eastwestcairocairo

MEDIA PACK2014

Free Publication.Community magazine for 6th October, Cairo-Alex Desert Road and Mansouriya.

Free Publication.Community magazine for Katameya and New Cairo.

What You GainPEOPLEThe thriving residential compounds and commercial developments in the area are a huge, untapped market. We reach “A class” residents, business owners, and influential people in Cairo West.

PRESTIGEBy focusing on the more affluent area of Cairo West, we have aligned ourselves with a high-end lifestyle. From the movers and shakers in Smart Village to the biggest real estate developers, we align your brand with well-established entities.

SUBJECT Cairo West and Cairo East Magazines publish articles on the city, its people, activities, services, and lifestyle. We are the only publication with a complete listing of services and outlets in the specific area.

AUDIENCEWith articles on real estate, cuisine, sports, entertainment, services, travel, lifestyle and people, our topics are of interest to both genders and all age groups.

CIRCULATION HIGHLIGHTSExtent 80 plus pages per issue

Frequency monthly, starting February 2010

Print run 10,000 copies per issue

Annual 110,000 copies in 2010

Privilege We are the only publication that focuses on this specific area of Cairo

Distribution Residential Developments, Business, Commercial Centers, Hotels, School, Spas, Gyms, Clubs, Service Outlets, Restaurants, Bookshops and more

MEDIA PACK2014

Rates 2014Placement

Full Page

Full Page Premium

Half Page

Quarter Page

Eighth page

Premium Full Page Opposite TOC

Vertical Section Opposite TOC

Double Page Spread (DPS)

Premium Double Page Spread

Premium Page opposite to Editor’s Note

Advertorial FP

Advertorial DPS

Back Cover

Inside Back Cover

Opposite Inside Cover (back)

Inside Front Cover

Opposite Inside Front Cover

Classifieds (text only, not more than 40 words) (with photo)

InsertPlease note that any insert must not exceed 4 pages. Additional pages will be subject to a surcharge.

Gatefold

Quantity discounts for upfront payment

3 issues

6 issues

12 issues

75 words maximum

75 words maximum

Rate per issue

5,950LE

8,250 LE

3,300 LE

1,950 LE

1,000 LE

16,500 LE

12,000 LE

11,000 LE

16,500 LE

16,500 LE

7,700 LE

15,400 LE

24,200 LE

16,300 LE

12,000 LE

18,150 LE

15,125 LE

300 L.E.

500 L.E.

15,000 L.E.

38,500 L.E.

5%

10%

15%

In fairness to all our clients, published rates are non-negotiable.

SPACE IS GUARANTEED ON A FIRST PAY FIRST SERVE BASIS. Guaranteed placement “opposite …” or “together with …” within the editorial pages of the magazine is granted against a 50% surcharge. Cairo West Magazine reserves the right to modify rates and discounts without prior notice. In the event of changes, contracted rates will be respected.

DISCOUNTS: Rates are significantly reduced when advertising in multiple issues.

170 words maximum

170 words maximum

Must include the title “Advertorial” on the Artwork

MEDIA PACK2014

ArtworkSpecificationsFull Page (FP)

Half Page Horizontal (HH)

Half Page Vertical (HV)

Quarter Page (QP)

Eighth page (EP)

Double Page Spread (DPS)

Cover Pages

Accepted Formats: EPS, PDF, JPG, TIF. Note: Word and PowerPoint are not accepted formats.

Resolution: All files should be high resolution (minimum 300 dpi) at the appropriate size requested above.

Colours: All artwork should be provided in CMYK format.

DISCLAIMER: Although we will do our best to ensure that all artwork appears in the appropriate issue of the magazine in the highest quality possible, Cairo West Magazine will not be held responsible for colours for ads unaccompanied by a colour proof, problems arising from corrupted files, incorrect sizes or inadequate resolution, or ads which do appear in the publication due to failure to submit artwork by the specified issue deadline.

75 words maximum

ART WORK SIZE including bleed

216 x 303 mm

-

108 x 303 mm

-

-

426 x 303 mm

216 x 303 mm

TRIM SIZE without bleed

210 x 297 mm

186 x 135 mm

104 x 297 mm

90 x 135 mm

90 x 65 mm

420 x 297 mm

210 x 297 mm

170 words maximum All text/ logos should be placed 1 cm inside trim size

All text/ logos should be placed 1 cm inside trim size

MEDIA PACK2014

Distribution cairowest

RESIDENTIAL • Azizia1• Azizia2• AlRabwa• BelleVille• BeverlyHills• CityView• CasaMario• DreamLand• ElAshgar• ElGezira• ElKarma1• ElKarma2• ElReefElOroupy• KimoLandCompound• Gardinia• Garrana• GreenHeights• Gezerah• HadaekElMohandessen• KatrElNada• Mansouriya• MinaGardenCity• OctoberHills• Ofok• PalmHills• PalmaElAhram• PyramidHills• Palmavera• PyramidsHeights• SODIC• Tara• WadiElNakhil• YasmineGreenland

MEDICAL• AlNadiPharmacy• AlSafwaHospital• CityClinic• ElGezuiraPolyClinic

(Zamalek)• FirstDentalClinic• GrandClinic• MyClinic• NileScan• OasisClinic• ShefaaClinic• SmileDesign

(Mohandessin)• SwissClinic• UltraClinic

COMMERCIAL• DandyMegaMall (140shops)• Designopolis• MallofArabia• SmartVillageOffices• ArkanMall• CityscapeMall• FirstMall(Giza)

DINING OUTLETS• AbulSeed• Alto’sBostro• Beanos(Zamalek)• Boosters• Broummana• Chili’s• Cilantro(6branches)• Corssini• Costa• D’Lush• DayaaRest&Cafe• DiOlive• ElKhabaz• FoodCourtatDandy Mall• KasrElShouq• LeftBank(Zamalek)• Melange• Mince(Zamalek)• Mo’Café• MoriSushi• PaninoCafe• Pascucci• RoccaCafe• Saffron• SecondCup• TempoAllegria• Thomas• Trianon• TerraceinDesignopolis

SCHOOLS, NURSERIES AND UNIVERSITIES• AlAlssonSchool• A.I.S.• BritishInternational

School,SheikhZayed• BabyAcademy• CuteKidsNursery• Choueifat

• HeritageSchool• Kipling&VoltaireSchool• NileUniversity• SmartInternational

School• SmartVillageNursery&

School• UrbanToddles(Zamalek)

HOTELS• HiltonDreamland• MeridienPayramids• MenaHouseOberoi• SheratonDreamLand• SwissInnDreamland

COMMERCIAL• AlSagheerhairdresser• Curves6thOctober• CityViewSpa• FitInnGym• GeziraClub• Golds’Gym,6thOctober• Golds’Gym,Sheikh

Zayed• Hewayacenter• HiltonDreamlandSpa• KrissHairdresser• MohamedJunior,City

View• NailSpa• SeasonsClub• TecknoGym• ZakariaHairdresser,

DandyMall

BANKS• BNP• CIB• CreditAgricole• EFGHermes• (SmartVillage)• HSBC• NSGB• Peraeous

MEDIA PACK2014

DistributionRESIDENTIAL• GharbelGolf• KatameyaHeights• ArabellaCountryClub• Lakeview• SwanLake• MirageResidence

HOTELS• JWMarriottHotel• DusitThaniHotel• TheSnugHotel• Kempinski• RaddisonBlu• FairmontHeliopolis• RotanaHotelsandResorts• SteigenbergerHotels

SCHOOLS AND UNIVERSITIES• Chouifat• AUC• BUE• ShatsaNursery• PlaySchool• BabyAcademy• AIS• Zero2Five• LittleFeet• FUE• PreSchoolYears(Maadi)• Futureuniversity• ModernEnglishSchool• InternationalSchoolofEgypt• Pre-school• OceanSwissschool

COMMERCIAL• DownTownMall• MeetingPoint• MojoCafé• ZenCafé• StarcomMediaVest• GoldenTours• Carpaccio• TheEuropean Company• Cavallini• VirginMegaStores• InspireBusiness solutions• A2Z• AmericanExpressTravel Services• AkalaResturant

• Sip&Dip• GoldenTours• AmericanaPlaza(Katameya)• Paul• MHGroup• RedSquare• ILASecurities• BotiqueBasha• DaliaHassanMonasba• NighnteenEightyFour management• TheSnug• FinoBakery• AdamsDonerandGrill• TotalEgypt• ExxonMobil• AzzaFahmy• BP• PlayAdvertising• Gourmet• JWT• SwissMedicalCenter• Mercedes• WadydeglaHolding• PoolGuardEgypt• OTVentures• Tabibi• Pico• MalekLinen• Ebony&Ivory• Alchemy• ExpressDigitalRights• Volume1• Greco• NolaCupcakes• Stavolta• VillaBelleEpoque• BreezeResturantand Café• DarElFetoohIslamic Foundation• Kuwadico• Jupiter• Supermama• Phillips• CompuMe• SmashClub• Jaguar• TheEmployer• Intellitech• SedraSweets• CSA(Maadi)• Beanos(Maadi)• GrecoCafe(Maadi)• AmericanaPlaza• Nadim• 106Mall• EataliaCafé• TheEmployer

• Ego• TagSultan• Harriscafé• Candleconnection• Rooya• MaximGroup• Beno’sCafé• CasperandGambini• Stavolta

MEDICAL HEALTH & BEAUTy• TheSanctuarySkinCare• BodyWorks• DentalPolyClinicCairo• KrissHairdresser• TajmeelClinic• GermanDentalCenter• BlissSpa• ShantiYoga&Body Shapers• SkinCareCenter• MohamedJr.Hairdresser• MaadiPsychologyCentre (Maadi)• CrossFit• JoseBeautySalon• VevaMe• TennisAcademy• TheNailBar(Maadi)• CompleteHealthClinic

REAL ESTATE• OceanBlue• Edar• TibaGroup• AlFuttaimGroup• EgyptianSteel• Sabbour• TotalRealEstate Solutions• HassanAllam• PortoWorlds&Resorts• Kuwadico• EgyptianSteel• Sabbour• B2B• LaFarge

BANKS• CIB• HSBC• AudiBank• NationalBankofAD• ArabAfricanBank

cairoeast

Social MediaFacebook Fan Page:- Facebook Fan Page Creation- Facebook Group Management- Facebook and Twitter Linking- Join Pertinent Groups- Facebook Ad Campaign- Status Updates- Insert strategic objective- Share a mix of relevant links, engaging content,videos, and polls- Make sure you promote upcoming events andcreate them in the events tab- X posts per day- Engage with influencers

Key Metrics:• Facebook Likes and posts

Twitter:- Customized Twitter Background- Highly Targeted Followers- Weekly Flushing- Submission to Top Twitter Directories- Weekly Customized Tweets- Promote content through Twitter- Segment influencers and create lists- Utilize promoted Tweets- Communicate support issues from SocialMedia to support team, ensure follow-up- Listen to relevant conversations- Build reputation

•• Followers •• Mentions •• Retweets •• Retweet Reach •• Replies Reach •• Number of lists •• Social Capital--influence of Twitter followers •• Number of potential prospects sent to sales •• Posts

Youtube- Setup YouTube Account- Updating/Managing Content onrelevant sites like YouTube and Flickr.- Create video series for YouTube-Referrals from social video sites -Views of videos on social sites -Pages ranking on key terms from YouTube

MEDIA PACK2014

Social Media

QR Codes:Cairo West and East Magazines now offer a unique management system for QR Codes, giving you complete and flexible control of how you communicate with customers.

Features include:

- View a Mobile Website or a Video- Dial Telephone Number- Send a Text Message- Send an Email- View a Message or Special Offer- Download Contact Details (VCARD)- View a Google Maps Location- View a Social Media Profile

LinkedIn- Insert strategic objective- Create a group- Add something about posting content to theLinkedIn company page- Identify other groups to follow and participate- Encourage employee participation- Monitor and participate in Q&A- X posts daily-Linkedin Followers -Referring traffic -Linkedin Group members -Linkedin Discussions

Google+- Optimize for SEO- X posts per day- Share engaging content, videos, images, andrelevant links- Comment on posts- Utilize Google Hangouts- Create and promote upcoming events- Google+ Circle adds/followers - Google+ mentions

MEDIA PACK2014

Horizontal (header): 728 px width x 90 px height

Main Page:Horizontal (header)- LE 5,000

Sub pages:Horizontal (header)- LE 4,000

File format: JPEGColors: RGBResolution: 72 ppi

Website Banners

MEDIA PACK2014

Contact Details

Please send print ready artwork to: advertising@cairowestmag.comCc:editor@cairowestmag.com

CDs with final artwork may be sent to: NehadEzzElDinCairoWestMagazine9HadayekElAhramstreet,BuildingsSun,BehindMeridianHotel,RemayaSquareAlAharamTelephone:0233776137

01224300100 0122 4300 200

Please send print ready artwork to: ola@cairoeastmag.comCc:editor@cairoeastmag.com

CDs with final artwork may be sent to: OlaAbul-EyounCairoEastMagazine9HadayekElAhramstreet,BuildingsSun,BehindMeridianHotel,RemayaSquareAlAharamTelephone:0233776137

east

west

cairo

cairoFree Publication.Community magazine for 6th October, Cairo-Alex Desert Road and Mansouriya.

Free Publication.Community magazine for Katameya and New Cairo.

MEDIA PACK2014