Campaign Posters. How to do it Create your poster in PowerPoint Create your poster in PowerPoint...
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Transcript of Campaign Posters. How to do it Create your poster in PowerPoint Create your poster in PowerPoint...
How to do itHow to do it
Create your poster in PowerPoint Create your poster in PowerPoint
Save itSave it
““Print” the file using Acrobat Distiller (not Print” the file using Acrobat Distiller (not Reader)Reader)
This saves a new .pdf file that can be This saves a new .pdf file that can be uploaded to LegSim on your profile pageuploaded to LegSim on your profile page
Creating with PowerPointCreating with PowerPoint
Inserting picturesInserting pictures • Click on Insert, scroll down to Pictures. You can either Click on Insert, scroll down to Pictures. You can either
choose pictures from Clipart or from your own files. choose pictures from Clipart or from your own files. • Or right click on an image and copy it. Then paste it to Or right click on an image and copy it. Then paste it to
Powerpoint. Drag the image to move it or resize.Powerpoint. Drag the image to move it or resize.
Inserting text boxesInserting text boxes • Click on Insert, choose TextboxClick on Insert, choose Textbox• Drag to proper location or to re-sizeDrag to proper location or to re-size• To delete, click on the border and then hit deleteTo delete, click on the border and then hit delete
FormatFormat• Lots of Format options, such as changing the Lots of Format options, such as changing the
background color of your slidebackground color of your slide• Change text size or color by highlighting it firstChange text size or color by highlighting it first
Design TipsDesign Tips
Choose a simple familiar messageChoose a simple familiar message that will that will resonate with voters. Don’t ask them to think!resonate with voters. Don’t ask them to think!• e.g. she cares, she’s a fighter, she’s a flip flopper e.g. she cares, she’s a fighter, she’s a flip flopper
Spin but don’t lie.Spin but don’t lie. Let voters draw their own Let voters draw their own conclusionsconclusions
Colors, Symbols, SlogansColors, Symbols, Slogans are good ways to are good ways to send memorable messagessend memorable messages
Be original to grab attention!Be original to grab attention!
““Where’s the beef?”Where’s the beef?”
In 1984 Democratic primary candidate Walter Mondale evoked the then popular line from a Wendy's Hamburgers commercial during a debate with Gary Hart, raising questions about the substance of Hart’s campaign.
AssociationAssociation
Symbolism and EmotionSymbolism and Emotion
Fear and Suspicion
Campaign Ad ResourcesCampaign Ad Resources
EASE HistoryEASE History Living Room CandidateLiving Room Candidate