CADC Linked In or Left Out 2 -- What Does Your Linked In Profile Do For You?
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Transcript of CADC Linked In or Left Out 2 -- What Does Your Linked In Profile Do For You?
Linked In or Left Out: What Does Your LinkedIn Profile Do For You? (Part 2)
• Turn off email, phones, instant messaging • Get involved in the webinar • Use the Q&A panel to submit your ques>ons • Let family/colleagues know you are on a webinar to avoid
distrac>ons • Par>cipant phones are muted
GET THE MOST OUT OF YOUR WEBINAR TODAY
CADC STAFF
Tanya White-‐Earnest Manager
Trident University Interna>onal Career Advising and Development
Marketing Staff
Daniel Sloan Marke>ng Specialist
Trident University Interna>onal
CONTACT INFO
[email protected] 714-‐816-‐0366 X1943 [email protected] -‐ CADC Manager [email protected]
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AGENDA
▪ Your Accomplishments – Professional and Personal ▪ Why Quality Wri>ng is Important ▪ Content Sharing ▪ Engaging With Your Connec>ons ▪ Connect with Recruiters & HR Managers ▪ What’s Next?
Linked In or Left Out: What Does Your LinkedIn Profile Do For You? (Part 2)
AUGUST 26, 2015
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▪ These were covered in the first part of this series ▪ What did you miss? ▪ LINK: hbp://bit.ly/cadc0520
LINKEDIN BASICS
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▪ Answer with a yes or no. ▪ Why the “yes”? ▪ Why the “no”?
I ACTIVELY USE LINKEDIN FOR NETWORKING, PERSONAL BRANDING, AND / OR MY CAREER.
POLL
• Define you as a professional – and person. • Look beyond career successes
• Volunteer work • Academic success • Community, scholas>c, and other non-‐professional
related accomplishments • Let others know you’re interested in volunteering!
YOUR ACCOMPLISHMENTS
▪ Professional ▪ Play a key role in an ini>a>ve launch ▪ Regularly mee>ng or exceeding goals ▪ Winning / nominated for an award ▪ Conference invites (as presenter, panelist, etc.) ▪ Press men>ons ▪ High profile work ▪ Show samples of your work
YOUR ACCOMPLISHMENTS
▪ Academic ▪ Dean’s List ▪ High GPA ▪ Projects or studies mirroring professional work
YOUR ACCOMPLISHMENTS
YOUR ACCOMPLISHMENTS
▪ Personal ▪ Volunteering with community groups ▪ Key scholas>c posi>ons ▪ Charity
YOUR ACCOMPLISHMENTS
▪ Treat with the same care as your resumes, cover lebers ▪ Be descrip>ve, concise, and clear
▪ This means no jargon, no slang
▪ Do some keyword research ▪ Know the keywords that appear in job
descrip>ons, work them into your profile
▪ Always ask a trusted peer, colleague, or mentor to proofread for you
▪ Seek out improvements, advice
QUALITY WRITING
▪ Content: website links, company or professional events, professional milestones and successes
▪ Start conversa>ons without being controversial ▪ If you comment or like content shared by your connec>ons,
it will show up in your >meline
SHARING CONTENT
▪ LinkedIn now sends out an email when one your connec>ons appears in the news ▪ This is a great way to
keep in touch with colleagues – and share content
SHARING CONTENT
• Go to LinkedIn.com, click on "Profile" on the taskbar at the top of the page
• Look just below your photo and headline for the prompt to "Add a selec>on to your profile”
• Click on "View More" and several items which you can add to your profile appear.
• On the bobom right hand side you'll see "posts" -‐ this is the blogging feature
BLOGGING ON LINKEDIN
▪ Interact with your connec>ons ▪ Consider where you’ve worked, where you’re working, and where
you may want to work.
▪ Comment on and like content they share, congratulate them on job successes, stay in touch with those you used to be close with
▪ Suggest content that would be useful to them ▪ Keep an eye on those who share job pos>ngs
ENGAGING WITH YOUR CONNECTIONS
▪ 89% of recruiters have reported hiring someone through LinkedIn; 94% are ac>ve on LinkedIn
▪ Only 36% of job seekers are
CONNECTING WITH HR & RECRUITERS
▪ Many reasons to be ac>ve: ▪ Allows you to get an insight into how and when companies hire,
also get familiar with job requirements and culture ▪ If recruiter is a 3rd connec>on, use an InMail and send them a short
message to express your interest in connec>ng – and why ▪ 59% of recruiters rated talent sourced from social media as
“highest quality” ▪ Job seekers, by a wide margin, prefer Facebook, with 83% repor>ng
they are ac>ve there, compared to just 65% of recruiters
CONNECTING WITH HR & RECRUITERS
▪ This is the second of a mul>-‐part series ▪ Where we explore next will be dictated by YOUR feedback
and YOUR needs ▪ Look out for the survey at the end of the webinar
▪ Look out for a blog in the next week that will expand on the next slide
WHAT’S NEXT?
▪ Ac>vely update your profile ▪ Know your accomplishments – and how to showcase them ▪ Your wri>ng needs to be top-‐notch ▪ Share relevant content with your connec>ons ▪ Interact with your connec>ons ▪ Keep tabs on your industry and job openings by connec>ng
to HR managers and recruiters
KEY TAKEAWAYS
QUESTIONS / COMMENTS?
NEXT WEBINAR
Join us in 2 weeks for:
10 Secrets of Effec.ve Salary Nego.a.on
Career Advising & Development Center manager Tanya White-‐Earnest will discuss: • When not to nego>ate • Recognizing “Buying Signals” • Being prepared to nego>ate • Knowing what to nego>ate
THANK YOU!
We appreciate you joining us today for:
“LinkedIn or Le< Out: What Does Your LinkedIn Profile Do For You? ” (Part 2)
We hope you enjoyed and learned something new from the session Watch for the email containing the link to the recording and the Slideshare for today’s webinar Please be sure to leave your comments and sugges>ons as you log out See you next >me!
[email protected] 714-‐816-‐0366 X1943 [email protected] -‐ CADC Manager [email protected]
CONTACT INFORMATION
▪ Career Planning ▪ Job Search ▪ Self-Assessment ▪ Career Transition/Advancement Assistance ▪ Resume Review/Critique and Preparation ▪ Mentoring and Networking Opportunities
Experience the Trident University Advantage
Tanya White-Earnest | www.trident4careers.com | [email protected] 714.816.0366 x1943