Casual Connect Kiev 24.10.2012 Sebastian Sujka CEO Observer Network.
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Casual Connect Kiev 24.10.2012 Sebastian Sujka CEO Observer Network
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Transcript of Casual Connect Kiev 24.10.2012 Sebastian Sujka CEO Observer Network.
Casual Connect Kiev 24.10.2012Sebastian Sujka CEO Observer Network
Agenda
What are we going to do today? Why?
Right fit for your game
Lack of transparency
Overview of Landscape
Agenda
What are we going to do today?
Problems:No real idea of what is popularNo real idea of different marketsNo real idea about particular market
Agenda
0. Boring Stats1. Top 10 Game Genres on Facebook2. User Preferences around the World3. Eastern Europe in Focus
What are we going to do today? How?
0. Boring Stats
Top Games by MAU
Source: AppStats.eu
Top Games by DAU
Source: AppStats.eu
Top Developers by MAU
Source: AppStats.eu
Top Developers by DAU
Source: AppStats.eu
Takeaways
Takeaways
No takeaways…
Takeaways
No real idea of what is popularNo real idea of different marketsNo real idea about particular market
1. Top 10 Game Genres on Facebook
Nr. 10: Bingo Games
Source: AppStats.eu
4.949.000 DAU
Nr. 9: Restaurant Games
Source: AppStats.eu
5.179.500 DAU
Nr. 8: Quiz Games
Source: AppStats.eu
6.918.050 DAU
Nr. 7: Strategy & Combat Games
Source: AppStats.eu
7.572.831 DAU
Nr. 6: Poker Games
Source: AppStats.eu
10.238.623 DAU
No 5: Word Games
Source: AppStats.eu
11.114.000 DAU
No 4: Slot Machine Games
Source: AppStats.eu
11.550.000 DAU
No 3: Match-3 Games
Source: AppStats.eu
13.863.000 DAU
Nr. 2: Bubble Shooter Games
Source: AppStats.eu
17.058.800 DAU
No 1: Farm Games
Source: AppStats.eu
19.770.963 DAU
Takeaways
2. User Preferences around the World
USA, Indonesia, Germany, Argentina, Egypt, India, Taiwan
Facebook Around the World
USA
Source: AppStats.eu
Facebook Around the World
Indonesia
Source: AppStats.eu
Facebook Around the World
Germany
Source: AppStats.eu
Facebook Around the World
Argentina
Source: AppStats.eu
Facebook Around the World
Egypt
Source: AppStats.eu
Facebook Around the World
India
Source: AppStats.eu
Facebook Around the World
Taiwan
Source: AppStats.eu
Takeaways
3. Focus on Eastern Europe *
*Ukraine, Belarus, Bulgaria, Czech Republic, Hungary, Moldova, Poland, Romania, Russia, Slovakia
Eastern Europe in Focus
Facebook Around the World
Region: Eastern Europe Dimension: DAU
Gender: All Age: All
Source: AppStats.eu
Eastern Europe in Focus
Facebook Around the World
Region: Eastern Europe Dimension: DAU
Gender: Female Age: All
Source: AppStats.eu
Eastern Europe in Focus
Facebook Around the World
Region: Eastern Europe Dimension: DAU
Gender: Male Age: All
Source: AppStats.eu
Eastern Europe in Focus
Region: Eastern Europe Dimension: DAU
Age: 13-18 Gender: All
Source: AppStats.eu
Eastern Europe in Focus
Facebook Around the World
Region: Eastern Europe Dimension: DAU
Age: 19-25 Gender: All
Source: AppStats.eu
Eastern Europe in Focus
Facebook Around the World
Region: Eastern Europe Dimension: DAU
Age: 26-35 Gender: All
Source: AppStats.eu
Eastern Europe in Focus
Facebook Around the World
Region: Eastern Europe Dimension: DAU
Age: 36-45 Gender: All
Source: AppStats.eu
Eastern Europe in Focus
Facebook Around the World
Region: Eastern Europe Dimension: DAU
Age: 45+ Gender: All
Source: AppStats.eu
Takeaways
overview of what is popularoverview of different marketsoverview about particular market
Takeaways
• Definitely makes sense to know your market• Facebook number can help you in mobile• Lots of hidden opportunities
