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Capstone Viet Nam is a human resource development company founded in late

2009 by Mark Ashwill with the slogan Reaching New Heights. He previously

served as country director of the Institute of International Educaiton/IIE in Viet

Nam form 2005

2009. At the present company has two representative office, one

in Ha Noi, one in Ho Chi Minh. In the short time that Capstone has been in

existence it has established a reputation for quality in both Vietnam and the United

States. The company vision is to become the leading human resource development

company in Viet Nam known for its innovative approach to education and training

solutions and its superior service. And the company mission is:

- To enable individuals to achieve their educational goals and careeraspirations

- To help institutions actualize their international education-related plans inVietnam

- To make a meaningful and lasting difference in the lives of individual,organizations and society

The basic premise of the company is simple: commitment to excellence andsuperior service in all aspects of our work helps our clients reach new heights

personalyy, academically and/or professionally. Capstone works exclusively with

regionally accredited schools in the US and with officially accredited institutions in

other countries. The company service is base on four parts:

- Instituational services: Examoles of instituonal service include thefollowing: Study USA community college and higher education (IEPs, fouryear schools and graduate programs) fairs in all three regions of Viet Nam,

including free follow-up and advising (except visa counselling) to all

students who attend our events; on-and offsite information sessions; targeted

high school outreach; study tours; academic matchmaking;

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- International academic center (IAC): Capstone`s most ambitious service isthe establishment of tow International academic center in Ha Noi and HCM

city. An IAC is a shared facility that serves as a home base and incubator

from an institution or organization can promote its programs and services in

Viet Nam and even regional. The first IAC partners are Kansas State

University in Ha Noi and Lane Community College in HCMC.

- Overseas Study Advising: Another facet of Capstone`s work that makes itunique is its approach to overseas studying. Capstone helps student gain

admission to both partner and non-partner schools.

- Other services: Other areas include the administration of International Testof English Proficiency (iTEP) exams, skills training and the sale of

education-related products

So, in order to become the success company and to win the highly

competitive market, the human resource is the most important factor to

Capstone Viet Nam. Since founded in Viet Nam, the number of staff of

Capstone Viet Nam increased year by year, from more than 15 fulltime

staffs at begining to more than 25 fulltime staff and more than 150 part-

times, student interns in 2013. In Capstone, the company has the special

process of training and development. Most of the full time employee was

form the part time or intern employee. The company will equip them the

knoweledge, the skills and after the avarage period approximately 1 years

the potencial employee will be promoted as key employee with really high

benefit. However, in recent years, base on the collected document, the rate

turnover in part time employee is more and more increased. The high

turnover effects directly to the productivity of the company. High turnover

can harm a business's ability to retain customers and provide high-quality

customer service. Customers may feel more comfortable talking to the same

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employees and customer service representatives over time. Personal

relationships and familiarity can build customer loyalty. Small businesses

are better positioned than large competitors to take advantage of this, but if

workers are constantly leaving and being replaced by new ones, it may limit

the ability of the business to form a strong rapport with customers. A 2008

study carried out by Zeynep Ton and Robert S. Huckman of the Harvard

Business School on a major chain of retail bookstores found that higher

employee turnover was associated with lower-quality customer service.

Another problem the company face when the turnover is higher is the

replacement cost. High rates of turnover lead to higher costs related to

recruiting and training new employees to fit the position. It costs businesses

money to hire human resource workers to interview and hire candidates and

training new workers can be a costly process that diverts skilled workers

from revenue-generating activities.

So, in this study, we will try to figure out how to recude the turnover rate

through the recruiment and selection activities of the company.

Problem statement:

How to improve recruitment and selection process to reduce staff

turnover in Capstone Vietnam?