Campaign examples from British Heart Foundation - Heart attack & Yoobot

14
Effective Digital Comms The Charity perspective Laila Takeh Online Manager The British Heart Foundation

Transcript of Campaign examples from British Heart Foundation - Heart attack & Yoobot

Page 1: Campaign examples from British Heart Foundation - Heart attack & Yoobot

Effective Digital Comms

The Charity perspective

Laila Takeh

Online Manager

The British Heart Foundation

Page 2: Campaign examples from British Heart Foundation - Heart attack & Yoobot

The British Heart Foundation

Heart and circulatory disease is the

UK's biggest killer.

We're the nation’s heart charity, dedicated to saving lives through pioneering research, patient care, campaigning for change and

providing vital information.

Page 3: Campaign examples from British Heart Foundation - Heart attack & Yoobot
Page 4: Campaign examples from British Heart Foundation - Heart attack & Yoobot

Teaser phase

www.2minutes.org.uk

Page 5: Campaign examples from British Heart Foundation - Heart attack & Yoobot

Online advertising

Page 6: Campaign examples from British Heart Foundation - Heart attack & Yoobot
Page 7: Campaign examples from British Heart Foundation - Heart attack & Yoobot

Sharing phase

Page 8: Campaign examples from British Heart Foundation - Heart attack & Yoobot
Page 9: Campaign examples from British Heart Foundation - Heart attack & Yoobot
Page 10: Campaign examples from British Heart Foundation - Heart attack & Yoobot
Page 11: Campaign examples from British Heart Foundation - Heart attack & Yoobot
Page 12: Campaign examples from British Heart Foundation - Heart attack & Yoobot

parents

bhf.org.uk/junkfood

Page 13: Campaign examples from British Heart Foundation - Heart attack & Yoobot
Page 14: Campaign examples from British Heart Foundation - Heart attack & Yoobot

Thanks!

Laila Takeh

[email protected]

http://www.linkedin.com/in/lailatakeh