Building A Happy Organization
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Transcript of Building A Happy Organization
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1 Copyright © 2012 Mahindra & Mahindra Ltd. All rights reserved.
July 25th 2014
Building A Happy Organization
Session by: Prince Augustin
EVP, Group Human Resources
Mahindra Group
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Wealth and Happiness
Qatar
Luxembourg
Singapore
Norway
Brunei
USD 98814
USD 78610
USD 64584
USD 54947
USD 53431
1
2
3
4
5
Wealthiness
Rank Country GDP Per Capita
Happiness
Rank
Denmark
Switzerland
Iceland
Austria
Bhutan
USD 34600
USD 46430
USD 35600
USD 32700
USD 1400
19
7
22
11
114
1
2
3
4
8
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What has Bhutan Done Differently to get there
GNH Index – Reflects the happiness and general well being of Bhutanese people Includes nine core domains that are regarded as components of happiness
GNH – Gross National Happiness “The bridge between the fundamental values of kindness, equality and humanity and the necessary pursuit of economic growth” Jigme Khesar, King of Bhutan
GDP GNH
Source – Center for Bhutan Studies
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Happiness as described by Some Great Visionaries
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For what is a man profited, if he shall gain
the whole world, and lose his own soul?
- Holy Bible
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Video - Winning Hearts
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Happiness is the meaning and
the purpose of Life, the whole
aim and end of Human
existence
- Aristotle
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Reflection on Happiness
HAPPINESS
Purpose
Thought Inner Self
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Martin Seligman- Happiness Construct
Meaning / Purpose
Engagement
Pleasure
Unique
Pathways
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SMH OMH
Subjective Measures of Happiness (SMH) – Life Satisfaction, General state of Happiness
Objective Measures of Happiness (OMH) – Education and occupation achievement
+
+
+
+
+ -
Martin Seligman – Happiness Construct
α
α
α
Construct
Meaning / Purpose
Engagement
Pleasure
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Martin Seligman- Happiness Construct
Meaning / Purpose
Engagement
Pleasure
Unique
Pathways
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So what can Leaders do to create happier Organizations
Build a
Purposeful
Organization
Drive
engagement
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The Mahindra Context –
Driving Purpose and Engagement
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The Story of Rise.
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A Changing Global Paradigm The VUCA World
Complexity
Uncertainty
Volatility
Ambiguity
Exponenti
al Change
Lack of
Trust
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Creating Tomorrow’s Company
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May be mistaken for a PSU
40’ish, middle-aged, rugged,rural
Conventional, risk -averse
Rigid, finds safe ways to do things
Trying to be creative, to keep up with the
world
Source: B-school campuses 2008
The Story a few years back…
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The Business Reality
Mahindra acquires Satyam
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USD~ 16.5 Billion
11 Business Sectors
&
18 Industries
AUTOMOTIVE SECTOR
Automotive
FARM EQUIPMENTSECTOR
Farm Equipment
Agri-Business
Energy
Construction Equipment
INFORMATION TECHNOLOGY SECTOR
Information Technology
MAHINDRA PARTNERS
Steel
Retail
Industrial Equipment
Logistics
Leisure Boats
Solar Energy
HOSPITALITY SECTOR
Hospitality
FINANCIAL SERVICES SECTOR
Financial Services
Insurance Broking
Rural Housing Finance
SYSTECH SECTOR
Aerospace
Components
Steel
Consulting
INFRASTRUCTURE & REALITY SECTOR
Infrastructure
Real Estate
TWO WHEELER
Two Wheelers
AFTER MARKET
Mahindra First Choice Wheels
Mahindra First Choice Services
DEFENSE SYSTEMS
Defense
Mahindra Group: Business Portfolio
...in >100 countries across the globe...
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What was our brand identity in 2010?
How do we take the next Leap?
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The Story of Rise
Redefine the way we look at ourselves
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StrawberryFrog findings on our group-
wide common cultural elements
• Over-cautious
• Civil-service mentality
• Insular
• Short-term thinking
DECLINING
Aspects of the culture that are on the wane
• Empowerment
• Diversity
• Integrity
• Compassion
ENDURING
Aspects of the culture that will always endure
• Global mindset
• Challenger-spirit
• Ingenuity
• Social Responsibility
EMERGING
Aspects of the culture that are on the rise
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Our cultural strengths were converted into
3 themes for consumer research 7 Nations and 13 Markets
We conducted 62 Ethnographic Interviews
and 16 Discussion Groups
With more than 150 consumers
• India
• USA
• Brazil
• South Africa
• Egypt
• China
• Thailand
Global Semiotic Analysis of how to
leverage ‘India’
equities globally – India, UK, North
America
Accept No
Limits
Alternative
Thinking
Driving
Positive
Change
Integrity
Social
responsibility
Compassion
Ingenuity
Diversity
Empowerment
Challenger
Spirit
Global Mindset
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Cultural Transformation
Business Transformation
Accepting No
Limits
Alternative
Thinking
Driving
Positive
Change
Rise.
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The Strategic frameworks for Change
Management
1. Edger Schein model of Organizational Culture
2. John Kotter's 8 Step Change Management model
3. McKinsey Influence Model
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Organizational Culture Edgar Schein
Culture
Rituals Language
Symbol Stories
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The 8 Step Change Management Model John Kotter
Creating a climate for
Change
Engaging and enabling the Organization
Implementing and Sustaining
Change Incorporate Changes into the Culture
Keep the Momentum for Change moving
Plan for & Create Short term Wins
Empower others to act on the Vision
Communicate the Vision
Develope a Vision
Create a powerful guiding Coalition
Establish a Sense of Urgency
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The Influence Model The Irrational Side of Change Management, McKinsey Quarterly
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Preparing for the Change
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Senior Leaders' Workshops
Date Workshop Target
Audience Output
March -10 Leading the
Brand
Business &
HR Heads
Leadership team to
demonstrate by
walking the talk
Enabling & Disabling
behaviors
Empowerment
Learning culture
Caring organization
Long-term perspective
NOT “Walk the Talk”
Substandard processes &
systems
‘One more initiative’
Products & services not upto
world-class standards
KEY ENABLERS KEY DERAILERS
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Senior Leaders' Workshops
Date Workshop Target
Audience Output
March -10 Leading the
Brand
Business &
HR Heads
Leadership team to
demonstrate by
walking the talk
Enabling & Disabling
behaviors
April-10
Living the
Rise with
Strawberry
Frog
GEB, Business
& HR heads
Linking customer
processes with Rise
(Big Ideas)
Linking HR processes
with Rise (Big Ideas)
Enablers
Derailers
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Living the Rise Workshop Outcomes
Affinity Buckets Descriptors
Communication formats/ Forum
Innovative communication for improving bottom up communication, knowledge sharing and networking
Customer centricity Developing insights into customer needs and empathy for delivery of better product / customer experience
Reward Recognition including mechanisms to weed out
R/ R to encourage contra point of view, critique. Encourage risk taking and learning from mistakes
Getting Brand Ambassadors on board i.e. Resourcing
Through right recruitment, on boarding and Induction processes
Capability building / development
Training for skills and coaching for right attitude (Including Competency Based Development)
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Empowerment Empowered to innovate or deliver a superior customer experience
Ideation Time and space for free ideation by design Creating Business / Work passion
To create excitement around work, engaging employees with quality work
Enjoyable Work place The ambience, events, get-together, socializing with Peers, developing bonding along common interests / chilling out
Social Responsibility CSR & going beyond business Behavioral Audit 360 degrees appraisal focused on Rise Supportive
behaviors
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Discovering the Core Purpose: Earlier
EARLIER CORE PURPOSE
Indians are Second to None in the World. The founders of our nation and
of our company passionately believed this. We will prove them right by
believing in ourselves and by making Mahindra & Mahindra Limited
known worldwide for the quality of its products and services.
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Discovering the Core Purpose: Now
CORE PURPOSE
We will challenge conventional thinking and innovatively use all our
resources to drive positive change in the lives of our stakeholders and
communities across the world, to enable them to Rise.
Alternative
Thinking
Driving
Positive
Change
Accepting No
Limits
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The Three Rise. Pillars
WHAT ? HOW ? WHY ?
Alternative
Thinking
Driving
Positive
Change
Accepting No
Limits
• Think big, think global
• Challenge conventional
thinking
• Agility with discipline
• Reasoned risk-taking
• Orientation for
Excellence
• Seek breakthrough
solutions
Rise by daring to
disturb the universe
• Pursue new
approaches
• Celebrate diversity
• Focus innovation on
customer needs
• Invent your way to
growth
• Frugal mindset
Rise with your
ingenuity
• Customer sensitivity
• Build quality to
delight customers
• Entrepreneurial
Engagement
• Forge strong
relationships
• Work hard. Have fun.
Rise by shaping
destinies
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Rise: House of Mahindra
CORE PURPOSE
We will challenge conventional thinking and innovatively use all our resources to
drive positive change in the lives of our stakeholders and communities across the
world, to enable them to Rise
- Think big, think global
- Challenge conventional
thinking
- Agility with discipline
- Take well reasoned
risks
- Seek breakthrough
solutions
Accepting No
Limits
- Pursue new
approaches
- Celebrate diversity
- Focus innovation on
customer needs
- Invent your way to
growth
Alternative
Thinking
- Step into your customer’s
shoes
- Build quality to delight
customers
- Forge strong relationships
- Work hard. Have fun.
Driving Positive
Change
RISE BY DARING TO DISTURB
THE UNIVERSE RISE WITH YOUR
INGENUITY
RISE BY SHAPING
DESTINIES
CORE VALUES
Good Corporate Citizenship | Professionalism | Customer First | Quality Focus |
Dignity of the Individual
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Senior Leaders' Workshops
Date Workshop Target
Audience Output
March -10 Leading the
Brand
Business &
HR Heads
Leadership team to
demonstrate by
walking the talk
Enabling & Disabling
behaviours
April-10
Living the
Rise with
Strawberry
Frog
GEB, Business
& HR heads
Linking customer
processes with Rise
(Big Ideas)
Linking HR
processes with Rise
(Big Ideas)
May-10 HR
Fraternity
Senior
Manger &
above - HR
Linking HR processes to the Rise philosophy
•Enablers
•Derailers
•Affinity Buckets
•Core Purpose
•House of Mahindra
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HR
Levers
Leadership
Competency
Communication &
Internalization
Capability Building
for Change
Management
Recruitment
On-boarding
Learning and
Development
Talent
Management
Performance
Management
System Reward &
Recognition
One Mahindra
signature experience
FY 13
The Wheel
Of Change
FY 12
HR Fraternity Meet Outcomes
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Reengineering the HR
Levers
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Structure follows strategy
Executive Sponsor: C & MD
Steering Team:
HR Council Review Team
Program Office
Rise Team: HR/Communication/ IT
enablement
Rise Sector
Champions
Rise Location
Champions
HR Levers
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Senior Leaders' Workshops
Date Workshop Target
Audience Output
March -10 Leading the
Brand
Business &
HR Heads
Leadership team to
demonstrate by
walking the talk
Enabling & Disabling
behaviours
April-10
Living the
Rise with
Strawberry
Frog
GEB, Business
& HR heads
Linking customer
processes with Rise
(Big Ideas)
Linking HR
processes with Rise
(Big Ideas)
May-10 HR
Fraternity
Senior
Manger &
above - HR
Linking HR processes to the Rise
philosophy
Dec-10
Annual
Blue Chip
Conference
500+ senior
Mahindra
Leaders
Sense of Urgency to drive the change was
initiated by Mr. Anand Mahindra, the then
Vice Chairman and Managing Director
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The Launch: 17 January 2011
Anand on Rise.
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AUSTRALIA Pune
Rajkot
Chakan
Rudrapur
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External Communication Revamped Website
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Senior Leaders' Workshops
Date Workshop Target
Audience Output
March -10 Leading the
Brand
Business &
HR Heads
Leadership team to
demonstrate by
walking the talk
Enabling & Disabling
behaviours
April-10
Living Rise
with
Strawberry
Frog
GEB, Business
& HR heads
Linking customer
processes with Rise
(Big Ideas)
Linking HR processes
with Rise (Big Ideas)
May-10 HR
Fraternity
Senior
Manger +
Linking HR processes to the Rise
philosophy
Dec-10
Annual
Blue Chip
Conference
500+ senior
Mahindra
Leaders
Sense of Urgency to drive the change was
initiated by Mr. Anand Mahindra, the then
Vice Chairman and Managing Director
Dec-11
Annual
Blue Chip
Conference
500+ senior
Mahindra
Leaders
Taking the Rise journey forward by
launching the Group Aspiration
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Group Aspiration: Video
Anand on Group Aspiration
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Accepting
No Limits
Alternative
Thinking
Driving
Positive
Change
“We will challenge conventional thinking and innovatively use all our resources to drive
positive change in the lives of our stakeholders and communities across the world, to
enable them to Rise.”
CORE PURPOSE
Top 10 global Auto
brands Deliver Farm
Tech Prosperity
CORE VALUES : Good Corporate Citizenship | Professionalism | Customer
First | Quality Focus | Dignity of the Individual
BR
AN
D P
ILL
AR
S
By 2021, Mahindra Group to be amongst the
top 50 globally most admired brands
Transforming urban landscapes by
creating sustainable communities
We will be among the Top 5 VO companies of the
world in terms of member base by FY 2016
To be a leading financial services
provider in semi-urban and rural India.
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HR
Levers
Leadership
Competency
Communication &
Internalization
Capability Building
for Change
Management
Recruitment
On-boarding
Learning and
Development
Talent
Management
Performance
Management
System Reward &
Recognition
One Mahindra
signature experience
FY 13
The Wheel
Of Change
FY 12
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1. Internal Communication
Rise Portal
Over 400 Rise stories shared on the portal
Rise Mall for Rise Merchandising
Sharing of Best Practices in HR
>50,000 visits
monthly!!!
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One Competency Framework for our group
Integrated with all HR Processes
Competency Internalization workshops for employees in
all 11 sectors, 30,000+ employees covered
2. Mahindra Leadership Competencies
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• Strategic Business Orientation
the courage to think beyond
• Leadership through Sustainability
focus on triple bottom line
• Innovation led Transformation
using a “whole brain” approach….
• Customer Focus
customer at the core
• Leveraging Human Capital
transforming potential to performance
• Weaving Passion & Energy at work
joy of work…
• Result Orientation with Execution Excellence
first time right, every-time…
2. Mahindra Leadership Competencies contd
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Competency Based
Recruitment
1000+ Managers trained for
Competency Based Recruitment
Use of tools like OPQ32 to bring in
objectivity
E- Module for Recruitment
3. Recruitment
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Standardized Induction
Module created By Group HR, hosted on
Rise Intranet
I’M Mahindra Induction workshop for
Senior leaders
Updated after every 6 months, 3 Updates
done
4. Induction
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Development of MGL Framework
Talent Management Manual for all
Sectors
5. Talent Management
Domain Expertise
Mahindra Leadership Competencies
Mahindra Global Leader
Multiple Disciplines
Winning across Cultures
Diversity of Experiences
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Total Rewards Portal
Rise Awards at Shopfloor
6. Rewards and Recognition
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Reinforcement: Rise Awards
.
2011
Awards
2013
Awards
2012
Awards
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Ac
ce
pti
ng
No
Lim
its
• Deep Dive study to check reason s for variation in ratings of the appraises
• Reverse feedback (180 degree) for managers
Alt
ern
ati
ve
Th
ink
ing
• Post appraisal feedback / grievance process
• KRA/goal audits by HR by seeking help from panel of line managers to review the quality of goals
• Promotion Review Committee to scrutinize the promotion recommended cases
D
rivin
g P
os
itiv
e C
ha
ng
e • For low-performing
employees, there should be a robust Performance Improvement Program in place
• Trainings to be imparted to the appraisers on quality goal setting, giving and accepting feedback etc.
• Tracking mechanism for Performance Appraisal Discussion and feedback to be taken
9 Recommendations for PMS which are aligned to Rise Pillars
7. PMS
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8. Learning and Development
Governing
Council
Manufacturing
Businesses
Services
Businesses
IT Business
Common Functions
• Strategy • Sourcing Academy
DOMAIN ACADEMIES
Rise Leadership Competencies Core Purpose & Values The Mahindra Way
Academy of Leadership Development
Innovation Academy
• HR
• Sales &
Marketing
• Finance
• IT • Technical
Academy
• Manufacturing &
Quality Academy
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8. Learning and Development Contd..
•Active Listening •Asking Powerful Questions •Giving and Receiving Feedback
SUSTAINED BUSINESS OUTPERFORMANCE
Reflective Conversations
To build High Performance Organizations
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Mahindra Engagement Model – For Officers
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Workmen Engagement Model
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How it all scales up!!!
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0% 20% 40% 60% 80% 100%
Sufficient efforts been made inthe organization/sector to bring
about awareness andunderstanding regarding RISE
Sufficient efforts are being madein my organization / sector to
implement RISE
79
77
14
16
7
7
%FavourableResponses (4&5Ratings)
%NeutralResponses (3Rating)
%UnfavourableResponses (1&2Ratings)
4.06
4.12
Average
Score
Source: Employee Engagement Survey
N = 12,000
Employee Feedback
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Summary
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The 8 Step Change Management Model John Kotter
Extensive Top Management Workshops cascading the urgency of
change downwards
A powerful structure to lead whole change management initiative
Mahindra Group Aspiration to give direction
Creating a climate for
Change
Develop a Vision
Create a powerful guiding Coalition
Establish a Sense of Urgency
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The 8 Step Change Management Model
Standardized communication roll-out for both internal and external
stakeholders
Encouraging formation of team across the organization
Creating alignment through Rise stories and Rise Awards
Creating a climate for Change
Engaging and enabling the Organization
Plan for & Create Short term Wins
Empower others to act on the Vision
Communicate the Vision
John Kotter
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The 8 Step Change Management Model
Incorporating Rise into the Mahindra DNA through HR Leavers
Focused interventions in each of the HR Levers co-created within teams
Rigour in execution brought through the robust structure and continuous
monitoring
Engaging and enabling the Organization
Implementing and Sustaining
Change Incorporate Changes into the Culture
Keep the Momentum for Change moving
Creating a climate for Change
John Kotter
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Building a Culture of Rise.
RISE Pillars
HR Levers
Mahindra DNA
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Video: Spirit of Mahindra
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Q&A
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Thank You