﹞

    Same-day In-town Visitor Per Capita Spending by Major Market Areas 2017 & 2018 ( HK$ )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    2,202

    2,410

    693

    603

    519

    430

    586

    416

    2,059

    2,298

    553

    752

    374

    487

    520

    378

    2017 2018

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    24

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    2017 及 2018 年各大主要市場性別﹝%﹞

    Sex by Major Market Areas 2017 & 2018 ( % )

    男 Male 女 Female

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    訪港旅客特徵﹝所有旅客﹞

    Visitor Characteristics ( All Visitors )

    43

    40

    59

    50

    51

    56

    63

    59

    44

    40

    59

    50

    52

    56

    63

    60

    57

    60

    41

    50

    49

    44

    37

    41

    56

    60

    41

    50

    48

    44

    37

    40

    2017 2018

    美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    資料來源:入境事務處。 Source : Immigration Department.

    2017 及 2018 年各大主要市場平均年齡﹝歲﹞

    Mean Age by Major Market Areas 2017 & 2018 ( years )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    36.3

    35.5

    40.3

    37.5

    39.5

    41.7

    40.1

    41.3

    36.6

    35.8

    40.2

    37.4

    39.1

    42.0

    39.9

    41.2

    2017 2018

    25

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    2017 及 2018 年各大主要市場性別﹝%﹞

    Sex by Major Market Areas 2017 & 2018 ( % )

    男 Male 女 Female

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    訪港旅客特徵﹝過夜旅客﹞

    Visitor Characteristics ( Overnight Visitors )

    42

    39

    45

    46

    45

    54

    62

    58

    43

    39

    45

    46

    46

    54

    62

    58

    58

    61

    55

    54

    55

    46

    38

    42

    57

    61

    55

    54

    54

    46

    38

    42

    2017 2018

    美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    2017 及 2018 年各大主要市場平均年齡﹝歲﹞

    Mean Age by Major Market Areas 2017 & 2018 ( years )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    37.3

    36.0

    37.7

    38.4

    38.6

    46.4

    42.2

    43.4

    37.7

    36.6

    37.7

    38.4

    38.4

    46.5

    41.9

    43.5

    2017 2018

    26

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    2017 及 2018 年各大主要市場訪港目的﹝%﹞

    Purpose of Visit by Major Market Areas 2017 & 2018 ( % )

    度假 Vacation 商務 Business

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    61

    60

    64

    71

    77

    55

    50

    48

    62

    61

    67

    71

    79

    54

    49

    48

    13

    10

    20

    19

    16

    18

    28

    23

    14

    11

    19

    18

    15

    19

    28

    24

    2017 2018

    美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    南亞及東南亞

    South & Southeast Asia

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    2017 及 2018 年各大主要市場首次及再次訪港旅客﹝%﹞

    First-time Versus Repeat Visitors by Major Market Areas 2017 & 2018 ( % )

    首次訪港旅客 First-timers 再次訪港旅客 Repeaters

    2017 2018

    22

    17

    18

    28

    46

    32

    43

    35

    24

    18

    21

    28

    49

    32

    43

    35

    78

    83

    82

    72

    54

    68

    57

    65

    76

    82

    79

    72

    51

    68

    57

    65

    2017 2018

    27

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    訪港旅客特徵 ﹝過夜旅客﹞

    Visitor Characteristics ( Overnight Visitors )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    2017 及 2018 年各大主要市場平均逗留時間 ﹝晚﹞

    Average Length of Stay ( Nights ) by Major Market Areas 2017 & 2018

    3.1

    3.0

    2.7

    3.4

    2.2

    3.8

    3.9

    3.8

    3.2

    3.1

    2.7

    3.5

    2.2

    3.8

    4.0

    3.9

    2017 2018

    美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    2017 及 2018 年各主要市場會再度訪港意向﹝%﹞

    Revisit Intention by Major Market Areas 2017 & 2018 ( % )

    92

    93

    90

    94

    87

    85

    83

    87

    92

    93

    91

    95

    87

    87

    83

    87

    2017 2018

    28

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    2018 年香港旅遊業統計

    A Statistical Review of Hong Kong Tourism 2018

    2017 及 2018 年各大主要市場之會推薦香港給親友 ﹝%﹞

    Recommend HK to Friends & Relatives by Major Market Areas 2017 & 2018 ( % )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    92

    91

    91

    96

    94

    95

    97

    97

    92

    90

    91

    97

    94

    96

    97

    98

    2017 2018

    美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    2017 及 2018 年各大主要市場之整體滿意度 - 平均分數﹝最高 : 10﹞

    Overall Satisfaction by Major Market Areas 2017 & 2018 - Average Score ( Max : 10 )

    8.6

    8.7

    8.0

    8.3

    8.2

    8.6

    8.7

    8.9

    8.4

    8.5

    8.0

    8.2

    8.0

    8.5

    8.6

    8.9

    2017 2018

    29

  • 美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    訪港旅客特徵﹝過夜旅客﹞

    Visitor Characteristics ( Overnight Visitors )

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    2017 及 2018 年各大主要市場之商品的物有所值之評價 - 平均分數﹝最高 : 100﹞

    Rating on Value for Money on Shopping by Major Market Areas 2017 & 2018 - Average Score ( Max : 100 )

    78.9

    82.8

    70.9

    69.3

    71.0

    68.4

    70.8

    72.6

    74.9

    79.6

    65.5

    65.4

    64.8

    64.6

    63.6

    67.5

    2017 2018

    美洲

    The Americas

    北亞

    North Asia

    台灣

    Taiwan

    中國內地

    Mainland China

    所有市場

    Total Market

    資料來源:香港旅遊發展局離港旅客問卷調查。 Source: HKTB Departing Visitor Survey.

    歐洲,非洲及中東

    Europe, Africa & the Middle East

    澳洲,新西蘭及南太平洋

    Australia, NZ & South Pacific

    南亞及東南亞

    South & Southeast Asia

    20