BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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Transcript of BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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Why do Storiesstick?
A
ASHUTOSH
ANTARISH
GA
HAR
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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What is so special about stories?
S
T
O
R
I
!
S
Simulation
Transfer
O-beat
Relatable
Inspiration
Emotional
Sticks!
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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Stories v/s r" #acts
$e Ethical Take the
hi%h roa& an& "ou 'ill
never re%ret it
- Instructive
- (reates less impact
- )enerall" I%nore&
Gi#eco$yo'(yo're$
*o!
- Entertainin%
- +akes "ou think
- Sticks for a lon% time
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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,rt of Spottin%
-Spottin% stories is easier an& mthan creatin% them
- Stories &o not a% themselves
ri%ht ones!!
- Stories shoul&- +otivate. plif
1 We2ve %ot a variet" of lo' fat
san&'iches3
1 Eat Sub'a". lose 'e
chan%e "our life3
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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(onnection 4lot
4ri&e
Ecstas"
4atriotism
nit"
$ri&%es )aps- REthnic. Reli%iou
+akes us tolera
lovin%
$uil&s Relation
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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(hallen%e 4lot
- Work har&er. overcome obstacles
-,ppeal to our perseverance an&
coura%e
- Inspire us to act
-Triumph of sheer 'illpo'er over
a&versit"
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(reativit" 4lot
E5perime
nt 'ith
ne'
approach
es
are to
be
&ierent
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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Stories are Sprin%boar&s
- +obili0e people to act
- En%a%e the little voices insi&e our
hea&s
- Stories are sprin%boar&s to &ierent
&estinations
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The curse of kno'le&%e
-4resenters for%et that thcannot hear the same tun
can
- Stories sin%le han&e&l" &
of kno'le&%e
- Stories stimulate an& insp
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A ti.ht k&it /!i)o.'e
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7/24/2019 BUSINESS COMMUNICATION - FINAL PRESENTATION.pptx
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Subtle Thin%s
The au&ience has a vote The game of Chinese Whisper is real! Do the last and rst words match? If yes, play on
The %oo& orator 6S The sticker
The two arent the same. ticing sills are di"erent!
The ocean is too lar%e to be boile& #ilter the $Telling %nswer stage from the $#inding
%nswer stage. &ncomplicate.
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7e" to Success
S
U
0
0
!
S
S
SI+48E
*E94E(TE
(O*(RETE
(REI$8E
E+OTIO*,8
STORIES
ST(7!
Pe%ce
P%y %t
U&dersre$e
A.ree %&
0%
Act
0ONGRAT
Peace
Pay at
Undersreme
Agree an
Ca
Act
CONGRAT