Breaking Down the "Value" of a Viral Hit
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23/1,698 0.0135% 15/1,698 0.008% 0 direct leads 292 social shares Breaking Down the "Value" of a Viral Hit An then it happens, a post gets picked up by someone (a site, an influential tweeter) and the congratulations begin. Self-congratulations, of course, no one is reading your blog, really. But does a post that generates 50% of my monthly traffic in four days, really something of value? I mean, of course, it’s what we’re doing it for. But does it equal more business, more followers, more influence? I’m not sure. +9 Breaking Down the Value of Viral Hit by John McElhenney 4-6-13 / uber.la // cc: reuse w/attribution // @jmacofearth
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full post: http://uber.la/2013/04/value-of-a-viral-hit/
Transcript of Breaking Down the "Value" of a Viral Hit
23/1,698
0.0135%15/1,698
0.008%
0direct leads
292social shares
Breaking Down the "Value" of a Viral HitAn then it happens, a post gets picked up by someone (a site, an influential tweeter) and the congratulations begin. Self-congratulations, of course, no one is reading your blog, really. But does a post that generates 50% of my monthly traffic in four days, really something of value? I mean, of course, it’s what we’re doing it for. But does it equal more business, more followers, more influence? I’m not sure.
+9
Breaking Down the Value of Viral Hit by John McElhenney 4-6-13 / uber.la // cc: reuse w/attribution // @jmacofearth
