CAM Magazine January-February 2012, featuring Tools, Construction Safety and Tradeshow

7/22/2019 CAM Magazine January-February 2012, featuring Tools, Construction Safety and Tradeshow

1/96

V O I C E O F T H E C O N S T R U C T I O N I N D U S T R Y

JANUARY/FEBRUARY 2012VOL. 33 NO. 1 $4.00 IN THIS ISSUE:

CONCRETCritical Mass

Oakland University

New HumanHealth Buildin

TOOLTool Talk at 2012CAM Tradeshow

CONSTRUCTIONSAFET

T.H. Marsh Zeros in on Safety

CAM Welcomes New Director ofEducation & Safety Services

AT MOTORCITY CASINO HOTEL

ALSO IN THIS ISSUE: KEEPERS OF THE LIGHT - RESTORING THE FORT GRATIOT LIGHT STATION

Show Issue


2/96

B O O T H2 1 5


3/96


4/964 CAM MAGAZINE JANUARY / FEBRUARY 2012 Voice Of The Construction Industry


38 Tradeshow 2012 Show Preview 39 Tradeshow 2012 Floorplan40 Exhibitor Listings41 Alphabetical Exhibitor Directory 50 CAM Magazine Green

Project Awards60 2012 CAMTEC Catalog

TOOLS

64 Tool Talkat CAMs Michigan Design & Construction Tradeshow

FEATURES

10 A Letter to Our MembershipFrom the President of CAM

24 On the Jobsite:Knowledge is Power at Expanded Manufacturing Facility

CONSTRUCTION SAFETY26 Working in the

Trenches for CAMMembers

Tracey Alfonsi Appointed NewCAM Director of Education &Safety Services

30 Zeroing In on Safety Safe Practices Equal 0 Fatalities and

Earn 0.0 Incidence Rates


5/96

1175 West Long Lake Rd., Suite 200, Troy, MI 48098248-828-3377 Fax 248-828-4290 Bonding 248-828-3741 Insurance

www.vtcins.com

GRIFFIN, SMALLEY & WILKERSON, INC.37000 Grand River, Suite 150, Farmington Hills, MI 48335

248-471-0970 Fax 248-471-0641

www.gswins.com

VTC INSURANCE GROUPRepresenting



FEATURES

CONCRETE

66 Critical Mass:Oakland Universitys New Human Health Building

70 Challenges of ConcreteSurface PreparationConcrete Tolerances Laid to Rest

74 Greenprint for the FutureGrasscretes Sustainable Paving SystemDebuts in Michigan


CONSTRUCTION HIGHLIGHT

76 Keepers of the Light The Fort Gratiot Light StationRestored for Future Generations

DEPARTMENTS

12 Industry News13 Safety Tool Kit17 Marketing on the Level86 Product Showcase91 People in Construction93 Construction Calendar93 CAM Welcomes New Members94 Advertisers Index

GET A FREE SUBSCRIPTION TODont miss a single issue of theonly monthly magazine devotedto complete coverage of Michigansconstruction industry.

Visit www. cammagazineonline .com


7/96

Since 1952

1-800-693-1800

SALES RENTALS

ERECTIONS

SHORING

SWING STAGING

SCAFFOLD PLANKS

FALL PROTECTIONTRAINING

DELIVERY

SCAFFOLDING

TRASH CHUTES

EXPERT DESIGN

ANDSAFETY SERVICES



PUBLISHER Kevin N. KoehlerEDITOR Amanda M. Tackett

ASSOCIATE EDITORS Mary E. Kremposky David R. Miller

PRODUCTION DIRECTOR Matthew J. AustermannGRAPHIC DESIGN Marci L. Christian

DIRECTOR OF MARKETING Gregg A. MontowskiACCOUNT EXECUTIVE Cathy A. Jones

DIRECTORSOFFICERSChairman James C. Capo, AIA

DeMattia Group Vice C hairm an Stephen J. Auger, AIA

Stephen Auger + Associates Architects Vice C hairm an Jacqueline LaDuke Walters

LaDuke Roofing & Sheet MetalTreasurer Frank G. Nehr, Jr.

Davis Iron WorksPresident Kevin N. Koehler

DIRECTORS Gregory AndrzejewskiPPG Industries

M. James BrennanBroadcast Design & Construction, Inc.

Kevin FrenchPoncraft Door Company

Todd W. Hill Ventcon, Inc.

Mary K. MarbleMarble Mechanical, LLC

Donald J. Purdie, Jr.Detroit Elevator Company

Eric C. SteckAmalio Corporation

Kurt F. Von KossBeaver Tile & Stone

CAM MAGAZINE EDITORIALADVISORY COMMITTEEWilliam L. Borch, Jr.

Ironworkers Local Union 25

Gary BoyajianUniversal Glass and Metals, Inc.

Marty BurnsteinLaw Office of Marty Burnstein

George Dobrowitsky Walbridge

Daniel EnglehartPeter Basso and Associates, Inc.

Chris HipplerCapital Letters

Dennis KingHarley Ellis DevereauxNancy MarshallAluminum Supply Company

Rick RysHi Def Color

James VargoCapac Construction Company, Inc.

CAM Magazine (ISSN08837880)is published monthly by the Construction Association of Michigan, 43636 Woodward Av3204, Bloomfield Hills, MI 48302-3204 (248) 972-1000. $24.00 of annual membership dues is allocated to a subscripMagazine. Additional subscriptions $40.00 annually. Periodical postage paid at Bloomfield Hills, MI and additional POSTMASTER, SEND ADDRESS CHANGES TO: CAM MAGAZINE, 43636 WOODWARD AVE., BLOOMFIELD

For editorial comment or more information: [email protected] reprints or to sell CAM Magazine: 248-972-1000.

Copyright 2008 Construction Association of Michigan. All rights reserved. Reproduction in whole or part wipermission is prohibited. CAM Magazine is a registered trademark of the Construction Association of Michig


9/96

GCA GLAZING CONTRACTORS ASSOCIATION 43636 Woodward Ave.

Bloomfield Hills, MI 48302

(248) 972-1132

GCA MEMBERS

www.gcami.com

GCA GLAZING CONTRACTORS ASSOCIATION A Continued Search for Industry Excellence

AN ASSOCIATION OF QUALIFIED, KNOWLEDGEABLEDEPENDABLE AND RESPONSIBLE CONTRACTORS,OUR MEMBERS STAND COMMITTED:

To maintain the highest industry-wide standardsof personal and professional conduct

To promote and provide dialogue among otherconstruction professionals

To advise the membership with important

information and changes within the industry

To hold training seminars on products, techniquesand application

To provide social gatherings for members toexchange informal ideas and questions relatedto the industry

To promote the advancement of the associationat local and state levels, supporting its goalsand objectives

Curtis Glass

Edwards Glass Co.

Glasco Corp.

Madison Heights Glass

Modern Mirror & Glass

National Enclosure

Peterson Glass Co.

Universal Glass & Metals



January 2012

Dear CAM Members:

I would like to wish each and every one of you a happy and prosperous New Year. Although the past year remained achallenge for Michigans construction industry, some indicators are pointing toward a positive turnaround. CAM is doingits best to help your company succeed, save money, find more work, and maintain the competitive edge over ournon-member competitors.

2011 brought some exciting changes and accomplishments at CAM, as we celebrated our 126 th anniversary as anassociation. The CAM Annual Meeting/Michigan Construction & Design Tradeshow was held at a new venue, MotorCityCasino Hotel in Detroit. Despite the weather challenge that was presented to us by Mother Nature, this one-day eventwas a huge success.

Last year, CAM retained Lansing-based Kindsvatter and Associates, Inc. as our full-time lobbyist in Lansing. It is importantthat our membership has a seat at the table when - and even before - vital issues are being decided. The CAM Board of Directors authorized the hiring of this Government Relations firm to carry the collective voice of CAMs 3,000 membersto the halls of power. Additionally, we formed the CAM Government Affairs Committee to identify governmental issuesand/or trends which impact the construction industry in Michigan.

In June 2011, nearly 250 construction professionals attended the CAM-BIA Mid-Year Economic Forecast. This was the first joint partnership event between the CAM and the Building Industry Association (BIA). Two VIP speakers were featured atthe event: Mr. Paul Traub, business economist with the Federal Reserve Bank of Chicago, and Mr. John Rakolta, Jr.,chairman and CEO of Walbridge, Detroit. Both presented their views and statistics on the current state of Michigansbusiness climate, especially pertaining to the construction industry. The entire event was well-attended and well-received.

The end of the year also brought the results of the Biennial Business Survey, conducted jointly through the efforts of CAM and Plante & Moran, PLLC. Conducted online, the responses on this survey reflected the current state of theconstruction industry in Michigan, and the extended outlook for the coming 18 months. As this years survey indicatedsome positive trends and outlooks, we sincerely hope that this is indicative of an economic turnaround for theconstruction industry in Michigan. CAM continues to work hard legislatively and in the media to serve our members well.As our mantra states, we are One Industry, One Resource, One CAM.

We eagerly await our 2012 CAM Annual Meeting and Michigan Construction & Design Tradeshow which takes place atMotorCity Casino Hotel on Wednesday, February 8 th , from 10:00 am to 5:00 pm. Response has been very positive, and atpress time, booth space is nearly sold out. The Annual Meeting will induct three newly-elected members to the CAMBoard of Directors, and we will present the CAM Magazine Special Issue Awards, Green Project Awards, and the 2011Project of the Year Award. This years host will be Al the Only, magician and amusionist, whose performance is a DontMiss.

You can register to attend the Tradeshow via the CAM website at www.cam-online.com . See you at the show and the

Annual Meeting.Sincerely,

Kevin N. KoehlerPresidentConstruction Association of Michigan

A Letter from


11/96



Top Two Clark ConstructionExecutives Inducted Into theMichigan Construction Hall of FameBoard Chairman John Clark and CEOCharles Clark Receive Distinguished Constructor Award

Brothers John and Charles Clark, who ledthe transformation of a successfulcommercial construction business into oneof the leading, most respected organizationsin the industry, were inducted into theMichigan Construction Hall of Fame in lateOctober 2011. The Clark brothers also

received the Distinguished ConstructorAward during ceremonies held at Ferris StateUniversity.

I am honored and humbled to berecognized with these prestigious honors,said Clark Construction Board Chairman JohnClark. I have loved every day that Ive worked

in this business, and being inducted into theConstruction Hall of Fame is icing on thecake.

It is a privilege to be considered worthy of the Michigan Construction Hall of Fame, saidClark Construction CEO Charles Clark. It iseven more special to share this honor withmy brother, John. Our father, Leon, alsoreceived this distinction posthumously in2002, so this is a great honor for the entireClark family.

When Leon Clark founded Clark Construction Company, Lansing, in 1946, themain focus of the company was to helpconvert General Motors wartime productionfacilities back into automobile factories. Johnand Chuck Clark took over the helm in theearly 1980s, expanding Clarks marketpresence in retail, education, correctionalfacilities and the food and pharmaceutical

sectors. Clark grew to become one of the Top400 Contractors in the United States. Withthe companys rise, Clark Constructionexpanded its services to include constructionmanagement, design/build and programmanagement.

By the 1990s, Clark Construction was one

of the largest and most reputable full-serviceconstruction firms in Michigan. Thecompanys portfolio expanded to includeuniversity, resort, entertainment,government, and healthcare projects. Duringthis expansion, a number of Clarks projectswon awards at the state and national levels,including the prestigious Build AmericaAward. In addition, Clarks long history ofethical business practices was recognizedduring the companys 50th anniversary witha national American Business Ethics Award. Infact, Clark Construction Company remainsthe only construction contractor in thenation to receive this distinction.

Clark Construction has since gone on todevelop an award-winning safety program,as well as an award-winning trainingprogram. The company is on the leadingedge of construction trends and technology,

I N D U S T R Y N E W S

John Clark Charles Clark


13/96CAM MAGAZINE JANUARY / FEBRUARY1Visit us online at www.cam magazine online.com

including LEED green buildings, BuildingInformation Modeling (BIM), and the bestestimating, scheduling, and projectmanagement tools available.

Roncelli Receives State Awardfor Outstanding Safety andHealth Record

Roncelli, Inc., Sterling Heights, received theCET Platinum Award from the MichiganOccupational Safety and HealthAdministration (MIOSHA) for an outstandingsafety and health record. The MIOSHAprogram is part of the Michigan Departmentof Licensing and Regulatory Affairs (LARA).

The construction industry is one of themost hazardous industries in Michigan. Onlyabout four percent of Michigans workforce isemployed in construction, however,construction fatalities account for nearly 40

percent of all fatal workplace accidents.Roncelli has gone more than 1.4 million

work hours without a lost time accident. Their safety motto is: Zero tolerance of unsafe behavior and actions. Your record of 1.4 million work hours without a lost timeaccident in the construction industry is anastounding success, said LARA DeputyDirector Steve Arwood.

MIOSHA Director Doug Kalinowski

presented the award to Roncellis ChairmanGary Roncelli, President Thomas Wickersham,and Executive Vice President David Roncelliduring an award ceremony at the companysSterling Heights headquarters. Employees,Sterling Heights Mayor Richard Notte,Michigan State Representative Marilyn Lane

and guests celebrated the award ceremonywith a luncheon in recognition of thecompanys success.

Having gone four years and more than 1.4million work hours without a lost timeaccident, Roncelli President ThomasWickersham, said, We are proud of our safetyrecord and accept this MIOSHA CET Platinumaward on behalf of all the men and womenon Roncelli project sites who each and everyday are committed to ensuring that ourprojects are free from recognized hazardsand unsafe acts or behaviors. The MIOSHACET Platinum award demonstrates Roncelliscommitment and continued success increating a safe environment.

The MIOSHA Consultation Education and Training (CET) Division recognizes the safetyand health achievements of Michiganemployers and employees through CETAwards, which are based on excellent safetyand health performance. The CET PlatinumAward recognizes an outstanding safetyrecord of 250,000 - 7,500,000 continuous

hours worked without days away from work based on the employers size and type of business.

Besides going more than 1.4 million work hours without a lost time accident, thecompany has completed the followingcriteria to receive the CET Platinum Award:

Reduced their injury/illness incident rateby more than 50 percent within the lastthree calendar years

Developed and implemented acomprehensive safety and healthmanagement system

Established a safety and health committeewith both employee and managementparticipation

Developed an employee training systemwith an emphasis on how to do the work in a safe and healthful manner

Worked diligently to change theirworkplace culture to reflect theimportance of worker safety.

The company has worked with theMIOSHA CET Division over several years. part of the award process, CET ConstructionSafety Consultant Bryan Renaud performeda hazard survey on site, giving the companythe opportunity to conduct a walk throughwith a MIOSHA representative and correct

Recently I received a phone call asking the questionregarding the required depth that a power pole needs to beput in the ground in order to remain upright. I told the callerto call Detroit Edison or Consumers Power to get the answer.

I then asked the caller why he needed that particular information.I received a play-by-play description of the accident which he wasnow investigating.

Apparently, there was to be an excavation near a power pole, inorder to put in the underground utilities and provide the properlevel for the future parking lot. What usually occurs is that the powerpole is left in place with the original grade in place, with all the pre-existing earth removed except for about a three-foot diameteraround the power pole. This creates the problem.

Because of the loss of dirt the power pole becomes unstable,

especially when there is a sizeable transformerattached to the pole. The pole comes down, to the surprise of everyone, taking out the power, maybe stopping traffic, hittingpedestrians, and other assorted events that you might be able toimagine.

The answer is that the power company puts a metal tag on thepole. A measurement is taken from the tag to the ground. That ishow much pole you have in the ground. It may surprise you to learnthat the depth averages from 6 to 8 feet.

Moral of the story: Have the power company hold the pole inplace (if you can get them there in a timely manner) or support thepole yourself. Never excavate around a power pole withoutevaluating the consequences of not providing enough supportingmaterials.

Power (Telephone) PolesBy Gordon Wall, Safety Director, Adams Building Company

SAFETY TOOL KIT



any noted problem areas. The Roncelli safety program governs the

activities of all personnel employed in anycapacity on Roncelli projects, and isdedicated to the goal of providing work environments free from recognized hazardsand unsafe acts or behaviors. Insurance

companies, safety organizations, and theirclients frequently recognize Roncelli forsafety results consistently superior to theindustry standards.

MEDC Awards More Than $3Million for DowntownKalamazoo Brownfield MixedUse ProjectSkanskas January 2012 Groundbreakingfor New West Michigan Development

The Michigan Economic Development

Corporation (MEDC) recently announced thatit has awarded a Michigan Business Tax (MBT)Brownfield Tax Credit for just over $3 milliondollars for a new eight-story, mixed useproject in downtown Kalamazoo. Called TheExchange, the project will be built on the siteof a surface parking lot at 155 West Michigan

Avenue. The tax credit for development of The Exchanges residential, office, commercialand retail space was announced at a boardmeeting of the MEDCs Michigan EconomicGrowth Authority (MEGA).

The Exchange projec t team includesPhoenix Properties, developer; Tower Pinkster

Titus Associates, architect; Skanska USABuilding Inc., construction; and Soil andMaterials Engineers, Inc. (SME). SMEcompleted the MBT application on behalf of the project team and will handle allbrownfield remediation activities andgeotechnical engineering for the project.

All four companies will service the projectout of Kalamazoo-based offices. The projectis scheduled to break ground in January2012; completion is slated in March 2013. Theproject is expected to generate $28.8 millionin new investment and create approximately210 permanent full-time jobs.

The State of Michigan provides MBT creditsto promote projects that redevelop acontaminated, blighted or functionallyobsolete property. Awarded on a case-by-case basis, the credits are available for up to12.5 percent of eligible investments or up to15 percent for certain Urban Development

Area Projects as designated by the MEDCsMEGA Board.

Downtown Kalamazoo Incorporated (DKI)President Ken Nacci said, The contribution of a project of this magnitude is immeasurable.We use the word transformative quiteliterally, and expect this project to have a

long-lasting, positive impact in thecontinuing revitalization of downtownKalamazoo.

The projec t will change the downtownskyline by making use of a prime piece of underdeveloped property and creating newhousing and retail options, plus creatinggreater walkability with its proximity tonearby parks, libraries, and downtownrestaurants, as well as the Kalamazoo Metro Transit System, serving Western MichiganUniversity and the greater Kalamazoo area.

The Exchange also meets the goalsoutlined in the 2009 Downtown KalamazooComprehensive Plan calling for the supportand growth of the retail and residentialsectors. The Downtown DevelopmentAuthority will commit up to $143,460annually for up to 10 years through thecapture of tax increment finance revenue. This public investment will be earmarked for


Protect yourbusinessinvestment.

Use trained, experienced, licensedunion electrical contractors for reliable,quality maintenance, service, design andinstallation at competitive rates.

(734)424-0978A complete list of contractors is available at:

www.ibewneca252.orgLook for the Free 5-yearNew Homeowners ElectricalProtection Plan

residential developmentmalls

offices

storescommerc ial properties

restaurantsdata networksvideo networks

telecommunications

The UnionContractors and Electricians of IBEW Local 252



public improvement-related componentssurrounding the project, including snowmelt,streetscape, street furniture and othereligible activities.

Phoenix Properties also anticipatespursuing a LEED-certified designationthrough the USGBC Green Building Design

and Construction (BD+C) LEED rating system,incorporating sustainable design andconstruction techniques. The developmentwill require performance of activitiesnecessary to prepare the site forredevelopment, including minimizing landfillwaste by recycling the asphalt parking lotmaterials.

For more information on the MEDCsBrownfield Redevelopment MBT credits andother MEDC brownfield tax incentiveprograms, please visithttp://www.michiganadvantage.org/cm/Files /Fact-Sheets/BrownfieldSBT.pdf.

Gateway Safety IntroducesGirlzGearSafety Products Made for Safety,Designed for Women

Gateway Safety presents a new family of safety products tailored to fit women better.

GirlzGear is a collection of some of themost trusted brands from Gateway Safetysaward-winning product lines in eye and headprotectionwith the look, size, and feel thatwomen want.

The GirlzGear eyewear collection includesStarLite SM, StarLite SM Gumballs, andScorpion SMestablished styles that aresized 10 percent smaller to fit the femaleprofile better. StarLite SM and Scorpion SMare available in all of the traditional lens andtemple color options. Plus, a new pink templeand a pink mirror lens option are available in

1+1=1 great firm.

We are happy to announce the merger ofPlante Moran and Stuart, Franey, Matthews,& Chantres P.C. Together we bring clients

a higher return on experience.

plantemoran.com

STAY CONNECTEDwith on

www.linkedin.com/company/construction-association-of-michiganConnected to the pulse of the construction industry



StarLite SM. And from the recently launchedMetro line of safety eyewear come twotrendy frame options for GirlzGear: pink andtortoise shell.

But GirlzGear is more than eye protection. The Serpent vented safety helmet, already afavorite with women, has a rotating ratchet

adjustment system that creates a custom fit

for nearly any size head. Lightweight andcomfortable, Serpent is available in pink andnine other colors.

Although theyre feminine and fun,GirlzGear products are serious about safety.All Gateway Safety eyewear meets the ANSIZ87.1+ high impact standard, and Serpent

helmets meet the ANSI Z89.1 impactstandard.

For more than 65 years, Gateway Safety hasbeen designing and manufacturing award-winning, cost-effective safety products in eye,face, head, hearing, and respiratoryprotection. Gateway Safety works hard to

provide personal protective equipment thatworkers want to wear, helping companiesincrease safety compliance, improve theoverall welfare of their employees, andreduce the high costs associated withworkplace injuries.

For more information, contact GatewaySafety, Inc., 11111 Memphis Avenue,Cleveland, Ohio 44144. Phone: (800) 822-5347. Fax: (216) 889-1200. Webwww.GatewaySafety.com/PR. [email protected].

Synergy Groups Best FriendPet Hotel Wins AIA Award

The Miami American Institute of Architectsrecently honored the Synergy Group, Inc., oneof Michigans leading design/build firms, forconstruction of The Best Friends Pet Hotel @Walt Disney World Resort in Florida. SynergyGroup and MATEU Architecture, Inc., Miamwere honored with a design excellenceaward selected by a jury of New Yorkarchitects. The project team received theaward in early November at the AIA Miami2011 Design Awards Gala.

They thought it was the most interestingproject of all 140 plus projects submitted,said Roney Mateu, principal of MATEUArchitecture.

AIA Miami even created a new category forthe project called the Googie Design Award.We were told that the jury was veryimpressed by the work, and felt that thedesign and construction of the Best FriendsPet Hotel @ Disney World deserved to standalone in its own category of award, above andbeyond the rest of the award submittals, saidMateu.

The project includes 17,000 square feet of air-conditioned space for pets, 10,000 squarefeet of outdoor patios and play areas and a25,000-square-foot private dog park. Thebuilding offers accommodations for 300dogs, cats and other pets, a full-servicegrooming salon and doggy day camp rooms.A collaborative effort by the architect, theSynergy team and our client resulted in a $1million project savings, said Mora. OwnersRepresentative Mike Cook, JMC Creationssaid the collaboration was one of the mostsuccessful of the 40 similar projects built.

If there is a complex construction projector a design/build project with impossible



17/96

Branding is more than a businessbuzzword; its your competitive edge. Yourbrand differentiates you from everyone

else in your category.In a Business-to-Business environment, your

competitors can duplicate almost anything of yours. They may be able to do a better job, or sell the product orservice at a lower price. But there is one competitive edge they cannotcopy: your brand.

As Howard Schultz, CEO of Starbucks said, A great brand raises thebar - it adds a greater sense of purpose to the experience, whether itsthe challenge to do your best in sports and fitness, or the affirmationthat the cup of coffee youre drinking really matters.

WHAT DOES YOUR BRAND STAND FOR?

Your brand represents intangible aspects of your product or service;it is a collection of feelings and perceptions about quality, image andethics. Your brand creates in the mind of your clients or prospects theperception that there is no product or service on the market quite likeyours. One of the characteristics of a Business-to-Business (B2B)product is that in many cases it is bought by a committee of buyerswhich makes your brand even more important.These buyers arewell-versed with costing levels and specifications, and because theyconstantly monitor the market, they have excellent knowledge of theproducts. In many cases purchases are specification-driven, so yourbrand must be clearly defined and target the appropriate segment.At the end of the day, your brand is your business. When theestimators have gone home, generators have been turned off, plansare folded and put away, what does your brand stand for?

Chris Hippler

2012: A Brand New Year

M A R K E T I N G O N T H E L E V E L

BRAND MARKETING: FROM THE INSIDE OUTA powerful B2B brand, some people say, is created by a powerful

marketing program. I disagree. If you cant convince clients orprospects that your product (or service) is worth purchasing, noamount of advertising dollars or public relations will help you achieveyour sales goals. A successful brand begins with superior products andservices.

The most effect ive B2B marketing is transparent; it reveals theessence of your brand. B2B marketing is not slick (but should look good). B2B marketing doesnt sell your brand; it tells the story of yourbrand from the inside out. Transparent is not the same as nonexistent.You have a story. Tell it .

BRAND EXTENSION ON YOUR WEBSITE The online component of your brand cannot be ignored. Today, the

internet is the first line of verification. Your website needs to bebranded so that your clients see a seamless continuity between yourin-person service and your online presence. Quality, or the perceptionof quality, lies in the mind of the buyer. Build that perception of quality,and you will succeed in creating a powerful brand. Ultimately, a strongB2B brand will reduce the perceived risk for the buyer and help sellthe brand.

This is a great time to start developing your business brand. Whynot make 2012, a brand new year?

Marketing on the Level is a monthly column written specifically for thcommercial and industrial construction industry. Got an idea for a column, or aquestion about marketing? Contact Chris @ [email protected] or 734-353-9918, or visit Capital Letters at www.capitallettersmarketing.com.

CAM MAGAZINE JANUARY / FEBRUARY1Visit us online at www.cam magazine online.com

deadlines and unique building requirements, you have the idealSynergy Group project, said Principal E. Pete Petrella. We werethrilled to work with Mateu Architecture on this project, and wecongratulate them on the award-winning design.

Having never heard of Googie architecture, we didnt know whatto think about the award, but after learning about it, we are elated atreceiving this one-of-a-kind award the first one ever in Miami and

in Florida, said Petrella.Born of the post-World War II car culture, Googie architecturethrived in the 1950s and 1960s. Bold angles, colorful signs, plate glass,sweeping cantilevered roofs and pop culture imagery captured theattention of drivers on adjacent streets. Bowling alleys looked like Tomorrowland. Coffee shops looked like something in a Jetsonscartoon. For decades, many serious architects decried Googie asfrivolous or crass. But today we recognize how perfectly its formfollowed its function.

AIA Miami has created another new award category this year, calledthe Peoples Choice Award. AIA Miami is asking the public to vote on10 projects selected by the chapters board of directors from the 140submitted this year. Best Friends Pet Hotel @ Disney World is one of the 10 selected for this new category. Log on to

http://www.aiamiami.com/beta/2011_people_choice_awards/ andclick to vote for this unique project.

Synergy is headquartered in Bloomfield Hills, Michigan and has aSoutheastern U.S. Regional office based in Orlando, Florida. Forinformation on Synergy Group, Inc., please visitwww.SynergyGroup.biz.

New Association for Sons and Daughters of aFamily Business Launched

The Michigan Association for Sons & Daughters of a FamilyBusiness is a newly launched organization actively recruiting newmembers. The association was founded to develop current and futurefamily business owners in Michigan through education, networkingand community involvement.

It is a discouraging reality that many family businesses do notmake it through the generations due to lack of planning, innovation,training and transfer of responsibility, said association founder, TaraK. Perpich, of Great Lakes Mechanical. As an association, we want toprovide the tools family businesses need to take that first step towardchanging the statistics.

By Chris Hippler



The groups vision is to create an atmosphere for current and futurefamily business owners to share stories and become educated onsuch important issues as succession planning, communication,leadership, change management and innovation. All of these issuesplay a large role in keeping a family business successful andtransferring that business to the next generation. The neworganization will also provide an opportunity for community

involvement through charitable fundraisers.Sons & Daughters of a Family Business provides a uniqueopportunity to engage with peers who deal with situations andchallenges very similar to my own, said founding member, BrandonWettlaufer, of Marble Mechanical, LLC. Sharing solutions andobstacles creates a support circle that promotes honesty, integrityand leadership, which are essential for the development of asuccessful personal and professional career.

Another founding member, Lakiah Washington, of Ben Washington& Sons, adds, The thing I look forward to most as we launch this newassociation is the development of entrepreneurship throughtransparent networking, educational resources and a commitment tobusiness principles.

The association hosted its first membership recruitment happyhour in early December at Andiamos in Dearborn. Due to the focusof the group, this association is exclusive to current and future familybusiness owners. For more information on the benefits and eventsoffered by the Michigan Association for Sons & Daughters of a FamilyBusiness, please contact Tara K. Perpich at (313) 729-0619 [email protected].

18 Years of Turner Tree WrappersNinety-six miles of shrink wrap enough to stretch from the Cobo

Center in Detroit to the Capitol Building in downtown Lansing represents the amount of material used by volunteers at the Michiganoffice of Turner Construction Company since 1993 to wrap andpackage beautiful, ornate holiday trees sold for charity each year bythe local, non-profit organization, Festival of Trees. Festival of Treesbenefits the Evergreen Endowment Fund and Childrens Hospital of Michigan Foundation.

Tree Wrapping, as its become known, is an annual Turner Thanksgiving weekend tradition in Michigan dating back to 1993. 2011


15033 NINE MILE RD EASTPOINTE, MI 48021P. 586.776.4990 F. [email protected] WWW.MICHBROS.COM

Not all Terrazzo is created equalInsist on MBI installed Terrazzo

"Serving the ConstructionIndustry for Over 20 Years"

Financial StatementsBanking, Bonding & Equipment

Tax Planning & PreparationOffers in Compromise, Payment Plan

& Audit Representation

Valuations

BookkeepingQuickBooks Training

www.AounCPA.com

(734) 261-980029701 Six Mile Rd. Suite 120

Livonia, MI [email protected]

AOUN & CO., P.C.CERTIFIED PUBLIC ACCOUNTA



marks the 18th continuous year Turnerfamilies and friends have volunteered to help. To date, Turner has wrapped and packagedover 1,300 trees.

On a Sunday in late November 2011, Turneremployees, families and friends once againgathered in Dearborn to volunteer and assistthe Michigan-based charity. Over the years, Turner volunteers have included projec tmanagers, superintendents, estimators,executive leadership, sales, marketing andadministrative staff. Since 1993, over 325 Turner employees, families and friends havedonated hundreds of hours boxing up and

shrink wrapping the beautiful trees sold atFestival of Trees for safe shipmentthroughout Southeast Michigan.

Clark Construction EmployeesSupport Operation Good Cheer

Clark Construction Company, Lansing,again participated in Operation Good Cheer,a gift-giving program sponsored andcoordinated through Child and FamilyServices of Michigan, Inc. In late November,Clark employee volunteers collected anddelivered Christmas gifts to 30 deservingchildren.

Every year we receive hand-written thank you letters from most of the recipients, saidLaura Monroe, the executive assistant whocoordinates this annual event. It is such arewarding feeling to know that we helpedmake their Christmas memorable.

Each sponsored child personally created awish list. Clark Construction volunteers thenpurchased and wrapped the gifts from eachchilds list and delivered them. Recipientsincluded infants, children and youth placedin foster care and group homes across

Like on

www.facebook.com/CAMMagazineNews and expanded coverage of CAM Magazine events and special offers



Michigan, or those placed in residential treatment. Gifts were alsogiven to adults with disabilities.

Since its inception in 1971, Operation Good Cheer has served morethan 73,000 participants in Michigan and has facilitated the donationof over 4,000 gifts each year. Thousands of individuals gather eachyear to participate, including those from donor groups andorganizations. Gifts are transported to local airports in Michigan via

volunteer trucking companies. Local agency volunteers then deliverthe gifts to the children.For further information on Operation Good Cheer, contact Child

and Family Services of Michigan, Inc., at 517.349.6226, [email protected]

Radrick Farms Golf Course at the University of Michigan Becomes Certified in EnvironmentalStewardship Program

Michigan Department of Agriculture and Rural Development(MDARD) Deputy Director Gordon Wenk recently recognized Radrick Farms Golf Course at the University of Michigan for its efforts toensure environmental stewardship and enhance wildlife habitat. The

golf course recently achieved certification in the Michigan TurfgrassEnvironmental Stewardship Program (MTESP), a nationally recognizedprogram to advance environmental stewardship and increasecompliance of Michigans turfgrass industry related to environmentalrisks associated with wellhead protection, pesticide and fertilizerhandling, application and record keeping, septic systemmanagement, fuel storage, irrigation and water use managementareas, and emergency response.

Radrick Farms Golf Course has gone above and beyondenvironmental compliance requirements to prevent pollution,protect water resources and conserve energy that collectivelybenefits the environment, said Wenk. By reducing maintained areason the course, implementing best management practices andconducting energy audits, they are saving money, protecting naturalresources and reducing their carbon footprint . MDARD is proud tobe associated with this unique partnership among state agencies,Michigan State University and industry stakeholders that provide asolid foundation for success as additional properties work to attaincertification.

To date, 230 proper ties statewide have begun to voluntarilyparticipate in MTESP. Only 82 have met the criteria for certification.MTESP certification requires regulatory compliance andimplementation of practices that prevent pollution, reduce energyand waste and protect water resources.

Working with MTESP for more than 10 years has been verybeneficial for our operation, said General Manager Corbin Todd. Dan


OaklandMetal

Sales, Inc.Distributor of:

COPPER Cold Rolled Copper Sheet and Coil in 12oz-.125 Revere Evergreen Pre-Patinated 16 & 20oz Freedom Gray Z-T Alloy Coated Copper, 16 & 20oz Copper Bar

ALUMINUM Mill Finish .025-.125 Anodized Aluminum .032-.125 Kynar 500 Painted Sheets .032-.063

STAINLESS STEEL 10 ga-28ga Sheets 2B & #4 Finishes

KYNAR 500/H YLAR5000PRE-PAINTED STEELSHEETS

Roofing and Wall Systems in Many Profiles fromDifferent Manuafacturers

GALVANIZED, GALVALUME,BONDERIZED STEELSHEETS

RHEINZINKSHEET& COIL

LEAD SHEETSGUTTER SYSTEMS

Copper: American & European Styles Rheinzink Pre-Finished Steel & Aluminum

CUSTOM FABRICATEDBREAKMETAL

ANDEK ROOFING & WALL COATINGS

ADDITIONAL STOCK ITEMS Snow Guards Solder-Flux-Irons Copper Roofing Nails Copper & Stainless

Steel Nails-Driven & Collated

Contact Us Today for AllYour Metal Needs!!

www.OaklandMetalSales.comPhone (248) 377-8847

Fax (248) [email protected]

F AMILY O WNED & O PERATED S INCE 1984

OaklandMetal

Sales, Inc.Distributor of:

COPPER Cold Rolled Copper Sheet and Coil in 12oz-.125 Revere Evergreen Pre-Patinated 16 & 20oz Freedom Gray Z-T Alloy Coated Copper, 16 & 20oz Copper Bar

ALUMINUM Mill Finish .025-.125 Anodized Aluminum .032-.125 Kynar 500 Painted Sheets .032-.063

STAINLESS STEEL 10 ga-28ga Sheets 2B & #4 Finishes

KYNAR 500/H YLAR5000PRE-PAINTED STEELSHEETS

Roofing and Wall Systems in Many Profiles fromDifferent Manufacturers

GALVANIZED, GALVALUME,BONDERIZED STEELSHEETS

RHEINZINKSHEET& COIL

LEAD SHEETS

GUTTER SYSTEMS Copper: American & European Styles Rheinzink Pre-Finished Steel & Aluminum

CUSTOM FABRICATEDBRAKEMETAL

ANDEK ROOFING & WALL COATINGS

ADDITIONAL STOCK ITEMS Snow Guards Solder-Flux-Irons Copper Roofing Nails Copper & Stainless

Steel Nails-Driven & Collated

Contact Us Today for AllYour Metal Needs!!

www.OaklandMetalSales.comPhone (248) 377-8847

Fax (248) [email protected]

F AMILY O WNED & O PERATED S INCE 1984

B OO TH2 1 0



Mausolf, the golf course superintendent, andthe entire staff has really embraced the idea of having a positive impact on the environment,and their efforts show. Through our work withMTESP, weve also seen a boon with ourwildlife population. We now have wild turkeyson the property, and it is not uncommon for

golfers to see deer, turtles and an occasionalfox or owl.As part of MTESP certification

requirements, an environmental action planis established during a site visit conducted byprogram staff and the turfgrass manager orgrounds superintendent. The action plan isused as a management tool to preventpotential threats from negatively impactingnatural resources. Special focus is placed onprotection of groundwater, a frequent sourceof drinking water and irrigation.

The Michigan Turfgrass EnvironmentalStewardship Program is intended to organizeefforts of the turfgrass industry, stateagencies, Michigan State University (MSU),and environmental advocacy groups toadvance the environmental stewardship of the turfgrass industry and to recognizeenvironmental achievements. The programwas developed at MSU with support from theMichigan Turfgrass Foundation, Golf Association of Michigan, and MichiganDepartments of Environmental Quality andAgriculture and Rural Development.

For more information about Radrick FarmsGolf Course visit radrick.umich.edu. For moreinformation on the MTESP, contact Dr. KevinFrank at (517) 355-0271, ext. 1147 or [email protected].

Fabcon Celebrates 40 Years of Innovation in PrecastManufacturing

Fabcon, a leadingmanufacturer of high-quality precastconcrete solutions, iscelebrating 40 years of innovation. Founded in

1971, Fabcon provideswall panels, highwaytraffic barriers, columnsand sound walls forcommercial and residential construction.

Optimizing the quality and cost efficiencyof our portfolio through manufacturinginnovation has helped Fabcon weathernumerous economic storms over the past 40years and remain an industry leader, saidFabcon President and CEO Mike Le Jeune.Because of the companys pioneering effortsand our culture of embracing change, we areentering new markets as well as growing our

Using our signatory contractors guarantees a custom er getsthe best trained masons for the best quality workmanship.Do not settle for inferior training!Our brick, tile, and cement masons undergo rigorouseducation in these training area s:

Built on TrainingBuilt on Qua lity

MASONRY SCIENCE IMASONRY SCIENCE IIBLUE PRINT IBLUE PRINT IIJOURNEYM AN UPGRADING SEMINARSWELDING CERTIFICATION ~ M CCOSHA 500OSHA 10 HOUR 1926OSHA 30 HOUR 1926GROUT CE RTIFICATIONCPR/FIRST AIDACI Cement Cer tifications

AAC B lock TrainingJAHN STONE PATCHINGSUSPENDED SCAFFOLD COMPETENT PER SON

TRAININGSCAFFOLD USERS TRAININGMUS T SAFETY MODULES & DRUG SCREENINGSELF RESCUE ROPE T RAINING

STO NE UPGRADING CLASSTILE UPGRADING CLA SSMARBLE UPG RADING CLASSTERRAZZO UPGRADING CLAS STERRAZZO TERRA TOP CERTIFICATIONFOREMAN TRAININGSUPERVISOR TRAININGFLASHING CERTIFICATIONCONFINED SPACE TRAININ GHYDROMOBILE US ER AWARENESSMASONRY WALL BRACING/RESTRIC TED AREA

TRAINING

BRICKLAYERS AND ALLIED CRAFTWORKERS U NIONLocal #1 21031 Ryan Road Warren , MI 48091ph. 586-754-0888 ww w.bricklayers.org

Sponsored by: Bricklayers Labor Management,Bricklayers /Cement Masons Apprentice TrainingCommittee, Tile Marble Terrazzo Labor Management, andthe Tile Marble Terrazzo Apprentice Training Committee.

BO O TH2 1 9

Follow On

twitter.com/cammagazine

The Latest News & Special Offers



commercial construction business. The innovative manufac turing process

used in Fabcons first plant helped lay thefoundation for the companys currentsuccess. Leveraging rolling-bed technology,the forms move to where the concrete ismixed. This allows Fabcon to house all of its

equipment in a small, quality-controlled area,as opposed to the huge space that is requiredfor fixed-bed production. To this day, Fabconuses this manufacturing process at itsfacilities located in Minnesota, Indiana,Pennsylvania and Ohio.

In addition to its patented manufacturingprocess, Fabcons legacy for innovation is alsoexhibited through its product line. Fabconwas one of the first companies to develop aprestressed, hollow-core wall panel. Becausehollow-core panels require fewer rawmaterials to achieve the same structure, thepanels have traditionally provided thebenefit of reduced shipping costs. However,heavier solid panels give manufacturers moreflexibility to cast-in window and dooropenings. Fabcons VersaCore+Green panelis the first precast product to combine theseadvantages. The companys VersaCore+Greenprecast panels contain as much as 58 percent(by value) recycled content, deliver R-Valuesthat lower heating and cooling costs, and areavailable in a range of thicknesses, widthsand finishes.

To expand its offerings to the residential,municipal and transportation markets,Fabcon recently became a licensed producerof Verti-Crete wall systems. Verti-Crete is avertical concrete casting system that allowsFabcon to deliver customized precaststructures that look like natural stone, rock orstucco. The two-sided decorative concretepanels can be quickly and securely installedalong noisy roadways, and around residentialdevelopments, businesses and municipalbuildings.

In January, Fabcon also introduced Wains-Crete, a precast modular base panel for usewith metal buildings. Wains-Crete can bepurchased in sizes that meet the

requirements of an abuse wall, offeringcustomers the advantage of paying only forthe material they need at the base of theirbuildings.

Please visit Fabcon to see Fabcons 40-yearhistory of innovation. For more information,please visit http://www.fabcon-usa.com orcall (800)727-4444 to speak to a salesengineer in your area.


Heavy String Reinforced Clear Poly 20 x 100 32 x 100 40 x 100

Windclips for Tubular Scaffolding

Electric Blankets Insul-Blankets

Winter Mortar Admixtures

Your Complete Winter Protection Source!

CALL 1-800-659-473143300 SEVEN MILE ROAD NORTHVILLE, MICHIGAN 48167

MASONRY SPECIALTY MATERIALS AND SUPPLIES

www.masonpro.com

Watch On

www.youtube.com/user/CAMOnlineTVOnline demos, news and events



NAWIC Detroit HonorsIndustry Leaders at 40thAnniversary Gala

Detroit Chapter 183 of the National Associationof Women inConstruction (NAWIC)extends a thank you to

all those who supportedits recent ConstructionIndustry Night and 40thAnniversary Celebrationat the Royal Park Hotel inRochester in lateOctober 2011. NAWIC Detroit 183 receivedcongratulatory proclamations from GovernorSnyder and the State Legislature.

The gala event marked the launch of theMyrt A. Hagood Leadership in ConstructionAward. The inaugural award went to MDOTChief Operations Officer Gregory C. Johnson,PE. NAWIC Detroit 183 also presented severalother awards, including Longevity withIntegrity awards to Commercial ContractingGroup and Doeren Mayhew; a DistinguishedNew Constructor award to VJM Design andBuild Corporation; and a Crystal Vision Awardto Lori Palmore of Rebuilding TogetherDetroit.

As part of Construction Industry Night,generous donations added to the coffers of NAWIC Detroits youth education programs.NAWIC Detroit also looks forward to theindustrys support for its 15th ConstructionIndustry Night in 2012.

Beyond Construction Industry Night,NAWIC Detroit continues to present qualityprograms, such as the November meetingwith guest speaker Anne Williams, MDOT,who presented information on how tobecome an MDOT-certified WBE.

Please visit www.nawicdetroit.org for moreinformation.

Check-Into On

Check in to unlock specials, meet up with friends and explore whats nearby.



Spiratex, a Romulus-based custom thermoplastic extrusionmanufacturer, has met highly specialized client needs since 1955. The firms Monroe facility, for example, produces ultra high

molecular weight polyethylene (UHMWPE), a strong material that isused in defense, automotive, belting, construction, conveyor, food,geophysical, marine, wire, cable, and water treatment applications. Theability to fashion this complex substance to meet diverse clientexpectations did not develop overnight, so the company likewiselooked for an experienced team to expand the Monroe facility.Fortunately, company leaders did not need to search very far.

The Varco-Pruden pre-engineered metal building erected for thecompany in 1994 by Rudolph/Libbe, Inc., Walbridge, OH, and Plymouth,has served its purpose remarkably well over the years. For the 48,000-

square-foot addition that will roughly double the size of the facility,Spiratex again turned to Rudolph/Libbe, with John Kohler Architect,PC, Monroe, serving as architect . The building, custom designed byVarco-Pruden, features 17 new production lines and 3,000 square feetof office space. Since bedrock at the site varies from three to five feetbelow grade, Rudolph/Libbe kept costs for the original building incheck by keeping excavated rock onsite for backfill and landscaping,but the company handled the rocky conditions even more efficientlyfor its second project on the site.

We did some exploration to see how close the rock was to thesurface, explained Gary Hass, vice president of contracts administrationfor Rudolph/Libbe. We moved the utilities to where the rock was lowerin the ground and we had more dirt to work with, so we didnt need to

Knowledge is Power a$ e'!a Ma %fac$%" Fac $( B( da& r. M ", A## c a$ e $ "Ph $ # C %"$ #( f r% !h/l bb , i c.

Rudolph/Libbe erected this structure for Spiratex in 1994 and recently built an addition that roughly doubled the size of the facility.



dig out as much rock. It was very cost effective that way.Power metering was performed on the equipment at the

existing facility. This information helped with thedevelopment of a cost-effective power distribution systemthat would meet current and projected needs. The newVarco-Pruden building is also much improved over what wasbuilt only 17 years ago. Hass cited refinements that allow for

safer insulation of the building with less elevated work, anadvancement that undoubtedly played a role in supportingRudolph/Libbes stellar safety record. Rudolph/Libbe recentlypassed the milestone of over 4 million hours worked withouta single time loss incident. Safety and productivity are twokey factors that help Rudolph/Libbe retain customers forrepeat business, which Hass said accounts for 75 to 80percent of the companys work. Rudolph/Libbe works withevery client to ensure satisfaction long after projects arecomplete.

We always go back a year or two after weve completed aproject and we do a walk-through, he said. We also check with the owner when were about half-way through aproject.

Service after the sale will begin for Spiratex in January2012, when completion of the new facility is anticipated [atpress time]. Spiratex will work to meet expanding demandfor UHMWPE at their expanded facility shortly thereafter.The Monroe plant expansion project allows us to keep upwith growing demand for our extrusion services, said GarryMarkle, chief operating officer for Spiratex. The downturn inthe economy has forced many companies to lower theirinventories and buying domestic reduces transit times. Withthis business model, Spiratex is increasing its capacity toallow shorter lead-times and more production scheduleflexibility, and increasing our customers ability to operate onleaner inventories.

The addition features 17 new production lines and 3,000 square feet of officespace.

The new space can be insulated with less elevated work, which enhances safetyon the jobsite.

The addition and the existing building, both erected by Rudolph/Libbe, can be seen here. Repeat business accounts for 75 to 80 percent of thecompanys work.



a passion for safety and impeccablecredentials to her new position. She is aformer chair of the Mechanical ContractorsAssociations safety committee, andcurrently serves on the Board of Governorsfor the Michigan Workers CompensationPlacement Facility. In addition, Alfonsi is aCertified Workers CompensationProfessional, Confined Space AuthorizedAttendant, and a bloodborne pathogensinstructor certified by the American Red

Cross.As CAMSAFETY director, Alfonsi plans to

introduce classes targeting safety practicesin niche environments, such as healthcareconstruction. Healthcare is a uniqueenvironment because of dust control,infectious disease control and bloodbornepathogen training, said Alfonsi.

In addition, Alfonsi will be teaching OSHA10- and 30-Hour courses. Along withMIOSHA 10, the construction industry isexperiencing a growing need for thesecomprehensive safety classes. An employer

Clearly, the Construction Association of Michigans CAMSAFETY and CAMTECdivisions are in good hands with Alfonsi,CAMs newly appointed director of education and safety services. Alfonsi brings

For Tracey Alfonsi, working in thetrenches is more than just anexpression. As a dedicated safetyprofessional, Alfonsi has visited jobsitesthroughout Southeast Michigan to identifyand eliminate trench cave-ins, falls,electrocutions and other potential hazardson a construction site.

Over seven years ago, Alfonsi immersedherself in the safety arena in preparation forher appointment as safety director for a

multi-million dollar Michigan mechanicalcontractor. I took every single class I couldget my hands on, including MIOSHA safetyand health administrator courses, MIOSHArecord keeping, OSHA 30 and MIOSHA 10,said Alfonsi. Her work as a safetyprofessional included managing thecompanys safety program, performing jobs ite visi ts, direct ing injury care, andfacilitating training in bloodbornepathogens, aerial work platforms,ergonomics, asbestos awareness, accidentinvestigation and workplace violence.

C O N S T R U C T I O NS A F E T Y

Working in thTrenches forCAM Memb

Tracey Alfonsi,Director of Education

& Safety Services

Alfonsi Appointed CAMs NewDirector of Education & Safety Services


27/96CAM MAGAZINEJANUARY / FEBRUARY2012 2Visit us online at www.cam magazine online.com

is only required to teach employees about the specific hazardsrelated to their job, said Alfonsi. There is no law or regulation inMichigan mandating more comprehensive training, but certain largeowners, such as the University of Michigan, are requiring people tohave it at certain jobsites. With OSHA 30 or MIOSHA 10, you get amuch more robust view of the different safety standards.

With the renewal of CAM SAFETY s MIOSHA Consultation,Education and Training Grant for another year, Alfonsi will bemanaging a vital program called the Focus Four. Funded by MIOSHA,the Focus Four program offers training in the prevention of the fourmain hazards in the construction industry : Falls, Caught-In, Struck Byand Electrocutions. The grant gives us the opportunity to providefree training to members and non-members on these top fourhazards, said Alfonsi .

New for 2011-2012, the grant also covers the fine-tuning of existing safety programs. Under the new provision, I can improve oredit a contractors existing written safety program, Alfonsi said. Ican also provide information on updated standards and hot topics,such as jobsite cell phone use.

CAMSAFETY TRAINING: CONVENIENT, FLEXIBLEAND HANDS-ON

With CAMSAFETY s flexible approach, the scope of safety trainingcan be tailored to fit a companys schedule. Small to mid-sizecompanies with limited crews may not be able to have a few peoplemissing from a jobsite for training, said Alfonsi. For example, our fallprotection training can be offered for an hour, as a 30-minute

Above is a sneak peek into CAM SAFETY s roving toolbox talk on wheels.CAMs Mobile Construction Safety Training Program offers hands-ontraining with a variety of safety equipment.

oner GloLet Br w wou how y voner Glo

ew woner GloLet Br

in y

w wou how y voner Glo

am!r ogety pr our safDIF ERE CE

ew w

BO O TH12 1



than just a talk, said Alfonsi. It actuallyshows people how to use the protectiveequipment.

CAMSAFETY provides safety trainingbefore a job begins, inspection reports of active construction sites, and assistance withpost-incident analysis. We take a before,during and after approach to safety, saidAlfonsi. I will visit a jobsite and provide aninspection report. If someone did fall, forexample, I can assist with investigating theincident and formulating a plan to prevent itfrom happening again.

AN OPEN DOOR POLICYCAM members are always encouraged to

send a representative to CAM SAFECommittee meetings. CAM SAFECommittee meetings are the best way to get

the pulse of what is happening in theindustry in terms of new MIOSHAregulations, hot topics, and new safetydirec tions, said Alfonsi. Committeemembers represent a cross-section of theentire industry, including insurancecompany representatives.

CAM members have access to thisexperienced safety professional and to awide array of CAMSAFETY services, includin jobsite inspections for MIOSHA compliance,pre-task planning and job hazard analysis,company-wide personal injury analysis,post-accident investigations, and assistance

with MIOSHA citations, fines and appeals.CAMSAFETY also offers information on howto reduce your workers compensationpremiums.

Alfonsi also has new plans brewing forCAMTEC. She is currently investigatinrequirements for hosting classes that offerAIA continuing education credits. CAMTECwill continue to provide courses in blueprintreading, construction law and contracts,estimating and other vital fields of knowledge in the industry. We provideaccess to very skilled and specializedinstructors who are then almost alwayswilling to offer you additional follow-upservices through their work or theircompany, said Alfonsi. You not only learnthe class objectives, but youve alsonetworked with someone who can help youdown the road.

At CAMSAFETY and CAMTEC, the door always open. Please dont hesitate tocontact Tracey Alfonsi at (248) 972-1141 [email protected].

drive one way and that may take four hoursof training time, continued Alfonsi. Ourtraining is as convenient as we can possiblymake it.

The training is also hands-on, using actualfall protection gear and other examples of safety equipment. The training is more

presentation or even as a 15-minutetoolbox. I will come to a jobsite or a jobtrailer and offer training to two or to 20people at a time.

This approach saves contractors fromhaving to ship off five of their best people toa training center that might be a 45-minute


SPECIALIZING IN THE CONSULTING, DESIGN ANDINSTALLATION OF ARCHITECTURAL SHEET METAL

WORK ; COPPER ROOFING; SLATE AND CLAY TILE

CASS SHEET METAL(313) 571- C.A.S.S.

5641 CONNER DETROIT, MI 48213 - www.casssheetmetal.com

N EW C RANBROOK O BSERVATORYH ENRY F ORD E STATE

W AYNE S TATE B ONSTELLE T HEATER

S TATE C APITOL

SPECIALIZING IN THE CONSULTING, DESIGN ANDINSTALLATION OF ARCHITECTURAL SHEET METAL

WORK ; COPPER ROOFING; SLATE AND CLAY TILE

C RANBROOK K INGSWOOD

W AYNE S TATE B ONSTELLE T HEATER

C RANBROOK K INGSWOOD S TATE C APITOL

N EW C RANBROOK O BSERVATORYH ENRY F ORD E STATE


29/96

Take advantage of CAMs endorsed program for bothCommercial Lines and Personal Lines Insurance.

Commercial LinesBusiness Insurance

Personal LinesAuto & Homeowners Insurance

General Liability Property Insurance Contractors Equipment Commercial Auto Package Policies Employment Practices Liability Business Umbrella (Excess Liability) Builders Risk / Installation Floater Plus Multi Policy Discounts

A Voluntary Employee Benet for yourselfand employees from Michigans mostrespected Insurer of contractors and

their valued employees

Automobile HomeownersBoats CondosRVs Vacation Homes

Personal Umbrella Renters Insurance

BIG Discounts for CAM Members!

B O O T H3 04



These unfortunate narratives are only two of the dozens of fatalfalls that have occurred on construction sites across Michiganin the last few years. Of the 73 construction fatalities occurringin the five-year period of 2006 to 2010, 24 were the result of falls,according to MIOSHA. In 2010, three out of the 11 program-relatedconstruction fatalities were the result of falls, according to PatSullivan, MIOSHA Consultation Education & Training (CETConsultant.

Although construction fatalities have fallen from a recent high of 26 in 2006, the MIOSHA report, Program-Related Fatalities, Michigan2010, stated that the construction industry still incurred the largestnumber of program-related fatalities of any industry in 2010. Theindustry category called Transportation and Warehousing had thesecond highest number in 2010 with five fatalities.

ZERO EQUALS SUCCESS The safety practices of a committed Michigan construction

company delivered a different number: a big, fat zero for lost time

A roofer fell 19 feet and died from a head injury. The victim washelping to wrap up for the night. While installing a tarp on asteep roof, he stepped onto the tarp causing him to slip downand fall off the roof. MIOSHA violations included having nowritten certification of fall protection training, no accident prevention program, and working on a steep roof without fall protection. MIOSHA News, Summer 2010

A framing carpenter was elevated 18 feet in a scaffold platformof a rough terrain fork truck. The truck operator was positioningthe platform and backed into a mud hole. The fork truck tipped over and the worker was thrown off the platform and died froma head injury. Violating MIOSHA Rule 1243 (12) - fork truck and platform being re-positioned while elevated - and Rule 1243(9) no fall protection being used while elevated in platform - wereonly two of the citations issued to the company. MIOSHA News, Summer 2010


Zeroing In on SafetySafe Practices Equal 0 Fatalities and Earn 0.0 Incidence Rates

By Mary E. Kremposky Photos Courtesy of Associate Editor T.H. Marsh Construction Co.



accidents and fatalit ies. In October 2011, T.H. Marsh Construction Co.,Royal Oak, received the MIOSHA CET Gold Award in recognition of itsoutstanding safety and health record. The firm worked two yearswithout a lost time accident. We are honored to present this awardto T.H. Marsh Construction, and we are pleased to recognize yourexemplary record of protecting your workers in this high-hazardindustry, said Licensing and Regulatory Affairs (LARA) DeputyDirector, Steve Arwood. Your dedication sends the message toMichigan employers that focusing on safety upfront is a soundbusiness decision.

Under the North American Industrial Classification System (NAICS)code 236220 (Commercial and Institutional Building Construction), T.H. Marshs total case incidence rate ( TCIR) was 0.0 in 2009 and 2010,compared to the Bureau of Labor Statistics (BLS) Michigan rate of 3.6in 2009 and 2.9 2010. (Based on a specific calculation, incidence ratesrepresent the number of injuries and illnesses per 100 full-timeworkers.) T.H. Marshs total days away/restricted cases (DART) ratewas 0.0 in 2009 and 2010, compared to the BLS Michigan rate of 1.7in 2009 and 1.3 in 2010, according to a LARA news release and

Bureau of Labor Statistics (BLS) data.In safety, zero incidence rates and zero fatalities equal success. T.H.Marsh has been rewarded not only with an award but with lowerinsurance premiums, as well. Some people might ask, Why do I haveto pay a safety person to drive around all day? said Dan Gadbois, T.H. Marsh safety director and a safety veteran of over 15 years.Working safely has definitely produced cost savings, and it hasaffected our bottom line for the better. As proof positive, T.H. Marshalso earned a berth on Inc. Magazines national 5000 Fastest GrowingCompanies list for 2011.

888 W" B%# B"a " R*a!, S/% " 1200, T *3, M% $%#a 48084.*a&'a ! * +a %" . "

O p#ima#) Clie % G!al$:p#!%ec% Y! A$$e%$ * C! %#!l Y! C!$%$ * p#!'ide E(ce"%i! al Se#'ice

ISO 9001:2000Ce#%ified C!.

O AklAND C OmpANIESINTEGRITY COMMITMENT SECURITY

P$ (248) 647-2500 Fa (248) 647-4689

INSURANCE BONDING

Dan Gadbois, T.H. Marsh safety director and a safety veteran of over 15years, is deeply committed to teaching safe practices and implementingsite-specific safety plans.



Nationally, more than 60 percent of the fatalfalls occurred among small constructionfirms with 10 or fewer employees, accordingto a study presented at the 2010International Conference on Fall Preventionand Protection sponsored by the NationalInstitute for Occupational Safety & Health(NIOSH), the Centers for Disease Control andPrevention (CDC) and the U.S. Departmentof Health and Human Services. The Centerfor Construction Research and Training,Silver Spring, Maryland, presented the studyentitled, Fatal Falls in the U.S. ConstructionIndustry, 1992 2008.

At T.H. Marsh, roofing, steel erection andother tasks at elevation never begin withouta fall protection plan that identifies andeliminates potential hazards. The sitespecific plan devises the safest approach to

a task, whether it means plotting aneffective tie-off strategy or ensuring properfooting for a man lift. The plan must besubmitted to and reviewed by me, saidGadbois. Under our companys safetypolicy, the safety director gives the workerspermission to proceed.

T.H. Marshs fall protection plans for steelerection even exceed MIOSHA requirementsto tie-off for steel erection at 15 feet above alower level and at 30 feet for workersdefined as connectors. When you sign acontract with T.H. Marsh, we expect you totie-off at 6 feet for steel erection, said

Gadbois. Our leadership makes safety apriority. They know the fatality rates for falls,and they support our decisions to be toughon all fall protection plans.

T.H. Marsh has even eliminated the use of ladders in favor of man lifts. The use of manlifts is much safer, said Gadbois. We dontcarry a paint bucket up a 20-foot extensionladder anymore. We work off a platform, andwe are tied off to the platform.

STRUCK BYAs a safety watch dog, Gadbois places a

strong emphasis on pre-task planning andactivity hazard analysis. Pre-task planningand activity hazard analysis are the besttools that we have in the program, saidGadbois. Thats how fatalities and injuriesare stopped - you plan your activities fromstart to finish.

Both initiatives are sound practice for fallprevention and all types of accidents,including those in the Struck By category.Struck By incidents resulted in 17 out of 73fatalities from 2006 to 2010, meaning fallsand Struck By accidents combinedaccounted for 41 out of 73 fatalities in recent

issues, including the leading cause of fatalities falls - with a rigorously formattedand religiously enforced safety program.

Beyond the larger constructioncompanies, not very many firms require sitespecific fall protection plans on jobs withwork at a high elevation, said Gadbois.

FALLS T.H. Marsh is a mid-sized general

contractor with a safety programcomparable in scope to some of the largestconstruction managers and generalcontractors in the state, said Gadbois. Thecompany has successfully tackled safety




years, according to MIOSHA. One Struck Byfatality occurred in 2010, meaning falls andStruck By accidents accounted for four outof 11 construction fatalities in Michigan lastyear.

Usually equipment operation is theleading cause of Struck By incidents, saidGadbois. You can be struck by a crane, youcan be pinch pointed between the boomand a building, a load can fall on top of youor the outriggers could fail and the cranecould slip.

T.H. Marsh makes sure the operator is acertified crane operator, equipped with alicense and experience. Equipmentoperators must fill out a training cardverifying the proper type and level of training. Before work begins, an equipmentinspection checklist must verify the safety

and condition of the machine. If I dontreceive a training card, and you dont fill outthe equipment checklist that is in our safetymanual, you will not operate equipment onour job site, said Gadbois. As easy aschecking your tires before a long road trip,

SALES SERVICE PARTS RENTAL

25806 Novi Rd. Novi, MI 48375

(248) 449-4944

Michigans LargestSelection of Concrete

Sawing & CoringEquipment

Husqvarna K 3000 Vac

An electric power cutterthat enables clean dry cutting

without dust or water.

BOO TH414

Michigans Construction Safety Report CardFATALITIES

TOP MIOSHA PROGRAM-RELATED CONSTRUCTION FATALITIES 2006 - 2010

Category 2006 2007 2008 2009 2010 TotalFall 9 5 5 2 3 24Struck By 5 3 6 2 1 17Electrocution 3 2 3 2 1 11Caught By 3 1 1 2 3 10Cave In 3 0 0 1 2 6Other 3 0 0 1 1 5 Total 26 11 15 10 11 73

Source: Top Fatalities 2006 -2009, MIOSHA News Summer 2010; Top Fatalities 2010, MIOSHA NEditor Note: Program-related fatality information for Michigan is compiled from the Employers BasReport of Injury, Workers Disability Form 100s, and from direct telephone reports of fatalitiesto MIOSHA. Only fatal cases that are program-related, as defined by MIOSHA, are compiled. Therefore, the data does not include fatalities resulting from hear t attacks, homicides, suicides,personal motor vehicle accidents, and aircraft accidents. Definition reprinted from the reportentitled, Program-Related Fatalities, Michigan 2010.

Lawyers Specializing In Construction Litigation

Patrick A. Facca Gerald J. Richter Bruce M. PreglerMichael A. Hassan

6050 LIVERNOIS TROY, MI 48098

PH. 248-813-9900 FAX 248-813-9901 W W W . F R P L A W. C O M

Contract Disputes Corporate Matters Lien & Bond Claims

A/E Liability Arbitration Construction Claims

FACCAR ICHTER &PREGLER , P.C.



HAVING A GAME PLAN T.H. Marsh was granted the CET Gold

Award for implementing an effective safetyand health management system. T.H. Marshalso requires all of its subcontractors to havean accident prevention/safety program.Even if they dont have one, T.H. Marsh wilhelp companies write their own programs,said Gadbois. I would say 40 to 50 percentof the companies that I deal with dont havea program at first. MIOSHA will also give company a template for writing an accidentprevention program.

Once a subcontractor formulates aprogram and joins the T.H. Marsh team, wemake the company bound to the program,said Gadbois. If they deviate from theprogram, we have every right to removethem from our site.

This approach can be transformativerather than punitive. I know a fewcontractors who created a safety program,and now their company has much betteraccident statistics because of the programsweve helped them develop, said Gadbois.Its serious. It really works.

Of course, a written safety program or aprevention plan without enforcement is thequintessential paper tiger. If the writtenprogram is not managed by a safety director,it is not going to happen, said Gadbois. Asafety director keeps the company focusedon accident prevention even on a bustling

construction site with all parties underpressure to meet production.

Gadbois meets weekly with projectmanagers and scrutinizes every jobsite onceevery two weeks. We also have extensivetraining for our site superintendents, and Iaudit them all, said Gadbois. I have safetydocumentation for them to fill out, and Ireport back to the project manager and theowner of the company. If they are notturning in documentation for their safetytalks and inspections, they need to be heldaccountable.

A FORMULA FOR SAFETY SUCCESSClearly, T.H. Marsh has created an effective

formula for success: pre-task planning andhazard identification prior to work +monitoring and enforcement throughoutthe job. Other important considerationsfactor into the safety equation. Thefoundation of a strong safety program is thecommitment of top management and buy-in from the entire project team. At T.H.Marsh, the very first page of the companysafety manual contains a letter personallywritten by the companys ownership stating

printed every day.Once the job begins, weekly safety audits

help superintendents and subcontractorsidentify and eliminate any new potentialhazards on the site. This detailed andmethodical level of scrutiny has helped T.H.Marsh attain its 0.0 incidence rate for twoyears running, and has kept its workers safeon every site. Like careful drivers, no oneworks at T.H. Marsh without checking theirblind spot.

a simple checklist could save someones life. T.H. Marsh also formulates a site specific

crane action plan. I have a meeting with theoperator and the crew to identify anyhazards, said Gadbois. We walk the site,scanning it for overhead power lines toprevent electrocution exposures. We dontproceed with the work until everyone signstheir names to the crane action plan. Wealso require the pre-operation equipmentinspection checklists to be signed and


T.H. Marsh Construction Companys strong focus on safety has earned the firm a MIOSHA CET GoldAward. Beyond a Gold Award, the true reward is a workforce returning home - safe and sound - atthe end of the day.

Everyone at T.H. Marsh Construction Company shares a sense of accomplishment in having earnedthis significant safety accolade. Standing to the left of Safety Director Dan Gadbois, T.H. MarshGeneral Superintendent Kirk Czarnecki proudly holds the companys MIOSHA CET Gold Award

plaque.



understand the impact of occupationalfatalities in the construction industry.

Presented at the 2010 InternationalConference on Fall Prevention andProtection, the study, Cost of Fall-RelatedFatal Occupational Injuries in Construction,2003-2006, estimated the impact on theU.S. Gross Domestic Product fromoccupational fatalities in the constructionindustry is about $5.1 billion. Nationally, atotal of 4,864 workers died in constructionfrom all causes in this time frame with onethird of those construction fatalitiesresulting from a fall to a lower level. Fallsfrom roofs accounted for 35 percent of thoseincidents. The model showed that fallfatalities alone represent a $1.6 billion lossto the U.S. Gross Domestic Product.

Fortunately, dedicated companies, such as

T.H. Marsh, are combatting losses of lifeinjuries and the high cost of poor safety byforging a strongly enforced safety andhealth system capable of achieving the HolyGrail of zero lost time accidents for the lastfew years.

He cares about people who work here andour subcontractors too. Everybody put theirheads together to come up with the bestprogram possible. We are truly proud of theprogram, and we are proud to work for T.H.Marsh.

In other T.H. Marsh initiatives, all projectmanagers, superintendents and fieldforemen take the MIOSHA 30-hourConstruction Safety seminar; the companyestablished a safety and health committee,with both employee and managementparticipation; and developed an employeetraining system with an emphasis on how todo the work in a safe and healthful manner.

POOR SAFETY: EMOTIONAL TOLL,ECONOMIC DRAIN

Poor safety practices and the resulting

injuries and fatalities exact a terribleemotional toll on the deceased workersloved ones and co-workers, and a financialtoll on the entire economy. Researchers atNIOSHs Division of Safety Researchdeveloped a cost estimation model to better

the firms high safety expectations. Gadboismeets with every new T.H. Marsh employee,making sure they receive, review and agreeto comply in writing with all procedureslisted in the safety manual.

Stellar safety performance is rewardedwith financial incentives. Gadbois reviewsthe safety records of superintendents andproject managers whose safetyperformance influences the amount of raises and bonuses. For the tradesperson,Gadbois provides incentives such as Visa giftcards.

Truly caring about safety is the intangiblein this safety equation. We care aboutpeoples safety, said Gadbois. That is themost important thing. I hope to makeconstruction a safer industry, and in the end,if I can save one life I am doing my job.

Safety saves money - according toMIOSHA, every dollar invested in safetyyields four to six dollars in return but at thebest of companies, safety is not just costdriven. The T.H. Marsh leadership has madethis safety program happen, said Gadbois.

800-664-3697

www.nadc1.com

Serving Michigan Since 1984

(248) 355- 4411www.zervosgroup.com

24724 Farmbrook Rd.

Southfield 48034

Gus E. ZervosCEO

Steve M. ZervosPresident

Angelo G. Zervos, VP

Dave LangDominic Nicita

Michael G. Zervos, VP

Jim GargaroDon Burden


36/96

UNISTRUT

The Original Metal Framing

UNISTRUT DETROIThas merged withUNISTRUT CINCINNATI and is nowthe LARGEST stocking distributor

of UNISTRUT products in the USA!

www.unistrut.biz

Whats new at

UNISTRUT DETROIT?

B O O T H12 2


37/96

UNISTRUTCINCINNATI

UNISTRUTINDIANAPOLIS

UNISTRUTDAYTON

UNISTRUTTOLEDO

880000--558866--44778877880000--446655--88003399 F FAAXXWWW.UNISTRUT.BIZ

UNISTRUT w ill pr ovide: INSTA LLATION, DE SIGN A SSISTA NCE,& SERV ICE on all p roduct s and sy s t ems

Mis ce llaneou s S te el Fabric at ion, C ut ting, and W eldin g

UNISTRUTDETROIT

UnistrutMetal Framing SystemsFiberglass, Aluminum, & Stainless

Steel Channel

Interlock Plank GratingTelespar Telescopic Square Tubing

And Sign Support SystemsCustom Racks & CartsSolar Panel Racking System

Lindapt er S teelw ork C onnect ion sStructural Steel Clamping System Floor Plate and Grating Connectors

Medical Supp or t S yst em sX-Ray Equipment SupportsCeiling Mounted Surgical Microscopes,

Injectors, Radiation Shields, Surgical Lights/Columns & Patient Lifts

Ro of top Pro duct sRoofwalk Rooftop Walkway SystemsUnipier Rooftop Pipe/Duct SupportsRooftop Crossovers, Ramps, Stairs,

Handrails, & Service Platforms

Concrete Ins er tsLight, Standard and Heavy Duty Concrete Inserts

Also in stainless and fiberglass

Sik la F ramo 8 0Heavy Duty Bolted Secondary Steel Systems

Gripple Cab le Hang in g S yste ms

Food Grade St rutSpec ialty It em sPORTAFAB In-Plant Offices

MezzaninesWire Mesh Partitions and Storage LockersClean Rooms

Ta te Rais ed Acce s s Floor ingOffice Buildings, Data Centers, Telecom,Computer Rooms, & UniversitiesNew and Used Floors

Misc ellaneousThreaded RodSlotted Prime AngleShelving/Lockers

UNISTRUT

TM



T R A D E S H O W 2 0 1 2

Voice Of The Construction Industry

Welcome to

The Michigan Construction & Design Tradeshow will be held at theMotorCity Casino Hotel in Detroit on February 8, 2012. The 28thedition of this event for industry professionals is sponsored by theConstruction Association of Michigan (CAM).

The Tradeshow opens at 10:00 a.m. and runs to 5:00 p.m.

Many exhibitors plan to launch new construction-relatedequipment, tools and services. Contractors, designers, andconstruction buyers will be able to actually see, test and learnabout the newest equipment, products and services available.

CAM will be celebrating its 127th Anniversary during the 126thAnnual Meeting, by invitation only, at the Sound Board beginningat 11:30 a.m.

CAM Magazine Special Issue Awards will take place during the126th CAM Annual Meeting. The architects and generalcontractors whose projects were featured in the 2011 SpecialIssue will be receiving commemorative plaques. CAM Magazinewill also be presenting the Special Issue Project of the Year Award,

as voted upon by the readership of CAM Magazine.The Green Project of the Year Awards for 2011 will also bepresented during the ceremony.

CAMTEC, the Training and Education department of CAM, willbe offering four classes during the tradeshow: Trenching &Excavating; Business Cents; a MIOSHA Update; and a SpecialBusiness Enterprise (SBE) Panel discussion. Register online atwww.cam-online.com, or by calling 248.972-1133.

Tickets to the tradeshow can be picked up at CAMHeadquarters. However, the most convenient way to get tickets

is to pre-register online now at CAMs website:www.cam-online.com. Attendees pre-registering before January15th will have their name badges mailed, and thosepre-registering after January 15th can pick up their badges at thedoor of Michigan Construction & Design Tradeshow.

There is still time for exhibitors to join the show! Call CAMTradeshow Sales at 248-972-1000.


39/96CAM MAGAZINE JANUARY / FEBRUARY3Visit us at www.cam-online.com



T R A D E S H O W 2 0 1 2

Tradeshow 2012E X H I B I T O R L I S T A S O F 1 / 1 6 / 2 0 1 2

ABTEK

CAM Magazine January-February 2012, featuring Tools, Construction Safety and Tradeshow

Documents

Transcript of CAM Magazine January-February 2012, featuring Tools, Construction Safety and Tradeshow