BRIDGING ONSITE AND ONLINE VISITOR EXPERIENCES

Featuring Seth! Leary, Tamara Schwarz, Rob Semper, and Nina Simon

we all live in a multi-platform world.

some institutions have capitalized on this well...

http://www.ushmm.org/genocide/take_action/

some institutions have capitalized on this well...

http://www.flickr.com/photos/getlincolnized/

some institutions have capitalized on this well...

http://www.vam.ac.uk/collections/textiles/lawty/world_beach/

Aren’t there any OTHER doors in this

place?

but we aren’t always as creative as we could be.

PRE-VISIT VISIT POST-VISIT

but we aren’t always as creative as we could be.

how, as museum experience developers,

can we bridge platforms effectively?

website

educational program

text message

museum visit

social network

local event

OUR PLAN

share quick case studies and provocations

live brainstorming on a real project from the studio audience

discussion punctuated by illustrative images

ELECTRONIC GUIDEBOOK EXPERIMENTSA ten-year evolution (1999-2009)

presented by Rob Semper, Exploratorium

Electronic Guidebooks

Experiments with the value of localization - 2000

Experiments with onsite vs at-home relationships - 2004

Experiments with real world technology - 2009

SCULPTURAL TRAVEL BUGSA teen art project, involving art production and exhibition,

plus community participation

presented by Seth! Leary, NRG! Exhibits

Green materials (ceramic, found objects, recycled materials, etc.) + Geocaching (GPS-based game) = Traveling sculptures

Challenge One: Scale of project (a LOT of kids involved)

Challenge Two: Scope of project (numerous desired outcomes)

Successes: A LOT of kids involved Many community members participated and continue to participate Online record keeps the content/experience available and in use Some teen participants chose to extend the experience on their own; change occurred

BILL NYE’S CLIMATE LAB

An integrated exhibit and website (still in development)

presented by Tamara Schwarz, Chabot Space & Science Center

Bill nye’s climate lab

How & why do visitors move from one experience to another?

Experiences in museum settings

Same topic, different experience, comparable quality of interaction

Science where it matters: applying it to our daily lives

Track and reward accomplishments

SEARCHING FOR SYMBIOSIS

Making decisions about what to do where

presented by Nina Simon, Museum 2.0

Our Green Trail: real-world actions, virtual world rewards

http://www.ourgreentrail.org/

Our Green Trail: how we got there...

Our Green Trail: how we got there...

http://www.flickr.com/photos/nathaninsandiego/3465762639/

Giskin Anomaly: cellphone interactions in physical spaces

Giskin Anomaly: what we’re planning

find the symbol

call the number

jump into the story

(keep in touch online)

LET’S DO IT.

Seth! Leary - seth@nrg-exhibits.com

Tamara Schwarz - tschwarz@chabotspace.org

Rob Semper - rsemper@exploratorium.edu

Nina Simon - nina@museumtwo.com

slides are posted at http://bit.ly/astconline

If you want to follow up with us...