Bw Retail Content

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Transcript of Bw Retail Content

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Business ContentBusiness ContentData Warehousing FunctionsData Warehousing Functions

Data Extraction&StagingData Extraction&Staging

Data Warehouse ManagementData Warehouse Management

Data AnalysisData Analysis

Data PresentationData Presentation

Information DeploymentInformation Deployment

Extractors, InfoSourcesExtractors, InfoSources

InfoCubesInfoCubes

QueriesQueries

WorkbooksWorkbooks

Tasks, RolesTasks, Roles

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Query

Web pagesWorkbooks

Mapping rules

InfoObject Order QuantityOrder QuantityCustomerCustomer

InfoSource

Extractor

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Standardiza

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InfoCube

Role

Applicatio

n View

User View

Best practice examples.Quick starting solutions.Best practice examples.Quick starting solutions.

Use Standard Content! Easily extensible.

Upgrade provided by SAP.

Use Standard Content! Easily extensible.

Upgrade provided by SAP.

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Financial Analyticsn Credit Management (2)

n Corporate Investment Management

n (1)

HR Analyticsn Controller

u Employee Turnover and RetentionManagement (1)

n Department Manageru Cockpit (2)

CRM Analyticsn Market Exploration (1)

n Marketing Analytics (2)

SCM Analyticsn Spend Optimization in Strategic

Sourcing (2)

E- Analyticsn Web Shop Manager

u E- Selling Analysis (1)

u Web Site Management (1)

Marketplace Analyticsn Marketplace Traffic Analysis (2)

n Retail New with 3.0u Retail: Category Management (2)

Our Business Content with more

than 300 Cubes is also a source of

parts for many many different

other Analytical Applications

which the customer can build!

(1): delivered with BW 3.0

(2): parts available with BW 3.0

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Accounts pay. accounting

Financial accounting

Accounts rec. accounting

Special ledger

General ledger

Profitability accounting

Cost accounting

Overhead cost controlling

Profit center accounting

ControllingSales and distribution

Purchasing

Inventory mgmt

Warehouse mgmt

Manufacturing

Logistics

Time management

Personnel management

Human Resources

Payroll

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IndustryIndustry--specificspecificBusiness ContentBusiness Content

CustomerCustomer--specificspecific

Business ContentBusiness Content

General Business ContentGeneral Business Content

Best Practice Models

Speeding up Implementation tremendouslyReducing Implementation Costsgood examples for Customer-specific Content

Accounts pay. accounting

Financial accounting

Accounts rec. accounting

Special ledger

General ledger

Profitability accounting

Cost accounting

Overhead cost controlling

Profit center accounting

ControllingSales and distribution

Purchasing

Inventory mgmt

Warehouse mgmt

Manufacturing

Logistics

Time management

Personnel management

Human Resources

Payroll

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High volume of transaction data - e.g. POS-data

Cross-application views on data, e.g. Category Management

Retail-specific reports - Perishables, POS, Merch. Logistics

Fast reaction to market changes required

Retail specific calculated Key-figures (e.g. GMROI)

Customer Relationship Management (POS, Data Mining)

Business ContentBusiness ContentData Warehouse FunctionsData Warehouse Functions

Extractors, InfoSourcesExtractors, InfoSourcesData Extraction&TransformationData Extraction&Transformation

InfoCubesInfoCubesData Warehouse ManagementData Warehouse Management

RolesRolesInformation DeploymentInformation Deployment

QueriesQueriesData AnalysisData Analysis

WorkbooksWorkbooksData PresentationData Presentation

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Retail method of AccountingRetail method of Accounting

CPFRVMI

Replenishment

CPFRVMI

Replenishment

Store Controlling

Sales Analytics

Store Controlling

Sales Analytics

LoyaltyManagement

LoyaltyManagement

Data MiningIntegration

Data MiningIntegration

POS AnalysisPOS Analysis

Supply ChainAnalytics

Supply ChainAnalytics

ArticleInfosystem

ArticleInfosystem

Merchandise & Assortment

Planning

Merchandise & Assortment

Planning

CategoryManagement

CategoryManagement

E-business Accounting

Strategic Enterprise

Management

Strategic Enterprise

Management

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Predefined role and task based information models

Automatically available within BW

Adjustable to enterprise needs

Components:n Preconfigured extraction and loading routines

(Plug-in)

nMetadata model

nReporting templates for roles and tasks

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Business Content information models consist of the following objects:nRoles

nWorkbooks and Queries

n InfoObjects (characteristics and key figures)

n InfoCubes

nUpdate Rules

n InfoSources

nExtractors

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Transferstructure

InfoCube

InfoSource

Extraction

Updating

Workbook

Query

Analyzing

Reporting

Role

R/3Syn. DataProvider

Transferstructure

Communication structure

Update rules

Mapping & Transformation Rules

Definition

n Roles

n Workbooks

n Queries

n InfoCubes

n InfoObjects

n Characteristics

n Key figures

n Update Rules

n InfoSources

n Extractors

Standadization

Individualization

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ãImmediate access to interpreted information

n ready to go reports, data models, extractors, transformations

ãConsistency of operational processes with management

processes

n for business professionals at all levels across all functions

n easily extensible

ãValidated and comparable information

n rich set of standard key performance indicators

n best practice models from 800+ installations

Key-Account-Manager

Marketing Director

Customer Contact Manager

Regional Sales Manager

Storemanager

Head of Sales

Management

Controlling

Category Manager

Head of Buying

Store Designer

Promotions Manager

Stock Planner

Pricing Manager

Head of Buying

Buyer

Materials Requirement Planner

Invoice Verification Clerk

Head of Logistics

Warehouse Manager

Quality Manager

Goods Receipt Manager

Shipping Point Manager

Motor Pool Manager

Inventory Controll Manager

Shift Planner

Return-/ Servicemanagement

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Retail method of AccountingRetail method of Accounting

CPFRVMI

Replenishment

CPFRVMI

Replenishment

Store Controlling

Sales Analytics

Store Controlling

Sales Analytics

LoyaltyManagement

LoyaltyManagement

Data MiningIntegration

Data MiningIntegration

POS AnalysisPOS Analysis

Supply ChainAnalytics

Supply ChainAnalytics

ArticleInfosystem

ArticleInfosystem

Merchandise & Assortment

Planning

Merchandise & Assortment

Planning

CategoryManagement

CategoryManagement

E-business Accounting

Strategic Enterprise

Management

Strategic Enterprise

Management

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InfoSource

MultiCube Article

PurchPrice Revaluation

SalesPrice Revaluation

Stocks-week

Stocks-month

Materials Movements

Merchandise InfoCubes

InfoCube Purchasing - PO/GR /Billing /Returns/Delivery-Plan/etc.

InfoCube Logistics - Deliveries based on Warehouse “Distribution Center” Processing/Promotion /Cross-

Docking /Flow Through/Distribution of Returns /Returns toCustomer /etc.

InfoCube Customer - Sales Order Volume /Return Volume /Delivery/Return Delivery /Sales / Credit Memo /etc.

InfoCube Consumer - Sales Order Volume/Return Volume /Delivery/Return Delivery/Direct Delivery /Direct Delivery Return Volume /Sales /etc.

InfoCube Article - Purchase Order /GR /Returns/ “Logistics Chain” Open Purchase Order Quantity /

Goods Issue/Stocks/PP-Revaluation /Inventory Correction /Sales /etc.

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Extensionsn Quantity (Basic-, Sales-, Order unit)

n Values (PV, SV, Local-/DocCurrency)

n Counters, Weight, Volume

Umbewertung

Iss./Rec. DC

Materialumbuchung

Inventory correctionBestand

Absolute KPI’s

n Issues/Receipts, +/-

n Normal/Reverse

Detailed KPI’s

n External/Cross Company (internal/external)

n E.g.: Stocks (Type, Extension)

n E.g.: Stocks transfer -> Retail: Goods ClearingIssues/Receipts DC

Customer Order

Delivery

revenueK-Gutschrift

Offer

Reichweite

Umschlag

Order Volume

RechnungGutschrift

Return to Vendor

Goods ReceiptsDelivery plan

Open Order Stock

Unter-(Überlief.

Level of scanning

Margen

GMROI

Goods Clearing

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Site Country SalesOrg

0001 USA West

Master Data

S Site

0001

A S P AS Sales SU Sales Stocks Orders

2500 PC 200,00 $ 5000,00 $ 280,000 $

500 PC 324,00 $ 7050,00 $ 60,000 $

… … … ...

Time DimensionArticle Dimension

P Month Year …

10 1999 ...

A Article MerchCategory …

2101004 2101 ...

Fakt Table

InfoCubeSite Dimension Article/Site Dimension

AS Article/Site Purch. Group

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Site Country SalesOrg

0001 USA West

Master Data

S Site

0001

A S P AS Sales SU Sales Stocks Orders

2500 PC 200,00 $ 5000,00 $ 280,000 $

500 PC 324,00 $ 7050,00 $ 60,000 $

… … … ...

Time DimensionArticle Dimension

P Month Year …

10 1999 ...

A Article MerchCategory …

2101004 2101 ...

Fakt Table

InfoCubeSite Dimension Article/Site Dimension

AS Article/Site Purch. Group

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Site Country SalesOrg

0001 USA West

Master Data

S Site

0001

A S P AS Sales SU Sales Stocks Orders

2500 PC 200,00 $ 5000,00 $ 280,000 $

500 PC 324,00 $ 7050,00 $ 60,000 $

… … … ...

Time DimensionArticle Dimension

P Month Year …

10 1999 ...

A Article MerchCategory …

2101004 2101 ...

Fakt Table

InfoCubeSite Dimension Article/Site Dimension

AS Article/Site Purch. Group

2101004/0001 001

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TransactionProcessingTransactionProcessing

OLTPBW (OLAP)External

TransformationTransformationExtractionExtraction

Extractionvia Plug-In

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BW Plug-In contains:

� New retail tables

� Additional retail programs

� Extensions of retail structures

� New transactions

� New BW specificRetail Customizingsettings

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FUp to date extraction technology

FEasier to add new fields - for SAP and for customer

FSupports several BWs

FCustomer needs no knowledge of LIS/RIS

FCentral Delta-Management which will be used by several applications

Retail (IS-R-IO) Financial (FI-IO)

- Ass. Grade

- Assortment

- Depart. No.

- Price band

- Promotion

- Promotion type

- Season

- Store group

- Comp:

Merch Cat/Article

Promot/Article

Mat. Manage. (MM-IO)

- Stocktype

- Order reason

- Purch.group

- Purch. Org.

- Merch Cat.

- Storage Location

- Vendor

- Supplier

Application Component

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Logistics (LO-IO)

- Sold to Party

- Customer

- Supplying plant

- Article

- Ship to party

- Site

Info

Ob

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- Company code

SAP-R/3-IO

- Version

Sales & Distrib (SD-IO)

- rejection Reason

- Product catalog

- Consumer

- Article type

- Prod. Hierarchy

- Sales group

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MARA

Source table

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Change Object:MARA - Material

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BW Master data Table

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2LIS_03_UM

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MARD MARC MSPRMSPR

PurchasingPur.Document EKKO MCEKKO +

EKPO MCEKPO +EKET MCEKET +

Sales & DistributionSales Order VBAK MCVBAK +

VBAP MCVBAP +VBKD MCVBKD +

Delivery LIKP MCLIKP +LIPS MCLIPS +

Billing VBRK MCVBRK +VBRP MCVBRP +

Inventory ControllingMaterial Document MSEG MCMSEG +AccountingRevaluation at cost BSEG MCMSEG +

RetailSales Price Revaluation USEG MCUSEG +

Stock InitializationMaterial Stocks MCMSEG

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Application LIS-Communication Log.-Extraction Data/InfoSource structure structure

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Function modules:

LOG_CHECK_ENRICHMENTLOG_CHECK_PROCESSKEYLOG_CONTENT_ BILLINGLOG_CONTENT_DELIVERYLOG_CONTENT_ORDERLOG_CONTENT_PURCHASINGLOG_CONTENT_PURCHISEPRICE_REVALLOG_CONTENT_SALESPRICE_REVALLOG_CONTENT_STOCKS_MSEG

Development class: MCBWFunction group: MCRS

Data enhancement for BW (Trans. Keys)

OLTP: Managing Extract Structures 2.0B

� The aim is to manage extract structures, used to transfer logistics movement data from the source system into the BW.

� Initialization must be prepared by source system. A setup fills setup tables, which are extracted during initialization.

� Use BW Log for controlling Data transfer

� Central Maintenance-tool for

� Extract-Structures

� InfoSource MetaData

� Updating activation

� Pick CommStructure fields

� V3-Updating

� Check events

OLTP: Customizing Cockpit (20B)

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Grouped by Communication-structures

SAP-Standard delivers entries/extractstructures, customer can add own fields

Missing entries are added automatically (“brand”)

Customer can not use all fields of Communcation-structures (like internal IDs)

OLTP: Enhancement of Data Sources 2.0B(Maintain Extractstructure)

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ExtractstructurePurchasing Header

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InfoCubes

Communication structureCommunication structure

Transfer StructureTransfer Structure Transfer StructureTransfer Structure

Extract Source StructureExtract Source Structure

Transfer StructureTransfer Structure

Transformation rules

Update Rules

Business InformationWarehouse Server

Staging Engine

OLTP System 1 OLTP System 2

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Transfer StructureTransfer Structure

Extract Source StructureExtract Source Structure

Transfer StructureTransfer Structure

Transfer StructureTransfer Structure

SourceSystems

BusinessInformationWarehouse

Server

Pull-principle

InfoSource

Updating

DataSource

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DataSource - 6 Key figures

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

InfoCube - XX Key figures

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

MCEKKO - 20+ Key figures

MCVBAP - 20+ Key figuresMCUSEG - 20+ Key figures

MCMSEG - 20+ Key figures

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Decode Process Key

Encode with Process Key

001 Sales Order

002 Return Order

003 Sales Order / Direct

004 Return Order/ Direct

101 Delivery / Customer

106 Return / Customer

151 Delivery/ CC / int.

156 Return / CC / int

201 Invoice

202 Credit Memo

..

n Transfer qty (base unit)n Transfer qty (sales unit)n Transfer PP w/o VATn Transfer SP w/o VATn Transfer SP w VATn No. of transactions

Key FiguresProcess Key

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Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Communication-Structure

Vendor Site etc. TrKey PPw/oT SPw/oT SPwT BaseQty OrdQty NoTr

R3001 W52 ... 001 289.30 312.76 350 12 12 4R3004 W23 ... 002 34.09 87.73 99 100 10 2R3001 W52 ... 007 22 27.88 33 22 22 1R3003 E98 ... 001 214.60 510.83 600 3 3 3DC214 E98 ... 012 1506 1542 1900 190 190 12R3002 W12 ... 002 24.20 27.55 32 20 4 5DC029 W17 ... 016 520.99 553.90 660 660 33 10... .. .

Fact Table

With each Process-key several key-figures are filled

InfoSource

Use Process keys to separate transactionsUse Process keys to separate transactions

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Retail method of AccountingRetail method of Accounting

CPFRVMI

Replenishment

CPFRVMI

Replenishment

Store Controlling

Sales Analytics

Store Controlling

Sales Analytics

LoyaltyManagement

LoyaltyManagement

Data MiningIntegration

Data MiningIntegration

POS AnalysisPOS Analysis

Supply ChainAnalytics

Supply ChainAnalytics

ArticleInfosystem

ArticleInfosystem

Merchandise & Assortment

Planning

Merchandise & Assortment

Planning

CategoryManagement

CategoryManagement

E-business Accounting

Strategic Enterprise

Management

Strategic Enterprise

Management

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POS InfoCubes

InfoCube POS-Data

- Sales as per receipt

InfoCube POS-Revision (Loss prevention)

- Transaction data

POS Interface

MCPOSCAS

MCPOSREC

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LISCommunication Extraction-structure Data/InfoSource

Structure

POS-System

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BW 2.0B - POS- Retail Extraction-Structures

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POS-Balancing Loss Prevention

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Return on

information

Time

326

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Consumer Information

n Promotion Planningn Shelf optimizationn Shift planning

n Direct marketingn Target group specific

assortmentsn Marketing controlling

Customer Groups

Subgroups e.g.• Bargain hunters• Regular customers• Strategic customers

AB

C

Consumer‘s “ballot paper“

Buying Patterns

companion sales

e.g. “diapers and beer bought together on Thursday nights

Algorithms

When?

What?

How?

POS dataConsumer data

Knowledge Discovery / Data Mining

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CPFRVMI

Replenishment

CPFRVMI

Replenishment

Store Controlling

Sales Analytics

Store Controlling

Sales Analytics

LoyaltyManagement

LoyaltyManagement

Data MiningIntegration

Data MiningIntegration

POS AnalysisPOS Analysis

Supply ChainAnalytics

Supply ChainAnalytics

ArticleInfosystem

ArticleInfosystem

Merchandise & Assortment

Planning

Merchandise & Assortment

Planning

CategoryManagement

CategoryManagement

E-business Accounting

Strategic Enterprise

Management

Strategic Enterprise

Management

Store Controlling

Short-term Retail Profitability Statement

Data SourcesFinancial AccountingRetailHuman Ressourcesadditional Data (No. Customers, etc.)

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HR CO Retail

Store Controlling

Log.Data

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Data

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Integration Retail/HR/FI-CO in SAP BW

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CPFRVMI

Replenishment

CPFRVMI

Replenishment

Store Controlling

Sales Analytics

Store Controlling

Sales Analytics

LoyaltyManagement

LoyaltyManagement

Data MiningIntegration

Data MiningIntegration

POS AnalysisPOS Analysis

Supply ChainAnalytics

Supply ChainAnalytics

ArticleInfosystem

ArticleInfosystem

Merchandise & Assortment

Planning

Merchandise & Assortment

Planning

CategoryManagement

CategoryManagement

E-business Accounting

Strategic Enterprise

Management

Strategic Enterprise

Management

MAP und BW

Retail 46C + BW 20B

BW-System R/3-System

MAP-PlanningMAP-Reporting

Planned data(1)

Planned-

actual data(2)

MAP-ISActual data(4)

Planned data(3)

R/3-System

Extraktor-IS

Actual data(6)

Actual data(5)

MAP und BW

Retail-Cubes

Planned-

actual data(7)

MAP-Cube

MAP and BW: Reading actual data

Assign Infocube to Planning scenario

Reading actual data

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Replenishment

CPFRVMI

Replenishment

Store Controlling

Sales Analytics

Store Controlling

Sales Analytics

LoyaltyManagement

LoyaltyManagement

Data MiningIntegration

Data MiningIntegration

POS AnalysisPOS Analysis

Supply ChainAnalytics

Supply ChainAnalytics

ArticleInfosystem

ArticleInfosystem

Merchandise & Assortment

Planning

Merchandise & Assortment

Planning

CategoryManagement

CategoryManagement

E-business Accounting

Strategic Enterprise

Management

Strategic Enterprise

Management

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Embedding organisations’ individual strategic, tactical and day-to-day collaborative category management processes

Allowing Allowing dynamic dynamic process process

customisationcustomisation

Providing Providing dynamic links dynamic links to analytical to analytical templatestemplates

Integrating Integrating transactional transactional data in realdata in real--

timetime

Integrating Integrating CatMan with CatMan with

store store operations operations processesprocesses

Providing Providing operational operational

transparencytransparency

Supporting Supporting external external

collaboration collaboration & cross& cross--

functional functional teamworkteamwork

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OLAPProcessor

Flat File Single

StandardizedInterfaces for

External data upload

e.g. for major Data providers

BW

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At all points across the CDT / category hierarchy

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A key factor for effective collaborative category management

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CMworkplaces

CM analytics(market & POS view)

Lean process workflow

SEM for planning

Categorylogistics

POSdata

mapping

Master Data/CDT workflow

SAP POS Article/SKU/Day

MAPThird party POS data

Warehouse

Layout WB

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mp

lexi

ty

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Package 2Package 2

Package 3 & 4Package 3 & 4

nCollaborative portal

n Lean CM workflow

nCDT maintenance

nData integration

nMerchandising functionality

nPOS data handling

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CPFRVMI

Replenishment

CPFRVMI

Replenishment

Store Controlling

Sales Analytics

Store Controlling

Sales Analytics

LoyaltyManagement

LoyaltyManagement

Data MiningIntegration

Data MiningIntegration

POS AnalysisPOS Analysis

Supply ChainAnalytics

Supply ChainAnalytics

ArticleInfosystem

ArticleInfosystem

Merchandise & Assortment

Planning

Merchandise & Assortment

Planning

CategoryManagement

CategoryManagement

E-business Accounting

Strategic Enterprise

Management

Strategic Enterprise

Management

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InfoCube Goods Procurement InfoCubes Sales Audit

InfoCubes Campbell Integration

InfoCubes Category Management

InfoCubes MAP- Scenario (2.0B)InfoCube Article

InfoCube Customer

InfoCube Consumer

InfoCube Merchandise Flow InfoCubesShopping Basket

Analysis (2.0B)

InfoCubes Article-

Scenario (2.0B)

EnterpriseManagement

Strategic EnterpriseManagement

Business Intelligence Managerial Accounting Financial Accounting

Customer RelationshipManagement

Market Research & Analysis Sales Support Customer Service Customer Loyalty

Category Management

Collaborative Business Planning

Merchandise & AssortmentManagement

Product Introduction &Maintenance

Price & Promotion Management

ProcurementVendor Relationship

ManagementForecasting & Allocation Purchasing Settlement

Supply ChainManagement

Distribution PlanningInventory

ManagementWarehouse

ManagementShipping &

TransportationReplenishment

Sales Channels Store Business Catalog Sales e-Commerce Interactive TV M-Commerce

Business SupportHuman Resource CoreFunctions & Strategy

Human Resource Analytics & Enabling Solutions

Treasury/Corporate FinanceManagement

Fixed Asset Management

Integration of SAP BW and SAP Retail

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End-to-end data warehouse solution

n Integrated tool-set

n Easy-to-use Administrator Workbench for implementation and

maintenance.

n Business Content - Preconfigured information models reduce cost to

build and maintain.

End-user access

n Single-point of access to all enterprise information

u User-friendly Business Explorer with graphical front-end

u Self-service for all levels eliminates IT backlog

n Immediate access for real-time decision making (OLAP engine provides a

powerful interactive analysis instrument).

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Flexibility & Openness

n Supporting diverse databases, operating systems and hardware platforms.

n Open BAPI´s for external data sources, third party extraction and analysis tools.

Scalability

n Fast and easy implementation with preconfigured Business Content

n Flexible design for individual needs

n Can easily grow while meeting performance demands

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½End-to-end data warehousing and OLAP solution

½Pre-loaded with SAP’s business process know-how (Retail Business Content)

½Analysis without programming (Ad-hoc Reporting)

½Consistent, intuitive user interface

½Member of mySAP.com family

á Low cost to maintain

á Fast implementation

á Faster analysis results

á Low training costs

á Future-proof

New Generation Data Warehouse Solution