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Liquor Barons 21st Birthday Catalogue 1
1991
Carmen Lawrence was Premier of WA, the first woman to be Premier of a State of the Commonwealth of Australia.
With the release of Nirvana’s second album “Nevermind”, flanel shirts hit the mainstream.
The battle and disdain between Bob Hawke and Paul Keating is legendry, over a year of party turmoil, Keating gets the numbers and Kirribilli House.
Sile
nce
of th
e La
mbs
gra
ces
our
silv
er s
cree
n an
d se
rves
up
a w
ell
dese
rved
Osc
ar fo
r S
ir A
ntho
ny H
opki
ns.
The Iron Curtain d
rops, revealing not so red
undertones, resulting in the d
issolution of the S
oviet Union and
the end of com
munist rule.
Birthday Edition 2012
2 Liquor Barons 21st Birthday Catalogue
1991
A few liquor retailers dusted off the cobwebs on a couple bottles of old port and sat down and had a meaningful discussion on selling booze while quaffing the rich creamy nectar. It was 21 years ago, and port drinking was then de rigueur – just.
The result of that gathering was the formation of Liquor Barons, an independently-owned and operated retail liquor co-operative. The mission was to use combined buying power and offer a wider range of competitively-priced goods to customers, with a slant on local products. And the retailers were keen to remain individually flexible to target their own specific market.
The philosophy remains the same today and there are now a whopping 41 stores in the group selling a huge range of liquor, with perhaps a few less port labels than were seen in the early nineties. As the store proprietors are the owners of Liquor Barons, they are enthusiastic about the brand, customer service is their highest priority and their product knowledge is second to none.
The Barons has its own tasting panel consisting of representatives from specialist wine stores within the group and also well-known wine industry personalities. The panel meets fortnightly and systematically sifts through dozens of new-release wines, discards the dodgy ones and finds suitable additions for the group’s portfolio, based on quality and price. The panel’s reviews are then available to store owners to make their own buying decisions built on their customers’ tastes and budget.
The Barons produce a not-to-be-missed colour catalogue of wine reviews each quarter called On the Vine and release two other prominent publications for its customers, Wine Barons and this BYO magazine.
Liquor Barons is the dominant independent liquor brand in Western Australia with a store in most suburbs. It is imaginative and progressive and works continuously to improve sales for its members. The group won the Retail Banner Group of the Year at the 2011 Australian Liquor Industry Awards.
in the beginning...
Look for our 21st symbol for those extra special deals and members competitions. Not a member? It’s easy, with every purchase you make you accrue points that transfer to dollars that you can spend on anything instore, plus enter the many exclusive members only competitions - join today membership is free!
Liquor Barons 21st Birthday Catalogue 3
1991PERTHSWELTERS
On February 23rd 1991 Perth reached it’s highest recorded temperature to date. The mercury hit 46.2c at 1.50pm. This was a day the band
“The Hothouse Flowers“ would never forget and more than likely felt like their namesake when the Irish fella’s played their first concert in this fair city. January 31st the same year, it merely got to 45.8c, this was the
previous record temperature for Perth. 1991 was a hot summer!
Members purchaseEvans & Tate Classic wine and go into the
draw to WIN a VIP Margaret River Gourmet
Escape for 4 people
Evans & TateClassic Wines
2 for $21twin buy
Members purchaseFrog Belly wine and go
into the draw to WIN a Limited Edition Frog
Belly Surf Ski with PFD and accessories.
Frog BellyMargaret River Wines
2 for $25twin buy
Chapman GroveMargaret River Wines
$1499per bottle
These wines are made with life, food and friends in mind and are ready to drink now or cellar and enjoy later.
Members WIN a $2500 travel vouchersee instore for details
PirathonBy Kalleske
$2100per bottle
Pirathon Shiraz is a full bodied wine encompassing the great flavour, texture and structure of the north-western Barossa.
Members go into the draw to WIN one of 3 3ltr Jeroboams of Kalleske Greenock Shiraz
Leaping LizardRange Wines
4 for $504 bottle buy
Fresh, fun and flavoursome! A party for the palate is what springs to mind when indulging in Leaping Lizard wines.
Purchase 4 bottles of Leaping Lizard wine and receive a bonus Magnum
4 Liquor Barons 21st Birthday Catalogue
1991
GoundreyHomestead Wines
$999per bottle
Goundrey Homestead wines are crafted to be full-flavoured, mouth filling wines with good length and drinkability.
Kingston EstateRange Wines
2 for $21twin buy
Wines made from two premium South Australian wine regions for better balance and drinkability.
Jacob’s CreekRegional Reserve Wines
2 for $25twin buy
Premium quality wines with intense varietal expression, great flavour and classic structure from the acclaimed wine
regions of SA.
WatershedShades Wines
2 for $25twin buy
Watershed Wines is one of the major producers in Margaret River and has created an enviable international reputation.
Members purchaseWills Domain wine to go into the draw to WIN 2 nights at Bunker Bay Resort and a $100 voucherto spend atWills Domain winery
Wills DomainMargaret River Wines
$1499per bottle
WIN WITH WILLS
Yellow TailRange Wines
$899per bottle
Yellow taill holds the record for the fastest growing imported wine brand in USA market history!
Fifth LegRange Wines
2 for $21twin Buy
Fifth Leg create a range of wines that are easy going and approachable, great for any occassion.
Members purchase Yellow Tail wines and go into the draw to WIN one of 2 Pizza Ovens
The population of Western Australia was approx: 1,143 250The population of Australia was approx: 17, 284 040
Liquor Barons 21st Birthday Catalogue 5
1991We watched Arnie live up to his promise as he came back in
Terminator 2: Judgement Day. Robin Hood was robbed of all dignity by Kevin Costner in Robin Hood Prince of Thieves. Kev redeemed
himself in Oliver Stones JFK. No surprises that Bobby De Niro could chill in Cape Fear but who would have thought he’d be out done by
Anthony Hopkins as Hannibal Lector in Silence of the Lambs.
AmberleySecret Lane Wines
$1499per bottle
DriftNZ Sauv Blanc
$1499per bottle
Amberley has been a long-time favourite and thequality and popularity of the Secret Lane wines has
been impressive.
Drift take a decidely eclectic approach to constructing a wine that expresses the totality of all good things
Marlborough.
AlkoomiWhite Label Wines
2 for $25twin buy
The White Label range comprises medium-bodied wines that are made to enjoy while young, although
the dry red wines will cellar well for up to three years.
Barking OwlAsti Sparkling
$1499per bottle
The Barking Owl range is primarily fruit driven and designed to drink and enjoy in the short to medium term.
Wither HillsNZ Sauv Blanc
$1499per bottle
Crafted from premium fruit sourced from across the Wairau Valley in Marlborough, New Zealand
WiseSea Urchin Wines
$1499per bottle
Members purchaseWise Sea Urchin wine to go into the draw to WIN a Rolls Royce Weekend featuring 2 nights accomodation, lunch and returnlocal transfers ina Rolls Royce
A WISE INVESTMENT
SandalfordMargaret River Wines
$1499per bottle
Designed to be easy drinking and very approachable these wines are winning fans around Australia and
around the world.
Members purchase Barking Owl wines and go into the draw to WIN one of 5 - $100 Millbrook Winery Restaurant vouchers
6 Liquor Barons 21st Birthday Catalogue
1991
Great Southern Riesling It’s a recent phenomenon but I believe that a critical mass of riesling from the Great
Southern deserve to be regarded as world-class. Increased vine age, better viticulture, and more instinctive, smarter winemaking have all contributed to this: as has the greater status that riesling enjoys in the region. Frankland Estate, Xabregas, Cherubino and Howard Park all have several rieslings in impressive portfolios. Castelli, Castle Rock, Ferngrove, Gilberts, Kerrigan & Berry, Three Drops, West Cape Howe have all won trophies in recent times for their rieslings and produce pristine whites of great intensity, that are taut, fine and zippy. Forest Hill and Trevelen Farm, too, have mature vineyards and are capable of making riesling to match the region’s best. At their best, all these will be world-class wines.
Margaret River ChardonnayFrom its earliest days when a tasting of chardonnays of the world by Decanter in
1984 heralded the arrival of Leeuwin Estate, Margaret River has shown its potential for this variety. Wine shows around the country and blind tastings in the years since then have clearly established the region as home to Australia’s best chardonnays and producer of many world-class wines. Initially, Moss Wood, Cullen and Pierro led the way and over the years they have been joined by Vasse Felix ‘Heytesbury’, Xanadu, Voyager Estate, Devil’s Lair (especially Ninth Chamber), Brookland Valley, Cape Mentelle, Woodlands and Lenton Brae. In more recent times, newcomers Fraser Gallop, Hutton ‘Triptich’, Atticus, Heydon ‘Willow’, Higher Plane and McHenry Hohnen have all shown that they have the potential to make Margaret River chardonnay of the finest quality. At their best, all of these are capable of making world-class chardonnays to drink along with the best of Burgundy at the dinner table.
Margaret River Cabernet SauvignonIt was cabernet that first made an impact in Margaret River and, right from the start,
they drew the attention of wine lovers to the region. Moss Wood, Vasse Felix and Cullen made the biggest impact until Cape Mentelle took the country’s collective breath away with back-to-back Jimmy Watson Trophy wins in 1983 and 1984. Margaret River had arrived on the national scene as a region for cabernet of the highest quality. Since, then it has been tussling with Coonawarra over which is better. The pioneers remain among the best producers of cabernet along with Brookland Valley, Devil’s Lair, Fraser Gallop, Gralyn, Hay Shed Hill, Houghton ‘Gladstones’ Howard Park, Juniper Estate, Leeuwin Estate, Sandalford, Stella Bella ‘Serie Luminosa’, Voyager, Woodlands and Xanadu. Place the best of these Margaret River cabernets alongside first or second growth Bordeaux over dinner and you’ll understand why they are regarded as world-class wines.
Devil’s LairHidden Cave Wines
$1899per bottle
The Hidden Cave Margaret River collection encourages devilish thinking to create wines with twist and showcase
Margaret River at it’s best.
Hayshed HillSBS & Cab Merlot
$1699per bottle
Hay Shed Hill is one of the pioneer vineyards in Margaret River, planted in the early 1970’s to the
grape varieties that have made Margaret River a world renowned winemaking region.
For a wine from Western Australia to be considered a world-class wine, I believe it needs to be capable of being served at a dinner table, in any company, anywhere in the world. It doesn’t have to be the wine of the night but it needs to sit comfortably in that company. It also needs to be capable of being cellared for at least ten and perhaps 20 years.
Western Australia’s
World Class Wines
We mourned the loss of two legends of music, Freddie Mercury and the super cool, Miles Davis.
by Peter Forrestal
Liquor Barons 21st Birthday Catalogue 7
1991Iraq invades Kuwait and America’s 41st President,
George H Bush leads international condemnation and a UN-authorized coalition force to war. The Gulf War
was watched by millions on TV as we were presented with the new enemy. This was no “Cold War”.
Iraq’s fate was the inherited by George W Bush and his propaganda machine.
PlantagenetOmrah Wines
$1499per bottle
Deep WoodsEbony & Ivory
2 for $25twin Buy
Plantagenet has given this wine a face lift, not only that, our panel rated the sauvignon blanc so highly, it appeared in our
On the Vine publication.
The team at Deep Woods is passionately focused on producing quality wines from their management of the vineyard to fruit selection and winemaking techniques.
Night HarvestMargaret River Wines
5 for $505 bottle buy
Meticulous attention to detail in the vineyard and careful selection and handling in the winery results in a
wine that truly reflects the best of Margaret River.
West Cape HoweWA Wines
$1499per bottle
Passionate winemakers and innovative wine styles, the stunning range of West Cape Howe wines demonstrate
the exciting diversity of this unique region.
Forester EstateLifestyle Wines
$1499per bottle
Forester Estate is a family owned winery situated in the northern Margaret River region. Exception wines.
Members purchaseVasse Felix Classic wines
and go into the draw to WIN a luxurious over night
stay in Margaret River including a VIP tasting and
lunch at Vasse Felix
Vasse FelixClassic Wines
$1499per bottle
Mad FishGrandstand Wines
$1499per bottle
Cool-climate wines sourced exclusively from specially chosen vineyards in Great Southern, WA focusing on
sustainable and organic viticultural practices.
Swings & RoundaboutsRange Wines
3 for $503 bottle buy
Swings are fresh, creative, consistent,value-for-money wines from northern Margaret River.
Members purchase Mad Fish Grandstand wines & go into the draw to WIN a massive 6ltr bottle - one per store to be won
Purchase 4 bottles of Swings & Roundaboutswine and receive a $20 Pizza voucher
Members go into the draw to WIN a3ltr Jeroboams - one per store to be won
Members go into the draw to WIN one of5 Baby Weber Q’s
8 Liquor Barons 21st Birthday Catalogue
1991
Champersa time for celebration
by Ray JordanThe days are longer, the weather’s warmer and events that have been in
hibernation through winter are starting to emerge. It’s the time for celebration and that means sparkling wine, French, Italian, Spanish and Australian.
They will all come out to play with some of the biggest names on the planet linking to some of the biggest sporting events on the planet. The F1 circus is one such even early in the New Year when the distinctive brand livery of Mumm will be well to the fore.
It’s been an expensive association for Mumm but one that has helped push its brand to number two behind Moet. One of the Mumm products sure to be at the forefront of their marketing push will be the Blanc de blanc which Chef de cave Didier Mariotti took around the country earlier this year on a strong marketing drive.
And almost certainly LVMH will be push hard with their controversial Dom Perignon 2003. And of course next month they just about all come out with the Melbourne Spring Carnival responsible for the traditional annual spike in French champagne sales.
But of course Australian sparkling wine has also emerged as a real force. The challenge is to get consumers to realise that the quality justifies the sometimes high price tags. The reality is that many of these Australian sparkling wines are every bit as good as some of the French non-vintage wines.
Wines such as Domaine Chandon, Arras , Sir James and Jansz are made with the same fastidious attention to history and detail as their French counterparts. The wines have complexity and flavour profiles that can match it with the best.
Other wines that offer plenty in this category include De Bortoli’s new Rococo, Yellowglen’s Perle, and Accolade’s Bay of Fires will have significant presence through this period as consumers look for any reason to celebrate with a glass of bubbles.
Liquor Barons 21st Birthday Catalogue 9
19911991 had us strutting our stuff to Right Said Freds “I’m too Sexy”and
Robert Van Winkle, aka Vanilla Ice. Our home grown talent was singing“I touch Myself”. The top selling single of the year internationally was
“The Winds of Change” by the German group The Scorpians. The song celebrated Glasnost in the USSR and the end of the cold war.
To add to the German flavour U2 gave us the album Achtung Baby.
Dom PerignonGift Boxed Vintage Champagne
$19900per bottle
Moet & ChandonGift Boxed Imperial Brut
$4999per bottle
G H MummCordon Rouge
$4499per bottle
Janisson & FilsNV Champagne
$4499per bottle
Nicolas FeuilatteNV Champagne
$3999per bottle
Members purchaseDom Perignon togo into the drawto WIN a $500Rockpool voucher
Members purchase Janissen NVto go into the draw to WIN one of 3 weekend stays at Eagle Bay
10 Liquor Barons 21st Birthday Catalogue
1991
GrandinNV Brut
$1499per bottle
HoughtonStripe Sparkling
$899per bottle
French bubbly made from outside Champagne but still in the traditional method.
The Houghton stripe range is one of Australia’s best known and trusted wine labels and now they have added
an excellent Pinot Chard sparkling to the range.
YellowSparkling Wines
3 for $21triple buy
Yellow is everything it’s supposed to be and more: cheeky, fun, fresh and deliciously bubbly and
affordable, too.
RiccadonnaAsti Sparkling
$1299per bottle
A light, sparkling Moscato with a natural sweetness and a hint of honey. Produced entirely from Moscato Bianco
grapes grown in the Asti region of Northern Italy
Taylors EstatePinot Chardonnay
Brut Cuvee
$1699per bottle
To celebrate this new release5 members will WIN one of fivestrictly limited edition Taylors Pinot Chardonnay Magnum Gift packs. Simply purchase any bottle of Taylors Pinot Chardonnay and go into the draw.
Grant BurgeSparkling Pinot Chard
$2100per bottle
Tinged with copper hues, the wine deals out a delightful biscuitlike nose combined with ripe strawberry and
peach characters.
Taylors New Release
Oyster BayNZ Sparkling Brut
$1899per bottle
The philosophy of Oyster Bay is to produce fine, distinctly regional wines that are elegant and assertive with glorious
fruit flavours.
Segura ViudasBrut Reserva
$3999per bottle
A Spanish sparkling wine with a hand-blown bottle and pewter. The wine displays fresh light lemony fruit, river
stone and mineral texture and lengthy dry finish.
Members purchase Riccadonna wines andgo into the draw to WIN one of 2 ILLY Coffee Machines
Lets Elope wins the Melbourne Cup, the New Zealand bourne mare was sold prior to the Cup and ended up at the stables of Bart Cummings. Not suprised?
Liquor Barons 21st Birthday Catalogue 11
1991Gene Roddenbury passes away on October 24th 1991. The
creator of Star Treck had a portion of his ashes taken on the 1992 Columbia Shuttle mission and again in a Celestis
spacecraft on the Pegasus XL rocket in 1997. The spacecrafts orbit deteriorated and it disintergrated in the atmosphere in
May 2002 along with the ashes of 22 individuals. One of those individuals ashes belonged to Timothy Leary, we are sure Tim
would have thought it a blast!
BulleitBourbon
$3699700ml
BulleitPremix 4.6%
$14994 pack
BulleitPremix 6.5%
$18994 pack
BulleitPremix 4.6%
at selected stores only
$399910 pack
Canadian ClubPremix 375ml Cans
$21006 pack
Jim Beam WhitePremix 375ml Cans
$21006 pack
VokCocktails
$21002 litre
Vodka CruiserPremix Stubbies
$12994 pack
12 Liquor Barons 21st Birthday Catalogue
1991
Rumwas the only armed government take over in Australian history.
William Bligh is renowned as the Commanding Lieutenant of the doomed vessel, the Bounty and that notorious mutiny that saw him and a small band of men tossed in a long boat and incredibly navigate their way to Kupang on the island of Timor’s western tip.
Bligh had a reputation of being a firm disciplinarian, the main consideration when offered the position of Governor of New South Wales by Sir Joseph Banks. He was appointed in March 1805. Once he arrived in the colonial settlement he was confronted by a coinage short community that had accepted rum as its most trusted form of currency.
This left the way open to all manner of corruption as persons in positions of authority, namely the New South Wales Corps. The Corps had access to the imported spirits via one John Macarthur, the pioneer of the Australian wool industry, who famously graced our now defunct two dollar note. Bligh put an end to this unequal trade plus many other dubious practices which earnt him the destain of many. He had Macarther arrested, which was not long lived. Under the command of Major George Johnston the Corps soon arrived at Bligh’s residence and put him under house arrest. This was another mutiny Bligh would have to survive.In 1813 the new Governor Lachlan Macquarie ordered that 40,000 Spanish Dollars be punched making a small coin which became known as ‘The Dump’ and a larger one which was called ‘The Holey Dollar’. The Holey Dollar and The Dump soon replaced rum as the currency of the colony and remained in circulation for the next 13 years.
Whether the name fits the story is open for debate. Historians believe it was more a struggle for power between government and private entrepreneurs, sound familiar?
Rebellionthe
On August 28th 2012 a “Hannibal Head” silver Holey Dollar minted at the Lima mint
in Peru sold at auction for $410,000.
We lost Theodor Seuss Geisel, you may know him better as the genius “Dr Seuss”.
Liquor Barons 21st Birthday Catalogue 13
1991The West Coast Eagles get their wings clipped by the Hawthorn Hawks in their first ever AFL Grand Final. The battle was held at
Melbourne’s Waverley Park on September 28th to a crowd of75 000 plus spectators. The Hawks took the honours by
53 points. The West Coast had proved themselves as fierce adversaries and took the premiership the following year,
defeating the Geelong Cats.
Wild Turkey86.8 Bourbon 700ml
$3999700ml
American HoneyLiqueur 700ml
$3999700ml
Wild Turkey 5% & American HoneyPremix 375ml Cans
$16994 pack
Members purchase any Wild Turkey product and go into the draw to WIN one of 4 Wild Turkey Chooper bikes
Buffalo TraceBourbon
$4499700ml
Russian StandardVodka
$3299700ml
MidoriLiqueur
$2100500ml
Jim BeamBlack Label
$3699700ml
Dewar’s12YO Scotch
$3999700ml
Bacardi Party PackRum 700ml + 1.25ltr Coke
$3499700ml
Bonus twinglass pack
with purchase
14 Liquor Barons 21st Birthday Catalogue
1991
Much in the way Sydney’s bar scene is exploding, Perth’s lanes and alleyways are now home to a range of cool little nooks offering classy cocktails with quality spirits being poured.
A part of that bar culture is a greater appreciation for the quality of the drinks we are served. More and more bartenders are leading the way, offering an alternative to the standard drink request and automatic house pour. No longer is a vodka, lime and soda confined to the brand the bar decides to pour as vodka brands vie to catch your eye from across the bar: like a triple distilled Smirnoff or the more exotic Beluga, which claims to be more than just a vodka – indeed ‘a way of life’.
Try a ‘Sidecar’ from The George on St George’s Terrace in the city, a drink for those who appreciate the finer things in life, an equal mix of cognac, Cointreau & lemon juice. It’s simple recipe make’s it a cocktail easily reproduced at home.
A well made cocktail with a quality spirit can replicate that bar experience and set your evening apart from the rest. So here are a couple of suggestions to ‘revolutionize’ your drinks at home.
As summer approaches try using Hendricks Gin in your gin and tonic with a simple thin slice of cucumber as a garnish. A good rule of thumb to keep your drink tasting as it should; make sure you’re using a ratio of two parts gin to five parts tonic water to your drink.
If you’re a fan of the darker spirits then the versatility of the an Old Fashioned can appeal to different guests, either made with bourbon or rum.
Old FashionedMix 60mls Buffalo Trace Bourbon with a couple of large chunky ice
cubes. Then mix in 10mls of sugar syrup (sugar and water reduced in a saucepan) and a couple of dashes of Angostura Bitters. Add some more ice cubes and garnish with a twist of orange peel. The bartenders secret; stir this drink plenty, the dilution of the ice and mixing in the sugar is key to making this drink taste perfect.
Indulgence
Gamers entered a new frontier, and experienced the cutting edge game play of the Super Nintendo.
The Spirit Revolution
Liquor Barons 21st Birthday Catalogue 15
1991Otzi is Europe’s oldest natural mummy found to date.
The 5300 year old remains were found partially exposed in a glacier at the Otztal Alps on the border between
Austria and Italy, Examination of the corpse has been an invaluable source of information about Chalcolithic
Europeans. Through extensive testing it seems Otzi was lactose intolerant, had worms and was infertile.
How humiliating!
Chivas Regal12YO Scotch Whisky
$4299700ml
Members Buy any bottle of Chivas Regaland go in the draw to WIN a night out in
a luxury limousine for 8 people.
Chivas Royal Salute21YO Scotch Whisky
$14999700ml
Selected stores only
PatronSilver Tequila
$9499700ml
PatronXO Cafe
$7499700ml
Hendrick’sGin
$5999700ml
Glenfiddich12YO Scotch Whisky
$4999700ml
Gentleman JackWhiskey
$4999700ml
The Glenlivet21 YO Scotch Whisky
$22100700ml
Indulgence
Members purchase any Parton product and go into the draw to WIN a bottle of Patron Platinum valued at over $450.
Selected stores only
16 Liquor Barons 21st Birthday Catalogue
1991
It has becoming increasingly difficult to believe that there was a time that West Australians only drank Swan and Emu and Nescafe, consumed very little wine, and rarely dined out. One of the Little Creatures’ founders, Howard Cearns, believes that the beer revolution had its beginnings in the West was because of the more mature beer market here due to the state’s large British population. These were more open-minded and eager to drink ales rather than largers.
It led to an influx of Irish pubs and made it possible for Phil Sexton and the team at Matilda Bay Brewery to introduce the Belgium-influenced Redback Wheat Beer and English-style dark ale, Dogbolter. The depth of flavour attracted a market to these beers. This was helped by linking it to sophisticated pubs with good food like the Sail and Anchor in Fremantle, a locality that was more cosmopolitan and more bohemian than most. Yallingup’s Bootleg Brewery gave more exposure to craft beers by combining their production with tourism. Their Wils Pils, an easy drinking pilsener and Raging Bull, a strong English-style dark ale, made their mark.
This all happened at a time when Australians were discovering boutique wines and cheeses, looking for casual dining venues, and seeking more flavour in coffee and beers. Howard Cearns suggests that there is an analogy between what happened with beer and coffee. Beer was being made by a mixture of malt, yeast, water and one type of hops (pellets). Nescafe was made by adding water to freize dried beans. Hand crafted beers were made by infusing whole hop flowers which gave better aromas and deeper flavours. Baristas were roasting and crushing beans and infusing water. This has paved the way for small brewers to spearhead the introduction of new, richer and more complex styles.
Little Creatures Brewery was a landmark and gave the craft beer revolution huge momentum. Their Pale Ale was so refreshing with its hops giving substantial flavour hits of citrus and stone fruits yet balanced by restrained bitterness. They also impacted the mid-strength market with the full-flavoured toffee and caramel tones of the Rogers dark ale. Their Little Creatures facility at Fremantle has also boosted the marketing of these craft beers.
One of the great success stories of the craft beer revolution has been the Swan Valley’s Feral Brewery. Its Feral Hop Hog is a sensational Indian Pale Ale (IPA) crammed full of hops: complex, clean and refreshing with well-balanced bitterness to finish. Its Swan Valley location is a tourist drawcard and its beers are widely available. Based in Fremantle, Gage Roads has two brisk selling beers – the flavoursome IPA Sleeping Giant and the Atomic Pale Ale.
These have been the trend setters who with other innovators like Mountain Goat, Nail, and Colonial continue to grow this small segment of the market at a time when mainstream beers are either stable or in decline.
The Explosionof hand made craft beers by Peter Forrestal
We saw the creation of the “Men in Skivvies” and children went Wiggle mad all over the world.
Liquor Barons 21st Birthday Catalogue 17
1991
James Boag’s Premiumstubbies 24’s
$4299warm
Pure Blondestubbies 24’s
$4299warm
Heinekenstubbies 24’s
$4299warm
Beck’sstubbies 24’s
$4299warm
Bintangstubbies 24’s
$3999warm
James Squire Beersstubbies 24’s
$4999warm
Matilda Bay Beersstubbies 24’s
$4999warm
Coronastubbies 24’s
$4899warm
Peroni Nastrostubbies 24’s
$4999warm
Peroni Leggerastubbies 24’s
$3999warm
Cooper’s Pale Alestubbies 24’s
$4499warm
Cooper’s Mild Alestubbies 24’s
$3499warm
Members purchaseCooper’s Mild Ale
to go into the draw to WINa Shimano Fishing Kit
one per store to be won
Bonus Peroni twin glass pack with carton purchase.
Bonus Peroni twin glass pack with carton purchase.
Bonus Bintang Singlet with carton purchase.
Don’t adjust your sets. This was the year we were introduced to the dysfunctions of the Simpson family and everything Bart. Australian television tuned into the animated sitcom , a satirical parody of a middle class American family . Within weeks some
children and their parents were at war, conservatives calling Bart a bad role model, you could imagine their horror when
South Park and Family Guy hit our small screens.
18 Liquor Barons 21st Birthday Catalogue
1991
Magner’s Cider 568ml bottles4 for $21original or pear
Bulmer’s Cider 500ml bottles6 for $21original or pear
Two Elks Cider 330ml stubbies 4pk$1499original or pear
Vinaceous Forbidden Fruit Pear Cider$899500ml
Cider is increasingly the drink of choice of a new wave of young drinkers. And its growth is not being lost on companies big and small seeking to take advantage of the cider phenomenon. The big national brands are experiencing unprecedented popularity but small boutique niche styles often very localised have also emerged.
Cider has been around for centuries, perhaps thousands of years, having probably been made before Roman England. Certainly William and his conquering Normans played a significant role with the introduction in the UK of methods of production from northern France where orchards and vineyards flourish.
In Australia it naturally followed that it would be part of our culture from the early settlements and as a general rule it was a much-localised product, rarely venturing into neighbouring towns. That, it seems, has changed with the arrival of the much-enjoyed cider from Sweden, Rekordelig. The sweeter styled cider comes in a range of flavours and has taken the country by storm, now the second most popular, just behind Strongbow but ahead of Mercury. Watch the bars and home BBQ’s this summer for the long tall glasses filled with ice and cider.
At the same time as the arrival of overseas competitors the number of local smaller scale producers has also increased with a range of different ciders made from traditional apples and pears, as well as other fruits.
Boutique ciders have also sprung up in traditional Australian wine regions such as the Yarra Valley, Margaret River, Pemberton, Beechworth and the Huon Valley.
Cider is being enjoyed by a new demographic of young people who are looking for a less bloating alternative to beer. It appears to have no gender bias and appears to be equally popular for males and females.
And the big companies are ramping up their spending to take advantage of this fastest growing segment of the market. CUB with its Strongbow, Mercury and Bulmers has three of the top five brands while Lion Nathan with its Tooheys Five Seeds has a healthy percentage of the market,
With spring upon us, and summer around the corner, the light-refreshing boost of a cider is set to reach a new audience of drinkers.
Two Elks Cider 330ml stubbies 4pk$1699berry & lime
Cider
A show about nothing and nobodies becomes a wide hit and a myriad of euphemisms, Seinfield debuts.
by Ray Jordan
Liquor Barons 21st Birthday Catalogue 19
1991Specials 29th October to 11th November 2012. While stocks last. Pictures for illustration purposes only. Prices may vary in country areas.
BYO Magazine is published by Liquor Barons Co-Op Ltd. Suite 16, 350 Cambridge St, Wembley WA 6014. P: 08 9287 2222
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Happy 21st Birthday to All Our Stores
20 Liquor Barons 21st Birthday Catalogue
1991 Tom Bulleit, founder of Bulleit Distilling Co., was inspired by his great, great grandfather’s 150 year old recipe and reprised the once-famous whiskey. Bulleit whiskey is hand crafted in small batches, and it’s Bulleit’s relentless pursuit of quality ingredients that fuels one of America’s fastest growing small batch bourbons. Bulleit has won multiple gold medals at San Francisco’s World Spirits Competition and is said to be so smooth it’s “not hot to the throat.”