Kate Stone, Manager, NFSA OnlineTwitter: @kate__stone

@NFSAonline

Digital Information Management Summit, Sydney, November 2011

Creating compelling online content

… excite curiosity & inspire creativity through online access to Australian audiovisual heritage

… excite curiosity & inspire creativity through online access to Australian audiovisual heritage

Why can’t I view whole films on your

website?!

You can’t put that online, it should only be seen in a

cinema!Can I use this in my mash up?

… excite curiosity & inspire creativity through online access to Australian audiovisual heritage

Why can’t I view whole films on your

website?!

You can’t put that online, it should only be seen in a

cinema!Can I use this in my mash up?

I want to borrow Mad

Max

… excite curiosity & inspire creativity through online access to Australian audiovisual heritage

Why can’t I view whole films on your

website?!

You can’t put that online, it should only be seen in a

cinema!Can I use this in my mash up?

I want to borrow Mad

Max

I want to research Indigenous

Country & western music

… excite curiosity & inspire creativity through online access to Australian audiovisual heritage

Why can’t I view whole films on your

website?!

You can’t put that online, it should only be seen in a

cinema! Can I use this in my mash up?

I want to research Indigenous

Country & western music

I want to find 50s and 60s footage of families and cars for my documentary series

I want to borrow Mad

Max

When audiences go online they become “users”, customers, researchers, contributors …

Nostalgia

Looking for rainbows

Aimless wandering

Get me to the check out

Get me outta here

Online journeys

Collection search australianscreen

picturesque

Sit forward …

picturesque

Sit forward … Lean back …

Navigation mode:

Search & Filter to access specific resources

Navigation mode:

Browse, explore, interact, share

picturesque

Sit forward … Lean back …

Navigation mode:

Search & Filter to access specific resources

Positioning: In-depth catalogue

Navigation mode:

Browse, explore, interact, share

Positioning: Exhibition space

picturesque

Sit forward … Lean back …

Navigation mode:

Search & Filter to access specific resources

Positioning: Archival catalogue

Access high quality copies

Around 750,000 records

Navigation mode:

Browse, explore, interact, share

Positioning: Exhibition space

Download watermarked low res

Less than 2,000 records

picturesque

Search = Mad Max

Search = Mad Max + media = film

Search = Mad Max + access = online

Search = Mad Max + 1970s

3 paths through the metadata of australianscreen

• Curriculum metadata• Chronological data• Geo-locative data

Curriculum metadata

Chronological data journeys

Locative data journeys

WatchShare

Mobile video and social media

Near me – location-based content

Data visualisation

Applying one file or record across multiple displays doesn’t always work.

http://aso.gov.au/titles/documentaries/family-antics/clip1/

http://aso.gov.au/titles/documentaries/family-antics/clip1/

Thank you