Carlos Gonzalez Yanes, Founder Institute
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Transcript of Carlos Gonzalez Yanes, Founder Institute
Carlos González-Yanes
Managing Partner
CRITERION Strategic Services Group
Founder InstitutePuerto Rico Summer 2012 SemesterAugust 29, 2012
Outsourcing, Partners and Suppliers…
Why?
• Speed and Scalability
• Expertise (Hyper-especialization and †echnification)
• Cost Structure and Cost Reduction
• Flexibility
• Competition…
What?
• Define what is REALLY Core and Strategic.
Everything else is Support…
… and can be Outsourced.
Then, what is CORE?
• Where Competitive Advantage is.
• Where Intellectual Property is.
• Where Mid-term Growth is.
• Where Flexibility, Speed and Control are game changers…
CORE is…
• Software Design and Architecture
• Business Intelligence / KPI Control
• “Code Integrity” and Standarization
• Corporate Strategy / Funding
• …
So, what to Outsource?
• Professional Services: Legal, Accounting, HR, …
• Marketing: SEO, SEM, Advertising, PR, Lead Generation, Graphic Design, …
• Technology: Infrastructure, Web Design, Mobile, Back-end Apps, Hosting, CDN, Support, Testing, …
• Operations: Administrative, General, Input purchases, …
Typical Enterprise App. Portfolio:• Portal/CMS• Payments/eCommerce• CRM/ERP• Project Management• Analytics/BI• Collaboration• Administrative
What is the level of control that I need with these?
Outsource the tool, but control it inhouse
Selecting Vendor
• What service?
• Can I start small and cheap?
• Can it scale up?
• How is the level of support?
• Where will it be in 5, 10 years?
• Support & Development Ecosystem.
How to do it?
• Identify
• Evaluate and Compare– Not only price
– Trusted advisors/references
– Expertise/specialization
– Flexibility/Fit-to-need
• Be prepared: study the market, understand current prices and trends, methodologies, proposal structuring, mix & combos, …
How to set it up?
• Standarized, performance-based agreements
• Trials/Pilots (start with something!)
• Prizes, penalties for delays, thresholds, …
• Service Level Agreement (SLA): Quality, milestones, evaluation, termination, …
• Performance monitoring/dashboarding instead of final deliveries
• Review, review, review (weekly, monthly, Q.)
Software Development & CodingEmployee Contractor/F
reelanceInsourcing/local Out.
“Nearshoring”*
Offshoring
Benefit Control Some ControlFaster Replacement
Some Control“Packages”Warranties
Lower CostPackagesJoint Venture
Price
Risk ExpensiveRotationAvailability
RetentionCommitmentIP lossConflict of Interest
Long TermCommitmentOverhead Preassure
Language/CultureLearning CurveProject Management
High risk for very small/lean businesses
Expertise/ SkillsRequired
Vendor Management, Project Management, Architecture, Web Design, Software Development, Testing, Operations, Support, …
(Availability / Cost :: High – Low)
Important:
• Use Technology to control and enhance Vendor/Partner relation
• Business & IT Strategies must be aligned
• Do not depend on one sole vendor but be careful not to overstretch
• Keep in mind that a robust communication structure (seriously!) has to be in place
• Never give away your IP and your Core
Thank You!
1200 Brickell Ave., Suite 1950Miami, FL 33131 USA
Carlos González-Yanes