BUNTE PLEASURE & STYLE - bcn.burda.de · 3 BCN Burda Community Network GmbH a Burda company BUNTE...
Transcript of BUNTE PLEASURE & STYLE - bcn.burda.de · 3 BCN Burda Community Network GmbH a Burda company BUNTE...
a Burda company
BUNTE PLEASURE & STYLE STAND ALONE 2020
Issue 1 20.05.2020 Issue 2 14.10.2020
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The overarching brand BUNTE, Germany's largest people magazine, demonstrates once again its many years of expertise, exclusivity and feel for the right topics.
In 2020, BUNTE publishes the first german magazine that combines society, conviviality and enjoyment.
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BUNTE PLEASURE & STYLE
There are now many cooking magazines. BUNTE Pleasure & Style offers more.
BUNTE Pleasure & Style is more than just a cooking magazine. It is a lifestyle magazine and contains topics around food, celebrities,
hospitality, parties & celebrations. The magazine is positioned in the premium and lifestyle category, with a special focus, like BUNTE itself, on
content related to celebrities.
NO ORDINARY FOOD MAGAZINE
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BUNTE PLEASURE & STYLEREADERS WITH PARTICULARLY HIGH INTEREST
980.000
1.100.000
1.010.000
780.000
850.000
670.000
2.870.000
3.270.000
2.440.000
Cooking: I do severaltimes a week
Invite guests, meet withfriends, acquaintances: Ido at least once a month
I'd call myself aconnoisseur: Applies
fully or rather
BUNTE
meine Familie& ich
essen & trinken
Source:* best4planning 2019 II (from 14 years)
The enthusiasm of BUNTE readers for food-related topics has always been very high and readers show above-average interest, especially in cooking (2.8 million readers) and the pleasurable moments of life (2.4 million readers)*.
The target group of BUNTE Pleasure & Style is between 40 and 75 years of age. They are cheerful, willing to explore new things, cosmopolitan and maintain a cultivated lifestyle. The readers love to receive lifestyle information and nutrition tips, to try out different dishes and attach great importance to the editorial recommendations.
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BUNTE PLEASURE & STYLEFACTS
Copy price 4,90 €
Circumference 100 P. (96 P. + 4 P.)
Format 215 x 289 mm (W x H)
Print run approx. 180,000 copies per issue(50,000 for freundin-Bundle) plus Discounter quantity if applicable
Paper high quality, gelumbeckt
Gross price* 1/1 page à 14,500 € gross
1/2 page à 8,900 € gross
1/3 page à 6,900 € gross
BUNTE Pleasure & Style 1/20: BUNTE Pleasure & Style 2/20:First day of sale 20.05.2020 First day of sale 14.10.2020Closing date for ads 21.04.2020 Closing date for ads 09.09.2020
Closing date for 21.04.2020 Closing date for 16.09.2020
printer‘s copies printer‘s copies
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BUNTE PLEASURE & STYLETOPICS ISSUE 1/20
In issue 1/20 you can expect the following topics:
- The perfect pasta à la Wilson Gonzalez Ochsenknecht Where does the best asparagus come from?
- Garden party at Lilly to Sayn-Wittgenstein - Fruit cake with Victoria Lauterbach - The perfect host XY- Which glass to which wine? - Why Asian cuisine makes you happy - with Janina Uhse- Tuscany feeling with Nina Ruge- Really noble: The wines of the German nobility - Survey among celebrities (how do you sin at the table?)- The Food Horoscope- How do I decorate for my dinner? - (These are proposed topics which can take place in a similar way)
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“I CAN RESIST ANYTHING EXCEPT
TEMPTATION.”-OSCAR WILDE
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CONTACT BUNTE
Katharina SchmidtBrand Manager BUNTE089 9250 [email protected]
Meike NevermannHead of Brand ManagementSenior Brand Manager BUNTE089 9250 [email protected]
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ADDITIONAL INFORMATION AND PROMISE OF INDEPENDENCE
Separation of advertising and editing - our promise of independence:
All publishers of Hubert Burda Media stand by their legal and press-ethical obligation to separate journalistic content from advertising and to prevent unfair influence on the editorial part of their publications. Paid publications are marked if necessary. In this way we defend the credibility of our journalistic products, which constitute their value as advertising media.Therefore, the following principles and reservations apply to all information and statements in this offer:
− The design of the journalistic-editorial part is always at the discretion of the editorial department concerned.− The exchange on prospective topics is intended to enable our advertisers to plan their advertising activities properly, but does not constitute
an obligation to create or publish specific content.− The booking of paid forms of advertising does not allow the customer to influence the content of journalistic articles.− Product mentions in editorial reports are made exclusively in the context of the readers' interest in information. They may not cross the
border to surreptitious advertising and are not linked to payment or advertising.− Example representations in this offer are non-binding and are subject to the implementation of the above provisions.
FOR THE ATTENTION OF PARTNERS