International Journal of Commerce and Volume 4 : Issue 1 April, 2011

Business ManagementAN OFFICIAL JOURNAL OF HIND AGRI-HORTICULTURAL SOCIETY

C O N T E N T

(i)

Perception towards consumption of health drinks-An empirical study in Coimbatore city– S.V.

RAMESH

An empirical study of trends in production and marketing of pulses in two villages of U.P. and

M.P.–DEVENDRA PRASAD PANDEY

Alternatives for selling of the Public Sector Undertaking (PSUs)–B. KUBERUDU AND T.V.

RAMANA

Resource productivity and resource use efficiency in grape wine production–A.D. KAKADE,

B.R. PAWAR AND S.S. BANKAR

Marketing behaviour of sericulturists and their suggestions in Karnataka state–J.H. GAIKWAD

AND P.G. KHALACHE

A study on socio-economic status of child labour in India with special reference to carpet insutry–

DILIP KUMAR JHA

Rubber tapping : A challenging work for tribal women in Tripura–SUKANTA SARKAR

Price spread in marketing channels of grape wine in Maharashtra–B.R. PAWAR, A.D. KAKADE

AND S.S. BANKAR

A study on the rural marketing of Shampoo’s with reference to Modi Nagar, Ghaziabad (U.P.)–

DEVENDRA SARASWAT AND JITENDRA SARASWAT

Mergers and acquisitions-A change paradigm in performance of Indian companies–NATIKA

JAIN AND SULBHA RAORANE

Vegetable cultivation in paddy field : A way of additional income for poor farmers in Tripura–

SUKANTA SARKAR

Customer service in banking : An emparical study on income level–MOHAN S. RODE AND

POONAM LOHANA

Financial feasibility of grape wine production in Maharashtra–A.D. KAKADE, B.R. PAWAR AND

S.S. BANKAR

Economics of poultry industries in Namakkal (T.N.)–C. PARAMASIVAN

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RESEARCH ARTICLE

Consumer preferences for organized and unorganized food retail stores–PRATIBHA GOYAL

AND ADITI SHARMA

Preference and satisfaction of life insurance customers in rural based Muzaffarnagar district

(U.P.)–HITESH KHURANA AND SANJAY SACHEDEVA

Application of disinvestment on PSEs–NATIKA JAIN

A study of direct marketing with special reference to Amway–W.K. SARWADE

Integration between the spot and future market prices of mustard seed, mustard oil and its

oilcake in India–KULDEEP CHOUDHARY, V.S. KULKARNI, R.A. YELEDHALLI AND

CHIDANAND PATIL

Production and marketing of coir products in Karnataka: A case of Chitradurga district–G.

NAGARAJA AND C. BASAVAIAH

Satisfaction derived by the users of Lux soap in east Godavari district of Andhra Pradesh–

P.V.V. SATYANARAYANA

Consumer’s preferences to soy-products and effect of personal factors on consumers satisfaction

in Maharashtra–B.R. PAWAR AND J.B. TAWALE

Analysis of 2n factorial experiments with exponentially distributed response variable: A

comparative study–S.C. PATIL AND H.V. KULKARNI

Study on direction of trade for Indian cashew–P.S. GIREESH, R.A. YELEDHALLI, KULDEEP

CHOUDHARY AND CHIDANAND PATIL

Measuring the impact of behavioural factors of workplace environment on employee productivity–

VIKAS CHADDHA

Use of information technology for financial inclusion in Rural India–KAZI IMRAN MOIN AND

QAZI BASEER AHMED

Application of concept of organisation culture and climate to make rural organisation effective

: A case study of Suyush Kraft and Paper Mill Ltd.–ALOK GUPTA, PRATEEK JAIN, ASHUTOSH

SHARMA AND SANDEEP MITTAL

Globalization and changing face of human resource management in India–DEV PRAKASH

SINGH AND P.K. SHARMA

India-Singapore HRD collaboration through academic partnership- A case based debate –ARUP

BARMAN

A critical analysis of sex ratio in Indian scenario with special reference to Orissa–MANJULA

DAS, DILIP KUMAR JHA AND ANOUJA MOHANTY

Agricultural productivity among different countries and agrarian crisis in India: A comparative

analysis– JAGADISH R. RAIYANI AND NILESH K. JOSHI

A CASE STUDY

(ii)

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Conceptual frame work of labour welfare activities in fertilizer industry of India–SHAILENDRA

BHUSHAN SHARMA AND SHUBHAM TAYAL

India’s trade in drugs and pharmaceuticals–W.V. BALAJI AND V. FRANK RATNAKUMAR

Human right violations in India–M. KUMARAVELU AND BASHEER AHMED KHAN

Fine tuning human resources management system in public sector banks in India-challenges

and strategies– K. SUNDAR AND D. BASKAR

Microfinance, self-help groups and empowerment in Marathwada : A critical discussion–A.V.

TAK AND V.B. TAK

Information and communication technology and rural development in India–M.

KRISHNAMOORTHI AND A. ABDUL RAHEEM

Work-life balance-positive HR policy–ANJU PAWAR

The expansion in ICT and rural development– M. KRISHNAMOORTHI AND A. ABDUL RAHEEM

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RNI : UPENG/2010/3630 ISSN : 0976-5611

ONLINE ISSN : 2231-6418

RNI : UPENG/2010/03673 ONLINE ISSN : 2231-6434 ISSN : 2229-7278

A REVIEW