Call to Action Presentation
Transcript of Call to Action Presentation
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Call to Action Summit November 3rd,
November 3rd, 2011
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A Bit of History
1972
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A Bit of History
2000: WABAs DC Call to Action
2.7 Miles of Bike Lanes
1.16% Bicycle Mode Share
No governmental staff dedicated
to bicycling
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The Growth of Cycling
2011 Regional Bike to Work Day: 49 Pitstops Over 11,000 attendees
Bikesharing: 1 Million Bikeshare trips, 1
year
Regional expansion plans &conversations
Major Infrastructure Plans: Trail segments Streetcar/transit corridors
BRAC
Metro recognizing the value ofcycling to its fiscal future.
H d W D i M
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How do We Drive & ManageGrowth
Where do we invest our transportation dollars? What do we prioritize?
What improvements are we looking for?
What do cyclists want?
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What do Cyclists Want?
Local meetings in WABA jurisdictions Short term, medium term, and long term priorities in:
Engineering
Education
Encouragement Enforcement
Evaluation
We received over 1,000 suggestions from over 200cyclists.
L l M i Wh
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Local Meetings: What weHeard.
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The Next Steps
What is it we, as cyclists, WANT and NEED? How will we address growth?
Is it:
The next mile of bike lane?
Another inverted U-rack?
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Call to Action Summit November 3rd,
The Next Steps
What is it we, as cyclists, WANT and NEED? How will we address growth?
Is it:
The next mile of bike lane?
Another inverted U-rack?
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Call to Action Summit November 3rd,
The Next Steps
What is it we, as cyclists, WANT and NEED? How will we address growth?
Is it:
The next mile of bike lane?
Another inverted U-rack?
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Call to Action Summit November 3rd,
The Next Steps
What is it we, as cyclists, WANT and NEED? Is it:
The next mile of bike lane?
Another inverted U-rack?
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Call to Action Summit November 3rd,
The Next Steps
What is it we, as cyclists, WANT and NEED? How will we address growth?
Is it:
The next mile of bike lane?
Another inverted U-rack?
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The Next Steps
Or can with think bigger, less prescriptively, morefunctionally?
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The Transformation of Cycling
The Region is TRANSFORMING forbicycling.
We must transform our thinking as well.
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Reaching the Next Level
Expanding to the next 60% of the population that isinterested but concerned.
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What do we REALLY want?
The improvements to make bicycling better for those ofus who already bike, and
The transformation to make bicycling a viable,
functional transportation option for the other 60% whoare interested.
That next 60% of cyclists is qualitatively different and
needs more encouragement, infrastructure, education,protection.
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The Call to Action
Directed not just to governments, but to us: the 8% whoalready bike.
We are ones with the capacity to grow cycling by
thinking beyond what appeals to us, and toward what willappeal to the next 60%.
We must make bicycling a functional transportation
choice that fits into the lives of real, busy people as wella cars, taxis, buses, and metro.
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The Regional Goal
Make bicycling a functional, viable choice in thetransportation landscape on equal footing with other
modesand design and plan for the results.
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The Call to Action
Functional = Connected + Usable + Safe +Protected
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The Call to Action
Connected Can I physically get where I want to go by bike?
Usable
Safe
Protected
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The Call to Action
Connected Can I physically get where I want to go by bike?
Usable
Do I have the information I need to easily get where Im going?
Safe Protected
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The Call to Action
Connected Can I physically get where I want to go by bike?
Usable
Do I have the information I need to easily get where Im going?
Safe Am I physically protected and able to share space with other
users with a low level of risk?
Protected
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The Call to Action
Connected Can I physically get where I want to go by bike?
Usable
Do I have the information I need to easily get where Im going?
Safe Am I physically protected and able to share space with other
users with a low level of risk?
Protected
Am I protected by the legal and enforcement systems while
using the transportation network?
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The Call to Action
Once these elements are in place, the next 60% of thepopulation will bicycle.
The keys:
Advocacy with the next 60% in mind; Outreach from allmembers of the bicycling community;
Individual cyclists;
Local ride and recreation groups;
Advocacy orgs;
Local bike shops;
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The Call to Action
The growth of cycling means more opportunities forpublic input, more local government meetings, moreplans to review, more budgets to watch.
And the transformation and improvement of cyclingmeans more opportunity to reach out to potentialcyclists.
WABA needs the support of local groups and advocatesin their communities, working on local conditions,informing us of regional needs & promoting cycling forall.
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Call to Action
By all engaging and working for transformative growth ofcycling, we necessarily make cycling a functionaltransportation option:
Connected
Usable
Safe
Protected
Engage in growing cycling, not just for yourself, but to
make the non-cyclist the next cyclist.
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Conclusion
This week the United Nations reported that the worldreached 7 Billion people.
60% of 7 Billion is: 4.2 Billion.
Lets go to work.