BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief...

10
PRESS KIT SETTING THE STANDARD .

Transcript of BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief...

Page 1: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

PR

ES

S K

IT

setting the standard.

Page 2: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

Introduction 1

Background & Biography 2

Accomplishments 3

Speaking Topics 4

Videos 5

Book Pre-order 6

\ Photos & Logos 7

TA

BLE O

F C

ON

TEN

TS

Page 3: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

It’s my pleasure to provide this brief press kit to introduce

you to our company Michael Carr & Associates, Inc.

& BrandFace - a book and speaking series I co-authored for auctioneers and real estate professionals who wish to become the face of their business...and a star in their industry. When I was just seven years old, I became enamored with the ideal of being an auctioneer. The Cadillac cars, cashmere trench coats, big diamond rings and commanding personalities had me star struck as a young kid. I knew instantly it’s what I wanted to do. I attended auctioneer school and started working auto auctions right out of high school, just waiting for my big break to be at the podium. My big break came one day...and it was a lackluster performance at best! To be honest, I was awful! Never having been one to give in easy it gave me the inspiration I needed to continue down this path, to I stick with it. I spent the next 23 years perfecting my craft.

Along that winding path, I began working real estate auctions and decided to become a licensed real estate agent in 1994. Today, I am Founder and CEO of Michael Carr and Associates, Inc I have a broker’s license in 27 states, I have sold more residential real estate that any other American auctioneer and serve as the Senior Vice President of Brokerage for Auction.com, the world’s largest auction services group.

INTRO

DU

CTIO

N

Since those humble beginnings I’ve traveled

approximately 1.3 million miles by air, 1.5 million by auto

and I stay an average of 225 nights a year in hotels all

over the country, all in pursuit of what I love to do.

Page 4: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

INTRO

DU

CTIO

NWhen not on the road I oversee our real estate brokerage and home improvement companies from my headquarters in Jefferson, Georgia. In 2013, I began working with Tonya Eberhart, a marketing agent and the author of BrandFace. She not only helped me to elevate my marketing, she pushed me beyond my comfort level to become the face of my brand, a decision I have not regretted. I’ve been fortunate in my life to have mentors along the way that have helped me perfect my craft. Knowing what Tonya had done for my company, I jumped at the chance to coauthor BrandFace for auctioneers and real estate professionals. It reminded me that one of my first brokers told me he would only teach me the business if I promised to teach others. This book and speaking series allows me to play a major role in returning that favor to others. I’ll share the challenges and triumphs of my experience, both in my career and as a BrandFace. You’ll learn what it takes to set yourself apart in your industry and promote the one asset no other business has -YOU! I am available for interviews, book signings and customized speaking engagements. Email me at [email protected] or call 678-444-4110.

Thank you for your consideration, and best of luck to your business and YOU!

_

Michael Carr, President/CEO

What makes our

company different is the

fact that we have the real

estate brokerage as well

as the home improvement

under the same umbrella.

Page 5: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

Michael Carr has been an auctioneer since 1991 and

has sold billions of dollars in land, commercial and

residential properties. He has been actively involved in

the sale of over 75,000 homes.

Since becoming a licensed real estate agent in 1994, Michael is now licensed in over 27 states in the continental U.S. as both a broker and an auctioneer. He has served as Senior Vice President of Brokerage for Auction.com for the past five years and has personally conducted over 2,000 auctions in the same amount of time. Overall, he has conducted over 6,400 auctions throughout the last 23 years.

Michael Carr & Associates, Inc. was founded in 2000 and serves as the umbrella corporation for his auctioneer practice, real estate company and construction/home improvement company (Ashton Laine). Michael currently spends part of his week on the west coast conducting auctions, while balancing the rest of his time at his Jefferson, Georgia headquarters for real estate and construction services.

Michael is available for interviews and appearances on the subjects of real estate investment, real estate management, auctions, construction and home improvement. He also serves as auctioneer outside of his Auction.com role, and has performed auctioneer services for auto, heavy equipment and real estate, as well as various charity organizations.

View the video page of this press kit to learn how Michael Carr got started, and what keeps him motivated to stay on top and continue his passion after 23 years as one of America’s premier auctioneers.

BAC

KG

RO

UN

D & B

IO

Over 6,400 auctions conducted in 23 years.

Our agents are as

passionate about giving

our customers the service

that they deserve as I am.

Page 6: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

1991

1991 - 2012

1994

2000

2007

2007 - 2014

2013

2014

AC

CO

MPLIS

HM

EN

TS

Attended Auctioneer School

Conducted Auto Auctions & Equipment Auctions

Became a licensed real estate agent

Michael Carr & Associates was founded to serve as the umbrella corportation for his Auctioneer Services, Real Estate Brokerage and Construction/Home Improvement Company (Ashton Laine)

Hired as Senior Vice President of Brokerage for Auction.com, where Michael began traveling 250,000 miles a year to serve as one of their premier auctioneers

Michael becomes known as ‘America’s Top Selling Real Estate Auctioneer’ after being involved in the sale of over 75,000 homes

Co-authored BrandFace (with Tonya Eberhart) to help auctioneers and real estate professions become the face of their business...and a star in their industry

Ribbon Cutting ceremony for the Grand Opening of the new Michael Carr & Associates headquarters in Jefferson, Georgia

No matter what your

need is in real estate, we

want to be the company

that you turn to.

Page 7: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

Michael has spoken before audiences in the hundreds of

thousands, and spent 23 years reading and molding his

audiences as an auctioneer.

His commanding presence and no-nonsense personality reflects his bold stance on business and marketing practices. Audiences especially enjoy laugh-out-loud moments as he shares inside perspective on his life as an entrepreneur and eventual progression into a BrandFace. Michael’s energy and passion for his craft is undeniable, and the audience will leave with a rich understanding of what it takes to be a BrandFace, and to reach the coveted number one position in your industry.

Speaking sessions are available in the time frames of 15 minutes, 30 minutes, 1 hour, 90 minutes and half day sessions. Depending upon the time allotted, the session can cover topics ranging from:

The Making of an Auctioneer

Evolution into Entrepreneurship

12 Pillars of Success

BrandFace Beginnings

BrandFace Challenges

BrandFace Rewards

SPEA

KIN

G

Once you’re a cutomer of

ours, you’re a customer

for life.

Page 8: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

VID

EO

S

Learn the Story Behind the Auctioneer:

Learn about Michael’s Home Improvement Company:

Learn about Michael’s Real Estate Company:

“See Michael’s thoughts on being a BrandFace:

Page 9: BrandFace Real Estate - PRESS KIT · 2014. 12. 28. · It’s my pleasure to provide this brief press kit to introduce you to our company Michael Carr & Associates, Inc. & BrandFace

Pre-Order your copy of BrandFacefor Real Estate Professionals& SAVE 15%! Click the button below to order your copy!

BO

OK

PR

E-O

RD

ER