Budget Airline Lounge
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Prepair Budget airline lounge, isn’t that an oxymoron? We think not… Low cost travel is not the preserve of the lower classes, more a lifestyle choice that empowers the traveller, be it business or leisure, stag, hen or cultural excursion. Our concept ‘Prepair’ is the gateway to the travellers’ journey, allowing for maximum personalisation of their flight and onward experience. Our space is the antithesis of ‘lounging’, we prefer the term ‘Travel Gateway’. Rather than the usual sea of leather lounge seating, passengers are encouraged to browse the various offers… after all, who wants to sit down, when you’ll get to do that onboard?
description
A conceptual piece of work that we produced for FX magazine.
Transcript of Budget Airline Lounge
PrepairBudget airline lounge, isn’t that an oxymoron? We think not… Low cost travel is not the preserve of the lower classes, more a lifestyle choice that empowers the traveller, be it business or leisure, stag, hen or cultural excursion.
Our concept ‘Prepair’ is the gateway to the travellers’ journey, allowing for maximum personalisation of their flight and onward experience. Our space is the antithesis of ‘lounging’, we prefer the term ‘Travel Gateway’. Rather than the usual sea of leather lounge seating, passengers are encouraged to browse the various offers… after all, who wants to sit down, when you’ll get to do that onboard?
PrepairTRaveL GaTeWay
PrepairTRaveL GaTeWay
cold food and avoid the usual processed in-flight food.
To maximise pay-per usage charges the space uses proximity card readers for touch and pay purchases that can be charged to a credit card or paid for before boarding.
The perfect start to your journey? We think so!
Concept CreditsMichael Fern, Matt Challenor, Jacqui Shaddock, Lewis allen
Upon entry into ‘Prepair’ Travel Gateway the passenger is issued with a ‘flight hamper’. The hamper can be loaded with food, drink, magazines and gifts and taken directly on-board. The hamper clips into the seat back to become the in-flight tray with the travellers personalised treats easily accessible.
a variety of offers have been defined as a series of Feature Zones inside the Travel Gateway which reflect the diversity of passenger profile and can ‘flex’ to respond to flight destinations or times of day; with a predominantly business passenger profile on Monday morning and the weekend rebels on a Friday evening!
each Feature Zone has a focal wall, with a programmable LeD surface that can display moving or still image content to support the feature. From passive to interactive, travellers can learn about a particular destination, how to make local specialities of food & drink, or create a personalised travel guide that can be downloaded to your iPod with accompanying audio and video narration. Passengers can also pre-select fresh, hot or
Thankyou
Portland Design associates Ltd.63 Gee StreetLondon, eC1v 3RS, UKT +44(0)20 7017 8780F +44(0)20 7017 8781www.portland-design.com
