Cand c

Collaboration & CurationAmplify Your Impact with Alliances

Presented by:• Ana Flores - @spanglishbaby• Katie Kimball - @kitchenstew• Tsh Oxenreider - @simplemom• Carrie Ferguson Weir - @carriefweir

SimpleLivingMedia.com/Blissdom11

HASHTAGS:#GroupBlogging #Contributors #Alliances #Curate #Leverage #Diversity #Copyright #Influence #Management

Collaboration & Curation

“Teamwork is so important that it is virtually impossible

for you to reach the heights of your

capabilities… without becoming very good at it.”

-Brian Tracy


Collaborationand

Curation


collaboration (col·lab·o·ra·tion, n):

something created by working jointly with others


curation (kyoor•ey•shun, n):

the selection, preservation, maintenance, and collection and archiving of assets (digital)


strength in numbers: • spreading the word on additional blogs & social media • solidify one main point of view • diversify opinions across the site


spreading the news:• adds value to your site because you're the go-to place for good finds

• increases your authority in your niche

• excellent networking tool with other voices


Jamie MartinSteady Days

Katie KimballKitchen Stewardship

Shaina OlmansonFood for My Family

Emily CarterThe Pilot’s Wife

Sandy CoughlinThe Reluctant

Entertainer

+25 others


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http://bit.ly/gbolmB

http://bit.ly/gbolmB


http://bit.ly/8LnwtJ

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http://bit.ly/5WzGbl



Why collaborate? Why curate?

Ana - @SpanglishBaby

Carrie - @CarrieFWeir

Katie - @kitchenstew

Tsh - @SimpleMom


How do you

measure success?

• inbound vs. outbound links

• increased ad revenue

• being your niche’s authority


How do you find

your contributors?

• hand-pick vs. open call

• what’s your criteria?

• regular contributor vs. guest poster


Do you pay

your contributors?

• pay in actual money vs. pay in meatballs*

*source: The Wedding Singer


How do you find

curate-able content?

• tools for curating content

• building trust by showcasing quality


How do you “train” your writers?

• provide clear guest post guidelines

• provide editorial guidelines for consistency

• build a community over quality content


What are some legal ramifications?

• curation: how to not violate copyright

• collaboration: who owns the words?


How can I start collaborating?

• start a support group behind-the-scenes

• ask to guest post (look for guidelines)

• create your own collaborative event


How can I start curating?

• be a prolific news reader

• take advantage of curation tools

• be active on social media

• create your own curated series


SimpleLivingMedia.com/blissdom11

Cand c

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