Brands in motion, stay in motion. - inertia.marketing · Inertia is the marketing agency you’ve...
Transcript of Brands in motion, stay in motion. - inertia.marketing · Inertia is the marketing agency you’ve...
Thriving businesses know the value of a great
promotional campaign. The right promotional mix gains
the attention of potential customers, sparks company
awareness and interest, and maximizes sales. At Inertia,
we believe that a distinct company image and effective
promotional programs are more than just good business
ideas – they are essential elements of business success.
Brands in motion,stay in motion.
Inertia has successfully helped our customers
generate new business, reestablish interest in mature
businesses, and enhance the customer base of already
flourishing businesses.
We work closely with our clients to develop and execute innovative marketing strategies that significantly increase business awareness.
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Need a boost?3 – 2 – 1. We’ve Got Ignition!
About Us
How fast do you want to go? What unchartered waters do you want to sail? Where is the next mountain you want to climb?
All of these goals require one thing in common.
VELOCITY. To move your company or organization
forward and achieve the results that will separate you
from the pack, you’ll need to build speed and momentum.
Simply treading water and maintaining the status quo
won’t cut it.
Many prospects, who have quickly become our clients, ask “How do I do that?”
The answer could be a simple one-step solution or
require a multi-tier marketing campaign that changes all
the rules by which you’ve been operating. We won’t know
that until we’ve done a deep dive into your business and
determined what needs to be done. All we ask is that you
keep an open mind to our recommendations.
We ask smart, insightful (and sometimes uncomfortable)
questions that help uncover the real issues holding your
growth back. Once we have those answers, we employ
3-dimensional strategy development that may go
beyond anything you have ever considered for
your business or organization.
Inertia is the marketing agency you’ve been searching for.
Inertia is led by experienced marketing and design
professionals that have worked with global corporate
giants, small start-ups and every other type of company
in between.
Contrary to some of the trends in our industry, Inertia
is NOT a virtual agency made up of part-time staffers
with multiple agency affiliations and no real place to
call an office. We are a brick and mortar business with
real offices, highly trained full-time professionals and
endless levels of proven expertise that you, as a client,
can build trust and a partnering relationship beyond your
wildest expectations.
We’ve worked extraordinarily hard to mold ourselves into
that type of resource for our clients and we can do that
for you and your company. All that you have to do is push
the ignition button. Are you ready?
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Identity What does your company or organization look like?
Your logo is often the first communication
from your company to the outside world.
What does it say about your company?
Does your logo have a clear and
compelling identity or does it get lost in a
sea of sameness where most company
identities live. Inertia helps our clients
break out of that sameness and put
themselves powerfully on the map with a
“Can’t Miss It” look that any company
would be proud to project.
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Online These days, it’s not enough to just have a website. In today’s competitive environment, you must have a professional-looking site if you want your prospects to take you seriously.
Since many consumers now search for
information online prior to making a
purchase, your site may be the only
chance you have at making a good
impression on a potential buyer.
Inertia doesn’t just design websites
that look pretty. We create online
environments that are user-friendly, easy
to navigate, and impactful on the user.
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Digital Digital marketing is here to stay. The world has shifted away from paper mediums. While there’s no reason to completely abandon them, your business needs to become digital. Otherwise, it can’t compete.
Apps help keep your product or your
brand succinct by putting it in the palm of
your customer’s hand. Powerpoints keep
internal or client meetings fresh. Tablet
based forms retain and analyze data on
the go, while tablet sales presentations
can keep prospects interested from the
get-go. And podcasts are useful tools to
grow your audience while educating them.
The digital world has arrived.
Has your business?
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
PowerPoint Presentation
Tablet-based Forms
Classroom Educational CD-ROM with PPT Quiz
Podcast ProductionApp Development
App Development PowerPoint Presentation
Tablet-based interactive sales presentation
Print Design It may not seem totally obvious that good design adds credibility.
Print materials can be a highly effective
sales tool for any company, but only if
they have been expertly designed by
professionals that have deep experience
in knowing what works.
Inertia has created hundreds of effective
and powerful collateral and print
materials that benefit from our design
expertise. This, combined with a strong
understanding of the markets in which
they are intended to deliver outstanding
levels of response.
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Email Every day when we open our Inboxes the power of email marketing is right in front of us.
Powerful, interruptive (and sometimes
annoying) messaging that is a non-stop,
24/7 assault on our consciousness. And if
you are a marketer, that’s a good thing.
Email Marketing has opened a new
frontier of reaching customers and
prospects like never before. However,
be forewarned, you need to know what
you’re doing because the results of a
bad campaign can be disastrous! Inertia
lives in the world of Email Marketing
every day for our clients. Put our
expertise on your side.
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Social Media With the click of a mouse, a restaurant can tell 10,000 people its soup of the day.
With just one link, a hospital can promote
its blood drive. And with enough online
invites, a nonprofit can turn a small gala
into a bustling artists’ market. Welcome
to the world of Social Media.
By using social media platforms like
Facebook, Twitter, Instagram, and
LinkedIn – and a host of others –
businesses get by with a little help from
their friends.
Inertia can help you succeed in this new frontier.
We will setup your accounts and custom
brand these to match your company.
From there we can hand you the keys
to manage, or we can even post, tweet,
and upload content for you on a daily
basis, 365 days a year. Interia can also
keep an eye on your social media for any
comments or activity that you should be
aware of.
Don’t think that you need to be a social
media expert to have it work wonders for
your company. You have Inertia!
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Advertising Print, radio, television, magazine, newspaper, outdoor.
Advertising comes in all flavors and
forms. In that incredibly broad world
of advertising, Inertia first helps our
clients understand what will work best for
them in the markets they are trying to
penetrate.
One size does not fit all in this discipline
and anyone who thinks it does is making
a very big mistake. Once we determine
where and how we best place our efforts
for a client campaign, Inertia dials-up
our expertise to create compelling and
break-through messaging that simply
can’t go unnoticed.
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
Direct Mail It is the hard working, Swiss army knife sales tool that can deliver immediate results.
Direct mail comes in many shapes and
forms and provides the ability to target
a narrow market segment or a broad
swath of an entire industry. Understanding
exactly how Direct Mail works is critically
important to its design and final
production while utilizing many of the new
variable printing techniques now available.
Inertia KNOWS Direct Mail inside and out.
We live it and breathe it every day for our
clients in a wide variety of industries and
create results-busting response for the
programs we implement.
marketing + design
267.470.4070 [email protected]
Find out more at www.inertia.marketing
We cover all of the bases.
Strategic Marketing
• Market/competitive analysis
• Marketing plan development
• Specialized consulting
• Regional planning
Advertising
• Newspaper• Magazine• Radio• Television• Outdoor• Online
Content Marketing
• Blog writing• Downloadable
materials
Public Relations
• Publicity programs• Press releases• Crisis management• Event management/
support materials• Executive media
training
Print Materials
• Brochures• Presentation folders• Sell sheets• Trade show
booth design & support materials
• Product Information Sheets
• Annual reports• Signage/banners• Custom displays
Social Media
• Channel Creation/Optimization
• Social Media program strategies
• Content creation and posting
• Follower interaction• Reporting & Analytics• Influencer Programs
Direct Mail
• Postcards• Dimensional packages• Variable data
production• Multi-part mailings• Targeted programs
Digital
• PowerPoint/Keynote presentations
• Interactive PDF presentations
• Digital e-newsletters • Podcast Production• App Development
Online
• Website development• Microsite/Landing
pages• Intranet/Portal
development• Email marketing
Inertia Marketing + Design is a full-service marketing agency that offers a vast array of marketing and design services fully staffed by in-house professionals.
We rarely, if ever, need to reach outside our own resources to create and implement virtually any marketing or communications
request from our clients for their marketing programs. Our staff has been carefully chosen to proactively serve our clients
at the highest level of expertise to address any marketing challenge with solutions that create immediate impact and desired
results. And, we are truly fanatical about providing a level of client service and partnering with our clients that will exceed your
highest level of expectations.
267.470.4070 [email protected]
Find out more at www.inertia.marketing NP-0450317