Business Model Canvas of ITC Hotel
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Transcript of Business Model Canvas of ITC Hotel
![Page 1: Business Model Canvas of ITC Hotel](https://reader033.fdocuments.us/reader033/viewer/2022050700/55aabe8d1a28ab40138b48a2/html5/thumbnails/1.jpg)
Prepared by- Asgar Hussain Inamdar
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ITC HotelsITC Hotels is India's second largest hotel chain with over 100 hotels. Based in the Hotels Division Headquarters at the ITC Green Centre in Gurgaon, New Delhi, ITC Hotels is also the exclusive franchisee of The Luxury Collection brand of Starwood Hotel and Resorts in India. It is part of the ITC Limited (formerly India Tobacco Company) group of companies. ITC Hotels is regularly voted amongst the best employers in Asia in the hospitality sector.
![Page 3: Business Model Canvas of ITC Hotel](https://reader033.fdocuments.us/reader033/viewer/2022050700/55aabe8d1a28ab40138b48a2/html5/thumbnails/3.jpg)
Key Resources
1.Human Resources
2.Infrastructure
3.Capital
4.Utilities
5.Raw Material of food
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Key Activities
1.Lodging
2.Boarding
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Key Partners
1 Logistic Partners
2 Legal Partners
3 Investors
4 Audit/Financial partner
5 Cox & Kings
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Value Creation
1 Food of all cuisine
2 Quality of food
3 Combo offers
4 Offers on weekdays
5 Good Service for guests
6 Better Room Service
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Value Proposition
1 Value for money
2 Marketing and sales via newspaper and tv
3 Best Services in proposed charges
4 Online bookings
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Customer Segment
1 Tourists
2 Urban Population
3 Organizations
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Customer Channel
1 Advertising in newspaper
2 Advertising on tv channels
3 Social Networking sites
4 References
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Customer Relationship
1 Customer Care Service
2 Offers/Discounts
3 Loyalty points
4 Good Service
5 Fast Service
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Cost Structure
Cost involved in all the parts of business model
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Revenue Stream
1 Lodging
2 Boarding
3 Other Rentals(Banquet Hall,etc)
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