C2 0 increase impact through tech bavo jul11
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Increasing Your Impact Through Digital Technology
Josh Hoole, Circuit Rider Development Manager, Communities 2.0
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What is Communities 2.0?
• We help community groups, voluntary organisations and social enterprises benefit from technology
• Funded through Welsh Government and European Regional Development Fund (ERDF)
• Here until April 2015• Work in target areas
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What we’ll cover
1. Third Sector & Digital Inclusion2. Managing Information3. Engaging & Sharing4. The Cloud5. Online Office6. Virtually Working
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Issues for Our Sector
• REDUCE COSTS AT ALL COST!• £83bn cuts in Public Spending• 'Big Society' increasing expectation and
role for voluntary & community action• 'Make do & mend' culture• Government & other providers moving
services online, e.g. Student Loans, Universal Benefits, Charity Commission, Big Lottery
• More efficient to digitise services
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SO...WE NEED TO THINK
DIGITAL BY
DEFAULT
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What is Digital Inclusion?• Getting people online
• 750,000 non-liners in Wales• Over 60% are Older People• Majority of the rest are:
– In Social Housing– Unemployed – Low waged– Disabled people
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Why Digitally Include?• Being online is fundamental to being
an active citizen, consumer, employee, friend...
• Unable to save between £250 - £550 a year
• Unable to access information & services online
• Barriers are often Inspiration, Skills & Price
• C2.0 has helped over 3,300 people & 200 Organisations
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CoffeeThen let's talk tech!
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The Two Aims of Technology
1. Do things better
2. Do better things
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Managing Information• How do you manage info?
• Record interactions with people and organisations
• Analyse interactions and impact
• Join up departments• Produce Management
reports
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Managing Information – Key features
• Available everywhere• Instantly record activity• Automatic backups• Automatic seamless upgrade• Bespoke
• Needs internet connection• Loss of ‘control’ for Info
Officer• Cost is similar – needs
developer time
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Managing Information – Online Solutions• Salesforce - High end and Free for 10 users• CiviCRM – Free but host yourself• Webex - Simpler Access-style database
from £8 - £10pppm“We can reach more people and complete more work in a shorter time, which is exactly what we need” Lisa Johnson, Information Services Manager, Barnardo’s
• Aims - simpler & designed for Third Sector for £750
• MailChimp - Online email management
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Managing Information – Think About…
• How does your organisation use information?• Who are your relationships with?• What information do you record?• What information do you need to extract?• Keep it simple
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Sharing & Engaging – Social Media
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Sharing & Engaging
• It’s PEOPLE talking to PEOPLE about YOU• It’s PEOPLE talking to YOU about YOU• It’s YOU talking to PEOPLE about YOU• Common Craft Video
UK Social Media in 2010 video
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Sharing & Engaging – Key features
• Connect directly with supporters & service users
• Have conversations about your issue
• Use the expertise of others• Provide opportunities for
people to interact• Follow and lead
• Needs good guidelines and good communications
• Potential ‘time suck’• Not always easy to measure
true impact• Slow return on investment
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Sharing & Engaging – Who’s doing it?
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Sharing & Engaging – Think about…
• What are you aiming to achieve• Get the right people involved• Engage in the conversations• Go to where your audience already are• Start by using Social Media to help inform YOUR job
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The Cloud
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Cloud Computing - eh?
• Internet-based computing, whereby shared resources, software and information are provided to computers and other devices on-demand, like electricity
Wikipedia
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Cloud Computing – Key features
• Tools and software based on the internet
• Accessible from anywhere• No upgrade or licensing issues• Per person per month costs• Works on any internet-enabled
machine
• Needs internet connection• Will it truly meet your needs• Too many Cloud tools to try
them all• Implementation & training
issues
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Cloud Computing - Tools
Event management, sell tickets, get feedback
Video conferencing, chat, remote training
Document storage sharing & synching, multi-platform
Note storage, sharing and synching, multi-platform
Herding cats! Collaborative decisions, polls, meeting times
Publish to the world
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Cloud Computing - Think about…
• Is it the right solution for your organisation?• Is your current tech set up meeting your
needs?• There’s probably a tool out there for every
problem – just ask a Circuit Rider!• Get independent advice to compare options
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Online Office - Google Apps
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Online Office - Key features
• Tools and software based on the internet
• Works on multiple platforms• Collaboration• Seamless remote working• Easy for users to grasp• Simple price structures
• Doesn’t always cope with big funding bids...yet
• Potential culture change & training issues
• Still needs a techie• Better for smaller, remote
teams
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Stop, Collaborate and Listen
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Online Office - Think about…
• Will it work for your organisation?• What will be the benefit to being able to work
remotely?• Will we still need a file server in the office?• How will staff react to change?• Who will help set up and maintain systems?
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Remote Working - Kit & Caboodle
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Remote Working - KitiPad 2Highly versatile mobile
computer £400 - £600
SmartphoneMultitasking handheld
phones £0 - £200 + monthly fee
Netbook Highly Portable PC£200 - £400
Mobile Broadband3G Internet on the
move£20 + monthly fee
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Remote Working - Think about…
• Do you trust your staff?• Will managing a remote team be a struggle?• Training needs and remote support?• What is the Total Cost of Ownership (TCO)?• Insurance?
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Your Thoughts - Solutions
Scenario 1• Mental Health support organisation has 3
outreach workers and 2 office staff• Lots of travelling• Client database in the office• Need to share information• How can they become more efficient
before they go bust?
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Your Thoughts - Solutions
Scenario 2• Office-based advice and information
organisation• Send regular information about events
and fundraising but can’t afford printing costs
• How can they remain in contact with their members?
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Your Organisation – Magic Wand?
• What changes would you make to run more efficiently, if you were given £1 million?
• Discuss
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Your Organisation - Reality
• What’s your organisations’ attitude to technology?
• What is your leadership role?
• Who will drive any changes?
• Who will implement any changes?
• What support will you need?
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Day 2 – Technology Seminar Option1. Social Media
Developing a plan, which tools, why and how 2. Online Communications
Make your online presence work for you3. Improve Your Web Presence
Make your online presence work for you4. Using Google Apps
Move your office online and collaborate5. Online Databases
Effectively manage your business information online
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What we’ve learnt
1. Third Sector & Digital Inclusion2. Managing Information3. Engaging & Sharing4. The Cloud5. Online Office6. Virtually Working
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