Our customers ENGAGE faster than anyone else on the PLANET!

A Retailer has three primary ways

customers reach out to it. Why aren’t

closing ratios the same on all?

0 to 2 Minute Engagement

If a sales representative does not walk out to do a proper meet and greet

in the first minute, customers will get back in their car and drive away.

Showroom

Inbound Call 0 to 2 Minute Engagement

If a sales representative doesn’t engage a phone up right away, potential

customers will hang up and call another retailer.

Internet 10 to 30 Minute Engagement

Most retailers consider this the acceptable amount of time to reach out to a

potential customer that requested additional information from a virtual

showroom… And we wonder why closing ratios are 6% to 8%?

30 to 60 Second Engagement End Result

By changing processes and implementing Calldrip, your retailer can expect

to see internet lead closing ratios increase 5-10% making them mirror

showroom and inbound call ratios!

Micro-Moments

1. 95% of customers start the shopping

process online

2. Customers call or form fill 6 vehicles

3. Customers subconsciously rule 80% out

visiting only 1.2 retailers today

4. Customers now drive on average 42 miles

to a retailer (up from 6 miles)

5. Customers pass 50 other retailers on

average to come to chosen retailer

6. The first sales person to make phone

contact has a 238% better chance at

setting an appointment than the second

sales person to respond

Consumers today demand immediate information

01

02

05

20

46% Connection Rate / best Closing Ratio 31%

12% Connection Rate / 6% to 8% Closing Ratio

33% Connection Rate / 24% Closing Ratio

21% Connection Rate / 15% Closing Ratio

<1 Minute Response

2 Minute Response

5 Minute Response

20 Minute Response

Same results as for 24hr Response time

Speed of response is King

Results from Dealer Internet Lead Analysis

Redefining Response Time and Accountability

How Calldrip Works

Creates call to

salesperson

“Text to Voice gives ”

Customer’s name

Web site / page

Vehicle enquired about

Auto calls

customer

back in <30

Secs

1.

2.

3.

4.

AutoTrader

cars.com

Instant

Connection

Your Website

Redefining Response Time and Accountability

Complete Motor Group channel management

Micro-sites

Dealer site

Portals

Brand site

Social Media

Campaigns

30 Sec

Call-back

Monitoring of sales process / call recording / analysis Enquiry

Group Report

All dealers

Brand Manager.

Complete management of all digital channels • Campaign analysis / Lead analysis / Retailer engagement

• Retailer sales performance / League table / TNA

Sales

Performance

Report

Redefining Response Time and Accountability

Complete visibility of the lead channel

Prospect

details

Lead

source

Sales

Agent

Date/

time

Response

speed

Call

Duration

Call

Recording

Why should we respond instantly with a phone call?

1. Engagement - Talk to more people when going from undecided to decided

2. First Impression - Every retailer responds the old way.Only Calldrip gets the WOW factor

3. Reduce competition - Stop them from clicking submit on another vehicle

4. Know Now - CRM lead can be delayed 2-15 minutes

Actual retailer and Customer experience 020 3807 1417

AutoTrader

cars.com

Costco

Instant

Connection

Mail

Your Website

Redefining Response Time and Accountability

Retailer Results

In the USA, Retailers achieving 25% to 30% conversion

(Average UK Retailers results)

Contacts

Malcolm Earp – BDD International

mearp@calldrip.com

+447851 667616

Allistair Carmichael – BDD International

acarmichael@calldrip.com

+447891 223344

Calldrip International Errwood House, 212 Moss Lane, Bramhall, Cheshire SK7 1BD, UK