Pre-production Techniques for the Creative Media Industries 5 3

02Y/600/6609 Communication Skills for Creative Media Production 5 3

03L/600/6669 Research Techniques for the Creative Media Industries 10 3

04F/600/6703 Creative Media Production Management Project 10 3

05M/600/6700 Working to a Brief in the Creative Media Industries 10 3

07M/600/6681 Understanding the Creative Media Sector 10 3

16F/502/5676 Film and Video Editing Techniques 10 3

22D/502/5698 Single Camera Techniques 10 3

27H/600/6631 Factual Programme Production Techniques for Television 10 3

29M/600/6650 Music Video Production 10 3

30M/600/6602 Advertisement Production for Television 10 3

36Y/600/6643 Interview Techniques for Creative Media Production 10 3

38H/502/5699 Soundtrack Production for the Moving Image 10 3

44A/600/6652 Music-Based Programming 10 3

Year 1

Year 2

The Unit The Learning Outcome The piece of work requiredUnit 1 Pre Production techniques for the Creative Media Industries

1 Understand requirements for a specific media production

This is shown by:Essays (codes and conventions etc)

2 Be able to prepare pre-production documentation for a specific media production

Any productions (Advert, music video, doc, short film)

3 Be able to apply pre-production planning for a specific media production.

(Advert, music video, doc, short film)

Unit 2 Communication Skills for Creative Media Production

1 Be able to extract information from written

Referenced sources – essay. (bibliography).

sources

2 Be able to create a report in a media production context

Essay/report

3 Be able to pitch a media production proposal using appropriate technology

Pitch

Unit 3 Research techniques for the Creative Media Production

1 Understand the nature and purposes of research in the creative media industries

Advertising – BARB, RAJAR, ABC, ASA and OFCOM. Why is it important to have these media institutions.Relate OFCOM to documentary.Music video – copyright laws and OFCOM.

2 Be able to apply a range of research methods and techniques

Primary and Secondary researchDocumentary: Vox pops, questionnaires, focus groups, interviews.Secondary – websites, books, ebooks.

3 Be able to present results of research.

Pitch:DocumentaryAdvertisingMusic video

Unit 4 Creative Media Production Management Project

1 Be able to originate, develop and research an idea for a media product

Short film ideas and research

2 Be able to pitch a proposal for a media product

Short film pitch

3 Be able to manage a production process to create a media product.

HGT/ShowcaseShort FilmDoc

Unit 5 Working to a brief 1 Understand the requirements of working to a brief

Contractual brief. Tender brief. (John’s paper task).

2 Be able to develop a planned response to a brief

Pre-prod – brainstorm of ideas. Notes from meetings. Storyboard.Script (interview questions)

3 Be able to apply a response to a brief

HGT footage and editing – evidenced on Tumblr.

4 Be able to review work on completion of a brief

“HGT Written work” questions on Tumblr.

Unit 7 Understanding the creative media sector

1 Understand the structure and ownership of the media sector

John’s Structure and Ownership task. Disney.

2 Understand ethical and legal constraints within the media sector

Copyright – Robin ThickeThe only way is ethics

3 Understand the regulation of the media sector

PCC task – case studies

4 Know about employment opportunities and job roles in the media sector

Freelance

5 Be able to prepare personal career development material.

CV and Showreel

Unit 16 Film and Video Editing Techniques

1 Understand the development and principles of editing

Essay

2 Be able to prepare moving image material for editing

Mini tasks:Kuleshov effectLong takeJump cut

Showreel

Any project with editing.3 Be able to edit moving image material

ShowreelAny project with editing.

Unit 22 Single Camera techniques

1 Understand the features of single camera production

Essay

2 Be able to plan a single camera production

Pre-prod:TreatmentStoryboardScriptShooting scheduleLogistics

3 Be able to apply single camera techniques in a production.

Complete visual edit of short film.(Any other single camera production)

Unit 27 Factual Programming 1 Understand issues relating to factualprogramming for television

Essay

2 Understand codes and conventions of factual

Essay

programming for television3 Be able to plan and research a factual programme for television

TreatmentStoryboardScriptShooting scheduleLogistics

4 Be able to produce a factual programme for television.

Complete Documentary

Unit 29 Music Video Production 1 Understand the purpose of music videosof music videos

Essay 1

2 Understand the styles, conventions, and techniques

Essay 2

3 Be able to originate and plan a music video production for a specific music track

Pre-productionTreatmentStoryboardScriptShooting scheduleLogistics

4 Be able to work to complete production of a music video.

Finished music video

Unit 30 Advertisement Production for Television

1 Know about the structures and techniques of television advertisements

Essay

2 Be able to originate and develop an idea for a television advertisement

Pre-productionTreatmentStoryboardScriptShooting scheduleLogistics

3 Be able to produce a television advertisement

Complete advert

4 Be able to reflect upon own television advertisement production work.

Advert reflections

Unit 36 Interview Techniques for Creative Media Production

1 Understand interview purposes and techniques

Documentary essay

2 Be able to conduct research in preparation for an interview

Vox popsHGTFocus groupsFinal doc

3 Be able to plan and structure interviews for identified purposes

Vox popsHGTFocus groupsFinal doc

4 Be able to conduct and record interviews for identified purposes.

Vox popsHGTFocus groupsFinal doc

Unit 38 Soundtrack production for the Moving Image

1 Understand the relationships between sound and picture in moving image productions

Essay

2 Be able to record audio for moving image

Documentary

3 Be able to devise a soundtrack for a moving image project

Documentary – soundtrack plan

4 Be able to produce a soundtrack for a moving image project.

Documentary

Unit 44 Music Based Programming

1 Understand different types and styles of music-based programming

Essay

2 Be able to create music sequences for different audiences

Radio shows 1 and 2

3 Be able to incorporate added speech and feature content into music sequences

Radio shows 1 and 2

4 Be able to review own music-based

Radio review

programmes with reference to purpose and audience.