Brandeo Marketing Calendar Template 2011

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2011 Marketing Calendar Page 1 document.xls Month January February Sales Goal Week of (Mon. Start) 3 10 17 24 31 7 14 21 Key Dates & Events Sales Support Sales Promotions Public Relations Press Releases Interactive Keyword/Search Site Targeted Ads Affiliate Programs Blog/RSS Email Website Messaging Podcast Mobile Advertising TV Radio Print Outdoor Research Customer Surveys Collateral & Presentations Special Events & Sponsorships Online Auctions/Stores Online Directory Listings & Classified Twitter Facebook, etc. Advertising Effectiveness

Transcript of Brandeo Marketing Calendar Template 2011

Page 1: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 1 document.xls

Month January February

Sales Goal

Week of (Mon. Start) 3 10 17 24 31 7 14 21

Key Dates & Events

Sales Support

Sales Promotions

Public Relations

Press ReleasesInteractive

Keyword/Search

Site Targeted Ads

Online Auctions/Stores

Affiliate Programs

Blog/RSS

Email

Website Messaging

Podcast

MobileAdvertising

TV

Radio

Print

OutdoorResearch

Customer Surveys

Collateral & Presentations

Special Events & Sponsorships

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Advertising Effectiveness

Page 2: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 2 document.xls

Month

Sales Goal

Week of (Mon. Start)

Key Dates & Events

Sales Support

Sales Promotions

Public Relations

Press ReleasesInteractive

Keyword/Search

Site Targeted Ads

Online Auctions/Stores

Affiliate Programs

Blog/RSS

Email

Website Messaging

Podcast

MobileAdvertising

TV

Radio

Print

OutdoorResearch

Customer Surveys

Collateral & Presentations

Special Events & Sponsorships

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Advertising Effectiveness

March April

28 7 14 21 28 4 11 18 25

Page 3: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 3 document.xls

Month

Sales Goal

Week of (Mon. Start)

Key Dates & Events

Sales Support

Sales Promotions

Public Relations

Press ReleasesInteractive

Keyword/Search

Site Targeted Ads

Online Auctions/Stores

Affiliate Programs

Blog/RSS

Email

Website Messaging

Podcast

MobileAdvertising

TV

Radio

Print

OutdoorResearch

Customer Surveys

Collateral & Presentations

Special Events & Sponsorships

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Advertising Effectiveness

May June

2 9 16 23 30 6 13 20 27

Page 4: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 4 document.xls

Month

Sales Goal

Week of (Mon. Start)

Key Dates & Events

Sales Support

Sales Promotions

Public Relations

Press ReleasesInteractive

Keyword/Search

Site Targeted Ads

Online Auctions/Stores

Affiliate Programs

Blog/RSS

Email

Website Messaging

Podcast

MobileAdvertising

TV

Radio

Print

OutdoorResearch

Customer Surveys

Collateral & Presentations

Special Events & Sponsorships

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Advertising Effectiveness

July August

4 11 18 25 1 8 15 22

Page 5: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 5 document.xls

Month

Sales Goal

Week of (Mon. Start)

Key Dates & Events

Sales Support

Sales Promotions

Public Relations

Press ReleasesInteractive

Keyword/Search

Site Targeted Ads

Online Auctions/Stores

Affiliate Programs

Blog/RSS

Email

Website Messaging

Podcast

MobileAdvertising

TV

Radio

Print

OutdoorResearch

Customer Surveys

Collateral & Presentations

Special Events & Sponsorships

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Advertising Effectiveness

September October

29 5 12 19 26 3 10 17 24

Page 6: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 6 document.xls

Month

Sales Goal

Week of (Mon. Start)

Key Dates & Events

Sales Support

Sales Promotions

Public Relations

Press ReleasesInteractive

Keyword/Search

Site Targeted Ads

Online Auctions/Stores

Affiliate Programs

Blog/RSS

Email

Website Messaging

Podcast

MobileAdvertising

TV

Radio

Print

OutdoorResearch

Customer Surveys

Collateral & Presentations

Special Events & Sponsorships

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Advertising Effectiveness

November December

31 7 14 21 28 5 12 19 26

Page 7: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 7 document.xls

This is a template for a marketing calendar. Weeks start on Monday.

The example below show how a completed plan for the month of January might look

Month January

Sales Goal 1250 units

Week of (Mon. Start) 29 4 11 18 25

Key Dates & Events New Years

Sales Promotions

Sales Promotions

Public Relations

Press Releases Pre Conf Post Conf.

Online

Keyword/Search Keyword/Search Advertising

Site Targeted Ads

Online Auctions/Stores Online Auction & Stores

Online Directory Listings & Classified

Affiliate Programs Affiliate Recruitment Incentive Program

Live Tweets XYZ Tweets

Blog/RSS

Email

Website Messaging

Podcast

Mobile XYZ Campaign QR Code - product info

Advertising

TV XYZ Campaign

Radio XYZ Campaign

Print XYZ Campaign with QR Code

Outdoor Teaser for XYZ Campaign

Research

Customer Surveys

Campaign Analysis

Industry Conference

Martin Luther King

Day

Sales Promo (Offer)

Collateral & Presentations

Product Brochures

Industry Pres.

Special Events & Sponsorships

Industry Conference

Promote Conference

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Facebook Announce

Pre Conf Tweets

Post Conf. Tweets

Visit us at conference and receive free gift

Daily Conf. Recap

Upcoming Sls Promo

Visit us at conference and receive free gift

Upcoming Sls PromoVisit us at conference and

receive free giftUpcoming Sls Promo

Online couponConf

Highlights

Email Customer Satisfaction Survey

Advertising Effectiveness

Page 8: Brandeo Marketing Calendar Template 2011

2011 Marketing Calendar

Page 8 document.xls

Month

Sales Goal

Week of (Mon. Start)

Key Dates & Events

Sales Promotions

Sales Promotions

Public Relations

Press Releases

Online

Keyword/Search

Site Targeted Ads

Online Auctions/Stores

Affiliate Programs

Blog/RSS

Email

Website Messaging

Podcast

Mobile

Advertising

TV

Radio

Print

Outdoor

Research

Customer Surveys

Collateral & Presentations

Special Events & Sponsorships

Online Directory Listings & Classified

Social Media - Twitter Facebook, etc.

Advertising Effectiveness

This is a template for a marketing calendar. Weeks start on Monday.

The example below show how a completed plan for the month of January might look