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Buzzaar Presentation WNC14 Torino
9
BUZZAAR PRESENTATION WORLD NEWSPAPER GONGRESS 2014 9.6.2014 PASI VUORIO, ANTTI ERÄNNE VUOLE OY
description
Buzzaar is a completely new kind of solution that combines all the online services needed by the local business. Already today over 70% of purchase decisions are online affected. Local business needs tools to reach and connect with the local online audience. Buzzaar integrates ecommerce, social features, advertising and content marketing into single and easily managed platform. Buzzaar brings together the content and product offering provided by the local businesses. Buzzaar creates a living community where people can find offers, inspirations, recommendations and services near their home.
Transcript of Buzzaar Presentation WNC14 Torino
BUZZAAR PRESENTATION
WORLD NEWSPAPER GONGRESS 2014
9.6.2014PASI VUORIO, ANTTI ERÄNNE VUOLE OY
85% OF COMMERCE HAPPENS OFFLINE, > 50% OF BUYING DECISIONS ARE MADE ONLINE!
MissionHelp local businesses connect with consumers online
SOLUTION: ECOMMERCE AND CONTENT MARKETING PLATFORM
CREATE ONLINE EXTENSION OF OFFLINE STORE CONCENTRATE ON CUSTOMER SERVICE AND TWO-WAY COMMUNICATION
CONTENT
EVENTS
DISCUSSIONS
BUZZAAR FOR CONSUMERS
FIND LOCAL BUSINESSES AND SERVICES
GET BEST LOCAL OFFERS GET INSPIRED BY CONTENT AND
DISCUSSIONS FIND REVIEWS AND
RECOMMENDATIONS
POWERED LOCAL MARKETPLACE
RESPONSIVE DESIGN: OPTIMIZED
FOR MOBILE
Local Marketplaces
MARKETPLACE NETWORK
Themed Marketplaces
Home&Garden
Beauty&Women
?
Health&Sports
…
City 1
City 2
City 3
City 4B
B
B
MER
CH
AN
TS
ContentProductsDealsTicketsDigital
ONE SYSTEM, MULTIPLE MARKETPLACES
MEDIA OWNER
BUZZAAR MARKETPLACE
CLOUD
IN CO-OPERATION WITH MEDIA
LOCAL MEDIA
visitors
brand
sales
contentproducts
MEDIA OFFERS• EXISTING RELATIONSHIP WITH
BUSINESSES• EXISTING AUDIENCE AND LOCAL
MARKETING CHANNEL• TRUSTED BRAND• PREMIUM CONTENT
BUZZAAR OFFERS• NEW ONLINE BUSINESS MODEL
FOR PUBLISHER• DEEPER ENGAGEMENT WITH
LOCAL BUSINESSES• MORE DATA ABOUT AUDIENCE• NEW, INTERESTING CONTENT
DIGITAL FRANCHISE
BUSINESS MODEL AND OFFERING FOR BUSINESSES
ONE-STOP-SHOP FOR BUILDING YOUR ONLINE PRESENSE AND MARKETING
PLATFORM FOR ECOMMERCE, MARKETING, COMMUNICATIONS, GIFT CARDS AND COUPONS…
PLACE IN TRUSTED, HIGH VOLUME MARKETPLACE
VISIBILITY IN LOCAL MEDIA
99 EUR
/MONTH
BUZZAAR SERVICE FOR PUBLISHER
DEMO AND MORE INFORMATION AT BUZZAAR.IO
