Can Games Save Your Life?

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Games have the potential to revolutionize how we make healthy choices in our everyday lives.

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Challenge #1: Expectations ≠ Reality

Why isn’t this working?

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Challenge #2: Immediacy

If we only knew then what we know

now. . .

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Outcome: Confusion & Failure

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Games can directly impact the issues related to health behavior choices.

REWARDING IMMEDIATE FUN

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Rewards Are Reinforcing

But you have to find what works. . .

Reward/reinforcement strategies that promote healthy choices by delivering gratification NOW.

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RewardsImmediacyChallenge Mastery AutonomyCompetition(Social)

= FUNAnd the more fun it is the more you

play!

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Behavior 1: Diet

Fruit & Vegetable Intake

Saturated Fat Intake

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Behavior 2: Physical Activity

Total Daily Movement

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Technology & Health Behavior Games

MOBILE SENSORS

ALGORYTHMS SOCIAL NET

NETWORKS

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Advances in technology will allow us to develop game systems that encourage healthy choices for people of all ages.

And they will be. . .

PERSUASIVE OMNIPRESENT

FUN!

All photos via Flickr (Slide#/Flickr ID)1/mtsofan 2/eyefruit 3/johncohen 4/tokaris 5/b-tal

6/galrandcannon 7/keryvw 8/xploded 9/id-iom 11/bonnieshulman 12/aarmono

13/evelynishere14/jm999uk 15/thetruthabout

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Ernesto Ramirezerramirez@gmail.comwww.ernestoramirez.org@e_ramirez