BSNL

BIBLIOGRAPHY

• www.bsnl.co.in• www.cellone.co.in• www.bharatsancharnigam.com• www.wikipedia.com• www.google.co.in

Contents• Introduction to BSNL• BSNL at a Glance• The Total Manpower Strength of BSNL• Certifications • BSNL - A Blue-chip• Vision • Mission• BSNL SERVICES• SOCIAL COMMITMENT

Contd..

• Technology: GSM vs. CDMA• The leading cellular service providers• GSM / GPRS NETWORK EXPANSION• SWOT ANALYSIS• Conclusion.

Introduction to BSNL

BSNL was set up by the Government of India to upgrade the quality of telecom services,

expand the telecom network, introduce new services and to raise revenue for telecom

development needs of India’s key metros – Delhi, the political capital and Mumbai, the

business capital of India. In the past 19 years, the company has taken rapid strides to

emerge as India’s leading and one of Asia’s largest telecom operating companies. Besides

having a strong financial base, BSNL has achieved a customer base of over 5 million.

BSNL at a Glance

• Shareholding Pattern• The Govt. of India currently holds 56.25%

stake in the company.Coverage Almost whole of the nation.The company has also received the “Navratna”

status

Detailed Pattern

The Total Manpower Strength of BSNL

Year Group A Group B Group C Group D Total manpower

Daily RatedMazdoors

1999-2000 1045 5978 34814 19071 60908 196

2000-01 1065 5862 35222 18409 60558 188

2001-02 1083 5967 33943 16534 57527 100

2002-03 1128 6429 33901 16526 57984 88

2003-04 1083 6042 33083 15552 55760 82

Certifications

• BSNL adds one more feather to its cap. Centre for Excellence in Telecom Technology & Management (CETTM) has been awarded with the ISO 9001: 2000 Certification for providing training in the field of Telecom Technology & Management.

• BSNL's Centre for Excellence in Telecom Technology and Management received ISO 9001-2000 certification on 4th July, 2005. This quality certification is the first step in developing CETTM as a world class training centre."

• BSNL with a market share of about 13% of the National Telecom Network has a customer base of about 4.98 million lines at the end of 2002-03.

BSNL - A Blue-chip

• Some of the factors that contribute towards making BSNL a blue-chip company are:

• Company providing vital infrastructure.• Sustained growth.• Increasing demand in a fast developing economy.• Cost reduction due to induction of new technologies

and computerization.• Tremendous resources and asset base.• Very high potential for value.• Exciting developments in new services everyday.•

Vision

• Become a total solution provider company and to provide world class telecom services at affordable prices.

• Become a global telecom company and to find a place in the ‘Fortune 500’ companies.

• Enter into and expand new services viz. Long distance, Cellular mobile, W-CDMA, Internet / Broadband and ‘IN’ – services and development of telecom software.

• Become the largest provider of private networks and leased lines.

• Venture into other areas in India and abroad on the strength of our core competency.

Mission

• To remain market leader in providing world class Telecom and IT related services at affordable prices and to become a global player.

Corporate office

BSNL SERVICES

• BSNL LANDLINE • PHONE PLUS SERVICE • NEW TELEPHONE CONNECTION • PERMANENT CONNECTION • CONCESSION IN RENTALS • SHIFT OF TELEPHONE • TRANSFER OF TELEPHONE • TELEPHONE TARIFF • BSNL MOBILE • POSTPAID • PREPAID • UNIFIED MESSAGING • GPRS/WAP/MMS • DEMOs • TARIFF • SMS & BULK SMS

Cond…• BSNL WLL • INTERNET SERVICES • NETWORK • BROADBAND • TYPES OF ACCESS • WI-FI • CO-LOCATION SERVICE • BSNL WEB HOSTING • INTERNET TARIFF • DIAL UP INTERNET • SMS& BULK SMS • BSNL BROADBAND • REGISTER ONLINE • TARIFF • FAQ • CHECK USAGE • BSNL MANAGED NETWORK SERVICES • BSNL MPLS-VPN • ISDN

Contd…

• LEASED LINE • LEASED LINE • TARIFF • INTELLIGENT NETWORK • FREE PHONE SERVICE • PREMIUM RATE SERVICE • INDIA TELEPHONE CARD • VIRTUAL PRIVATE NETWORK (VPN) • VOICE VPN • UNIVERSAL NUMBER • UNIVERSAL PERSONAL NUMBER

• RABMN • INMARSAT • KU-BAND • TRANSPONDER •

SOCIAL COMMITMENT

• Encourage development of telecommunication facilities in remote, hilly and tribal areas of the country;

• Transform in a time bound manner, the telecommunications sector to a greater competitive environment in both urban and rural areas providing equal opportunities and level playing field for all players;

Cellular Service Providers

• As on Apr 2007 India has 167 million mobile phone subscribers. Out of this 125 million are GSM users and 41 million CDMA users.

• BSNL, Bharti Airtel, Hutch, Idea, Aircel, Spice and MTL are the main GSM providers in India. Reliance Communications and Tata Indicom are the main CDMA providers in India.

Technology: GSM vs. CDMA

• GSM (Global System for Mobile Communications) originated in Europe in 1990. The GSM Association is an international organization founded in 1987, dedicated to developing, providing and overseeing the worldwide wireless standard of GSM.

• While CDMA (Code Division Multiple Access) is a proprietary standard designed by Qualcomm Inc in United States and has been the dominant network standard for North America and parts of Asia. It became an international standard in 1995.

The leading cellular service providers Service Provider No. of CDMA Subscribers No. of GSM Subscribers

Reliance 2.75 crores 38.76 lakhs

Tata

1.07 crores

Airtel 3.37 crores

MTNL 24.98 lakhs

BSNL 2.44 crores

Hutch 2.44 crores

Idea 1.3 crores

Spice 25.56 lakhs

BPL 10.62 lakhs

Aircel 48 lakhs

Revenue and growth

• The total revenue in the telecom service sector was Rs. 86,720 crore in 2005-06 as against Rs. 71, 674 crore in 2004-2005, registering a growth of 21%. The total investment in the telecom services sector reached Rs. 200,660 crore in 2005-06, up from Rs. 178,831 crore in the previous fiscal.

GSM / GPRS NETWORK EXPANSION• Bharat Sanchar Nigam Ltd (BSNL) is one of the largest

telecommunications companies in India covering both mobile communications and fixed infrastructure. The company was formed in October 2000 when the Indian Government Department of Telecom Operations was floated as a company. The success of the company shows in that it has over 38 million fixed line subscribers, 6.9 million GSM / GPRS subscribers and 1 million CDMA subscribers.The company's Cell One network (GSM/GPRS) was launched in late 2002 and within six months had attracted 2.4 million subscribers. BSNL then decided to halt further network capacity expansion, as it believed it could not sustain the rate of growth. Subscriber numbers did not fall off, but neither did they increase at the same rate.

SWOT ANALYSIS

• STRENGHTS• It has a competitive pricing policy.• BSNL provides continuous training, career advancement opportunities and

a self-motivated work environment to its employees. • BSNL has a corporate culture of mutual respect and is an excellent service

provider. • BSNL maintains solid partnerships with its customers.• • WEAKNESSES:• Although it is investing too much in R&D but its marketing skills are below

average. • Although it is growing very fast but at the same time it is losing its

customers as well because the competitors are chasing close behind.

Contd…

• OPPORTUNITIES:• It can retain its customers by improving its marketing skills.• It can establish a world-wide knowledge-broadcast system via the

Internet.• The Group can strengthen and expedite research and development in

order to deliver products of top international standards.• THREATS:• External factors like political instability and economic instability which

are affecting the business environments.• The other threat can be the market saturation in terms of business

opportunities available in the conventional telecom business.•

Conclusion:

• India is huge market and none of service providers can dare to ignore its potential. That’s why Indian mobile service provider industry is growing leap and bounce for the last decade. This journey of 1 million to 50 million will keep it pace until each citizen in India will have his own mobile. Industry has many phases in its growth. Now mobile doesn’t mean a only a medium of communication.