Bsxinsight brochure 2014

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THE WORLD’S FIRST WEARABLE LACTATE THRESHOLD SENSOR. EVER.

description

The world's first wearable and non-invasive lactate threshold sensor.

Transcript of Bsxinsight brochure 2014

The world’s firsT wearable

lacTaTe Threshold sensor. ever.

now The mosT powerful meTric in endurance sporTs is simple,

acTionable and wearable.

now The mosT powerful meTric in endurance sporTs is simple,

acTionable and wearable.

LACTATE ThrEshoLd TrAining wiLL nEvEr bE ThE sAmE.

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Gold-standard data, genius delivery.

Lactate threshold. It’s the pinnacle of performance

monitoring used by elite athletes, Olympians and

professional coaches worldwide. It’s the single number

that defines athletic capacity and ideal training zones.

And it’s now measurable through a simple, wearable device.

Introducing BSXinsight,™ the only device to measure

your lactate threshold and automatically determine your

personalized training zones as you train. BSXinsight uses

the same technology as the experts yet speaks the same

language as your coach, so for the first time ever, you’ll

know how your body is responding – without lab visits or

blood draws. Pair BSXinsight with a compatible sports watch

for simple speed up and slow down direction, download

your data for analysis and share it with others.

Hailed as the first truly novel piece of wearable tech in 2014,

BSXinsight is much more than that. It’s the device that’s

going to help you crush your personal best.

Knowing your limiTsis exacTly how

you exceed Them.

Knowing your limiTsis exacTly how

you exceed Them.

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Don’t justlisten to your body,

look inside it.Elegant in its simplicity, BSXinsight sees what’s really

happening deep within your muscle as you train, then

translates your biosignals into clear training direction.

Stop trying to ‘feel’ whether you’re pushing too hard or

leaving too much on the trail and stick with the science.

Industry experts predict performance increases of up to

25% with BSXinsight, proving that there’s never been

a more powerful or personal way to train.

SET UP your assessment run or ride at BSXinsight.com

PAIR to optional ANT+ enabled devices using mobile app remote SECURE into compression sleeve and slip on leg

START recording using mobile remote and begin workout

FOLLOW training alerts to stay on target

ENJOY your workout. Leave the brainwork to BSXinsight

UPLOAD data from your BSXinsight

REVIEW results of lactate threshold and training zones

SYNC with your coaching software and share results with your friends

PAIR

MEASURE

CONNECT

A fEw simpLE sTEps And you’rE rEAdy To go

inspired by coaches.developed by docTors.

proven by aThleTes.

inspired by coaches.developed by docTors.

proven by aThleTes.

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Do more than track, transform.

One light device does all the heavy lifting.

We believe in endurance athletes. In their ability to go

beyond what’s thought of as possible. And then beyond

that. The mental toughness required to live in the present

while training for the future isn’t easy. Using BSXinsight to

understand and improve your lactate threshold helps you

train better every day as you close in on a new personal

best. In fact, you’re already at the starting line.

Setting up your assessment ride or run on BSXinsight.com

is simple. Do it once every six to eight weeks and the rest

is all about receiving information that works for you. Start

by pairing your ANT+ enabled heart rate monitor or power

meter to BSXinsight to generate your heart rate, power or

speed-based training zones. Once you’re ready, just pull

on the compression sleeve and secure BSXinsight into

the pocket.

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Tech smarter, train smarter.

Connect the dots, connect with others.

Your assessment rides or runs are probably the most

important 30 minutes you’ll spend on a treadmill or trainer

all season, because they’re going to improve all your future

miles. Starting off easy, you’ll be prompted by BSXinsight’s

mobile app to increase intensity at three minute intervals,

continuing until you can’t go any longer. Then simply

stop the workout, and dock BSXinsight in its charging

station. Your data automatically uploads to the web

for analysis.

Beyond measuring lactate threshold and training zones,

BSXinsight syncs all your training data to the web so

you can store it, track it and see it improve. Plus, you can

sync with many online coaching platforms (see the full list

at BSXinsight.com), including our own trainBSX.com (more

on page 19). This range of platforms allows you to easily

incorporate your new knowledge into your training schedule

and share it with your coach and teammates.

DOCKING STATIONW/ MICRO USB CABLE

BSXinsight 1x COMPRESSION CALF SLEEVES

ACT U AL SI ZE

WH AT ’ S IN T H E BO X

MULTISPORT EDITIONDesigned specifically for triathletes.

Pairs: ANT+ heart rate meter and power meter

Measures: Cycling and running lactate thresholds to determine your training zones based on pace, heart rate (ANT+)and power (ANT+)

RUNNING EDITIONPairs: ANT+ heart rate meter

Measures: Running lactate threshold to determine your training zones based on pace and heart rate (ANT+)

CYCLING EDITIONPairs: ANT+ heart rate meter and power meter Measures: Cycling lactate threshold to determine your training zones based on power (ANT+) and heart rate (ANT+)

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Pick your passion.

Each edition of BSXinsight measures and relays the lactate

threshold and training zones for a single athlete. Depending

upon preference or sport, training zones can be based on

heart rate, power or pace. BSXinsight also automatically

captures and stores all data - including real-time muscle

oxygenation - for post-training breakdown and analysis at

BSXinsight.com.

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The insight behind lactate

training.Lactate threshold refers to the maximum sustained effort

your body can maintain for an extended period of time –

usually around 45-60 minutes. It’s essentially your body’s

redline, and it’s more than 95% accurate at predicting

race finish order. Training (or racing) over the redline can

only last for so long, due to the anaerobic contribution to

your muscles, which increases based upon intensity and

duration of your workout. Eventually your body is forced to

slow down or bonk altogether.

But always training under the redline results in never

learning to rev the engine high enough, sacrificing speed

and limiting endurance. Ideally, during training and many

racing events, you want to spend much of your time right

on or even well under the redline to prevent premature

fatigue, while saving enough kick for a strong finish or

mid-course advancement.

So how does lactate work? When your body produces

energy, it also produces lactic acid as a by-product. Contrary

to past belief, lactate isn’t entirely bad. In fact, it isn’t even

the cause of muscle soreness and fatigue. Lactate actually

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serves two important purposes. It’s a secondary source of

fuel for working muscles, which, trained properly, allows

you to keep going longer and harder. And more importantly,

increasing lactate levels are what let you know that fatigue-

related muscle acidity is also increasing. Essentially, it’s

the warning marker of excessive redlining and premature

shutdown, a measurable substitute for fatigue.

Lactate threshold training is the practice of adjusting

performance to spend the appropriate amount of time

on, above, and even below the redline so you’re always

training at purposeful intervals for your planned race.

This is accomplished using pace, heart rate, or power-

based training zones that are determined by your lactate

threshold. With every threshold-based training session,

you’re pushing that redline just a little bit higher so that your

overall threshold increases. Which means that not only is

every session optimized, but that you’re actually training

yourself to feel better, race better and be better. It’s the

most effective way to beat your personal best, and keep

on doing it.

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The insight behind

BSXinsight.For over half a century, lactate threshold has been the

preferred performance metric; it’s both highly accurate

and highly trainable. BSXinsight takes these proven

benefits many steps further, eliminating all the drawbacks

of inconvenience, inconsistency and invasive blood draws.

While laboratory results don’t always translate into training

habits and routine blood draws aren’t practical, BSXinsight

gives you immediate data that yields powerful results.

Leading-edge technology and athlete-based innovation

means that your daily training just turned into gold-standard

lactate threshold training. So how does that work?

BSXinsight uses LED lights to “look” into the calf muscle.

As the light array passes through your muscle tissue, it’s

reshaped by chromatophores (or marker characteristics) of

your tissue that are unique to you. This creates a biosignal

that’s captured and processed by BSX algorithms to

generate your unique profile. Analyzing the signal features

in action generates a real-time lactate threshold curve that’s

as accurate as previous blood-based methods.

Your body speaks its own language, BSXinsight is the

translator. Never before has there been a training tool that

gives you such a complete picture of your body’s health and

endurance.

BSXinsightLIGHT SOURCE

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The brains (and brawn) behind the brand.

Combine two athletes with an MD, a BA in Computational

Mathematics and two MBAs. Add adrenaline. Now add

a fervent desire to discover the ultimate performance

indicator (“Biosignal X”). That’s us. The guys who created

BSXinsight. Our mission is to make every athlete a personal

record holder, by taking the guesswork out of training

and giving athletes the most powerful information

available. To do that we had to create a real-time revolution

– so we did.

Dustin Freckleton received his MD/MBA degree from the

University of Texas Medical School at Houston and has

an extensive research background in health and human

performance. He has served as an instructor at the

USATF National Podium Education Project and is a USATF

level 1 certified coach.

Nithin Rajan graduated from Rice University in 2006 with

a BA in Computational and Applied Mathematics, and from

The University of Houston in 2010 with an MBA. Previously,

he served as COO of Blue Box Health, Inc., has been

named as inventor on two patents, and was awarded

the American Gastroenterological Association Student

Research Fellowship Award.

FOR ATHLETES• Choose your ideal coach and join the team• Get automatic data sync from all your devices• Plan and schedule your workouts• Save your favorite workouts for repeat use• Stay connected, share your milestones• Use trainBSX™ discounts on training gear

FOR COACHES• Simplify team management with one intuitive platform• Stay organized with integrated billing and accounting• Easily create plans for individuals or entire groups• Assess at a glance with graphs and performance management charts• Get immediate answers with phone and email customer support• Enjoy huge team discounts from leading industry partners

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More about trainBSX.com

Use BSXinsight with trainBSX.com for the ultimate 360°

training experience. Our intuitive, web-based software

integrates all the knowledge of BSXinsight with a

comprehensive suite of training tools and services

specifically designed for today’s athletes and coaches.

When combined with trainBSX.com, your coach can turn

BSXinsight’s data into training directives that are relayed to

your compatible sports watch or head unit. You’ll receive

custom ‘speed up’ or ‘slow down’ direction as you train.

“a massive game-changer for both my career and the entire endurance sports community.”

- Ken Rakestraw - Professional Athlete

“lactate threshold is the most important determinant of success in endurance-related

activities and events.”- Drs. Len Kravitz and Lance Dalleck (2005). Lactate threshold training.

Network, The Official Magazine of Australian Fitness Network, Autumn, 27-30

“using bsxinsight to track and monitor my training progress is the ultimate key to success! it’s a huge

value add beyond traditional heart rate, power, or pace training alone.”

- Liz Baugher - Professional Athlete

“i used it in austin and finally broke 5 hours, had a run pr and got a world championship spot.”

- Alana Kennedy-Nasser

“bsxinsight has fundamentally changed the way endurance athletes train. it eliminates the risk of

over or under training, which allows athletes to train smarter, and recover faster -- ultimately improving

performance as a whole.” - Corrie Kristick - Professional Athlete

“Knowing my lactate threshold helped me pace myself to a personal best in the chicago marathon

and then another pr at the cozumel ironman.”- Tony Stone - North Texas Striders

“i can think of nothing more impacting to my coaching and to the performance of my athletes.”

- Jack Hazen, Malone University Head Cross Country Coach, Men’s Distance Coach for the USA Track and Field Team, 2012 Olympics.

www.bsXinsighT.Com 281.789.8555 [email protected]