Cc Ppt Streaming Media West Nov 18 2009
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Transcript of Cc Ppt Streaming Media West Nov 18 2009
ChinaCache @ Streaming Media West
Name: David NgTitle: Business Development Manager / North AmericaContact: [email protected]: 11/18/2009
2Confidential Material. NDA applied. © ChinaCache 1998 -2009
Company Milestone
1998 1999 2000 2001 2002 2003 2004 2005 2006 2007
Start CDN network deployment
ChinaCache named “high tech” company by Beijing Government
Provide online streaming services to Chinese users world wide
43 network nodes / Sept. 2003
Deployed first node in Taiwan
Sept. 2007, 350 nodes over 80 cities in China, egress capacity reached 400Gbps
Company Founded
Sina.com.cn became the first customer
Provide Live streaming service for CCTV
Chinese news agency, netease, CCTV.com signed up ChinaCache CDN services
ChinaCache provide full CDN services to Chinese government portal www.gov.cn
2008
Streaming for Beijng Olympic games
3Confidential Material. NDA applied. © ChinaCache 1998 -2009
Network Coverage
• Over 350 network nodes covers 80 cities with total of 400G Egress bandwidth capacity
• More than 12,000 servers deployed
•Over 500T of storage capacity across the network
•10G of private backbone connected eight super nodes in Beijing, Shanghai, Guangzhou etc
4Confidential Material. NDA applied. © ChinaCache 1998 -2009
Global Expansion
Los Angeles, San Jose, New York, Hong Kong and TaipeiLondon, Frankfurt, Seoul, SingaporeSan Paulo, Tokyo and Sydney
5Confidential Material. NDA applied. © ChinaCache 1998 -2009
EVENT 1 Linktone live streaming of MLB World Series in Korea
FMS 3.5 Origin: USA 2mb bitrate 500,000 thousand
visitors (no promotion) Avg 2Gbps in country
Bandwidth per game
6Confidential Material. NDA applied. © ChinaCache 1998 -2009
EVENT 2 Live Music Concert China Mobile's music portal 12530
Windows Media
Multi Feed/Device
Several 100 MB
Provisioned for bursting
7Confidential Material. NDA applied. © ChinaCache 1998 -2009
EVENT 3 2008 Beijing Olympics lessons learned
China tier 1 cities ready for ‘prime time’ 100,000 concurrent users. Adobe Flash very prevalent.
Best Practice Bitrate: 350-400kbps. Adaptive bitrate and higher encoding options are increasing
8Confidential Material. NDA applied. © ChinaCache 1998 -2009
Google Music China and top 100 streaming music security
Content can be restricted through DNS and IP filtering
9Confidential Material. NDA applied. © ChinaCache 1998 -2009
Streaming into Asia considerations
• 1) Does my origin have good connection/peering with Asia IDCs ?
• 2) Do I have local country specific business strategy to cover the varying bandwidth costs. China <= Japan <=Korea etc.
• 3) Is my content subject to local regulations
4) format? WM and FMS are most common used. Silverlight is also deployed.
5) Strong Country specific security. Will you require login, paid access only?
6) Can you get live support fluent in English?
7) VOD delivery? Can consider P2P assisted downloads to save costs.
8) Be wary of the one stop shop. Choose partners who have customers you can speak too.
10Confidential Material. NDA applied. © ChinaCache 1998 -2009
Video Services with ChinaCache
Services type Caching Hosting FMS, WM, Silverlight streaming File Transfer (point to point connection) NetStorage- online storage for video Geolocation (DNS redirection) Level 3 ITM P2SP (server assisted p2p delivery with client download) Content Control ( DNS geo blocking and Streaming Server Layer security) Reporting , logs and analytics (see top provinces in China etc)
Thank you!
Name: David NgEmail: [email protected]: + 213-239-8878