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Transcript of Carbon Map & Cap - Sponsors Report
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Carbon Map & Cap Conference 2011
Sponsors Conference Report
Written & Developed by
Centre for EnvironmentalResearch & Education
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Contents
Contents Page No.
Executive Summary 3
Introduction 5
Carbon Map & Cap: A Stepping Stone 6
Sponsors & Partners 8
Conference Overview Structure & Design 10Inauguration 10
Session I: Carbon Mapping 12
Session II: Carbon Capping 18
Session III: Case Studies 19
Session IV: Panel Discussion: The Road Ahead
Business in a Low Carbon Economy20
Vendor Exhibition 21
Green Gifts 23
Participation 24
Outreach 25
Participant Feedback 27
Successful Outcomes 28
Annexure I: Conference Schedule 29
Annexure II: List of Participating Companies 31
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Executive Summary
The Carbon Map & Cap Conference 2011 was organised by the
Centre for Environmental Research & Education (CERE) and is
designed to help multinational corporations, small businesses
and individual offices move towards becoming environmentally
responsible. Through this conference CERE hopes to facilitate a
shift in corporate India to a sustainable growth plan that is both
economically viable and socially and environmentally
sustainable through the implementation of a new clean and
green business model for a low carbon future.
The conference show-cased 14 speakers prominent in fields as varied as sustainability
reporting, energy efficiency and employee engagement and culminated in a paneldiscussion led by Dr. Rashneh Pardiwala on Business in a Low Carbon Economy. A vital
and unique aspect of the conference was a vendor exhibition of green service and product
providers. The conference was attended by over 140 participants and received wide-spread
acclaim from both participants and attending dignitaries as well as from members of the
media.
A brief summary of the conference is presented below:
Date: Saturday, 9 April 2011
Time:9:00 am to 5:00 pm
Venue: Vivanta byTaj President, Mumbai
Organized By: The Centre for Environment Research & Education (CERE)
Chief Guest: Ms. Valsa Nair Singh, Maharashtra State Secretary, Dept. of Environment
Sponsors:
Platinum: Tata Capital Gold: IndusInd Bank Silver: ATE Enterprises Support: Attendee Kit Thomas Cook
Partners:
Asia Society Sanctuary Asia The Climate Group India
Green Exhibition Vendors/Service Providers:
In addition to being just a conference the Carbon Map & Cap event also provided a
platform for businesses and individuals to network and interact with green service
providers and manufacturers of eco-friendly goods through the vendor exhibition. A
complete list of the vendors present at this exhibition is presented below:
HP
Paperkraft (ITC) ATE Enterprises
Eco Axis Systems
Autonic Energy Solutions Daily Dump
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Daman Ganga Earth Soul Le Pepier Inc Mungekar Associates & Enterprises
Sanctuary Asia Stree Mukti Sanghathana Nature Forever Society
Delegate Profile:142 participants from HR, CSR, Administration and Communications and
other fields attended the conference. A more detailed profile is available in the
Participation section of this report on page 24.
Conference Highlights:
Climate Change and its Impact on the business community Carbon Mapping Techniques & reporting standards and methodologies Helping companies meet International & National Reporting Standards such as CDP,
GRI, ISO
Generating significant financial savings whilegoing green Capping Carbon Emissions: Snapshots of cutting-edge and cost-effective
interventions and solutions for the corporate sector
Successful case studies & a glimpse of future business trends Panel Discussion amongst eminent business leaders and environmentalists on The
Road Ahead Business in a Low Carbon Economy
Vendor Exhibition a platform forgreen services and products providersFurther details about the Carbon Map & Cap Conference 2011 and future conferences and
events can be found atwww.carbonmapandcap.com
BOX 1: Mapping the Carbon Map & Cap Conference
For CERE it was important to walk the talk and so in the
spirit of the conference we mapped the on-site carbon
emissions for the Carbon Map & Cap Conference 2011.The mapping took into account the number of attendees,
electricity for the conference hall, the carbon footprint of
tea and lunch and the materials used in the attendee kit.
Electricity:1304 Kgs
Paper :78 Kgs
Food : 300Kgs
Total on-site carbon footprint of the conference was therefore 1682 kgs or 1.7 MT of
CO2e. CERE will be offsetting these emissions through a reforesting project with Aswaali
village in Dahanu Taluka.
1682
Kgs of CO2e
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Introduction
Climate Change and Global Warming are two of the biggest
challenges we face today as a community. According to the 2007
Fourth Assessment Report by the Intergovernmental Panel onClimate Change (IPCC), global surface temperatures have
increased by 0.8 C in the last 100 years. This increase in
temperature is connected to increasing concentrations of
greenhouse gases (GHGs) like CO2, methane and nitrous oxide.
An increase in global temperature will result in rising sea levels,
changes in the amount and pattern of precipitation and an
increase in the frequency and intensity of extreme weather
events. Warming is also expected to be associated with species
extinctions, changes in agricultural yields and ultimately, severe
consequences for human economies, both local and global.
GHG emissions have increased because of many different
reasons. Power generation and consumption is the leading
contributor to global climate change - almost 80% of our energy
comes from burning fossil fuels which release CO2. Many
companies daily activities consume electricity, primarily
electricity consumption for lighting, cooling, computers,
building equipment, and appliances. Transportation, including
road, air, marine, and rail, is another major contributor to globalclimate change, accounting for about 14% of global GHG
emissions. Companies contribute to transportation emissions
through the use of company vehicles, business travel to
meetings and conferences, employee commuting, and the
distribution of products and materials. Big Business is therefore
one of the most significant contributors to rising GHG levels and
yet also has a major roles to play in Climate Change mitigation.
Managing climate change involves all of society, many aspects
of public policy and globally coordinated actions; importantly it
also requires the immediate buy-in and action of businesses
and industries both large and small. To ensure the health and
economic well-being of current and future generations,
companies and industries have an important role to play and
must reduce their emissions by using the technology, know-
how, and practical solutions already at their disposal. Going
Green can help businesses, including those in the service
sector, reorganise their work patterns and business operations
and grow along a sustainable and low carbon trajectory.
global
temperatureshave increased by...
... in the last 100years.
0.8 C
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Carbon Map & Cap: A Stepping StoneIn 1987 the former Norwegian Prime Minister, Gro Harlem
Brundtland, in her report entitled Our Common Future,
described sustainable development as development that
meets the needs of the present without
compromising the ability of future
generations to meet their own...
If we are to continue to live on the Earth we must develop sustainably changing our habits,
lifestyles and attitudes to protect and maintain those natural cycles and systems that keepour Earth sustainable. This is only possible through wide-spread education and an
experiential learning process that permanently changes the lifestyles of a large number of
people. It is thus necessary to make all our institutions the very grounds of sustainable
living, and an ideal place to begin this process of change is at our places of work.
From office blocks and business centres to conference rooms and staff cafeterias, a radical
change in the way companies use energy and other resources and changes in employee
travel patterns can have dramatically positive consequences both for the planet and local
communities and for a business profit margins and employee productivity. Corporations
are in a pivotal position being able to swap their own business practices and processes for
more sustainable ones while influencing both up-stream (suppliers) and down-stream
(customers & clients) institutions and individuals to do the same.
Companies thus need to address the issues of resource consumption and also need to learn
to incorporate sustainable technology and processes into their business models Climate
Change mitigation is an ideal platform on which to build a new green business paradigm
and one that allows you to measure and ascertain your companys successes and short-
comings through the measurement of a corporate carbon footprint.
The Carbon Map & Cap Conference organized by the Centre for Environment Research &
Education (CERE) is a first step for any company interested in pursuing a sustainable
development agenda. This conference, organised in association with Tata Capital, IndusInd
Bank and A.T.E Enterprises, is a first of its kind for corporate India, with a unique focus on
the service sector. The conference was designed as a training seminar to help multinational
corporations, small businesses and independent offices become environmentally and
economically sustainable through the introduction of cutting edge clean tech solutions and
strategies.
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In addition to teaching companies how to measure, analyse and report their carbon
emissions, this conference exposes business heads, civil society members and individuals to
a host of green solutions as presented by a selection of eminent speakers and through an
interactive and diverse exhibition of vendors of green services and products. Importantly
the solutions and strategies discussed in the conference also help companies save
financially thus allowing them to satisfy a wide range of stake holders. This conference is a
must for any company or business that doesnt wish to get left behind: low carbon
development is a terrific opportunity and a must and the Carbon Map & Cap Conference
2011 was organised with the intention of facilitating this corporate transition.
Some Expected Outcomes:
The following section briefly outlines some of the major outcomes that are expected as a
result of the Carbon Map & Cap Conference 2011:
The conference will pave the way for a low carbon business future by creatingawareness among Indian businesses and industries.
It will offer cost effective and easy to execute strategies to help businesses Go Green It will bring to the fore viable home grown solutions and cutting edge technologies. It will enable providers of Green Products and Services to directly interact with
prospective corporate clients and stakeholders.
And also create a platform where corporate sustainability can be fully explored.
The Carbon Map & Cap Conference 2011 was organised by the Centre for Environmental
Research & Education (CERE) as a platform to bring together businesses interested in sustainablegrowth and providers of green services and products. From Left to Right: Katy Rustom (CERE: Co-
founder), Edel Monteiro, Dr. Rashneh Pardiwala (CERE: Director), Tina Abraham and Janjri Jasani.
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Sponsors & Partners
Sponsors
CERE is grateful for the support of all our sponsors without whom this conference would
not have been possible. The Carbon Map & Cap Conference had three major sponsors
(Platinum, Gold & Silver) and one support sponsor for our participant attendee kits.
Main Sponsors
Platinum Gold SilverTata Capital IndusInd Bank ATE Enterprises
Support Sponsor:
Attendee Kit Sponsor Thomas Cook
Sponsors received several benefits including wide spread publicity and media coverage and
a complimentary allocation of participant invitations. A detailed table of the benefits to the
conference sponsors is presented below:
Sponsor Benefits
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Platinum TATA Capital 6
Gold IndusInd Bank 4
Silver ATE Enterprises 2
Support: Attendee Kit
Thomas Cook 1
Support Sponsor
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Partners:
Along with the sponsors, the Carbon Map & Cap Conference was supported by our Partners
whose assistance was invaluable in terms of communicating and identifying perspective
speakers and outreach activities through their corresponding mailing lists. The three
Carbon Map & Cap Partners are listed below:
Asia Society Sanctuary Asia The Climate Group - India
Sponsor logos on the main conference backdrop and on banners, mounted in the main conference
room, at Vivanta by Taj President, showcase each companys commitment to sustainable growthand develo ment.
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Conference Overview: Structure & Design
The Carbon Map & Cap Conference laid focus on the strategies and processes required to
stimulate a transition from a conventional economic philosophy, one that is based on the
over-exploitation of natural resources and the burning of cheap fossil fuels, to a sustainable
model of economic growth, one that is viable, equitable and low carbon . Through a series of
talks and discussions participants were presented with new sustainability trends, best
practices and strategies in carbon management and mitigation by expert speakers and
panellists from leading companies and institutions. Specifically, this conference outlined
strategies for a low carbon growth, relying on recent advancements in energy efficiency,
green building design, renewable energy technologies, green IT, green supply chains and
employee engagement.
Furthermore, the Carbon Map & Cap Conference 2011 also brought together, for the firsttime in India, high level executives from the industry and vendors of green products and
services to establish a platform for further collaboration and development of green growth
strategies and applications tailored to address the current and future needs of corporate
India.
A detailed overview of the conference structure and schedule follows:
Inauguration
The Conference was inaugurated by the Chief Guest Ms. Valsa Nair Singh (MaharashtraState, Environment Secretary) as well as the inauguration party which included: Ms. Radha
Sule (Deputy VP, Corporate Sustainability, Tata Capital), Mr. Anuj Bhagwati (MD, ATE
Enterprises), Mrs. Rita Bhatia (President, Rotary Club of Mumbai Sealand) and Mr. N. E.
Pardiwala (CERE Trustee).
The Inauguration Panel: From Left to Right: Mrs Rita Bhatia (Pres. Rotary club of Mumbai
Sealand), Mr. Anuj Bhagwati (MD, ATE Enterprises), Chief Guest Ms. Valsa Nair Singh
(Maharashtra State Environment secretary), Mr. N.E. Pardiwala (CERE Trustee) and Ms. Radha
Sule (Deputy VP, Corporate Sustainability, Tata Capital).
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To launch the event the conference Master of Ceremonies Ms.
Anjuli Pandit invited Dr. Rashneh Pardiwala, Director of CERE to
begin the inauguration proceedings. Dr. Pardiwala spent a few
minutes talking about the Centre for Environmental Research &
Education (CERE), the conference organisers. As part of the
inauguration ceremony, two solar lanterns, donated by the
Rotary Club of Mumbai Sealand, were handed over to the
sarpanch of Aswaali Village, Dahanu Taluka, Mr. Vansya Dumliya
in recognition of their work on reforestation and environmental
education.
Ms. Valsa Nair Singh, Chief Guest for the Carbon Map & Cap
Conference was then asked to speak a few words. Ms. Nair Singh
touched upon the importance of targeting climate change
particularly the roles played by the government and business.She also stressed upon the importance of cooperative action by
these institutions and members of civil society and in doing so
thanked CERE for organising the conference. The inauguration
was brought to a close with the lighting of a traditional lamp by
each member of the inauguration panel.
The Inauguration Ceremony: Circling Left to Right: Dr. Pardiwala opens the conference, talking
about CERE. Ms. Nair Singh and Ms. Bhatia hand over 2 solar lanterns to Mr. Dumliya. The Chief
Guest makes a short speech. The inauguration panellists are invited to light a lamp to launch the
Carbon Map & Cap Conference 2011.
Carbon Map & Cap
Conference 2011
Master of Ceremonies:Ms. Anjuli Pandit.
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Session II: Carbon Capping
The Carbon Capping session delivered a snapshot of the various strategies and technologies
most businesses and companies can invest in to reduce carbon emissions and combat
climate change. These included Green IT, Energy Efficiency, Green Office Applications,
Managing Waste, Renewable Energy, Employee Engagement, Greening Supply Chains, and
Forest Partnership Models etc. The Guest Speakers hailed from a wide variety of
organisations and included:
Mr. Ganesh Subbarao, Schneider Electric Mr. Snehil Taparia, Sustainability Consultant, WIPRO Mr. Ajit Pandit, Director, ABPS Infrastructure Advisory Private Limited Mr. V. K. Kripanand, Founder, See Beyond Technologies Mr. Sachin Pereira, Major Account Manager: Strategic & Global Accounts (BFSI
& Telecom), HP
Mr. B K Soni, Chairman, EcoReco represented by Mr. Anuj Mr P. N. Shridhar, ITC Dr. Anish Andheria, Director, Science, Natural History & Photography,
Sanctuary Asia
Ms. Janjri Jasani, Consultant, CERE.
The best way to generate energy is to save it...
- Ganesh Subbarao, Schneider Electric
The first two speakers of two speakers of this session, Mr. Ganesh Subbarao and Mr. Snehil
Taparia both addressed the issue of energy efficiency and its role in reducing energy use
and subsequently managing carbon emissions from the use of electricity. Mr Subbarao
focused on different energy efficiency technologies and strategies while Mr. Snehil
discussed WIPROs unique Energy Management System or EMS. Both speakers provided a
perceptive insight into the pivotal role energy efficiency can play in the corporate office.
Mr Subbarao (left) and Mr. Taparia (right) address the conference and talk about the pivotal roleof energy efficiency.
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With the focus remaining on energy, the next speaker, Mr.
Ajit Pandit of ABPS, discussed the essential role of renewable
energy technologies in combating both Indias energy crisis
and Climate Change. Importantly, Mr. Pandit focused on the
positive trend in government policy in support of renewable
energy and the promotion of regulatory initiatives
encouraging the development of non-conventional energy
sources. The latter half of Mr. Pandits talk focused on
renewable energy options including wind energy and solar
energy and their application in the building sector. In
conclusion Mr. Pandit touched upon the concept of
renewable energy certificates (REC) and encouraged the
business leaders in attendance to consider investing in
renewable energy.
The following two speakers both focused on the
relationship between CO2 emissions, resource
use, sustainability and technology. The first
speaker, Mr. Kripananad, of See Beyond
Technologies, talked about Green IT and IT for
Green. In an effort to reduce his own individual
carbon footprint and to demonstrate the role of
IT for Green Mr. Kripanand spoke to the
attendees via a video presentation. He first talked
about the high energy use involved in office IT
systems and spoke about different options for
going green within the gambit of desktop
computing, briefly discussing See Beyond
Technologies green IT solution infraSECURE.
...Video-conferencing... is the way forward, where the
pleasure of meeting people or seeing a person in front of you
is there while the person is not physically present.
- Mr. Kripanand, See Beyond Technologies
Mr. Kripanand (pictured left) then talked about IT for Green, briefly
touching upon the role of video conferencing, building management
systems, e-learning and carbon calculation tools, stressing how these
technologies can help reduce costs and carbon emissions.
*This speakers presentation was to be followed by a Skype Q&A session, which was thencancelled due to time constraints.
Mr. Ajit Pandit elucidates on
opportunities for RE solu-
tions to Climate Change.
A presentation & a demonstration:
Attendee of the Carbon Map & Cap
Conference listen to a presentation
with a difference. Mr Kripanand talks
about IT for green via video.
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Mr. Sachin Pereira from HP spoke following
the video presentation by Mr. Kripanand. In
his presentation Mr. Pereira once again
focused on how new technologies can help
offices go green. He discussed the
differences between a normal office and a
green office, demonstrating how through
the use of technology, green offices can help
save energy, reduce paper use, digitise
documents and recycle responsibly.
Specifically, Mr. Pereira spoke about HP:
their own targets for sustainability and the
role their printing eco-solutions could play
in reducing the use of energy and paper.
Weve reached the tipping point where the price and
performance of IT are no longer compromised by being green,
but are now enhanced by it.
- Sachin Pereira, HP Eco-solutions
With the focus of the days discussion shifting from
the role of energy to the use of material resources
the next two speakers, Mr. Anuj of EcoReco and Mr.P.N. Shridharr of ITC, shifted gears and addressed
the issues of e-waste and green supply chains
respectively. Mr. Anuj, attending in place of Mr. B.K
Soni, talked about the rising e-waste problem in
India and stressed on the need for companies,
institutions and individuals to responsibly dispose of
and recycle their e-waste. He talked about the
energy and resource savings resulting from e-waste
recycling and described EcoRecos own responsible
e-waste recycling facilities.
Mr. Shridharr of ITC talked about what is meant by
greening the supply chain describing the process
of carbon emission calculation for the life cycle of a
product. As one of Indias largest paper suppliers he
talked about ITCs own efforts to become carbon and
water positive and briefly described the various
tools corporate offices or individuals could use to
verify the sustainability quotient of their paper
supplier.
Mr. Pereira of HP discusses the importance of
green IT in saving energy & paper.
Mr. Anuj (above), and Mr. Shridharr
(below) discuss the importance ofrecycling and greening supply chains.
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The last two speakers in the Capping Session were different in that rather than coming from
a corporate background they represented NGOs and thus brought the perspective of civil
society institutions and environmentalists to the afternoons proceedings.
Dr. Anish Andheria of the Wildlife
Conservation Trust (WCT) talked about the
link between businesses and conservation.
He stressed on how important it was for
corporate to actively participate in and
financially support conservation efforts,
especially those that aimed at protecting
tiger habitats. He talked about the
importance of these habitats not just for
tigers but for countless other species and
their role as natural recyclers of soil, air andwater.
Ms. Janjri Jasani of the Centre for
Environmental Research and Education
(CERE) spoke about the importance of
employee engagement (EE) to any companys
sustainability efforts. She discussed how
employee engagement not only benefited the
environment but was also good for business,
increasing employee productivity while
reducing attrition. Ms Jasani briefly guided
the attendees on how to go about successfully
engaging employees on the platform of going
green, by touching upon the importance of
planning, implementation, evaluation and
communication to any EE scheme. Her
presentation ended with a couple ofsuccessful case studies carried out by CERE
with the employees of IndusInd Bank.
Employee engagement enables organisations to involve their
entire workforce, connecting the sustainability efforts of employees
on the front-line, with the top-down commitments made by
management, thus bringing the vision of sustainability into the
hands of individuals. - Janjri Jasani, CERE
Ms. Janjri Jasani (CERE), encouraged the
audiences not to under-estimate the value of
employee engagement to a companys
sustainability efforts.
Dr. Andheria (WCT) asks business leaders to
pay more attention to conservation efforts.
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The Capping Session of the Carbon Map & Cap Conference was interspersed and followedby an insightful Q&A Session, during which members of the audience were given the
opportunity to address questions regarding various carbon capping solutions, to the nine
speakers. This interactive portion of the session was particularly useful for business heads,
professional and students interested in pursuing one or more of the solutions presented
during the session.
Audience members were given the opportunity to address questions to the speakers during and
following the Capping Session. These Q&A sessions instigated some interesting discussions and
allowed speakers to elaborate on different issues.
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Session III: Case Studies
The case studies session, post lunch, showcased two excellent examples of office greening
and sustainable business practices. The first was presented by Mr. Suresh Pai (Executive VP,
IndusInd Bank) and encapsulated the successful green business practices incorporated by
IndusInd Bank through their Green Office Initiative in partnership with CERE. Mr. Pai
discussed the various initiatives IndusInd Bank was undertaking as part of their
sustainability drive, emphasising both management driven initiatives like Green IT
solutions and Solar ATMs and employee driven initiatives that encouraged energy
conservation, paper saving and employee education. Mr Pai stressed on the cost saving
aspect of all these initiatives underlining the fact that financials gains are achieved not in
spite of but because of corporate environmental and social sustainability.
The second case study was presented by Mr. Deshendra Renjen (General Manager,
Marketing, Paharpur Business Centre). The Paharpur Business centre is one of Indias first
retro-fitted USGBC LEEDS rated buildings. Mr. Renjen spoke about the various aspects that
make Paharpur Business centre such a excellent model of a sustainable, eco-friendly
working environment focusing on indoor air quality, energy efficiency, water conservation
and waste management best practices. He particularly focused on the business centres
Green House and air-quality standards, its energy conservation practices the heat
recovery wheel, green mesh and drip irrigation, ongoing rain water harvesting activities &
its existing waste management practices including waste segregation & vermi-composting.
The presentations of speakers from each of the sessions are now available online. To view
them please clickhere
Mr. Pai and Mr. Renjen present their case studies on sustainability in the corporate sector. Mr. Pai
spoke of IndusInd Banks successful green office initiatives while Mr. Renjen presented the
Paharpur Business Centre as a case study for a low carbon building.
http://www.carbonmapandcap.com/speaker-presentations.htmlhttp://www.carbonmapandcap.com/speaker-presentations.htmlhttp://www.carbonmapandcap.com/speaker-presentations.htmlhttp://www.carbonmapandcap.com/speaker-presentations.html -
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Session IV: Panel Discussion
The Road Ahead - Business in a Low Carbon Economy
The final session of the Carbon Map & Cap Conference 2011 was a panel discussion on the
role of business in a low carbon economy. The panel led by Dr. Rashneh Pardiwala consistedof some very prestigious and knowledgeable speakers including:
Dr. Rajiv Lall, MD & CEO, IDFC Dr. Avinash N. Patkar, Chief Sustainability Officer (CSO), TATA Power Mr. Paul Abraham, COO, IndusInd Bank Ltd. Ms. Kalpana Sharma (Journalist & Columnist)
The Panel Discussion engaged the panellists in proposing problems and solutions involved
in moving towards a low carbon future while not only maintaining Indias growth but
ensuring that it is inclusive and equitable. It outlined the definition of sustainable
development and low carbon economy, drew out experiences and learning from businesses
that have already adopted sustainable practices and mapped a road ahead for all
stakeholders Government, Media, Businesses and private Citizens for a low carbon and
sustainable future. The panel discussion was filmed and aired by CNBC TV 18, to view thefilm please clickhere.
The Panelists: From Left to Right Dr. Avinash N. Patkar (CSO, TATA Power), Mr. Paul Abraham(COO, IndusInd Bank), Dr. Rashneh Pardiwala (Director, CERE), Dr. Rajiv Lall (MD & CEO, IDFC),
Ms. Kalpana Sharma (Journalist & Columnist)
http://www.moneycontrol.com/video/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.html?utm_source=Article_Vidhttp://www.moneycontrol.com/video/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.html?utm_source=Article_Vidhttp://www.moneycontrol.com/video/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.html?utm_source=Article_Vidhttp://www.moneycontrol.com/video/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.html?utm_source=Article_Vid -
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As with the capping session, the panel discussion was followed by an insightful Q&A
Session. Members of the panel further discussed the various opportunities and roadblocks
of growth along a low carbon trajectory, while responding to audience queries and
comments and while also tackling queries and comments made by Dr. Rashneh Pardiwala
and the panellists themselves.
The Panel Discussion: Panellists and attendees alike discuss the road to a low carbon future
the intrinsic roadblocks and the untapped opportunities.
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Vendor Exhibition
The Conference also featured the Green Products and Service Providers Exhibition.
Attendees were given time during the tea breaks and lunch service to visit the exhibition
area, conveniently located in the rooms across the conference hall. This exhibition included
organisations in the fields of Rain Water Harvesting, Waste Management, Unconventional
Energy solutions, Eco friendly Paper, Green office equipment and many more. It was
designed to enable these Vendors and Service providers to expand the scope of their
businesses by connecting with Corporate Representatives, Government officials,
Environmental Consultants as well as collaborating with other vendors and service
providers in the field of Corporate Sustainability. Importantly, the exhibition also acted as a
networking platform on which business looking to develop sustainably could interact and
connect with those organisations and individuals that could help them follow a low carbon
growth plan.
The exhibition featured the following organisations:
ITCPa
erkraft
ATEEnterprises
HP
Stree
MuktiSan
hatana
DailyDump
LePa
ierInc.
NatureForeverSociety
EarthSoul
Mungekar
Enterprises
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Autoni
cEnergy
Sys
tems
Sanctu
aryAsia
DamanGanga
Carbon Map & Cap Conference 2011: Outside the conference rooms delegates find time to
discuss the conference and visit the vendor exhibition rooms during the tea and lunch breaks.
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Green Gifts
To show our appreciation for the time and effort taken by speakers and delegates to attend
the Carbon Map and Cap Conference 2011, CERE decided to present each of the delegates
and speakers with a gift that marked the occasion by being green and eco-friendly. All of our
prominent speakers, panellists and the members of the inauguration panel received an
original black and white photographic print by the international award winning nature and
wildlife photographer Mr. Meethil Momaya. Each present was personally signed by the
photographer.
Each of the delegates also received a small token of our appreciation. Sourced from Hariyali
Landscapes, each participant received a small potted plant. Three types of plants were
chosen for distribution, Mother-in-laws Tongue, the Spider plant and Green Dracena. These
plants were specially selected by CERE as they have been scientifically proven to improve
in-door air quality and reduce pollution. Delegates received their plants at the end of theconference.
In the spirit of the Carbon Map & Cap Conference 2011, CERE presented the delegates and
speakers with eco-friendly gifts. Speakers received black and white prints by the eminent nature
photographer Meethil Momaya, while delegates each received a potted plant.
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Participation
The Conference was attended by 142 participants from various organisations like Aker
solutions, IDFC, ICICI Bank, Corporation Bank, Capgemini Consulting, Blue star, D S P Merrill
Lynch, JSW Steel, J P Morgan etc. There was also participation from educational instituteslike Homi Bhabha Inst of Science Education, Government bodies like the BMC and non-
profits like Nature Forever Society, Karmayog etc. For a detailed list of participating
organisations see Annexure II at the end of the report.
In Fig. 1 Below you will find an analysis of delegate organisations by sector:
Within the corporate world the conference also received a diversity of department heads
and employees as delegates. A department-wise break up of the attendees is shown in Fig. 2
below:
28%
5%
15%
7%
7%
13%
6%
5% 5%
9%
Fig .1 Delegate Sectors
Banking & Finance
Hospitality
Industry & Manufacturing
Government
Non Profits
Educational Institutes
Real Estate
IT
Infrastructure
Other
8%
22%
15%
4%11%
10%
3%
4%
4%
19%
Fig.2 Delegate Departments
Executives (VP,CEO, COO etc)
Managers/Directors
CSR
Corporate Communications
Sales/Mktg
HR/Admin
Procurement
Engineers
Bus. Devt/Bus. Excellence
Others
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Outreach
The Carbon Map & Cap Conference 2011 received a lot of positive coverage by the press
and also had a significant outreach, both through television and written media and through
the efforts of CERE and the conference partners on online mailing lists, forums and
websites. A brief overview of the conference outreach is described below:
I. Press Coverage
This conference received press publicity both in through newspaper articles and through
television coverage. CNBC TV18 aired the Panel discussion The Road Ahead - Business in a
Low Carbon Economy on Tuesday 12th of April at 10.30am and 5.00pm as well as 3 times
over the following weekend. The transcript and videos can be found here. Preceding the
conference two articles appeared in the Business Standard and the Mid Day respectively.
The Business Standard articles entitled Map and Cap appeared on the 16 January 2011.The Business Standard's review of CERE's Carbon Map & Cap Project and Conference can
be readhere. The Mid Day article entitled 'A Green Seminar for the Office-goer' appeared
on the 27 March 2011. The online version of the Mid-day article
that talks about the goals of the conference and the issues to be
addressed can be foundhere.
II. Websites, Mailing Lists & Forums
Details of the Carbon Map & Cap Conference 2011 were posted on the following
Websites/Forums/Mailing lists:
Websites:
Asia Society
Sanctuary Asia
The Carbon Map & Cap received a lot of positive press coverage through the mediums of both
televisions and newspapers.
http://www.moneycontrol.com/news/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.htmlhttp://www.moneycontrol.com/news/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.htmlhttp://www.moneycontrol.com/news/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.htmlhttp://www.business-standard.com/india/news/mapcap/421893/http://www.business-standard.com/india/news/mapcap/421893/http://www.business-standard.com/india/news/mapcap/421893/http://www.mid-day.com/news/2011/mar/270311-green-seminar-office-goers.htmhttp://www.mid-day.com/news/2011/mar/270311-green-seminar-office-goers.htmhttp://www.mid-day.com/news/2011/mar/270311-green-seminar-office-goers.htmhttp://www.mid-day.com/news/2011/mar/270311-green-seminar-office-goers.htmhttp://www.business-standard.com/india/news/mapcap/421893/http://www.moneycontrol.com/news/special-videos/is-low-carbon-economy-achievable-experts-answer_535784.html -
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Mailing lists:
Indian Merchants Chamber (IMC) The Corbett Foundation Environment Management Centre (EMC) The Climate Group India
Forums:
India Biodiversity Portal Indian Youth Climate Network (IYCN) 350.org Karmayog Time Out Mumbai
III. Conference Website Statisitcs
The Official Carbon Map & Cap Conference 2011 website received a lot of visitors and had
a high level of outreach. Below in Fig. 3 youll find the statistics for the conference website
that detail the Page Views and Unique Visitors per month.
IV. Invites
1200 printed invites were posted to the target audience CSR, Corporate Communications,
HR, Admin etc from a variety of companies in Mumbai.
V. E-vites
E-vites were sent out to approximately 5000 individuals/organisations across different
sectors like banking/finance, IT, FMCGs etc in Mumbai.
150
450
1404
2384
125
420
1113
2021
0
500
1000
1500
2000
2500
Dec 8 - Jan 18 Jan 18 - Feb 18 Feb 18 - March 18 March 18 - April 18
Page Views Unique Visitors
Fig. 3 Website Statistics
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Participant Feedback
The Carbon Map and Cap Conference was a great learning
experience for the BMC staff, we learnt all the various green officeideas. However, you should have shown some simple ways to calculate
the Carbon Footprint of ordinary everyday things so that we couldlearn the basic simple carbon footprinting techniques for example thecarbon footprint of a tube light in an office. We liked the vendor stalldisplays, it is something we can actually see and pick up and it was
very interesting there were things we did not know of at those vendorstalls like the sparrow boxes and many other displays.
- Ms. Seema Redkar - BMC Officer on Special Duty
The conference was extremely informative and we got an opportunityto share our knowledge. We already held discussions at our office onhow we can implement some of the initiatives that we learnt about at
the conference. Apart from those ideas we are planning to look atsome Rainwater Harvesting possibilities at our office and recycling of
paper as well as the bio-plates, those contacts were made at the
conference itself.
- Ms. Ketaki Sadekar - Aker Solutions
We are grateful to CERE for invited us to the conference. We havetaken down many of the ideas that we learnt about at the conference
and together with our teachers we are planning to start CarbonMapping and Capping at our institute. We think that much of what we
have learnt can be thought of as a career option also.
- Students - FLAME Institute Pune
Congratulations on a fantastic event!
- Urvashi Devidayal - The Climate Group
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The conference was a wonderful experience and truly inspiring to seeso many corporates understanding the importance of carbon footprint.I thank you for this opportunity and hope to be in constant touch with
you and the CERE team on a regular basis.
- Kavya Chandra - Sanctuary Asia
Congratulations to CERE for an excellent "carbon" day. It was indeed avery well organized conference. I enjoyed every minute of it. Alsoitem-wise breakdown of carbon emissions caused by holding this
conference at the President Hotel was an eye-opener for me!
- Prof Soli Arceivala
Successful Outcomes
The following companies have already begun planning Carbon Mapping & Capping activities
for their own organisations:
J P Morgan Welspun FIS Global Hamilton Housewares
The Indian Hotels Group representatives have put forward proposals based on the contacts
they made with the Green Products/Service Providers at the Vendor Exhibition.
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Annexure I. Carbon Map & Cap
Conference Schedule
Part 1
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Part 2
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Annexure II. Participating Companies
PARTICIPATING COMPANIES
ABPS Infrastructure Advisory Agneya Carbon Aker Solutions Ameya Infovision Ashok Piramal Asia Society ATE Autonic Solutions Blue Star Limited
Bombay Municipal Council Capgemini Consulting India Common Purpose UK Daily Dump Damanganga DraftCraft DSP Merril Lynch Earth Soul India Eco Reco EcoAxis Systems Edinburgh Centre on Climate Change FLAME, Pune Forecast Advertising Pvt. Ltd General Carbon Greenline GVK Mumbai International Airport Hamilton Housewares Hariyali Landscapes HDFC Homi Bhabha Inst of Science
Education
HP
ICICI Bank IDFC Indian Hotels Indian Youth Climate Network
(IYCN)
IndusInd Bank
ITC Paperkraft J M Baxi J P Morgan JSW Steel Ltd Karmayog Le Papier Inc. Llyods Register M. V. Kini & Co. Macquarie
Meta Design Mungekar Associates & Enterprises Nature Forever Society Nazara Technologies NSC College ( Nasik ) Paharpur Business Centre Regency Group Roots Landscapes Consulting Rotary Club of Mumbai Sealand RUR Sanctuary Asia Sanskar India Schneider Electric See Beyond Technologies Srushtidnynan Steel Mart India Stree Mukti Sanghatana Tata Capital Tata Communications Tata Institute of Social Sciences TATA Power
The Climate Group India Thomas Cook Vinayaka Missions University WIPRO Xrays Biocom Yes Bank