Case study: Log Aggregation and Reporting For a Leading

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Log Aggregation and Reporting For a Leading Customer Experience Company BUSINESS REQUIREMENT To Determine Marketing Effectiveness and Consumer Behavior Load huge Click Stream logs approx 10GB per hr Aggregation of huge machine data BUSINESS IMPACT Multi-level Aggregation optimized for large volume of data as compared to RDBMS or In-Memory OUR SOLUTION Use Hbase/ Hadoop to extract various statistical insights Store the data in Columnar database for faster read/ write throughout Multi-level Map Reduce based aggregation jobs to handle huge volume Speed Optimized Solution Analyzing multi-structured log data to derive insights Hbase Archived Log Files ETL Tool BATCH SCAN TIME SCAN TIME SCAN B4 B3 B2 B1 M/R Job M/R Job M/R Job Batch Table Batch Aggregation Table Session Aggregation Table Cross Session Aggregation Table Map Reduce Workflow Batch Insert Multi-level Map Reduced Based Aggregation Load Store Process Tables Hbase Case study About Us Happiest Minds, the Mindful IT Company, applies agile methodologies to enable digital transformation for enterprises and technology providers by delivering seamless customer experience, business efficiency and actionable insights. We leverage a spectrum of disruptive technologies such as: Big Data Analytics, AI & Cognitive Computing, Internet of Things, Cloud, Security, SDN-NFV, RPA, Blockchain, etc. Positioned as “Born Digital . Born Agile”, our capabilities spans across product engineering, digital business solutions, infrastructure management and security services. We deliver these services across industry sectors such as retail, consumer packaged goods, edutech, e-commerce, banking,insurance, hi-tech, engineering R&D, manufacturing, automotive and travel/transportation/hospitality. Headquartered in Bangalore, India; Happiest Minds has operations in USA, UK, The Netherlands, Australia and Middle East. © Happiest Minds Proprietary Business Contact: [email protected]

Transcript of Case study: Log Aggregation and Reporting For a Leading

Page 1: Case study: Log Aggregation and Reporting For a Leading

Log Aggregation and Reporting For a LeadingCustomer Experience Company

BUSINESS REQUIREMENT

To Determine Marketing Effectiveness and Consumer Behavior

Load huge Click Stream logs approx 10GB per hr

Aggregation of huge machine data

BUSINESSIMPACT

Multi-level Aggregation optimized for large volume of data as compared to RDBMS or In-Memory

OUR SOLUTION

Use Hbase/ Hadoop to extract various statistical insights

Store the data in Columnar database for faster read/ write throughout

Multi-level Map Reduce based aggregation jobs to handle huge volume

Speed OptimizedSolution

Analyzing multi-structured log data to derive insights

Hbase

ArchivedLog Files

ETL Tool

BATCHSCAN

TIMESCAN

TIMESCAN

B4

B3

B2

B1

M/RJob

M/RJob

M/RJob

BatchTable

BatchAggregation

Table

SessionAggregation

Table

Cross SessionAggregation

Table

Map Reduce Workflow

BatchInsert

Multi-level Map ReducedBased Aggregation

Load

Store

Process

Tables

Hbase

Case study

About UsHappiest Minds, the Mindful IT Company, applies agile methodologies to enable digital transformation for enterprises and technology providers by delivering seamless customer experience, business efficiency and actionable insights. We leverage a spectrum of disruptive technologies such as: Big Data Analytics, AI & Cognitive Computing, Internet of Things, Cloud, Security, SDN-NFV, RPA, Blockchain, etc. Positioned as “Born Digital . Born Agile”, our capabilities spans across product engineering, digital business solutions, infrastructure management and security services. We deliver these services across industry sectors such as retail, consumer packaged goods, edutech, e-commerce, banking,insurance, hi-tech, engineering R&D, manufacturing, automotive and travel/transportation/hospitality.

Headquartered in Bangalore, India; Happiest Minds has operations in USA, UK, The Netherlands, Australia and Middle East.

© Happiest Minds Proprietary

Business Contact: [email protected]