C2 take action platform

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Advertising for Nonprofits Justin Perkins, Director of Nonprofit Services Copyright ©2008 Care2, Inc. All Rights Reserved. 06/13/22 Care2 “Take Action” Platform MC Member Partnership Opportunity

Transcript of C2 take action platform

Page 1: C2 take action platform

Advertising for NonprofitsJustin Perkins, Director of Nonprofit Services

Copyright ©2008 Care2, Inc. All Rights Reserved. 04/12/23

Care2 “Take Action” Platform

MC Member Partnership Opportunity

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What is it?

• A way to help nonprofits and good causes, by extending the reach of their online campaigns to progressive sites

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Goals / Benefits to Progressive Media Partners

• Engage your readers more

• Grow your base of subscribers and donors

• Generate revenue

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Key Features• User never leaves your site

• Easy to install - Flash widget, IAB sizes (e.g. 300x250)

• Won’t slow your pages• Small 40K file, rest of content comes from Care2 via

Akamai edge servers

• You decide which causes to include – e.g. Politics, Human Rights, Environment• Enables contextual placement on appropriate pages of

your site

• You can block individual campaigns

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Other Key Benefits

• You are paid for every signup to client’s list

• Widest available selection of advocacy campaigns• Boosting participants, signups & revenue

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Advertising for NonprofitsJustin Perkins, Director of Nonprofit Services

Copyright ©2008 Care2, Inc. All Rights Reserved. 04/12/23

Clinton O’BrienVP, Business Development

[email protected] (office) 703-447-5162 (mobile)