Are You Smarter Than a 5th Grader? Topic 3

Marketing

Are You Smarter Than a 5th Grader? Topic 3

Marketing

Are You Smarter Than a 5th Grader?

Are You Smarter Than a 5th Grader?

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5th Grade Topic 15th Grade Topic 1 5th Grade Topic 2

4th Grade Topic 34th Grade Topic 3 4th Grade Topic 4

3rd Grade Topic 53rd Grade Topic 5 3rd Grade Topic 6

2nd Grade Topic 72nd Grade Topic 7 2nd Grade Topic 8

1st Grade Topic 91st Grade Topic 9 1st Grade Topic 10

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5th Grade Topic 1 Question 5th Grade Topic 1 Question An Australian shoe manufacturer creates

a new logo to establish a global brand image.

Which type of marketing strategy is it addressing?

(A) Product(B) Price(C) Promotion(D) Place/distribution

An Australian shoe manufacturer creates a new logo to establish a global brand image.

Which type of marketing strategy is it addressing?

(A) Product(B) Price(C) Promotion(D) Place/distribution

5th Grade Topic 1 Answer 5th Grade Topic 1 Answer

(A) Product (A) Product

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5th Grade Topic 2 Question 5th Grade Topic 2 Question

Frank purchased a dishwasher so that his family could spend more time together.

What factor influencing consumer choice applies to this decision?

(A) Economic(B) Government(C) Organisational(D) Socio cultural

Frank purchased a dishwasher so that his family could spend more time together.

What factor influencing consumer choice applies to this decision?

(A) Economic(B) Government(C) Organisational(D) Socio cultural

5th Grade Topic 2 Answer 5th Grade Topic 2 Answer

(D) Socio cultural(D) Socio cultural

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4th Grade Topic 3 Question4th Grade Topic 3 QuestionWhich of the following aspects of

marketing is NOT addressed by consumer law?

(A) Warranties(B) Positioning(C) Implied conditions(D) Deceptive advertising

Which of the following aspects of marketing is NOT addressed by consumer law?

(A) Warranties(B) Positioning(C) Implied conditions(D) Deceptive advertising

4th Grade Topic 3 Answer4th Grade Topic 3 Answer

(B) Positioning(B) Positioning

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4th Grade Topic 4 Question4th Grade Topic 4 QuestionWhich of the following consumer choices is

influenced by a psychological factor?

(A) Making food choices based on medical advice(B) Purchasing a generic brand in preference to a

more expensive manufacturer’s brand(C) Purchasing take-away food in order to

provide more time for family interaction(D) Choosing a healthy food from the canteen

rather than a deep-fried product, toencourage weight loss

Which of the following consumer choices is influenced by a psychological factor?

(A) Making food choices based on medical advice(B) Purchasing a generic brand in preference to a

more expensive manufacturer’s brand(C) Purchasing take-away food in order to

provide more time for family interaction(D) Choosing a healthy food from the canteen

rather than a deep-fried product, toencourage weight loss

4th Grade Topic 4 Answer4th Grade Topic 4 Answer

(D) Choosing a healthy food from the canteen rather than a deep-fried product, to encourage weight loss

(D) Choosing a healthy food from the canteen rather than a deep-fried product, to encourage weight loss

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3rd Grade Topic 5 Question3rd Grade Topic 5 QuestionWhich of the following best describes selling-oriented

marketing?

(A) Using aggressive advertising to persuade customers to purchase products

(B) Satisfying the current and future preferences of customers to ensure long-term

success(C) Pursuing production efficiencies to deliver quality

products at prices that attractconsumers(D) Enhancing the quality of working life to motivate staff

to deliver high-qualitygoods and services

Which of the following best describes selling-oriented marketing?

(A) Using aggressive advertising to persuade customers to purchase products

(B) Satisfying the current and future preferences of customers to ensure long-term

success(C) Pursuing production efficiencies to deliver quality

products at prices that attractconsumers(D) Enhancing the quality of working life to motivate staff

to deliver high-qualitygoods and services

3rd Grade Topic 5 Answer 3rd Grade Topic 5 Answer

(A) Using aggressive advertising to persuade customers to purchase products

(A) Using aggressive advertising to persuade customers to purchase products

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3rd Grade Topic 6 Question3rd Grade Topic 6 QuestionA popular rock band has released a new

CD. A large department store has decided to sell this CD at below cost price. What strategy is the store using?

(A) Price points(B) Market pricing(C) Price skimming(D) Loss leader pricing

A popular rock band has released a new CD. A large department store has decided to sell this CD at below cost price. What strategy is the store using?

(A) Price points(B) Market pricing(C) Price skimming(D) Loss leader pricing

3rd Grade Topic 6 Answer3rd Grade Topic 6 Answer

(D) Loss leader pricing(D) Loss leader pricing

2nd Grade Topic 7 Question2nd Grade Topic 7 Question

A soft drink company has designed a multicoloured bottle to market its new drink. Which marketing strategy is being used by the company?

(A) Place (B) Price (C) Product (D) Promotion

A soft drink company has designed a multicoloured bottle to market its new drink. Which marketing strategy is being used by the company?

(A) Place (B) Price (C) Product (D) Promotion

2nd Grade Topic 7 Answer2nd Grade Topic 7 Answer

(C) Product(C) Product

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2nd Grade Topic 8 Question2nd Grade Topic 8 Question

A bank charges a fee to customers of other banks who use its ATM service. What is the pricing method being used by the bank?

(A) Cost-based (B) Break-even (C) Market-based (D) Competition-based

A bank charges a fee to customers of other banks who use its ATM service. What is the pricing method being used by the bank?

(A) Cost-based (B) Break-even (C) Market-based (D) Competition-based

2nd Grade Topic 8 Answer2nd Grade Topic 8 Answer

(A) Cost-based(A) Cost-based

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1st Grade Topic 9 Question1st Grade Topic 9 QuestionPositioning is a part of which

business function?(A) Accounting(B) Finance(C) Marketing(D) Operations

Positioning is a part of which business function?

(A) Accounting(B) Finance(C) Marketing(D) Operations

1st Grade Topic 9 Answer1st Grade Topic 9 Answer

(C) Marketing(C) Marketing

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1st Grade Topic 10 Question1st Grade Topic 10 Question

A business is offering next day delivery of cleaned and scaled fish to restaurants.

What type of market is the business targeting?

(A) Consumer (B) Intermediate (C) Resource (D) Wholesale

A business is offering next day delivery of cleaned and scaled fish to restaurants.

What type of market is the business targeting?

(A) Consumer (B) Intermediate (C) Resource (D) Wholesale

1st Grade Topic 10 Answer 1st Grade Topic 10 Answer

(B) Intermediate(B) Intermediate

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Million Dollar QuestionGrade Level Topic 11

Million Dollar QuestionGrade Level Topic 11

1,000,000 Question1,000,000 QuestionBeautiful Skin Pty Ltd has decided to

market a razor for women. It has calculated total production costs for each razor and added a 10% margin to set the final price.

Which type of pricing is this?(A) Break-even pricing(B) Competition-based pricing(C) Cost pricing(D) Market pricing

Beautiful Skin Pty Ltd has decided to market a razor for women. It has calculated total production costs for each razor and added a 10% margin to set the final price.

Which type of pricing is this?(A) Break-even pricing(B) Competition-based pricing(C) Cost pricing(D) Market pricing

1,000,000 Answer 1,000,000 Answer (C) Cost pricing(C) Cost pricing

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