Building Capacity to Advocate for Change May 24, 2007
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Transcript of Building Capacity to Advocate for Change May 24, 2007
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Building Capacity to Advocate for Change
May 24, 2007
GLA Capacity Building
PLEASE ALSO JOIN US ON THE PHONE CALL:(Toll-free): +1 (866) 802-7363 Participant Code: 6145590598#
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Presenters
Rebecca Gurney, GLA Advocacy Coordinator
Frank Martinelli, GLA Capacity Building Consultant
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Session PurposeTo provide strategies for initiating and sustaining capacity building efforts in your association to support effective advocacy.
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Session AgendaIntroductions and Your One Challenge
GLA CB Framework/Where Advocacy Fits In
What Has To Be In Place In Order To Do Effective Advocacy?
GLA Advocacy Resources
Capacity Building Inventory
Your Back Home Plan
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Introductions
Your name, role and association
One challenge for your association’s advocacy efforts
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GLA Capacity Building Framework
Governance & Leadership
Mission, Vision &Strategy
Service Delivery& Impact
ResourceDevelopment
StrategicRelationships
InternalManagement &
Operations
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GLA CB Framework/Where Advocacy Fits
In
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Capacity for Advocacy
Building Capacity for Effective Advocacy is more than Acquiring Advocacy Skills
Review CB Assessment Tool: Key CB Categories
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What Has To Be In Place In Order To Do Effective
Advocacy?
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Key Elements
YWs with active advocacy initiatives have these things in common:
1. Board-level commitment
2. An established issue agenda
3. Someone designated to move the work along
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Key Elements
Advocacy linked to strategic plan vs. add on
Board recruitment linked to mission-driven advocacy and public policy work
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Review CB Assessment Tool: Key CB Categories
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Key CB CategoriesMission, Vision and Strategy
#1. Mission #2. Vision Clarity #3. Vision Boldness #8. Collaborative Planning
Governance and Leadership 3. Board Participation in Fundraising #4. Board Influence and Reach in Community #5. Board Recruitment and Development
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Key CB CategoriesService Delivery and Impact
#1. Program/ Service Relevance & Integration #3. Customer-focused Program/Service
Development #2. Monitoring of External Environment #6. Advocacy
Resource Development #2. Fund Development Planning #3. Funding Diversification #4. Donor Development
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Key CB CategoriesStrategic Relationships
#1. Presence, Involvement and Influence in Local Community
#2. Development & Nurturing of Partnerships & Alliances
#3. Communications Strategy#5. YWCA USA Brand Integration#6. Public Relations & Marketing
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Key CB CategoriesInternal Management and Operations
#6. Volunteers (Non-board)#9. Internal Coordination#16. Computers, Email and Internet
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NCNA Building Capacity for Public Policy Tool KitSelf Assessment Tool, p. 5
“Organizational Commitment” (p. 7) is the ground floor.
Building Capacity for Public Policy
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GLA Advocacy Resources
www.ywca.org/gla/advocacycenter
Monthly Advocacy E-Source
1-on-1 training and technical assistance
Advocacy Workshop Series
Connection to YWCA USA Advocacy
Empowerment funds
CB Inventory: Selected Resources
Others
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Back Home Plan
What’s the one thing you will do next to advance your YWCA’s Advocacy efforts?
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Summary and Closing
Advocacy Capacity is the infrastructure you build around social change work– the policies, resources, relationships and organizational practices that facilitate advancing your agenda.
Please complete evaluation