Brand synergyFor film magazine and poster research.

Colour palette

The colour palette of red and blue on this magazine front cover has synergy to Spider Man. The lightning in the background enhances the excitement in the film for the viewers.

Typography

The typography has been typed in a thick font format with silver colouring, it has been designed in a way to stand out and the title of the magazine is to be made known to consumers. The text for ‘The Amazing Spider Man 2’ also has synergy with the film by having a spider logo in between the words ‘spider’ and ‘man’.

Costumes

The costume on the front cover is the iconic representation of Spider Man. This is Spider Man’s trademark costume and viewers would immediately know the magazine is going to be about him.

Iconography

The iconography shows images of characters in action. This would interest viewers more instead of having plain shots of the characters just staring into the camera, as having them in action shots gives an insight to consumers of what’s going to happen in the film.

Same Images

Some of the images from the film are shown on the magazine cover. This shows the viewers what is going on and could persuade them to want to watch the film more. It also gives them an enigma code thinking what is going on and what is going to happen.

Themes

The themes on the magazine cover have connotations to Spider Man. The cobweb scattered at the top right hand side of the page directly has synergy to Spider Man as well as the blue background with lightning.