cafcofeeday-130829220452-phpapp01.pptx

7/27/2019 cafcofeeday-130829220452-phpapp01.pptx

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Vijay Krishnan A

DM14257


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Started in 1996 by V.G Siddartha in Bengaluru

Vertically Integrated firm Owning Plantations

Growing Coffee

Making Coffee machines

Making furniture for Outlets

Outlets at 1438 locations (National and International) Revenue: $ 45 Million


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Restaurant

An Establishment that serves prepared food and beverages to be consumed with

premises

A public place where meals or refreshment may be obtained


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Automat

CafCoffeehouse

Cafeteria

Fast CasualCounter

Fast FoodRestaurant

GreasySpoon

RestaurantChain

Sit-downrestaurant

Take-outRestaurant


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Family

Style

QuickService

Multi-ConceptChains

Upscale

Delivery

Take-Out

Buffet


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ORGANIZATION: Caf Coffee Day, Bengaluru (HQ), India

ORGANIZING IDEA: A cup of coffee with your near and dear

Service Concept: A coffee shop provides good ambience to you and your compoffers a variety of caffeine beverages and snacks, primarily targeted at youngs

Service Experience:

Standardized offering of Coffee and beverages

A quiet place for a conversation

Crowded during weekends

Paying before consuming

Service Operation:

Good parking facility

Air Conditioned Serving area

Clear Menu

Single Queuing

Service Outcome:

Great Conversation

Great Experience with friends

Internet Services (select Outlets)

No interruption while working

Service Value:

Price excludes Wi-Fi

Expensive product, but worth the environme

Reasonably priced

Good Value for Money


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ServiceFactory

ServiceShop

MassService

ProfessionalService

Degree of Interaction and CustomizationLow High

DegreeofLaborIntensity

High

Low


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INPUT

Signage Parking Area Welcome

Assigning Table Menu

PROCESSES

Order Taking Cooking/Preparation Delivering quickly

Giving achoice/recommendationwhile ordering

Customizing standardorders

OUTPUT

Response time Delivery Time Environment

Ambience


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Working Hours: 11.00 am to 11.00 pm

Peak Hours: 5.00 pm to 9.00 pm

Strategy: Chase Capacity Strategy

Employee Workforce: 2 Core Shifts 6 hour each

1 Part Time Shift 3 hour each

Core Shifts 3 employees

Par Time Shift 1 employee

All assumptions for a shop catering to a Maximum capacity of 30 people (800 Sq


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Taking Orders

PreparingOrder

PreparingOrder

DeliveringOrder

AdditioAssig

pea


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Parking Lot

Building Exterior Entrance Welcome counter

Interiors

Ambience Restaurant

Furniture

Serving

Mechanism Cutlery Crockery Tissues etc.

Menu:

Coffe Snac

Cold/

Customer Customer Customer C

Receptionist WaiterWaiter

PhysicalEvidence

CustomerInteraction

Points

FrontDesk

BackOffice &

Tech

Support

Chef/Cook Equipment

Coffee Machine


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SERVICEATTRIBUTES

Responsiveness Delivering Order

SERVICEPROCESSINDICATOR

Order Takingtime

Time taken todeliver

SERVICEPROCESSSTANDARD

Immediate 15-20 min

PERFORMANCETARGERS

95% 90%


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Good place to Hang out

By: RemyaGNair| Jun 27, 2013 03:05 AM

From the time I was student on a shoe string budget to now, this has alwayfavourite hang out. Had so many wonderful memories here, love the ambiabeverages and the pastries. I been a fan of your black forest for a long time
http://www.mouthshut.com/RemyaGNair/timelinehttp://www.mouthshut.com/RemyaGNair/timeline


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BAKWAAS

By: ashishverma2006 | Jun 27, 2012 07:41 PM

Poor quality of food at chandigarh sector-16 and sector-35. They do not knobehave and serve bad quality of food with lots of attitude like they are proviin free of cost.. i went their and on their table they still have 20 days back nand quality of breads used for making sandwich was bad..In total CCD is w

money as well as your time... More over it spoils your good mood.
http://www.mouthshut.com/ashishverma2006/timelinehttp://www.mouthshut.com/ashishverma2006/timeline


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cafcofeeday-130829220452-phpapp01.pptx

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