Business Web Design & MarketingDignity for Children Students

Lesson 1

Introduction

Welcome!

Introduction Name Class Major Subjects What do you expect from this course?

Get to know me Bachelor of Accountancy from

Malaysia University Worked in Multi National

Companies in Singapore for about 7 years

Learned about online business in Singapore

Started my journey into creating websites for business

Full time marketing websites

What you will learn? Create a Professional Website Without

Programming Knowledge Collect Payments From Your Website Marketing your Website Without

Spending A Fortune 9 Common Mistakes To Avoid In

Creating Your Website

6

Agreement Interactive class Attendance is compulsory for all classes 8 weeks in total with tutorials on Friday Homework must be completed Hands-on class with computers

Website

WebsiteCompilation of a few pages and pictures that can be accessed onlineWho owns the website?Who has full control on the website?

Website Scripts

Wordpress

WordPress Content Management System Online Free or need to pay? Download & create professional website Business website Blogging eCommerce website Directory website

Difference

Which WordPress to use?

Features .COM .ORG

Domain No Yes

Hosting No Yes

Install Themes No Yes

Install Plugins No Yes

Full Control No Yes

Google Ranking No Yes

URL/Domain NameWhich is Website?www.wix.comwww.wordpress.comwww.website.comwww.squarespace.comwww.weebly.comwww.dignityforchildren.orgwww.blogspot.com

Domain names

Most popular domain names .com .net .org country specific:

.us.com.my.my.asia

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Keywords What is keyword Why is keywords important How to choose keywords for your

website Which is the buying keywords Country specific

Hands-On Keyword planner tool

Group Topics1. Food & Beverage2. Sewing & handicrafts3. Modern Farming4. Wood Works5. Hair Saloon6. Manicure & pedicure

Hands on: WordPress Login to Wordpress dashboard:

Username:Password:

Permalinks - search engine friendly URLDiscussion - reduce spams from robotsGeneral - configure local timezone

Website Page Title Keyword Search Engine 7 words maximum 60 characters maximum keywords - first 3 words

Website Pages Home About Us Services Contact Us

W1 HOMEWORK Research on keywords on your niche Download keywords Create Website Title Create Website Menu

Next week Website Page Title 6 Essential Pages How to write Contents Where to get pictures