Brain Hack your Research and Development R&D with Design Thinking

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Brain Hack your R&D with Design Thinking (case studies) Jose Berengueres - Juli 10th 2014 Bielefeld (guest scientist program) [email protected] https://www.cit-ec.de/node/9808

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Transcript of Brain Hack your Research and Development R&D with Design Thinking

Page 1: Brain Hack your Research and Development R&D with Design Thinking

Brain Hack your R&D !with Design Thinking!(case studies)

Jose Berengueres - Juli 10th 2014 Bielefeld (guest scientist program)

[email protected] https://www.cit-ec.de/node/9808

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Outline• Motivation (WF NPV)

• Group IQ

• What is Design Thinking?

• Five Why’s

• Application to Boost R&D output (case study)

• Workshop Time

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How much will you earn in your lifetime?

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How Much time do you spend thinking?

How Much time do you spend thinking about how-well you think?

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Group IQ? What enables a team of people to effectively solve problems and produce solutions?

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One of the hardest things to learn for designers is to focus on the process, not the goal

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What is Design Thinking?

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Design Thinking in Action

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What is Design Thinking?

It is not about design, it is about the process.

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What is Design Thinking?

It is not about design, it is about the process.

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Enabling Faster Group Thinking (IQ)

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Enabling Faster Group Thinking (IQ)

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The ideo Workshop Method layout

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One Tool to think better… that they use at Toyota

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How we applied it in my lab….

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Aha moments…

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More Aha moments…

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