Trends 2016

1. The premium pet food category would be a great investment for companies to expand their offerings in the category.

2. Pet parents would continue to become more and more involved in their pets' nutrition.

3. Technology would become more prevelant in the pet food industry.

http://www.petfoodindustry.com/articles/5906-pet-food-industry-trends-that-our-experts-predicted-for-2016http://www.businesswire.com/news/home/20160620005767/en/Global-Pet-Foods-Strategic-Business-Report-2016

Facts

Facts

Brilliant example of social responsibility

OPENING YOUR INNOVATIONS

1. Industry “ HACK WEEKEND”

2. Open Innovation Platform at the KORMOTECH Website

3. Starter Transition to Digital

4. Innovative Pet Games with approach to food

TRANSITIVE BRAND - KICKSTARTER AS R&D

https://www.kickstarter.com/projects/2frededmonster/foobler-a-smarter-puzzle-feeder-for-your-dog/description

https://www.indiegogo.com/projects/nobowl-feeding-system-a-solution-for-cat-wellness--2#/

SHIFT HAPPENS

SHIFT HAPPENS

HACK WEEKEND

Example

NEXT STEPS

1)Make the hackathon happened

2)Competitors analysis

3)Idea validation

Thank you!

● Serhii Prokopenko

● Tumanova Anastatiya

● Lubomyr Svystun