Case Situation in SCM.docx

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    Case Situation

    1. LG Ltd. is a manufacturing of AC that has been its demand grows significantly. The

    company anticipates nationwide demand for the year 2012 to be 180,000 units in the West,

    120,000 units in the South India, 110,000 units in the North, and 100,000 units in the west

    south India. Manager of LG Ltd are designing the manufacturing network and have selected

    four potential sites Delhi, Mumbai, Chennai, and Bangalore. Plants could have a capacity

    of either 200,000 to 400,000 units. The annual fixed costs at the four locations are shown in

    table along with the cost of producing and shipping an AC to each of the four markets.Where should LG build its factories and how large should they be?

    Delhi Mumbai Chennai Bangalore

    Annual fixed costof 200,000 plant

    $6 Million $5.5 Million $5.6Million $6.1 Million

    Annual fixed costof 400,000 plant

    $10 Million $9.2 million $9.3Million $10.2Million

    South 211 232 238 299West 232 212 230 280East 240 230 215 270

    North 300 280 270 225

    DelhiShipped

    fromDelhi

    MumbaiShipped

    fromMumbai

    ChennaiShipped

    fromChennai

    Bangalore

    Shipp

    from

    Bangal

    Fixed Costs

    200k$6 Million

    $5.5

    Million$5.6Million $6.1 Million

    400k

    $10

    Million

    $9.2

    million$9.3Million $10.2Million

    Variable Costs

    North 211 110,000 232 - 238 - 299

    West 232 - 212 180,000 230 - 280

    South 240 - 230 - 215 120,000 270

    West-

    south 300 - 280 - 270 - 225 100,0

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    (a.)Total cost of LG

    Delhi Mumbai Chennai Bangalore

    Various Cost 23,210,000 38,160,000 25,800,000 22,500,000

    Fixed Cost 6,000,000 5,500,000 5,600,000 6,100,000

    Total Cost 29,210,000 43,660,000 31,400,000 28,600,000

    Total LG Cost 265,740,000

    (b) if management want to close Chennai plant than what would you recommended to

    management.

    (c0) if west market demand increase by 30,000 units than how company supply these units

    form exist network and how much cost increase?

    2. SC Consulting, a supply chain consulting firm, must decide on the location of its homeoffices. Its clients are located primarily in the 16 states listed in table. There are four potential

    sites for home offices: New Delhi, Jaipur, Mumbai, and Pune the annual fixed cost of

    locating an office in New Delhi is $165, 428, Jaipur is $ 131, 230, Mumbai is $140,000, and

    Pune is $ 145,000. The expected no. of trips to each is Cities and the travel costs from each

    potential site are shown in table. Each consultant is expected to take at most 25 trips each

    year.

    Cites Total # of trips Cost from

    Delhi

    Cost from

    Jaipur

    Cost From

    Mumbai

    Cost from

    Pune

    40 150 250 200 25

    Bangalore 35 150 250 200 75

    Noida 100 75 200 150 125

    Bhopal 25 150 200 125 125

    Lucknow 40 100 200 125 150

    Chennai 25 175 175 125 125

    Nasik 50 150 175 100 150

    Indore 30 150 150 100 200

    Gaogoan 50 75 100 200 250

    surat 65 150 125 25 250

    HY 40 125 125 75 125

    Warangal 30 300 200 150 200Goa 20 300 175 125 200

    Udaipur 30 250 100 125 250

    Ahmadabad 40 250 75 75 300

    Ajmer 55 100 25 125 300

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    output from Excel

    CitesTotal #

    of trips

    Trips

    from

    Delhi

    Cost

    from

    Delhi

    Trips

    from

    Jaipur

    Cost

    from

    Jaipur

    Trips

    from

    Mumbai

    Cost

    From

    Mumbai

    Trips

    from

    Pune

    Cost

    from

    Pune

    40 - 150 - 250 - 200 40 25

    Bangalore 35 - 150 - 250 - 200 35 75

    Noida 100 100 75 - 200 - 150 - 125

    Bhopal 25 - 150 - 200 - 125 25 125

    Lucknow 40 40 100 - 200 - 125 - 150

    Chennai 25 - 175 - 175 - 125 25 125

    Nasik 50 - 150 - 175 50 100 - 150

    Indore 30 - 150 - 150 30 100 - 200

    Gurgaon 50 50 75 - 200 - 100 - 250

    surat 65 - 150 - 125 65 25 - 250

    HY 40 - 125 - 125 40 75 - 300

    Warangal 30 - 300 - 200 30 150 - 200

    Goa 20 - 300 - 175 20 125 - 200

    Udaipur 30 - 250 30 100 - 125 - 250

    Ahmadabad 20 - 250 20 75 - 75 - 300

    Ajmer 55 - 250 55 25 - 125 - 300

    Solution:

    (a)Total Trip from Various office

    a. Delhi office = 100+40+50 = 190

    b. Jaipur Office = 30+20+55 = 105

    c. Mumbai office = 50+30+65+40+30+20 = 235

    d. Pune office = 40+35+25+25 = 125

    (b)How many consultant at various offices

    No. of consultant = total no. of trip / no of trip per consultant

    a. Delhi office = 190/25 = 7.6 = 8 consultant

    b. Jaipur office = 105/25 = 4.02 = 5 consultant

    c. Mumbai office = 235 / 25 = 9.4 = 10 consultant

    d. Pune office = 125/25 = 5 consultant

    Total consultants for SC consulting = 8+5+10+5 = 28

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    (c)Total cost of SC consulting

    Total office cost = Fixed cost + variable cost

    Variable cost = no. of trip * trip cost

    Delhi Jaipur Mumbai Pune

    # of trips 190 125 235 125

    # of Consultants 8 5 10 5

    Fixed Cost of office 165,428 131,230 140,000 145,000

    Cost of Trips 15,250 7,375 19,625 9,875

    Total Office Cost 180,678 138,605 159,625 154,875

    Total System Cost 633,783

    Total cost of SC Consulting = 180678 + 138605 + 159625 + 154875 = 633783

    (d)If SC consulting have only four consultants at Jaipur than what would you solution for

    company.

    (e) If SC consulting have only 26 consultants that what is your recommendation to

    company?